Home away from Home - Fenced Yard w/ Traeger Grill Entire home · 3 bedrooms Rated 4.86 - Revenue
- $35,169
- Occupancy
- 58.1%
- Daily rate
- $194
Airbnb market data · 202612 months to September 2026
Umatilla, OR Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Umatilla brought in $14,266 over the 12 months through September 2026, about 60% less than the Oregon average of $35,882.
The short answer
Umatilla Airbnb Market at a Glance
Rates and bookings both trail the Oregon average. Listings averaged $164 a night and were booked on 37% of available nights, against $285 and 43% for the Oregon average.
June, usually the best month, brings in about 86% more per listing than February, usually the slowest. With only 43 active listings, a few bookings can reorder the months.
With 43 active listings, Umatilla is the 81st-largest of 144 Oregon markets AirROI tracks.
Browse the live Umatilla Airbnb market See Every Umatilla ListingRevenue
How Much Do Airbnb Hosts Make in Umatilla?
Gross bookings per Umatilla listing averaged $14,266 over the 12 months to September 2026 (Oregon average: $35,882), before cleaning, platform and management costs and taxes.
In a typical year, the average Umatilla listing brings in $3,120 in June, its best month, and $1,670 in February, its slowest. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.8 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn $4,710+ a month, about 2.4 times the typical property.
- Strong performers (top 25%) earn $3,470 or more, roughly $1,500 a month above the median.
- Typical properties (median) earn about $1,940 a month.
- Entry-level properties (bottom 25%) earn $904 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
June earns about 1.9 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average $2,380 $3,420 $1,270
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Umatilla Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
June 2026 led on revenue. Nightly rates peaked in July 2026 and bookings in April 2026, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $2,315 | 44.1% | $157 | $77 | 45 days | 6.3 nights |
| Oct 2025 | $1,860 | 34.4% | $150 | $60 | 10 days | 10.3 nights |
| Nov 2025 | $1,389 | 31.9% | $148 | $46 | 9 days | 8 nights |
| Dec 2025 | $1,845 | 38.9% | $150 | $60 | 5 days | 7.6 nights |
| Jan 2026 | $1,763 | 32.9% | $148 | $57 | 3 days | 6.4 nights |
| Feb 2026 | $1,265 | 30.2% | $150 | $45 | 7 days | 8.1 nights |
| Mar 2026 | $2,113 | 42.3% | $153 | $68 | 16 days | 10.7 nights |
| Apr 2026 | $3,153 | 60.5% | $159 | $105 | 9 days | 17.9 nights |
| May 2026 | $2,811 | 39.3% | $181 | $91 | 28 days | 9.4 nights |
| Jun 2026 | $3,425 | 46.1% | $187 | $114 | 11 days | 9.3 nights |
| Jul 2026 | $2,924 | 41.2% | $192 | $94 | 31 days | 5.2 nights |
| Aug 2026 | $3,125 | 47.9% | $184 | $101 | 25 days | 11 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Umatilla home could earn, enter its address, bedrooms and guests in the Airbnb profit calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Umatilla Profitable?
Yes, when it's run well. The average Umatilla Airbnb took in $14,266 in the 12 months to September 2026, and run by its owner at everyday costs, about $800 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,440 a month.
Cleaning it yourself keeps the $1,360 a year guests pay in cleaning fees, for about $910 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $690 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Umatilla Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $12,906 | $23,030 |
| Cleaning fees guests pay10% of Umatilla bookings | $1,360 | $2,440 |
| Gross bookings | $14,266 | $25,470 |
| Running costs | ||
| Airbnb's feeAbout 12%: 15.5% for the 72% of Umatilla listings on Simplified Pricing, 3% for the rest | −$1,710 | −$3,060 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$1,360 | −$2,440 |
| Utilities and internetAbout 5% of bookings | −$710 | −$1,270 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$290 | −$510 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$430 | −$760 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$140 | −$140 |
| Permit and registrationWhere one is required | −$70 | −$70 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 23% of bookings, plus cleaning paid for by the cleaning fee | −$4,710 | −$8,250 |
| Left for housing costs, then profit | $9,556about $800 a month | $17,220about $1,440 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Umatilla Airbnb Profit
The estimate starts from Umatilla's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Umatilla home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.
