Stony Point Entire Gated Resort on Grand Lake Entire home · 8 bedrooms - Revenue
- $123,709
- Occupancy
- 14.9%
- Daily rate
- $2,945
Airbnb market data · 202612 months to October 2026
The average Airbnb in Jay brought in $23,061 over the 12 months through October 2026, about 33% less than the Oklahoma average of $34,273.
The short answer
Jay earns on price rather than volume. Listings averaged $414 a night and were booked on 28% of available nights, against $295 and 39% for the Oklahoma average.
Timing matters: in July, usually the best month, the average listing earns about 4.3 times as much as in January, usually the slowest. With only 36 active listings, a few bookings can reorder the months.
With 36 active listings, Jay is the 45th-largest of 80 Oklahoma markets AirROI tracks. From a year earlier, average revenue rose 25%.
Browse the live Jay Airbnb market See Every Jay ListingRevenue
Gross bookings per Jay listing averaged $23,061 over the 12 months to October 2026 (Oklahoma average: $34,273), before cleaning, platform and management costs and taxes.
In a typical year, the average Jay listing brings in $5,720 in July, its best month, and $1,320 in January, its slowest. The three strongest months bring in 41% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 4.2 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 4.3 times what January does
Average revenue per active listing, by month, October 2024 to September 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
July 2026 led on revenue and bookings; nightly rates peaked in October 2025.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | $3,037 | 27.9% | $509 | $98 | 25 days | 4.8 nights |
| Nov 2025 | $3,171 | 26.3% | $494 | $106 | 45 days | 4.1 nights |
| Dec 2025 | $2,125 | 22.8% | $487 | $69 | 34 days | 3.3 nights |
| Jan 2026 | $1,655 | 22.9% | $480 | $53 | 11 days | 2.9 nights |
| Feb 2026 | $1,578 | 20.4% | $473 | $56 | 16 days | 2.3 nights |
| Mar 2026 | $2,197 | 16.0% | $473 | $71 | 34 days | 3.3 nights |
| Apr 2026 | $3,946 | 24.1% | $483 | $132 | 27 days | 7.4 nights |
| May 2026 | $5,689 | 31.5% | $490 | $184 | 43 days | 3.4 nights |
| Jun 2026 | $4,257 | 35.6% | $382 | $142 | 50 days | 3.1 nights |
| Jul 2026 | $5,717 | 40.6% | $364 | $184 | 68 days | 3.4 nights |
| Aug 2026 | $4,011 | 36.3% | $353 | $129 | 46 days | 4.3 nights |
| Sep 2026 | $2,750 | 27.9% | $350 | $92 | 82 days | 3.5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Jay listing earns about $1,910 a month, but one property can land well above or below that. The Airbnb income calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Jay Airbnb took in $23,061 in the 12 months to October 2026, and run by its owner at everyday costs, about $1,180 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $2,560 a month.
Cleaning it yourself keeps the $3,060 a year guests pay in cleaning fees, for about $1,430 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,010 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $20,001 | $43,070 |
| Cleaning fees guests pay13% of Jay bookings | $3,060 | $6,590 |
| Gross bookings | $23,061 | $49,660 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 89% of Jay listings on Simplified Pricing, 3% for the rest | −$3,250 | −$7,010 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$3,060 | −$6,590 |
| Utilities and internetAbout 5% of bookings | −$1,150 | −$2,480 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$460 | −$990 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$690 | −$1,490 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$230 | −$230 |
| Permit and registrationWhere one is required | −$120 | −$120 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −$8,960 | −$18,910 |
| Left for housing costs, then profit | $14,101about $1,180 a month | $30,750about $2,560 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Jay's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Jay home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $4,140 a month, against $1,920 for the average one.
Occupancy
Jay listings were booked on 28% of the nights they were open over the past year, 11 percentage points below the Oklahoma average (39%) and 13 points below the U.S. average (41%). In a typical year, occupancy climbs to 41% in July and falls to 20% in March.
The busiest tenth of listings are booked about 5.6 times as often as the bottom quarter.
July is usually the busiest month in Jay, March the quietest
Share of open nights booked, by month, October 2024 to September 2026
Nightly rates
The average nightly rate in Jay, known as ADR (average daily rate), was $414 over the past year, about 40% above the Oklahoma average of $295 and about 24% above the U.S. average of $335. In a typical year, rates peak in May at about $485 and bottom out in August and September at about $350.
Prices span a wide range: the top 10% charge about 4.4 times the rate of the bottom quarter.
May rates run 39% above September's
Average nightly rate (ADR), by month, October 2024 to September 2026
The 12-month ADR of $414 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Jay it averaged $108 over the past year, from about $43 in a typical January to about $184 in a typical July.
A small group of listings earns several times more per open night than the rest.
