Big Sky, Montana Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Big Sky, Montana? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $64,921 per year — at a $810 nightly rate, 33.1% occupancy, and a $266 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With 996 active listings and selective demand that rewards strong listing quality and pricing strategy, Big Sky is an established vacation rental market. Supply grew 39.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Big Sky?
In Big Sky, the headline Airbnb metrics are $64,921 in average annual revenue,33.1% occupancy, $810 ADR, and $266 in RevPAR, and guests book about 81 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Big Sky?
Understanding the monthly revenue variations for Airbnb listings in Big Sky is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Big Sky is typically February, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Big Sky across different performance tiers:
- Best-in-class properties (Top 10%) achieve $17,353+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $10,246 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $5,522 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,893, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Big Sky
What Is the Monthly Airbnb Occupancy Rate in Big Sky?
Maximize your bookings by understanding the Big Sky STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Big Sky:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Big Sky
What Is the Average Airbnb Nightly Rate in Big Sky?
Effective short term rental pricing strategy in Big Sky involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Big Sky typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $1,493+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $1,015 or more.
- Typical properties (Median) charge around $653 per night.
- Entry-level properties (Bottom 25%) earn around $410 per night.
Average Daily Rate (ADR) Trend by Month in Big Sky
What Is the RevPAR for Airbnb in Big Sky?
RevPAR in Big Sky is currently $266. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $132 RevPAR.
- Typical properties (Median) generate $205 RevPAR.
- Strong performers (Top 25%) earn $347 RevPAR.
- Best-in-class (Top 10%) achieve $501 RevPAR.
Average Monthly RevPAR Trend in Big Sky
RevPAR Insights for Big Sky
- The average RevPAR in Big Sky is $266. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($501) and bottom 25% ($132) is $369, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Feb and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Big Sky benchmarks. If your RevPAR falls below the median of $205, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $347+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Big Sky?
Big Sky's peak Airbnb season falls in February, January, March, while the softest stretch is May, October, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (February, January, March)
- Revenue averages $13,689 per month
- Occupancy rates average 48.1%
- Daily rates average $1,099
Shoulder Season
- Revenue averages $7,052 per month
- Occupancy maintains around 33.5%
- Daily rates hold near $717
Low Season (May, October, November)
- Revenue drops to average $3,616 per month
- Occupancy decreases to average 21.4%
- Daily rates adjust to average $656
Seasonality Insights for Big Sky
- Airbnb seasonality in Big Sky is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Big Sky's highest earning potential, with monthly revenues climbing to $16,410, occupancy reaching 58.5%, and ADRs peaking at $1,165.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $3,591, occupancy could drop to 20.4%, and ADRs may adjust to $624.
- Lower occupancy paired with meaningful seasonality means hosts in Big Sky need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Big Sky, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Big Sky?
Big Sky, Montana, United States currently shows a low regulation profile despite having 996 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Big Sky to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 0% licensed listings)
What Are the Best Neighborhoods for Airbnb in Big Sky?
Location within Big Sky matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Big Sky Mountain Village | The heart of Big Sky Resort, offering easy access to ski slopes, hiking trails, and a variety of summer activities. Ideal for tourists seeking outdoor adventures year-round. | Big Sky Resort, Lone Peak, Big Sky Town Center, Ousel Falls, Yellowstone National Park |
| Meadow Village | A charming neighborhood with a local vibe, featuring boutiques, restaurants, and proximity to golf courses and the Blue River. Great for families and travelers looking for a quieter experience. | Big Sky Golf Course, Ousel Falls Trail, Local shops and dining, Scenic views of the mountains |
| Spanish Peaks Village | A luxury neighborhood known for its upscale properties and stunning mountain views. Attracts affluent visitors and those looking for a high-end getaway. | Spanish Peaks Mountain Club, Amazing hiking trails, Wildlife viewing, Gourmet dining options |
| Moonlight Basin | A hidden gem within the Big Sky area that offers a mix of skiing in winter and mountain biking in summer, appealing to adventurous travelers. | Moonlight Basin Ski Resort, Mountain biking trails, Scenic landscapes, Closer access to nature |
| Lone Mountain | Known for being close to the iconic Lone Peak, this area is popular among serious skiers and outdoor enthusiasts, making it a prime Airbnb location. | Lone Peak, Skiing and snowboarding, Hiking trails, Stunning sunsets |
| Mountain Village | Diverse lodging options and amenities, making it suitable for families and groups. The area provides easy access to skiing and summer recreation. | Cascade Basin, Alpenglow, Nature trails, Festivals and events |
| Gallatin Canyon | A scenic area offering incredible views and outdoor activities like white-water rafting and hiking, perfect for nature lovers. | Gallatin River, Rafting and kayaking, Scenic driving, Wildlife viewing |
| Yellowstone Club | An exclusive private ski and golf community that caters to the wealthy, presenting unique investment opportunities for luxury Airbnb rentals. | Private ski slopes, Golf courses, Luxury amenities, Natural beauty |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Big Sky offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Big Sky?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Big Sky
- The Big Sky Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99% of the 996 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Big Sky, House properties are the most common (49.3%), reflecting the local real estate landscape.
