Bluffdale, Utah Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Bluffdale, Utah? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $32,284 per year — at a $292 nightly rate, 45.1% occupancy, and a $108 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

With just 24 active listings, Bluffdale is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 41.2% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Bluffdale?

In Bluffdale, the headline Airbnb metrics are $32,284 in average annual revenue,45.1% occupancy, $292 ADR, and $108 in RevPAR, and guests book about 30 days in advance.

Avg. Daily Rate (ADR)(?)
$292
The average rental revenue earned for an occupied room per day in Bluffdale.
Occupancy Rate(?)
45.1%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$32,284
Average annual income for an Airbnb listing in Bluffdale. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$108
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
29.8%
Strong growth (29.8%) vs. last year.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
30 days
How far in advance guests typically book in Bluffdale. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Bluffdale.
Lowest Revenue Month(?)
April
The month with the lowest average earnings, indicating the low season in Bluffdale.
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How Much Do Airbnb Hosts Earn Monthly in Bluffdale?

Understanding the monthly revenue variations for Airbnb listings in Bluffdale is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bluffdale is typically June, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bluffdale across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,804+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,463 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,562 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,001, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bluffdale

What Is the Monthly Airbnb Occupancy Rate in Bluffdale?

Maximize your bookings by understanding the Bluffdale STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bluffdale:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 43%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bluffdale

What Is the Average Airbnb Nightly Rate in Bluffdale?

Effective short term rental pricing strategy in Bluffdale involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bluffdale typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $337+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $234 or more.
  • Typical properties (Median) charge around $150 per night.
  • Entry-level properties (Bottom 25%) earn around $110 per night.

Average Daily Rate (ADR) Trend by Month in Bluffdale

What Is the RevPAR for Airbnb in Bluffdale?

RevPAR in Bluffdale is currently $108. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $34 RevPAR.
  • Typical properties (Median) generate $83 RevPAR.
  • Strong performers (Top 25%) earn $141 RevPAR.
  • Best-in-class (Top 10%) achieve $181 RevPAR.

Average Monthly RevPAR Trend in Bluffdale

RevPAR Insights for Bluffdale

  • The average RevPAR in Bluffdale is $108. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($181) and bottom 25% ($34) is $147, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Jun and bottoms out in Oct, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Bluffdale benchmarks. If your RevPAR falls below the median of $83, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $141+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Bluffdale?

Bluffdale's peak Airbnb season falls in June, December, August, while the softest stretch is April, May, October. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (June, December, August)
  • Revenue averages $4,561 per month
  • Occupancy rates average 52.9%
  • Daily rates average $266
Shoulder Season
  • Revenue averages $3,370 per month
  • Occupancy maintains around 42.3%
  • Daily rates hold near $273
Low Season (April, May, October)
  • Revenue drops to average $2,501 per month
  • Occupancy decreases to average 44.3%
  • Daily rates adjust to average $243

Seasonality Insights for Bluffdale

  • Airbnb seasonality in Bluffdale is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Bluffdale's highest earning potential, with monthly revenues climbing to $4,911, occupancy reaching 55.7%, and ADRs peaking at $290.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,419, occupancy could drop to 32.7%, and ADRs may adjust to $235.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bluffdale.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Bluffdale, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Bluffdale?

Low regulation and minimal registration activity in Bluffdale, Utah, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Bluffdale to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Bluffdale?