July RevPAR is about 4.3 times January's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The 12-month RevPAR of $108 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 36 active listings, the monthly pattern in Jay is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in January.
Average revenue by month in Jay
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Revenue per listing |
|---|---|
| January | $1,320 |
| February | $1,490 |
| March | $2,230 |
| April | $2,890 |
| May | $4,540 |
| June | $4,260 |
| July | $5,720 |
| August | $4,010 |
| September | $2,750 |
| October | $2,240 |
| November | $2,210 |
| December | $1,730 |
Guests book Jay stays 48 days ahead on average (about seven weeks). September stays are booked furthest out, about 82 days ahead, and January stays closest to arrival, about 7 days. A typical September booking is made in late June.
September stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 48 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 36 active listings in Jay display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Jay.
Neighborhoods
AirROI's area guide picks five Jay neighborhoods that draw short-term rental guests, led by Lake Eucha, Spavinaw and Cherokee Landing State Park. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lake Eucha | A beautiful lake area great for fishing, boating, and recreational activities. Attracts families and outdoor enthusiasts looking to enjoy nature and water sports. | Lake Eucha State Park, Fishing and boating opportunities, Scenic picnic areas, Wildlife viewing, Hiking trails |
| Spavinaw | Known for Spavinaw State Park and its access to Spavinaw Lake, it's a peaceful getaway for those looking for some relaxation in nature. Ideal for a tranquil retreat. | Spavinaw State Park, Spavinaw Lake, Hiking trails, Fishing spots, Picnic areas |
| Cherokee Landing State Park | A popular camping and recreation area near the lake, suitable for outdoor activities. It attracts visitors seeking adventure and nature exploration. | Cherokee Landing State Park, Fishing and swimming, Camping amenities, Nature trails, Picnic facilities |
| Grand Lake | A large lake offering various water sports and activities, perfect for vacationers and holiday gatherings. A vibrant community with plenty of entertainment options. | Grand Lake State Park, Water sports activities, Fishing, Dining and nightlife, Public beaches |
| Jay | The quaint town itself, known for its local culture and community events, offers a homey atmosphere for visitors. Great for exploring local attractions and history. | Historic downtown Jay, Local shops and cafes, Monthly community events, Nearby natural parks, Cultural history sites |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
More than nine in ten Airbnbs in Jay are entire homes (94%), with private rooms at 6%. Houses are the most common property type at 61%, about 2.2 times the share of cabins and other outdoor stays (28%).
Nearly all listings rent the whole place
Jay Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 94.4% | 34 |
| Private room | 5.6% | 2 |
Listings by property type
Jay Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 61.1% | 22 |
| Cabin/Outdoor | 27.8% | 10 |
| Hotel/Boutique | 8.3% | 3 |
| Apartment/Condo | 2.8% | 1 |
Most Jay homes are built for groups: 59% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (25%). Shares are of the 32 entire homes that give a bedroom count; rented rooms are left out.
Jay entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 3.1% | 1 |
| 1 bedroom | 15.6% | 5 |
| 2 bedrooms | 21.9% | 7 |
| 3 bedrooms | 25.0% | 8 |
| 4 bedrooms | 18.8% | 6 |
| 5+ bedrooms | 15.6% | 5 |
Jay is a group-trip market: 47% of listings sleep eight or more guests, about 2.4 times the share of the next most common size, four guests (19%).
Jay listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 13.9% | 5 |
| 3 guests | 5.6% | 2 |
| 4 guests | 19.4% | 7 |
| 6 guests | 11.1% | 4 |
| 7 guests | 2.8% | 1 |
| 8+ guests | 47.2% | 17 |
Jay hosts set up an average of 4.7 beds per listing. Only 47% of listings show their exact location on the listing map; the rest show an approximate area.
Fire pits are common in Jay: 72% of listings have one, and 67% offer lake access.
Share of Jay listings with each common amenity
Guests
Jay draws mostly domestic guests: 98% of those who left reviews live in the United States. No single city dominates: Oklahoma City is the largest source, at about 10% of reviews.
98% of Jay guests are domestic
Where guests who left reviews live
Where Jay guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Oklahoma City | 9.6% |
| Wichita | 5.2% |
| Tulsa | 3.5% |
| Pendergrass | 1.7% |
| Holliston | 1.7% |
Where Jay guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 98.3% |
| Germany | 0.9% |
| United Arab Emirates | 0.9% |
Languages spoken by Jay guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 87.2% |
| German | 4.3% |
| Swedish | 2.1% |
| Arabic | 2.1% |
| Sign Language | 2.1% |
Jay Airbnbs average 4.84 stars, and 42% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.74, against 4.95 for host communication.
