Hartsville, South Carolina Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Hartsville, South Carolina? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $14,313 per year — at a $166 nightly rate, 33.7% occupancy, and a $55 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 26 active listings, Hartsville is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 62.5% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Hartsville?
In Hartsville, the headline Airbnb metrics are $14,313 in average annual revenue,33.7% occupancy, $166 ADR, and $55 in RevPAR, and guests book about 35 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Hartsville?
Understanding the monthly revenue variations for Airbnb listings in Hartsville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hartsville is typically April, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hartsville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,658+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,517 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,387 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $711, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hartsville
What Is the Monthly Airbnb Occupancy Rate in Hartsville?
Maximize your bookings by understanding the Hartsville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hartsville:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hartsville
What Is the Average Airbnb Nightly Rate in Hartsville?
Effective short term rental pricing strategy in Hartsville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hartsville typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $277+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $198 or more.
- Typical properties (Median) charge around $138 per night.
- Entry-level properties (Bottom 25%) earn around $109 per night.
Average Daily Rate (ADR) Trend by Month in Hartsville
What Is the RevPAR for Airbnb in Hartsville?
RevPAR in Hartsville is currently $55. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $27 RevPAR.
- Typical properties (Median) generate $47 RevPAR.
- Strong performers (Top 25%) earn $72 RevPAR.
- Best-in-class (Top 10%) achieve $112 RevPAR.
Average Monthly RevPAR Trend in Hartsville
RevPAR Insights for Hartsville
- The average RevPAR in Hartsville is $55. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($112) and bottom 25% ($27) is $85, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Apr and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Hartsville benchmarks. If your RevPAR falls below the median of $47, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $72+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Hartsville?
Hartsville's peak Airbnb season falls in April, October, July, while the softest stretch is February, March, December. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (April, October, July)
- Revenue averages $2,207 per month
- Occupancy rates average 47.0%
- Daily rates average $155
Shoulder Season
- Revenue averages $1,736 per month
- Occupancy maintains around 35.5%
- Daily rates hold near $160
Low Season (February, March, December)
- Revenue drops to average $1,398 per month
- Occupancy decreases to average 30.2%
- Daily rates adjust to average $171
Seasonality Insights for Hartsville
- The Airbnb seasonality pattern in Hartsville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hartsville's highest earning potential, with monthly revenues climbing to $2,314, occupancy reaching 53.5%, and ADRs peaking at $174.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,365, occupancy could drop to 26.1%, and ADRs may adjust to $148.
- Lower occupancy paired with meaningful seasonality means hosts in Hartsville need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Hartsville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Hartsville?
Low regulation and minimal registration activity in Hartsville, South Carolina, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Hartsville to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Hartsville?
With a compact short-term rental market, Hartsville gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Hartsville Downtown | The heart of Hartsville with a vibrant atmosphere, restaurants, and shops. It's perfect for visitors wanting to experience local culture and events. | Kalmia Gardens, Hartsville Museum, The Center Theater, Sonoco Cultural Arts Center, Local boutiques and cafes |
| Griffin Park | A picturesque neighborhood with beautiful homes and close proximity to parks, offering a tranquil environment for families and leisure travelers. | Griffin Park, Hartsville Country Club, Lake Hartsville, Parks and outdoor recreation areas |
| Darlington County | Surrounding Hartsville, this area has unique Southern charm and is close to historical landmarks, appealing to those interested in history and culture. | Darlington Raceway, Historic Darlington, Southern Heritage, Local farms and festivals |
| Coker College | Home to Coker University, this area attracts students, parents, and educational visitors, making it ideal for short-term stays around academic events. | Coker College campus, College events, Nearby coffee shops and restaurants |
| Lakeview Park | A serene area offering recreational opportunities and lake views, attracting nature lovers and families looking for a peaceful getaway. | Lake Hartsville, Paddle boating, Fishing spots, Nature walking trails |
| West Hartsville | A growing area with new developments under way, popular for visitors looking for modern amenities while being close to the downtown action. | Shopping centers, New restaurants and cafes, Parks and community events |
| East Hartsville | A community-oriented area which is family-friendly and close to schools, appealing to those visiting family or seeking a quiet retreat. | Local schools, Community parks, Family-friendly activities |
| Southern Pines | Known for its welcoming community and outdoor activities, great for guests who enjoy camping and outdoor sports, plus it's near to Hartsville's amenities. | Southern Pines Nature Preserve, Hiking trails, Picnic areas, Community events |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Hartsville offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Hartsville?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hartsville
- The Hartsville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hartsville, House properties are the most common (57.7%), reflecting the local real estate landscape.
- Houses represent a significant 57.7% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.8%) offer potential for unique stay experiences.
Hartsville Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hartsville
- The dominant room capacity in Hartsville is 2 bedrooms listings, making up 46.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 73.1% of the active Airbnb listings in Hartsville, indicating a high concentration in these sizes.
