Plymouth, Massachusetts Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Plymouth, Massachusetts? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $42,495 per year — at a $405 nightly rate, 41.3% occupancy, and a $175 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

Plymouth's 292 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 46.0% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a tightening market, selectivity matters — focus on proven neighborhoods, competitive pricing, and guest experience to protect returns.

What Are the Key Airbnb Metrics in Plymouth?

In Plymouth, the headline Airbnb metrics are $42,495 in average annual revenue,41.3% occupancy, $405 ADR, and $175 in RevPAR, and guests book about 77 days in advance.

Avg. Daily Rate (ADR)(?)
$405
The average rental revenue earned for an occupied room per day in Plymouth.
Occupancy Rate(?)
41.3%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$42,495
Average annual income for an Airbnb listing in Plymouth. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$175
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-13.2%
Significant decrease (-13.2%) vs. last year.
Active Airbnb Listings(?)
292
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
77 days
How far in advance guests typically book in Plymouth. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Plymouth.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Plymouth.
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How Much Do Airbnb Hosts Earn Monthly in Plymouth?

Understanding the monthly revenue variations for Airbnb listings in Plymouth is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plymouth is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plymouth across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,269+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,451 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,709 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,917, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Plymouth

What Is the Monthly Airbnb Occupancy Rate in Plymouth?

Maximize your bookings by understanding the Plymouth STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plymouth:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Plymouth

What Is the Average Airbnb Nightly Rate in Plymouth?

Effective short term rental pricing strategy in Plymouth involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plymouth typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $716+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $496 or more.
  • Typical properties (Median) charge around $345 per night.
  • Entry-level properties (Bottom 25%) earn around $231 per night.

Average Daily Rate (ADR) Trend by Month in Plymouth

What Is the RevPAR for Airbnb in Plymouth?

RevPAR in Plymouth is currently $175. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $84 RevPAR.
  • Typical properties (Median) generate $150 RevPAR.
  • Strong performers (Top 25%) earn $213 RevPAR.
  • Best-in-class (Top 10%) achieve $341 RevPAR.

Average Monthly RevPAR Trend in Plymouth

RevPAR Insights for Plymouth

  • The average RevPAR in Plymouth is $175. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($341) and bottom 25% ($84) is $256, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Jul and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Plymouth benchmarks. If your RevPAR falls below the median of $150, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $213+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Plymouth?

Plymouth's peak Airbnb season falls in July, August, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (July, August, June)
  • Revenue averages $8,365 per month
  • Occupancy rates average 58.3%
  • Daily rates average $450
Shoulder Season
  • Revenue averages $4,395 per month
  • Occupancy maintains around 37.3%
  • Daily rates hold near $399
Low Season (January, February, March)
  • Revenue drops to average $2,757 per month
  • Occupancy decreases to average 24.2%
  • Daily rates adjust to average $385

Seasonality Insights for Plymouth

  • Airbnb seasonality in Plymouth is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Plymouth's highest earning potential, with monthly revenues climbing to $9,590, occupancy reaching 64.7%, and ADRs peaking at $457.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,607, occupancy could drop to 22.7%, and ADRs may adjust to $378.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Plymouth.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Plymouth, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Plymouth?

Low regulation and minimal registration activity in Plymouth, Massachusetts, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Plymouth to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Plymouth?

Location within Plymouth matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.

Best neighborhoods for Airbnb in Plymouth
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Plymouth
A bustling area with a historic charm, featuring a waterfront location that attracts visitors year-round. It's close to shops, restaurants, and cultural attractions.
Pilgrim Monument, Mayflower II, Plymouth Rock, Waterfront Park, Downtown shops and restaurants
Plymouth Waterfront
The scenic waterfront is perfect for leisure and relaxation, popular with tourists and locals alike. It's ideal for hosting guests who enjoy outdoor activities and beautiful views.
Plymouth Harbor, Nelson Park, Plymouth Memorial Park, sailing tours, fishing areas
Plymouth Long Beach
A beautiful beach area offering sun, sand, and family-friendly activities. It's a popular destination for summer visitors looking for beach rental properties.
Long Beach, Plymouth Beach, beachfront activities, water sports, coastal dining
Town Brook
This historic area offers a glimpse into Plymouth's colonial past, with beautiful natural scenery and walking paths attracting both sightseers and nature lovers.
Town Brook, waterfalls, historic sites, parks for picnics, fishing spots
Manomet
A peaceful residential community close to the beach, appealing to families and individuals seeking a quiet getaway while still being near attractions.
Manomet Point, White Horse Beach, nature trails, local eateries, family-friendly parks
Plymouth Village
A charming village atmosphere with local shops and eateries, popular with visitors looking for a cozy and quaint experience while exploring Plymouth.
local artisan shops, quirky cafes, historic buildings, farmers market, theater events
Cordage Park
A revitalized industrial area with a mix of residential and commercial spaces, popular among young professionals and tourists seeking modern accommodations close to amenities.
Cordage Park Historic District, walking trails, waterfront views, community events, local breweries
The Pinehills
An upscale community that features luxury homes and amenities, attracting visitors looking for a higher-end experience in a resort-like setting.
golf courses, spa facilities, fine dining, wineries, nature walks