- Houses represent a significant 49.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, unique stays (combined 1.8%) offer potential for unique stay experiences.
Big Sky Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Big Sky
- The dominant room capacity in Big Sky is 3 bedrooms listings, making up 29.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 54.9% of the active Airbnb listings in Big Sky, indicating a high concentration in these sizes.
- A significant 68.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Big Sky.
Big Sky Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Big Sky
- The most common guest capacity trend in Big Sky vacation rentals is listings accommodating 8+ guests (60.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Big Sky STR market, accounting for 74.8% of listings.
- 78.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Big Sky.
- On average, properties in Big Sky are equipped to host 6.7 guests.
How Do Listings in Big Sky Compare on Quality?
Listing quality in Big Sky can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Big Sky
- At 38.7 photos per listing on average, Big Sky hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 21.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Big Sky averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Big Sky?
Amenity Prevalence
Amenity Insights for Big Sky
- Essential amenities in Big Sky that guests expect include: Heating, Wifi, Kitchen, Smoke alarm, Free parking on premises, TV, Coffee maker. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Refrigerator, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Big Sky: Heating, Wifi, Kitchen, Smoke alarm, Free parking on premises, TV, Coffee maker.
- Prioritize adding missing essentials: Heating, Wifi, Kitchen, Smoke alarm, Free parking on premises, TV, Coffee maker.
- Consider adding popular differentiators like Hot water or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Big Sky to stay competitive.
Which Airbnb Amenities Boost Revenue in Big Sky?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Big Sky, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 97.9% | $65,795 | $24,377 | 169.9% |
Ping pong table | 1.9% | $125,362 | $63,746 | 96.7% |
Free parking on premises | 99.0% | $65,235 | $33,990 | 91.9% |
Pool table | 3.8% | $117,421 | $62,839 | 86.9% |
Children's playroom | 1.2% | $116,391 | $64,294 | 81.0% |
Washer | 91.3% | $67,503 | $37,953 | 77.9% |
Cooking basics | 89.1% | $67,868 | $40,940 | 65.8% |
Bidet | 0.7% | $106,714 | $64,626 | 65.1% |
Smoke alarm | 99.2% | $65,127 | $39,525 | 64.8% |
Fire pit | 6.7% | $101,808 | $62,261 | 63.5% |
Revenue Impact Insights for Big Sky
- TV tops the revenue impact list with a 169.9% uplift — listings with this amenity earn $65,795 vs. $24,377 without it.
- TV, Free parking on premises, Washer, Cooking basics, Smoke alarm — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Big Sky STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Big Sky. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBig Sky Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Big Sky
- The typical guest profile for Airbnb in Big Sky consists of primarily domestic travelers (96%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.0% of guests.
- Key international markets include United States (96%) and DC (0.8%).
- Top languages spoken are English (70.8%) followed by Spanish (11.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Seattle.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Big Sky?
Listings in Big Sky average 4.85 out of 5 overall, with about 35.4 reviews per active listing and 35.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Big Sky
- With an overall rating of 4.85, Big Sky listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Location (4.92), while Value (4.71) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 35.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Big Sky Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Big Sky
- The most common availability pattern in Big Sky falls within the 271-366 days range, representing 61.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Big Sky (40.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Big Sky?