Communication scores highest in Jay; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.81 |
| Cleanliness | 4.78 |
| Communication | 4.95 |
| Location | 4.81 |
| Check-in | 4.88 |
| Value | 4.74 |
Booking patterns
All Jay listings are open to guests more than 180 days a year, but none are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 53% of listings; blocked nights include any the host closes off.
Days a year Jay listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 86.1% | 31 |
| 181-270 days | 13.9% | 5 |
Days a year Jay listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 91-180 days | 13.9% | 5 |
| 31-90 days | 52.8% | 19 |
| 1-30 days | 33.3% | 12 |
The average Jay booking lasts 4.2 nights, longest in April and shortest in February. Listings took about 14 bookings each over the year. About half of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Jay
Average nights per booking, by month of stay
Two-year average by calendar month.
More than nine in ten listings in Jay accept stays of one or two nights.
Minimum stay set by Jay listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Jay, used by 50% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. 44% of listings offer Flexible or Moderate terms and 53% use Firm or stricter ones, so neither camp dominates.
Cancellation policies of Jay listings, from most to least flexible
Share of listings by the policy they use
More than eight in ten Jay listings charge a cleaning fee. The typical fee is about $166. Spread over the average stay of 4.2 nights, that adds roughly $40 a night to what guests pay. For listings that charge one, cleaning fees make up about 13% of gross revenue.
Top earners
The top-grossing Airbnb in Jay, an eight-bedroom home, took in $124,000 over the past year, about 5.4 times the city's average of $23,100. Four of the six listings below have five or more bedrooms; the other two have four bedrooms.
Stony Point Entire Gated Resort on Grand Lake Entire home · 8 bedrooms
Lakefront Luxury Log Cabin on Grand Lake O’ the Ch Entire home · 5 bedrooms Rated 5.00
Cozy Cove Bungalow at Grand Lake Entire home · 5 bedrooms Rated 4.95
Grand Lake /Drowning Creek Mid Century Lake Front Entire home · 4 bedrooms Rated 5.00
Grand Lakefront Oasis Hot Tub Dock UTV Trails Entire home · 4 bedrooms Rated 5.00
The Lodge at Stony Point on Grand Lake Entire home · 5 bedrooms Rated 5.00 Professional management companies run 17% of Jay listings and owners run the rest, though 31% of listings have a co-host. Superhosts run four in ten listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 89% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 55 km, Eucha (9 km away, 49 listings) earned the most per listing, about 31% more than Jay. Siloam Springs and Centerton were the busiest, each booked on 40% of nights against 28% in Jay.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Eucha 9 km | 49 | $30,249 | $310 | 32% |
| Afton 9 km | 155 | $25,933 | $343 | 30% |
| Bernice 9 km | 45 | $9,934 | $211 | 23% |
| Grove 15 km | 169 | $26,737 | $281 | 33% |
| Vinita 19 km | 37 | $22,067 | $288 | 26% |
| Noel 35 km | 34 | $17,662 | $261 | 28% |
| Siloam Springs 47 km | 64 | $21,126 | $176 | 40% |
| Centerton 55 km | 42 | $16,772 | $193 | 40% |
See all 80 Oklahoma Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Jay:
FAQ
An active Jay Airbnb grossed $23,061 on average in the 12 months to October 2026, according to AirROI's tracking of 36 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $4,110 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Jay listings earn between $959 and $4,110 in a typical month, and the top tenth $8,100 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Jay were booked on 28% of available nights over the past year. That compares with 39% for the Oklahoma average. July is usually the busiest month.
The average booked night in Jay cost $414 before fees. Half of listings charge between $160 and $405; a few high-priced homes pull the average above that range.
None of the active Jay listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Jay Airbnb grossed $23,061 in the 12 months to October 2026, 33% below the Oklahoma average of $34,273. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $14,101 a year (about $1,180 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $2,560 a month. Check a specific home in the Airbnb estimator.
July usually pays best, averaging $5,720 per active listing, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Jay listing was open to book earned $108 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $321 or more.
Jay stays were booked 48 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Jay Airbnb stay lasted 4.2 nights over the past year. A listing took 14 reservations over the year on average.
Guests rate Jay Airbnbs 4.84 out of 5 on average. Guests score communication highest and value lowest.
Lake Eucha, Spavinaw and Cherokee Landing State Park draw the most short-term rental interest in Jay. The neighborhood guide explains what brings guests to each.
AirROI counted 36 active Airbnb listings in Jay as of October 2026. The closest tracked market is Eucha, 9 km away.
In Jay, more than eight in ten listings add a cleaning fee, and the typical fee is about $166.
All of Oklahoma had 18.3 million visitors in 2022, the Oklahoma Tourism and Recreation Department reports. AirROI estimates 467 Airbnb stays in Jay, OK in the 12 months to October 2026, which counts bookings and not tourists. See Oklahoma tourism statistics.
Method
Figures on this page cover 36 active Airbnb listings in Jay from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.