Sperry, Oklahoma Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Sperry, Oklahoma? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $22,050 per year — at a $246 nightly rate, 26.7% occupancy, and a $66 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 32 active listings, Sperry is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 52.4% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Sperry?
In Sperry, the headline Airbnb metrics are $22,050 in average annual revenue,26.7% occupancy, $246 ADR, and $66 in RevPAR, and guests book about 74 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Sperry?
Understanding the monthly revenue variations for Airbnb listings in Sperry is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sperry is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sperry across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,156+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,615 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,597 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $777, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sperry
What Is the Monthly Airbnb Occupancy Rate in Sperry?
Maximize your bookings by understanding the Sperry STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sperry:
- Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sperry
What Is the Average Airbnb Nightly Rate in Sperry?
Effective short term rental pricing strategy in Sperry involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sperry typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $379+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $305 or more.
- Typical properties (Median) charge around $215 per night.
- Entry-level properties (Bottom 25%) earn around $151 per night.
Average Daily Rate (ADR) Trend by Month in Sperry
What Is the RevPAR for Airbnb in Sperry?
RevPAR in Sperry is currently $66. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $32 RevPAR.
- Typical properties (Median) generate $54 RevPAR.
- Strong performers (Top 25%) earn $67 RevPAR.
- Best-in-class (Top 10%) achieve $108 RevPAR.
Average Monthly RevPAR Trend in Sperry
RevPAR Insights for Sperry
- The average RevPAR in Sperry is $66. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($108) and bottom 25% ($32) is $76, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Sperry benchmarks. If your RevPAR falls below the median of $54, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $67+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Sperry Market Intelligence 👇