- A significant 38.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hartsville.
Hartsville Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hartsville
- The most common guest capacity trend in Hartsville vacation rentals is listings accommodating 4 guests (42.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Hartsville STR market, accounting for 61.5% of listings.
- 34.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hartsville.
- On average, properties in Hartsville are equipped to host 4.8 guests.
How Do Listings in Hartsville Compare on Quality?
Listing quality in Hartsville can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Hartsville
- At 21.2 photos per listing on average, Hartsville hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 7.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Hartsville averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Hartsville?
Amenity Prevalence
Amenity Insights for Hartsville
- Essential amenities in Hartsville that guests expect include: Air conditioning, Free parking on premises, TV, Wifi, Hot water, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Microwave, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hartsville: Air conditioning, Free parking on premises, TV, Wifi, Hot water, Smoke alarm, Heating.
- Prioritize adding missing essentials: Air conditioning, Free parking on premises, TV, Wifi, Hot water, Smoke alarm, Heating.
- Consider adding popular differentiators like Kitchen or Microwave to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hartsville to stay competitive.
Which Airbnb Amenities Boost Revenue in Hartsville?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Hartsville, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Stove | 73.1% | $18,127 | $3,962 | 357.6% |
Dishes and silverware | 76.9% | $17,165 | $4,809 | 257.0% |
Toaster | 61.5% | $19,696 | $5,701 | 245.5% |
Dryer | 80.8% | $16,536 | $4,980 | 232.1% |
Washer | 80.8% | $16,536 | $4,980 | 232.1% |
Oven | 73.1% | $17,509 | $5,639 | 210.5% |
Board games | 26.9% | $27,199 | $9,566 | 184.3% |
Cleaning products | 53.8% | $20,021 | $7,654 | 161.6% |
Coffee maker | 76.9% | $16,690 | $6,393 | 161.1% |
Refrigerator | 80.8% | $16,233 | $6,249 | 159.8% |
Revenue Impact Insights for Hartsville
- Stove tops the revenue impact list with a 357.6% uplift — listings with this amenity earn $18,127 vs. $3,962 without it.
- Dryer, Washer, Refrigerator — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Hartsville STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hartsville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHartsville Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Hartsville
- The typical guest profile for Airbnb in Hartsville consists of primarily domestic travelers (96%), often arriving from nearby Ocean Isle Beach, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.2% of guests.
- Key international markets include United States (96.2%) and Italy (1.5%).
- Top languages spoken are English (85.2%) followed by Spanish (4.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Ocean Isle Beach and Columbia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Hartsville?
Listings in Hartsville average 4.83 out of 5 overall, with about 60 reviews per active listing and 46.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Hartsville
- With an overall rating of 4.83, Hartsville listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.94), while Value (4.78) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 46.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Hartsville Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hartsville
- The most common availability pattern in Hartsville falls within the 271-366 days range, representing 53.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Hartsville (46.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Hartsville?
Average Booking Lead Time by Month
Booking Lead Time Insights for Hartsville
- The overall average booking lead time for vacation rentals in Hartsville is 35 days.
- Guests book furthest in advance for stays during August (average 90 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (44 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Hartsville.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 90 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 44 days) to capture early planners.
- Monitor your own booking lead times against these Hartsville averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Hartsville?
Guests in Hartsville stay about 4.5 nights on average, generating roughly 507 reservations and 19.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Hartsville
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Hartsville
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 19.5 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Sep (8 nights) and shorten in Aug (2.7 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Hartsville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
34.6% of total
2 Nights
8 listings
30.8% of total
3 Nights
1 listings
3.8% of total
4-6 Nights
3 listings
11.5% of total
30+ Nights
5 listings
19.2% of total
Key Insights
- The most prevalent minimum stay requirement in Hartsville is 1 Night, adopted by 34.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.4%) of the Hartsville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (19.2%) caters to monthly stays (30+ nights) in Hartsville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 34.6% of Hartsville hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 19.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hartsville.
Hartsville Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
4 listings
15.4% of total
Moderate
9 listings
34.6% of total
Firm
12 listings
46.2% of total
Strict
1 listings
3.8% of total
Cancellation Policy Insights for Hartsville
- The prevailing Airbnb cancellation policy trend in Hartsville is Firm, used by 46.2% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (3.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 46.2% market standard in Hartsville.
- Using a Strict policy might deter some guests, as only 3.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Hartsville.
How Much Are Airbnb Cleaning Fees in Hartsville?
Cleaning fees in Hartsville are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Hartsville
- 96.2% of listings charge a cleaning fee, making it standard practice in Hartsville. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $85 is close to the median ($75), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 11.8% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Hartsville median of $75. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Hartsville Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hartsvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Manchester Place
Entire Place • 4 bedrooms