How Umatilla's Top Earners Get There
- More nights booked. The busiest quarter of Umatilla listings are booked on 63% or more of their nights, against 38% for the median listing. Ten more booked nights a year at the median rate of $155 adds about $1,540 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $185 a night or more, against a median of $155. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,290 a year.
- Open for the busy months. In a typical year, June brings the average listing about $3,120, against $1,670 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Umatilla listings average 4.90 stars, and 65% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,120 a month, against $1,190 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Umatilla?
Umatilla listings were booked on 37% of the nights they were open over the past year, 6 percentage points below the Oregon average (43%) and 4 points below the U.S. average (41%). Counting only the listings booked in each month and averaging each month over two years, occupancy climbs to 59% in April and falls to 39% in February.
The busiest tenth of listings are booked about 4.6 times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 82%+ of open nights, 44 points above the median.
- Strong performers (top 25%) fill 63% or more, roughly four nights a week.
- Typical properties (median) fill about 38% of open nights.
- Entry-level properties (bottom 25%) fill 18% or less, under two nights a week.
April is usually the busiest month in Umatilla, February the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 45% 61% 30%
The 12-month rate of 37% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Umatilla?
The average nightly rate in Umatilla, known as ADR (average daily rate), was $164 over the past year, about 42% below the Oregon average of $285 and about 49% below the U.S. average of $320. In a typical year, rates peak in June and July at about $175 and bottom out in October and November at about $140.
The top 10% charge about 1.7 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge $225+ a night, about 46% above the median.
- Strong performers (top 25%) charge $185 or more, about $30 above the median.
- Typical properties (median) charge about $155 a night.
- Entry-level properties (bottom 25%) charge $135 or less, about 13% below the median.
July rates run 27% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average $155 $192 $129
The 12-month ADR of $164 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Umatilla?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Umatilla it averaged $68 over the past year, from about $60 in a typical November to about $104 in a typical June.
Per open night, by tier:
- Best-in-class properties (top 10%) earn $111+ per open night, about 1.8 times the median.
- Strong performers (top 25%) earn $103 or more, about $40 a night above the median.
- Typical properties (median) earn about $61 per open night.
- Entry-level properties (bottom 25%) earn $48 or less, about three-quarters of the median.
June RevPAR is about 1.7 times November's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average $78 $114 $45
The 12-month RevPAR of $68 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Umatilla
With only 43 active listings, the monthly pattern in Umatilla is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in June and bottom out in February.
Average revenue by month in Umatilla
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average $2,380 $3,120 $1,670
Revenue by month in Umatilla in numbers
| Month | Revenue per listing |
|---|---|
| January | $2,060 |
| February | $1,670 |
| March | $2,310 |
| April | $2,910 |
| May | $2,750 |
| June | $3,120 |
| July | $2,780 |
| August | $2,600 |
| September | $2,390 |
| October | $2,190 |
| November | $1,790 |
| December | $2,030 |
How Far in Advance Do Guests Book Airbnb in Umatilla?
Guests book Umatilla stays 19 days ahead on average (about three weeks), so many trips are booked close to arrival. September stays are booked furthest out, about 34 days ahead, and January stays closest to arrival, about 4 days. A typical September booking is made in mid-August.
September stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 17 days 45 days 3 days
The 12-month figure of 19 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Umatilla
None of the 43 active listings in Umatilla display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Umatilla.