With 8 distinct neighborhoods showing meaningful short-term rental activity, Plymouth offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Plymouth?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Plymouth

  • The Plymouth Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89% of the 292 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Plymouth, House properties are the most common (75.3%), reflecting the local real estate landscape.
  • Houses represent a significant 75.3% portion, catering likely to families or larger groups.
  • Smaller segments like others, outdoor/unique, hotel/boutique (combined 8.2%) offer potential for unique stay experiences.

Plymouth Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Plymouth

  • The dominant room capacity in Plymouth is 3 bedrooms listings, making up 23.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 45.6% of the active Airbnb listings in Plymouth, indicating a high concentration in these sizes.
  • A significant 48.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Plymouth.

Plymouth Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Plymouth

  • The most common guest capacity trend in Plymouth vacation rentals is listings accommodating 8+ guests (33.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Plymouth STR market, accounting for 51.8% of listings.
  • 54.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plymouth.
  • On average, properties in Plymouth are equipped to host 5.3 guests.

How Do Listings in Plymouth Compare on Quality?

Listing quality in Plymouth can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
33
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
4
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
24.3%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Plymouth

  • At 33 photos per listing on average, Plymouth hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 24.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Plymouth averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Plymouth?

Amenity Prevalence

Amenity Insights for Plymouth

  • Essential amenities in Plymouth that guests expect include: TV, Free parking on premises, Wifi, Smoke alarm, Air conditioning, Heating, Carbon monoxide alarm, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Coffee maker, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Plymouth: TV, Free parking on premises, Wifi, Smoke alarm, Air conditioning, Heating, Carbon monoxide alarm, Kitchen.
  • Prioritize adding missing essentials: TV, Free parking on premises, Smoke alarm, Air conditioning, Heating, Carbon monoxide alarm, Kitchen.
  • Consider adding popular differentiators like Coffee maker or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Plymouth to stay competitive.

Which Airbnb Amenities Boost Revenue in Plymouth?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Plymouth, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Ping pong tableHigh opportunity
2.7%$119,062$40,338195.2%
Heating
97.9%$43,028$17,088151.8%
Hot tubHigh opportunity
4.1%$95,806$40,210138.3%
PoolHigh opportunity
6.5%$90,825$39,131132.1%
Coffee maker
94.2%$43,833$20,849110.2%
Gym
10.6%$70,813$39,13181.0%
Patio or balcony
67.8%$49,618$27,49180.5%
Hair dryer
84.2%$45,619$25,78876.9%
Crib
9.9%$69,508$39,51675.9%
Oven
80.1%$46,445$26,55974.9%

Revenue Impact Insights for Plymouth

  • Ping pong table tops the revenue impact list with a 195.2% uplift — listings with this amenity earn $119,062 vs. $40,338 without it.
  • High-opportunity amenities — Ping pong table, Hot tub, Pool — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • Heating, Coffee maker, Hair dryer, Oven — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Ping pong table — it has the best combination of high revenue impact and low market saturation in Plymouth.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Plymouth STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plymouth. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Plymouth Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Plymouth

  • The typical guest profile for Airbnb in Plymouth consists of primarily domestic travelers (93%), often arriving from nearby Boston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 93.1% of guests.
  • Key international markets include United States (93.1%) and United Kingdom (1.9%).
  • Top languages spoken are English (72.8%) followed by Spanish (9.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Boston and New York.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Plymouth?