Average Booking Lead Time by Month
Booking Lead Time Insights for Big Sky
- The overall average booking lead time for vacation rentals in Big Sky is 81 days.
- Guests book furthest in advance for stays during February (average 124 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 38 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (106 days avg.) sees the longest lead times, while Fall (50 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (81 days) as a baseline for your pricing and availability strategy in Big Sky.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 124 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 106 days) to capture early planners.
- Monitor your own booking lead times against these Big Sky averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Big Sky?
Guests in Big Sky stay about 4.5 nights on average, generating roughly 16,154 reservations and 16.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Big Sky
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Big Sky
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 16.2 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Dec (5.2 nights) and shorten in May (3.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Big Sky Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
67 listings
6.7% of total
2 Nights
124 listings
12.4% of total
3 Nights
159 listings
16% of total
4-6 Nights
59 listings
5.9% of total
7-29 Nights
4 listings
0.4% of total
30+ Nights
583 listings
58.5% of total
Key Insights
- The most prevalent minimum stay requirement in Big Sky is 30+ Nights, adopted by 58.5% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (19.1%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (58.5%) caters to monthly stays (30+ nights) in Big Sky, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 58.5% of Big Sky hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 58.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Big Sky.
Big Sky Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
185 listings
18.6% of total
Super Strict 60 Days
375 listings
37.7% of total
Limited
6 listings
0.6% of total
Flexible
9 listings
0.9% of total
Moderate
101 listings
10.2% of total
Firm
220 listings
22.1% of total
Strict
98 listings
9.9% of total
Cancellation Policy Insights for Big Sky
- The prevailing Airbnb cancellation policy trend in Big Sky is Super Strict 60 Days, used by 37.7% of listings.
- There's a relatively balanced mix between guest-friendly (11.1%) and stricter (32.0%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (9.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Super Strict 60 Days policy to align with the 37.7% market standard in Big Sky.
- Using a Strict policy might deter some guests, as only 9.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Big Sky.
How Much Are Airbnb Cleaning Fees in Big Sky?
Cleaning fees in Big Sky are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Big Sky
- 94.4% of listings charge a cleaning fee, making it standard practice in Big Sky. Guests expect it and factor it into their booking decisions.
- The gap between the average ($585) and median ($485) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 13.3% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Big Sky median of $485. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Big Sky Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Big Skybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Big Sky Summit | Hot Tub, Fireplace & Ski Access
Entire Place • 5 bedrooms
White Wolf Retreat | Sleeps 21! | Big Sky Resort
Entire Place • 7 bedrooms
Luxury Home, Ski-in/Ski-out access, LONE PEAK VIEW
Entire Place • 7 bedrooms
Ski-In/Out Mountain Estate | Hot Tub | Game Room
Entire Place • 6 bedrooms
Last Best Chalet-Hot Tub! Ski-in/Ski-out! Firepit!
Entire Place • 5 bedrooms
Luxury Mountain Home Ski-In-Out/View/Hot Tub
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Big Sky?
Learn from the best! This table showcases top-performing Airbnb hosts in Big Sky based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Two Pines Properties | 106 | $7,548,262 | 1573 | 4.87/5.0 |
| Big Sky Vacation Rentals | 109 | $7,404,173 | 974 | 4.84/5.0 |
| Natural Retreats (W) | 78 | $5,950,680 | 549 | 4.83/5.0 |
| Stay Montana | 125 | $5,695,889 | 2215 | 4.75/5.0 |
| Ascend | 44 | $4,188,538 | 737 | 4.92/5.0 |
| Wilson Peak Properties | 25 | $2,049,717 | 378 | 4.97/5.0 |
| RedAwning | 30 | $1,978,870 | 74 | 4.83/5.0 |
| Double U Vacation Rentals | 17 | $1,580,764 | 435 | 4.93/5.0 |
| Evolve | 22 | $1,479,883 | 721 | 4.79/5.0 |
| Elkhorn Home Management | 14 | $1,268,398 | 269 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Big Sky.
Who Are the Airbnb Hosts in Big Sky?