Neighborhoods
Best Neighborhoods for Airbnb in Umatilla
AirROI's area guide picks eight Umatilla neighborhoods that draw short-term rental guests, led by McNary Beach Park, Umatilla Riverfront Park and Historic Downtown Umatilla. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| McNary Beach Park | A popular recreational area known for its beautiful views of the Columbia River and easy access to water activities. Ideal for families and nature lovers looking for outdoor experiences. | McNary Beach Park, Lake Wallula, Wildhorse Resort & Casino, Columbia River, Hiking trails |
| Umatilla Riverfront Park | Scenic park area along the Umatilla River, great for picnics and outdoor gatherings. Attracts visitors enjoying the riverfront activities and nearby amenities. | Umatilla Riverfront Park, Fishing spots, Boating access, Picnic areas, Scenic walking paths |
| Historic Downtown Umatilla | Charming downtown area with local shops and restaurants, close to the river and community events. Appeals to tourists wanting an authentic small-town experience. | Local shops, Cafes and eateries, River views, Community events, Art installations |
| Umatilla Marina | Marina area with access to boating and fishing on the Columbia River. A prime spot for water enthusiasts and travelers wanting a waterfront stay. | Umatilla Marina, Boat rentals, Fishing tours, Picnic areas, Scenic views |
| Hat Rock State Park | A stunning outdoor location featuring unique rock formations and hiking trails. Perfect for visitors looking for hiking and exploring the natural beauty of Oregon. | Hiking trails, Picnic areas, Wildlife watching, Scenic viewpoints, Photography points |
| Gopher Gulch | A quiet residential area close to the river that offers a peaceful retreat. Ideal for families and those looking for a place away from the hustle and bustle. | Nature trails, Quiet environment, Local wildlife, Access to the river, Family-friendly parks |
| Wildhorse Resort | Located a short drive away, it offers gaming, dining, and entertainment options. Great for travelers seeking a full-service resort experience. | Casino, Fine dining, Spa services, Golf course, Conference facilities |
| Pendleton Round-Up | While not in Umatilla, the nearby town is famous for its annual rodeo. Attracts visitors year-round for cultural events and Western heritage experiences. | Pendleton Round-Up grounds, Western art museum, Shopping, Local festivals, Historic buildings |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Umatilla Airbnb Listings by Type and Size
Every Airbnb in Umatilla is an entire home: all 43 listings rent the whole place. Houses account for 100% of the stock.
Every listing rents the whole place
Umatilla Airbnb listings by room type
- Entire home 100%
Room types in numbers
Houses dominate the property mix
Umatilla Airbnb listings by property type
- House 100%
Property types in numbers
How Many Bedrooms Do Airbnb Listings in Umatilla Have?
Most Umatilla homes are built for groups: 77% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (74%).
Umatilla entire homes by number of bedrooms
Entire homes with each number of bedrooms
23%
74%
2%
Bedroom counts in numbers
| Bedrooms | Share of entire homes | Entire homes |
|---|---|---|
| 2 bedrooms | 23.3% | 10 |
| 3 bedrooms | 74.4% | 32 |
| 4 bedrooms | 2.3% | 1 |
What Each Home Size Earns in Umatilla
A typical two-bedroom home in Umatilla earned $7,590 over the past year, against $12,900 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 2 bedrooms | 10 | $7,590 | $9,820 | $151 | 33% |
| 3 bedrooms | 32 | $12,900 | $15,400 | $165 | 38% |
How Many Guests Do Airbnbs in Umatilla Sleep?
The most common capacity in Umatilla is six guests (44% of listings), and 47% of listings sleep six or more.
Umatilla listings by guest capacity
Share of listings by the number of guests they sleep
19%
35%
44%
2%
Guest capacity in numbers
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 4 guests | 18.6% | 8 |
| 5 guests | 34.9% | 15 |
| 6 guests | 44.2% | 19 |
| 8+ guests | 2.3% | 1 |
How Umatilla Airbnb Listings Are Set Up
Umatilla hosts set up an average of 3 beds per listing, close to one bed per bedroom. Only 14% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 14
- Beds per listing
- 3
- Show exact location
- 14%
What Amenities Do Airbnb Listings in Umatilla Offer?
Patios and balconies are close to standard in Umatilla: 79% of listings have one.
Share of Umatilla listings with each common amenity
Guests
Who Books Airbnbs in Umatilla?
Umatilla draws mostly domestic guests: 97% of those who left reviews live in the United States. No single city dominates: Danielsville is the largest source, at about 7% of reviews. English is spoken by 64% of guests, and Spanish by 24%.
97% of Umatilla guests are domestic
Where guests who left reviews live
- Domestic 97%
- International 3%
Where Umatilla guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Danielsville | 6.8% |
| McKinney | 6.0% |
| Portland | 4.3% |
| Vancouver | 4.3% |
| Houston | 2.6% |
Where Umatilla guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| United States | 97.4% |
| Spain | 0.9% |
| Costa Rica | 0.9% |
| China | 0.9% |
Languages spoken by Umatilla guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 64.0% |
| Spanish | 23.6% |
| Korean | 3.4% |
| Chinese | 2.2% |
| German | 2.2% |
What Are Airbnb Guest Ratings in Umatilla?