Listings in Plymouth average 4.87 out of 5 overall, with about 63.5 reviews per active listing and 54.8% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Plymouth

  • With an overall rating of 4.87, Plymouth listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Check-in (4.93), while Value (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 54.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Plymouth Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Plymouth

  • The most common availability pattern in Plymouth falls within the 271-366 days range, representing 48.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Plymouth (40.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 12.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Plymouth?

Average Booking Lead Time by Month

Booking Lead Time Insights for Plymouth

  • The overall average booking lead time for vacation rentals in Plymouth is 77 days.
  • Guests book furthest in advance for stays during July (average 104 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 35 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (99 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (77 days) as a baseline for your pricing and availability strategy in Plymouth.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 99 days) to capture early planners.
  • Monitor your own booking lead times against these Plymouth averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Plymouth?

Guests in Plymouth stay about 5.5 nights on average, generating roughly 6,163 reservations and 21.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Plymouth

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Plymouth

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • At 21.2 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Mar (6.6 nights) and shorten in Sep (3.6 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Plymouth Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16.8%)

1 Night

49 listings

16.8% of total

2 Nights (17.8%)

2 Nights

52 listings

17.8% of total

3 Nights (7.9%)

3 Nights

23 listings

7.9% of total

4-6 Nights (11.6%)

4-6 Nights

34 listings

11.6% of total

7-29 Nights (5.1%)

7-29 Nights

15 listings

5.1% of total

30+ Nights (40.8%)

30+ Nights

119 listings

40.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Plymouth is 30+ Nights, adopted by 40.8% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (40.8%) caters to monthly stays (30+ nights) in Plymouth, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 40.8% of Plymouth hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 40.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plymouth.

Plymouth Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days

13 listings

4.5% of total

Super Strict 60 Days

6 listings

2.1% of total

Flexible (9.2%)

Flexible

27 listings

9.2% of total

Moderate (22.3%)

Moderate

65 listings

22.3% of total

Firm (45.5%)

Firm

133 listings

45.5% of total

Strict (16.4%)

Strict

48 listings

16.4% of total

Cancellation Policy Insights for Plymouth

  • The prevailing Airbnb cancellation policy trend in Plymouth is Firm, used by 45.5% of listings.
  • A majority (61.9%) of hosts in Plymouth utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 45.5% market standard in Plymouth.
  • Regularly review your cancellation policy against competitors and market demand shifts in Plymouth.

How Much Are Airbnb Cleaning Fees in Plymouth?

Cleaning fees in Plymouth are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$230
Median Cleaning Fee
$175
Listings Charging a Fee
86.3%
Fee as Revenue Share
10.3%

Cleaning Fee Insights for Plymouth

  • 86.3% of listings charge a cleaning fee, making it standard practice in Plymouth. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($230) and median ($175) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 10.3% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Plymouth median of $175. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Plymouth Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Plymouthbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Oceanview Manor | Pool • Hot Tub • Walk to Town

Oceanview Manor | Pool • Hot Tub • Walk to Town

Entire Place • 9 bedrooms

$316,648
Revenue
69.4%
Occupancy
$1091.15
Daily Rate
Seaview Summit | Ocean Views, Indoor Pool, Beach

Seaview Summit | Ocean Views, Indoor Pool, Beach

Entire Place • 5 bedrooms

$248,253
Revenue
58.6%
Occupancy
$1083.49
Daily Rate
Large Manomet Beach home! Family, friends, fun!

Large Manomet Beach home! Family, friends, fun!

Entire Place • 10 bedrooms

$238,696
Revenue
44.9%
Occupancy
$1448.67
Daily Rate
Harlow Bishop House walk to ocean in town, hot tub

Harlow Bishop House walk to ocean in town, hot tub

Entire Place • 6 bedrooms

$181,243
Revenue
66.4%
Occupancy
$706.84
Daily Rate
Paradise Beach House Plus in-law

Paradise Beach House Plus in-law

Entire Place • 7 bedrooms

$179,730
Revenue
31.1%
Occupancy
$1609.22
Daily Rate
Panoramic ocean views 100 ft above Cape Cod Bay

Panoramic ocean views 100 ft above Cape Cod Bay

Entire Place • 5 bedrooms

$176,354
Revenue
55.2%
Occupancy
$753.27
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Plymouth?