Big Sky is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Big Sky
- With 77.3% Superhosts, Big Sky has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 59.6% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 8.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 69.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 17.7% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Big Sky averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Big Sky
These are the highest-grossing professional property management operations in Big Sky, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Two Pines Properties | 106 | $7,548,262 | $855 | 27.1% | 4.87/5 |
| Big Sky Vacation Rentals | 109 | $7,404,173 | $1,228 | 23.3% | 4.84/5 |
| Natural Retreats (W) | 78 | $5,950,680 | $1,260 | 25.4% | 4.83/5 |
| Stay Montana | 125 | $5,695,889 | $611 | 31.9% | 4.75/5 |
| Ascend | 44 | $4,188,538 | $906 | 33.6% | 4.92/5 |
| Wilson Peak Properties | 25 | $2,049,717 | $889 | 29.7% | 4.97/5 |
| RedAwning | 30 | $1,978,870 | $1,315 | 16.9% | 4.83/5 |
| Double U Vacation Rentals | 17 | $1,580,764 | $1,030 | 39.0% | 4.93/5 |
| Evolve | 22 | $1,479,883 | $637 | 45.4% | 4.79/5 |
| Elkhorn Home Management | 14 | $1,268,398 | $856 | 36.9% | 4.93/5 |
Management Company Insights for Big Sky
- The leading management company, Two Pines Properties, operates 106 listings with $7,548,262 in gross revenue — a useful benchmark for what scale looks like in Big Sky.
- Top managers average 57 properties each, pointing to a market where portfolio scale is a meaningful competitive factor.
- Professionally managed listings in the top tier average 4.87/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Big Sky's Airbnb Market Compare to Nearby Cities?
How does the Big Sky Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Gardiner, Big Sky has 22 percentage points lower occupancy and about $493 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Gallatin Gateway | 54 | $5,211 | $528.18 | 45% |
| Emigrant | 109 | $4,609 | $405.84 | 52% |
| Island Park | 1,012 | $4,346 | $453.41 | 47% |
| Gardiner | 212 | $4,208 | $317.18 | 55% |
| Pray | 52 | $3,978 | $369.23 | 48% |
| Bozeman | 717 | $3,760 | $303.74 | 49% |
| West Yellowstone | 287 | $3,720 | $399.69 | 43% |
| Livingston | 345 | $3,272 | $334.61 | 46% |
| Manhattan | 27 | $3,215 | $238.47 | 49% |
| Belgrade | 173 | $3,042 | $261.82 | 46% |
Frequently Asked Questions About Airbnb in Big Sky
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Big Sky.
How much do Airbnb hosts make in Big Sky?
Big Sky hosts earn about $64,921 per year on average, with an average nightly rate of $810 and RevPAR of $266. Those figures describe the typical revenue environment for active listings in Big Sky, Montana, not the ceiling for the best operators. Source: AirROI 2026 data, Big Sky market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Big Sky?
The average Airbnb occupancy rate in Big Sky is 33.1%. February is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Big Sky?
Listings in Big Sky average $810 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Big Sky?
Big Sky currently has about 996 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Big Sky?
AirROI currently classifies the short-term rental regulation level in Big Sky as Low. The dataset also shows about 0.2% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Big Sky?
RevPAR in Big Sky is about $266. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Big Sky?
Occupancy of 33.1% means Big Sky is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $64,921, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Big Sky?
The average booking lead time in Big Sky is about 81 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Big Sky?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Big Sky include Big Sky Mountain Village, Meadow Village, Spanish Peaks Village. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Big Sky?
entire_home listings make up 99.0% of the active supply in Big Sky. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Big Sky compare to nearby Airbnb markets?
Among neighboring markets, Gallatin Gateway posts $62,535 in average annual revenue with 45.3% occupancy, compared to Big Sky's $64,921 and 33.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Big Sky?
The average Airbnb stay length in Big Sky is about 4.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Big Sky?
Airbnb listings in Big Sky average 4.85 out of 5 overall. About 35.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Big Sky?
TV and Ping pong table are among the strongest revenue-linked amenities in Big Sky. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Big Sky?
Yes. About 94.4% of active Airbnb listings in Big Sky charge a cleaning fee, and the average fee is $585. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Big Sky?
A 77.3% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.