Umatilla Airbnbs average 4.90 stars, and 65% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.84.
Check-in scores highest in Umatilla; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.94 |
| Cleanliness | 4.92 |
| Communication | 4.95 |
| Location | 4.86 |
| Check-in | 4.97 |
| Value | 4.84 |
Booking patterns
How Guests Book in Umatilla: Stays, Rules and Fees
More than nine in ten Umatilla listings are open to guests more than 180 days a year, but only 7% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 35% of listings; blocked nights include any the host closes off.
Days a year Umatilla listings are open to guests
Share of listings by days a year
- 271-366 days 60%
- 181-270 days 33%
- 91-180 days 7%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 60.5% | 26 |
| 181-270 days | 32.6% | 14 |
| 91-180 days | 7.0% | 3 |
Days a year Umatilla listings are booked or blocked
Share of listings by days a year
- 181-270 days 7%
- 91-180 days 35%
- 31-90 days 35%
- 1-30 days 23%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 7.0% | 3 |
| 91-180 days | 34.9% | 15 |
| 31-90 days | 34.9% | 15 |
| 1-30 days | 23.3% | 10 |
What Is the Average Length of Stay for Airbnb in Umatilla?
The average Umatilla booking lasts 8.3 nights, longest in April and shortest in July. Listings took about 11 bookings each over the year. More than nine in ten listings that give a check-in time set it at 4 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Umatilla
Average nights per booking, by month of stay
Average 10.3 nights 17.2 nights 7.1 nights
Two-year average by calendar month.
Umatilla Airbnb Minimum Stay Requirements
Only 35% of listings in Umatilla accept stays of one or two nights; the most common minimum is a week or more.
Minimum stay set by Umatilla listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Umatilla?
Moderate is the most common cancellation policy in Umatilla, used by 44% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: more than half of listings offer Flexible or Moderate terms, against 35% on Firm or stricter ones.
Cancellation policies of Umatilla listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Umatilla?
Nearly nine in ten Umatilla listings charge a cleaning fee. The typical fee is $167; a handful of extreme values pull the simple average far above that, so the median is the better guide. Spread over the average stay of 8.3 nights, that adds roughly $20 a night to what guests pay. For listings that charge one, cleaning fees make up about 10% of gross revenue.
- Median cleaning fee
- $167
- Listings charging a fee
- 88.4%
- Share of gross revenue
- 9.6%
Top earners
Top-Earning Airbnbs and Hosts in Umatilla
The top-grossing Airbnb in Umatilla, a three-bedroom home, took in $35,200 over the past year, about 2.5 times the city's average of $14,300.
Home away from Home - Fenced Yard w/ Traeger Grill Entire home · 3 bedrooms Rated 4.86 
Marina view, 3-bedroom house with patio Entire home · 3 bedrooms Rated 4.90 - Revenue
- $34,530
- Occupancy
- 48.5%
- Daily rate
- $211
Crisp, clean radiant3 bed 2 bath, King Bed Suite! Entire home · 3 bedrooms Rated 4.94 - Revenue
- $32,452
- Occupancy
- 55.0%
- Daily rate
- $172
Sunrise Umatilla | KING SUITE | 28+day stays! Entire home · 3 bedrooms Rated 5.00 - Revenue
- $31,120
- Occupancy
- 20.4%
- Daily rate
- $160
Comfort on the Course #2 Entire home · 3 bedrooms Rated 4.93 - Revenue
- $30,658
- Occupancy
- 47.2%
- Daily rate
- $224
Brand New Townhouse in Umatilla Entire home · 3 bedrooms Rated 4.92 - Revenue
- $30,514
- Occupancy
- 72.2%
- Daily rate
- $149
Who Are the Airbnb Hosts in Umatilla?
Only 2% of Umatilla listings are classed as professionally managed, though 81% of listings have a co-host. Superhosts run half of listings. Most hosts still vet their guests: only 9% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 72% of listings.