Explore Real-time Analytics
When Is the Peak Season for Airbnb in Sperry?
Sperry's peak Airbnb season falls in July, August, June, while the softest stretch is January, March, September. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $2,841 per month
- Occupancy rates average 32.1%
- Daily rates average $263
Shoulder Season
- Revenue averages $2,061 per month
- Occupancy maintains around 30.4%
- Daily rates hold near $237
Low Season (January, March, September)
- Revenue drops to average $1,317 per month
- Occupancy decreases to average 19.4%
- Daily rates adjust to average $236
Seasonality Insights for Sperry
- Airbnb seasonality in Sperry is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Sperry's highest earning potential, with monthly revenues climbing to $3,133, occupancy reaching 34.6%, and ADRs peaking at $268.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,090, occupancy could drop to 17.7%, and ADRs may adjust to $218.
- Lower occupancy paired with meaningful seasonality means hosts in Sperry need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Sperry, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Sperry?
Low regulation and minimal registration activity in Sperry, Oklahoma, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Sperry to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Sperry?
With a compact short-term rental market, Sperry gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sperry Lake | A serene lake location perfect for nature lovers and outdoor activities. Great for families and friends looking to get away for a relaxing weekend by the water. | Sperry Lake, Fishing, Picnic areas, Boating, Wildlife viewing |
| Downtown Sperry | The heart of Sperry featuring local shops, restaurants, and community events. Attracts visitors interested in local culture and community spirit. | Sperry Community Center, Local diners, Art festivals, Annual events |
| Tallgrass Prairie Preserve | One of the largest prairies in the country, offering beautiful landscapes and unique wildlife. Ideal for eco-tourism and outdoor enthusiasts. | Hiking trails, Wildlife watching, Photography opportunities |
| Kaw Lake | A large reservoir known for its recreational opportunities, including boating and fishing. Perfect for adventure seekers and families. | Kaw Lake State Park, Fishing, Swimming, Camping |
| Oologah Lake | A scenic lake that offers a variety of water sports and activities. Attractive to visitors who enjoy fishing and boating. | Oologah Lake State Park, Fishing, Boat ramps, Scenic views |
| Will Rogers Memorial | Dedicated to the famous cowboy and actor, this area offers historical insights and beautiful views of the surrounding landscape. Draws history buffs and tourists alike. | Will Rogers Memorial, Historic tours, Scenic overlooks |
| Tenkiller State Park | A picturesque park with ample opportunities for water activities and hiking. Especially popular in the summer months. | Lake Tenkiller, Hiking trails, Swimming, Camping |
| Local Vineyards and Farms | A growing area for local agriculture with opportunities for wine tasting and farm tours. Attracts culinary tourists and those interested in local produce. | Wine tasting tours, Farm-to-table dining, Educational tours |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Sperry offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Sperry?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sperry
- The Sperry Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 32 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sperry, House properties are the most common (68.8%), reflecting the local real estate landscape.
- Houses represent a significant 68.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.1%) offer potential for unique stay experiences.
Sperry Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sperry
- The dominant room capacity in Sperry is 1 bedroom listings, making up 37.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 62.5% of the active Airbnb listings in Sperry, indicating a high concentration in these sizes.
- A significant 25.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sperry.
Sperry Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sperry
- The most common guest capacity trend in Sperry vacation rentals is listings accommodating 8+ guests (37.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Sperry STR market, accounting for 65.6% of listings.
- 65.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sperry.
- On average, properties in Sperry are equipped to host 5.7 guests.
How Do Listings in Sperry Compare on Quality?
Listing quality in Sperry can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Sperry
- At 23 photos per listing on average, Sperry hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 21.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Sperry averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Sperry?
Amenity Prevalence
Amenity Insights for Sperry
- Essential amenities in Sperry that guests expect include: Free parking on premises, Air conditioning, Smoke alarm, TV, Dishes and silverware, Heating, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Shampoo, Microwave, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sperry: Free parking on premises, Air conditioning, Smoke alarm, TV, Dishes and silverware, Heating, Wifi.
- Prioritize adding missing essentials: Free parking on premises, Heating, Wifi.
- Consider adding popular differentiators like Shampoo or Microwave to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sperry to stay competitive.
Which Airbnb Amenities Boost Revenue in Sperry?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Sperry, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Patio or balcony | 68.8% | $28,815 | $7,167 | 302.0% |
Hair dryer | 71.9% | $27,898 | $7,105 | 292.7% |
Cooking basics | 71.9% | $27,898 | $7,105 | 292.7% |
Fire extinguisher | 68.8% | $28,423 | $8,030 | 254.0% |
Refrigerator | 65.6% | $28,569 | $9,606 | 197.4% |
BBQ grill | 68.8% | $27,783 | $9,437 | 194.4% |
First aid kit | 18.8% | $47,378 | $16,205 | 192.4% |
Board games | 15.6% | $48,909 | $17,076 | 186.4% |
Dishwasher | 50.0% | $32,562 | $11,538 | 182.2% |
Washer | 53.1% | $31,323 | $11,541 | 171.4% |
Revenue Impact Insights for Sperry
- Patio or balcony tops the revenue impact list with a 302.0% uplift — listings with this amenity earn $28,815 vs. $7,167 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Sperry STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sperry. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSperry Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Sperry
- The typical guest profile for Airbnb in Sperry consists of primarily domestic travelers (99%), often arriving from nearby Tulsa, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.1% of guests.
- Key international markets include United States (99.1%) and United Arab Emirates (0.9%).
- Top languages spoken are English (74.5%) followed by Spanish (5.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Tulsa and Wichita.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Sperry?
Listings in Sperry average 4.79 out of 5 overall, with about 37.7 reviews per active listing and 31.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Sperry
- An average rating of 4.79 places Sperry in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Location (4.94), while Value (4.73) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 31.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Sperry Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sperry
- The most common availability pattern in Sperry falls within the 271-366 days range, representing 56.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sperry (56.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Sperry?
Average Booking Lead Time by Month
Booking Lead Time Insights for Sperry
- The overall average booking lead time for vacation rentals in Sperry is 74 days.
- Guests book furthest in advance for stays during October (average 111 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (95 days avg.) sees the longest lead times, while Winter (47 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (74 days) as a baseline for your pricing and availability strategy in Sperry.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 95 days) to capture early planners.
- Monitor your own booking lead times against these Sperry averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Sperry?
Guests in Sperry stay about 2 nights on average, generating roughly 860 reservations and 26.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Sperry
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Sperry
- Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
- At 26.9 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Feb (2.9 nights) and shorten in Mar (1.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Sperry Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
24 listings
75% of total
2 Nights
5 listings
15.6% of total
3 Nights
1 listings
3.1% of total
30+ Nights
2 listings
6.3% of total
Key Insights
- The most prevalent minimum stay requirement in Sperry is 1 Night, adopted by 75% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (90.6%) of the Sperry Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 75% of Sperry hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sperry.
Sperry Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
10 listings
31.3% of total
Moderate
1 listings
3.1% of total
Firm
15 listings
46.9% of total
Strict
6 listings
18.8% of total
Cancellation Policy Insights for Sperry
- The prevailing Airbnb cancellation policy trend in Sperry is Firm, used by 46.9% of listings.
- A majority (65.7%) of hosts in Sperry utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 46.9% market standard in Sperry.
- Regularly review your cancellation policy against competitors and market demand shifts in Sperry.
How Much Are Airbnb Cleaning Fees in Sperry?
Cleaning fees in Sperry are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Sperry
- About 53.1% of Sperry listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($78) and median ($30) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.9% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Sperry median of $30. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Sperry Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sperrybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Stunning Skiatook Lake Three Story Getaway
Entire Place • 5 bedrooms