Historic Lakeside Retreat
Entire Place • 3 bedrooms

The Pelican House | 2-bdrm in H-ville w/King Bed!
Entire Place • 2 bedrooms

Turtle Cove | 3-bdrm in Dwntwn H-Ville
Entire Place • 3 bedrooms

Private Downtown Cottage Family Friendly Retreat
Entire Place • 3 bedrooms

Cozy Blue Cottage 2BR/1BA
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Hartsville?
Learn from the best! This table showcases top-performing Airbnb hosts in Hartsville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Craig | 2 | $62,933 | 155 | 4.95/5.0 |
| Dawn And Thomas | 1 | $40,910 | 159 | 4.99/5.0 |
| Minnette | 1 | $40,236 | 10 | 5.00/5.0 |
| Susan | 2 | $35,094 | 127 | 4.93/5.0 |
| J.Mac | 3 | $29,004 | 103 | 4.73/5.0 |
| Erin | 1 | $26,052 | 198 | 4.89/5.0 |
| Cory | 1 | $17,714 | 138 | 4.84/5.0 |
| Gail | 1 | $16,805 | 19 | 5.00/5.0 |
| Harris | 2 | $16,194 | 56 | 4.87/5.0 |
| Clayton And Beth | 1 | $15,910 | 65 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hartsville.
Who Are the Airbnb Hosts in Hartsville?
Hartsville is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Hartsville
- With 61.5% Superhosts, Hartsville has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 3.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 65.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 23.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Hartsville averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Hartsville's Airbnb Market Compare to Nearby Cities?
How does the Hartsville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Denver, Hartsville has 10 percentage points lower occupancy and about $448 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Catawba | 15 | $6,779 | $634.71 | 38% |
| Denver | 109 | $6,367 | $613.98 | 44% |
| Troutman | 48 | $5,829 | $487.26 | 42% |
| Mooresville | 367 | $5,827 | $595.09 | 41% |
| Sherrills Ford | 106 | $5,704 | $580.04 | 40% |
| Lake Norman of Catawba | 51 | $5,321 | $533.38 | 43% |
| Chapin | 92 | $4,002 | $400.27 | 43% |
| Murrells Inlet | 386 | $3,541 | $405.72 | 41% |
| Nebo | 86 | $3,418 | $393.41 | 33% |
| DeBordieu Colony | 39 | $3,245 | $957.01 | 23% |
Frequently Asked Questions About Airbnb in Hartsville
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Hartsville.
How much do Airbnb hosts make in Hartsville?
Hartsville hosts earn about $14,313 per year on average, with an average nightly rate of $166 and RevPAR of $55. Those figures describe the typical revenue environment for active listings in Hartsville, South Carolina, not the ceiling for the best operators. Source: AirROI 2026 data, Hartsville market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Hartsville?
The average Airbnb occupancy rate in Hartsville is 33.7%. April is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Hartsville?
Listings in Hartsville average $166 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Hartsville?
Hartsville currently has about 26 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Hartsville?
AirROI currently classifies the short-term rental regulation level in Hartsville as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Hartsville?
RevPAR in Hartsville is about $55. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Hartsville?
Occupancy of 33.7% means Hartsville is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $14,313, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Hartsville?
The average booking lead time in Hartsville is about 35 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Hartsville?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Hartsville include Hartsville Downtown, Griffin Park, Darlington County. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Hartsville?
entire_home listings make up 100.0% of the active supply in Hartsville. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Hartsville compare to nearby Airbnb markets?
Among neighboring markets, Catawba posts $81,347 in average annual revenue with 38.0% occupancy, compared to Hartsville's $14,313 and 33.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Hartsville?
The average Airbnb stay length in Hartsville is about 4.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Hartsville?
Airbnb listings in Hartsville average 4.83 out of 5 overall. About 46.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Hartsville?
Stove and Dishes and silverware are among the strongest revenue-linked amenities in Hartsville. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Hartsville?
Yes. About 96.2% of active Airbnb listings in Hartsville charge a cleaning fee, and the average fee is $85. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Hartsville?
A 61.5% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.