- Superhosts
- 51.2%
- Professional management
- 2.3%
- Cohosted listings
- 81.4%
- Instant Book enabled
- 9.3%
- Simplified Pricing
- 72.1%
Nearby markets
Umatilla vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 76 km, College Place (76 km away, 55 listings) earned the most per listing, about 2.8 times as much as Umatilla. Kennewick was the busiest, booked on 45% of nights against 37% in Umatilla.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Hermiston 9 km | 39 | $21,566 | $192 | 42% |
| Kennewick 34 km | 143 | $23,757 | $177 | 45% |
| Richland 40 km | 126 | $20,506 | $179 | 44% |
| Pasco 41 km | 74 | $16,334 | $174 | 38% |
| West Richland 42 km | 61 | $14,091 | $141 | 37% |
| Prosser 47 km | 37 | $22,274 | $222 | 38% |
| Pendleton 51 km | 108 | $19,848 | $195 | 40% |
| College Place 76 km | 55 | $39,704 | $284 | 41% |
Other Airbnb Markets in Oregon
- Portland Airbnb data 3,227 listings
- Bend Airbnb data 1,838 listings
- Eugene Airbnb data 1,325 listings
- Sunriver Airbnb data 1,259 listings
- Lincoln City Airbnb data 874 listings
- Seaside Airbnb data 670 listings
- Rockaway Beach Airbnb data 529 listings
- Beaverton Airbnb data 437 listings
See all 144 Oregon Airbnb markets
Markets Similar to Umatilla
Markets elsewhere in the United States with a similar nightly rate and occupancy to Umatilla:
- Allentown Airbnb data PA · $160/night · 37.1%
- Greenville Airbnb data NC · $167/night · 36.5%
- Humble Airbnb data TX · $166/night · 37.6%
- Brooksville Airbnb data FL · $169/night · 36.6%
- Macon Airbnb data GA · $170/night · 36.6%
- Cape Girardeau Airbnb data MO · $159/night · 36.3%
FAQ
Umatilla Airbnb FAQ
How much do Airbnb hosts make in Umatilla?
An active Umatilla Airbnb grossed $14,266 on average in the 12 months to September 2026, according to AirROI's tracking of 43 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,470 or more in a typical month.
How much can I make on Airbnb in Umatilla?
It depends most on the home's size, location and how it's run. The middle half of Umatilla listings earn between $904 and $3,470 in a typical month, and the top tenth $4,710 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Umatilla?
Listings in Umatilla were booked on 37% of available nights over the past year. That compares with 43% for the Oregon average. April is usually the busiest month.
How much does an Airbnb cost per night in Umatilla?
The average booked night in Umatilla cost $164 before fees. Half of listings charge between $135 and $185, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Umatilla?
None of the active Umatilla listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Umatilla?
Yes, when it's run well. The average Umatilla Airbnb grossed $14,266 in the 12 months to September 2026, 60% below the Oregon average of $35,882. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $9,556 a year (about $800 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,440 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Umatilla?
June usually pays best, averaging $3,120 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Umatilla?
Each night a Umatilla listing was open to book earned $68 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $111 or more.
How far in advance do guests book Airbnbs in Umatilla?
Umatilla stays were booked 19 days (about three weeks) before arrival on average over the past year, so a listing can still fill close to the date.
How long do guests stay at Airbnbs in Umatilla?
The average Umatilla Airbnb stay lasted 8.3 nights over the past year. A listing took 11 reservations over the year on average.
How are Airbnbs in Umatilla rated?
Guests rate Umatilla Airbnbs 4.90 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in Umatilla?
McNary Beach Park, Umatilla Riverfront Park and Historic Downtown Umatilla draw the most short-term rental interest in Umatilla. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Umatilla?
AirROI counted 43 active Airbnb listings in Umatilla as of September 2026. The closest tracked market is Hermiston, 9 km away.
How much are Airbnb cleaning fees in Umatilla?
In Umatilla, nearly nine in ten listings add a cleaning fee. The median fee is $167; a handful of extreme values pull the simple average far above that, so the median is the better guide.
Method
About This Data
Figures on this page cover 43 active Airbnb listings in Umatilla from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.