15-Acre Retreat near Dtwn Tulsa & Skiatook Lake
Entire Place • 5 bedrooms

Spacious Skiatook Lake House Getaway
Entire Place • 4 bedrooms

The Farmhouse at Bellissima Ranch
Entire Place • 5 bedrooms

Lake View Retreat at CrossTimbers Marina
Entire Place • 3 bedrooms

Another Memory at CrossTimbers Marina
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Sperry?
Learn from the best! This table showcases top-performing Airbnb hosts in Sperry based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hank | 15 | $333,309 | 609 | 4.73/5.0 |
| Kasey | 1 | $81,722 | 77 | 4.95/5.0 |
| Evolve | 1 | $75,056 | 87 | 4.99/5.0 |
| Adrienne And Aaron | 2 | $69,229 | 122 | 4.81/5.0 |
| Kendra | 9 | $63,942 | 19 | 4.83/5.0 |
| Julia | 2 | $47,449 | 94 | 4.88/5.0 |
| Regan | 1 | $18,540 | 90 | 4.94/5.0 |
| Therese | 1 | $16,355 | 108 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sperry.
Who Are the Airbnb Hosts in Sperry?
Sperry is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Sperry
- With 65.6% Superhosts, Sperry has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 3.1% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 68.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 12.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Sperry averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Sperry
These are the highest-grossing professional property management operations in Sperry, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Evolve | 1 | $75,056 | $365 | 55.9% | 4.99/5 |
Management Company Insights for Sperry
- The leading management company, Evolve, operates 1 listings with $75,056 in gross revenue — a useful benchmark for what scale looks like in Sperry.
- Top managers average 1 properties each, suggesting professional management in Sperry still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.99/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 3.1% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Sperry's Airbnb Market Compare to Nearby Cities?
How does the Sperry Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Bethany, Sperry has 21 percentage points lower occupancy and about $19 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Carlton Landing | 99 | $3,137 | $436.55 | 28% |
| Bethany | 12 | $2,901 | $226.39 | 48% |
| Canadian | 44 | $2,846 | $365.54 | 33% |
| Bel Aire | 10 | $2,638 | $237.10 | 41% |
| Andover | 10 | $2,534 | $234.74 | 42% |
| Hulbert | 20 | $2,513 | $259.92 | 38% |
| Jenks | 29 | $2,419 | $203.92 | 48% |
| Porum | 19 | $2,415 | $319.42 | 29% |
| Broken Arrow | 120 | $2,298 | $211.43 | 47% |
| Eufaula | 137 | $2,215 | $314.13 | 32% |
Frequently Asked Questions About Airbnb in Sperry
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Sperry.
How much do Airbnb hosts make in Sperry?
Sperry hosts earn about $22,050 per year on average, with an average nightly rate of $246 and RevPAR of $66. Those figures describe the typical revenue environment for active listings in Sperry, Oklahoma, not the ceiling for the best operators. Source: AirROI 2026 data, Sperry market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Sperry?
The average Airbnb occupancy rate in Sperry is 26.7%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Sperry?
Listings in Sperry average $246 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Sperry?
Sperry currently has about 32 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Sperry?
AirROI currently classifies the short-term rental regulation level in Sperry as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Sperry?
RevPAR in Sperry is about $66. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Sperry?
Occupancy of 26.7% means Sperry is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $22,050, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Sperry?
The average booking lead time in Sperry is about 74 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Sperry?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Sperry include Sperry Lake, Downtown Sperry, Tallgrass Prairie Preserve. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Sperry?
entire_home listings make up 100.0% of the active supply in Sperry. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Sperry compare to nearby Airbnb markets?
Among neighboring markets, Carlton Landing posts $37,645 in average annual revenue with 28.3% occupancy, compared to Sperry's $22,050 and 26.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Sperry?
The average Airbnb stay length in Sperry is about 2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Sperry?
Airbnb listings in Sperry average 4.79 out of 5 overall. About 31.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Sperry?
Patio or balcony and Hair dryer are among the strongest revenue-linked amenities in Sperry. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Sperry?
Yes. About 53.1% of active Airbnb listings in Sperry charge a cleaning fee, and the average fee is $78. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Sperry?
A 65.6% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.