Learn from the best! This table showcases top-performing Airbnb hosts in Plymouth based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Plymouth by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Zach13$635,8763574.85/5.0
Scott2$497,8913244.64/5.0
Evolve9$458,6373054.58/5.0
Dan10$395,6393374.88/5.0
Elina And Jack2$269,1991954.96/5.0
ITrip Boston And South Shore3$256,324864.76/5.0
Tony1$248,2531554.90/5.0
Johanna7$241,5972864.95/5.0
Rob1$238,696764.89/5.0
Lynn2$235,565854.98/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plymouth.

Who Are the Airbnb Hosts in Plymouth?

Plymouth is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
64.7%
Professional Management
11.6%
Cohosted Listings
29.8%
Instant Book Enabled
4.8%
Simplified Pricing
66.4%

Host Profile Insights for Plymouth

  • With 64.7% Superhosts, Plymouth has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 11.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 4.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 66.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 29.8% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Plymouth averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Plymouth

These are the highest-grossing professional property management operations in Plymouth, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Plymouth
CompanyListingsRevenueADROcc.Rating
Evolve9$458,637$36952.8%4.58/5
ITrip Boston And South Shore3$256,324$47961.9%4.76/5
Johanna7$241,597$26351.3%4.95/5
Vacasa12$185,977$40821.9%4.48/5
Colleen-PriscillaValleyPropert3$125,683$74225.4%4.87/5
Beckon Homes1$108,694$70441.7%4.74/5
Donna1$64,576$35558.3%4.90/5
Residentually LLC1$27,846$37251.3%4.86/5
Robyn1$25,325$26551.0%4.86/5
Vacasa Massachusetts1$12,000$38713.1%4.55/5

Management Company Insights for Plymouth

  • The leading management company, Evolve, operates 9 listings with $458,637 in gross revenue — a useful benchmark for what scale looks like in Plymouth.
  • Top managers average 4 properties each, suggesting professional management in Plymouth still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.75/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 11.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Plymouth's Airbnb Market Compare to Nearby Cities?

How does the Plymouth Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Mattapoisett, Plymouth has 9 percentage points lower occupancy and about $91 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Plymouth — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Nantucket534$7,625$1081.8240%
North Hampton10$5,816$571.8137%
Middletown395$5,624$614.8644%
Nahant13$5,554$606.0544%
Duxbury15$5,350$595.1749%
Edgartown249$5,319$833.3041%
Wellesley21$5,292$546.3849%
New Shoreham120$5,232$662.4344%
North Andover12$5,229$454.4644%
Mattapoisett32$5,023$495.3450%

Frequently Asked Questions About Airbnb in Plymouth

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Plymouth.

How much do Airbnb hosts make in Plymouth?

Plymouth hosts earn about $42,495 per year on average, with an average nightly rate of $405 and RevPAR of $175. Those figures describe the typical revenue environment for active listings in Plymouth, Massachusetts, not the ceiling for the best operators. Source: AirROI 2026 data, Plymouth market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Plymouth?

The average Airbnb occupancy rate in Plymouth is 41.3%. July is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Plymouth?

Listings in Plymouth average $405 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Plymouth?

Plymouth currently has about 292 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Plymouth?

AirROI currently classifies the short-term rental regulation level in Plymouth as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Plymouth?

RevPAR in Plymouth is about $175. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Plymouth?

At 41.3% occupancy, Plymouth can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $42,495, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Plymouth?

The average booking lead time in Plymouth is about 77 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Plymouth?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Plymouth include Downtown Plymouth, Plymouth Waterfront, Plymouth Long Beach. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Plymouth?

entire_home listings make up 89.0% of the active supply in Plymouth. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Plymouth compare to nearby Airbnb markets?

Among neighboring markets, Nantucket posts $91,496 in average annual revenue with 40.0% occupancy, compared to Plymouth's $42,495 and 41.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Plymouth?

The average Airbnb stay length in Plymouth is about 5.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Plymouth?

Airbnb listings in Plymouth average 4.87 out of 5 overall. About 54.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Plymouth?

Ping pong table and Heating are among the strongest revenue-linked amenities in Plymouth. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Plymouth?

Yes. About 86.3% of active Airbnb listings in Plymouth charge a cleaning fee, and the average fee is $230. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Plymouth?

A 64.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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