With a compact short-term rental market, Bluffdale gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Bluffdale
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
South Bluffdale
A growing residential area with a family-friendly atmosphere and easy access to nearby amenities. Ideal for families and travelers looking for a quieter stay while being close to major attractions.
Bluffdale Park, Jordan River Trail, South Mountain Park, local dining options, community events
Bluffdale City Center
The heart of Bluffdale with shops, restaurants, and community services. An attractive location for business travelers and families alike, providing a taste of local life.
Bluffdale City Hall, local shops, Aerial Arts, Bluffdale Recreation Center, community parks
Frontier Park
An emerging neighborhood with recreational facilities and parks. Perfect for guests looking for outdoor activities and family-friendly attractions nearby.
Frontier Park, Bluffdale Skate Park, walking trails, picnic areas, children's playgrounds
Heritage Park
A peaceful area known for its open spaces and community feel, great for travelers wanting a relaxing stay close to nature without being far from the city.
Heritage Park, Bluffdale Historical Museum, nature trails, local farmers market
East Bluffdale
Offers scenic views and proximity to nature preserves. Attractive to those looking for tranquility and outdoor adventure, appealing to nature enthusiasts.
Joaquin Park, viewing areas, hiking trails, wildlife watching, community gardens
South Willow Park
A popular area for outdoor activities with parks and event spaces. Ideal for families interested in leisure and recreation during their stay.
South Willow Park, basketball courts, soccer fields, picnic areas, local events
Bluffdale Estates
A residential neighborhood with upscale homes and a tranquil environment. Suitable for those looking for upscale accommodations in a peaceful setting.
golf courses nearby, walking paths, local shops, access to scenic drives
Bluffdale Industrial Area
Attracts business travelers and those interested in local enterprise. A practical choice for short-term stays focused on work and convenience.
local businesses, business parks, transport links, nearby commercial amenities

With 8 distinct neighborhoods showing meaningful short-term rental activity, Bluffdale offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Bluffdale?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bluffdale

  • The Bluffdale Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bluffdale, House properties are the most common (54.2%), reflecting the local real estate landscape.
  • Houses represent a significant 54.2% portion, catering likely to families or larger groups.
  • The presence of 8.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 4.2%) offer potential for unique stay experiences.

Bluffdale Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bluffdale

  • The dominant room capacity in Bluffdale is 3 bedrooms listings, making up 37.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 58.3% of the active Airbnb listings in Bluffdale, indicating a high concentration in these sizes.
  • A significant 58.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bluffdale.

Bluffdale Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bluffdale

  • The most common guest capacity trend in Bluffdale vacation rentals is listings accommodating 8+ guests (41.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 3 guests dominate the Bluffdale STR market, accounting for 54.2% of listings.
  • 62.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bluffdale.
  • On average, properties in Bluffdale are equipped to host 6.1 guests.

How Do Listings in Bluffdale Compare on Quality?

Listing quality in Bluffdale can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
36
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
4.6
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
25.0%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Bluffdale

  • At 36 photos per listing on average, Bluffdale hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 25.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Bluffdale averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Bluffdale?

Amenity Prevalence

Amenity Insights for Bluffdale

  • Essential amenities in Bluffdale that guests expect include: Wifi, Free parking on premises, Air conditioning, Kitchen, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Refrigerator, TV, Hangers are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bluffdale: Wifi, Free parking on premises, Air conditioning, Kitchen, Smoke alarm.
  • Prioritize adding missing essentials: Wifi, Air conditioning, Kitchen, Smoke alarm.
  • Consider adding popular differentiators like Refrigerator or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bluffdale to stay competitive.

Which Airbnb Amenities Boost Revenue in Bluffdale?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Bluffdale, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Dishwasher
66.7%$41,789$13,276214.8%
Oven
75.0%$38,021$15,074152.2%
Outdoor dining area
20.8%$54,357$26,476105.3%
Hot tub
29.2%$50,424$24,815103.2%
Exterior security cameras on property
45.8%$44,304$22,114100.3%
Iron
70.8%$37,451$19,73889.7%
Wine glasses
37.5%$45,796$24,17789.4%
Dedicated workspace
66.7%$38,257$20,34088.1%
Toaster
62.5%$39,149$20,84387.8%
Pets allowed
41.7%$44,324$23,68487.1%

Revenue Impact Insights for Bluffdale

  • Dishwasher tops the revenue impact list with a 214.8% uplift — listings with this amenity earn $41,789 vs. $13,276 without it.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Bluffdale STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bluffdale. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bluffdale Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bluffdale

  • The typical guest profile for Airbnb in Bluffdale consists of primarily domestic travelers (97%), often arriving from nearby Salt Lake City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.0% of guests.
  • Key international markets include United States (97%) and Canada (1.8%).
  • Top languages spoken are English (66%) followed by Spanish (18.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Salt Lake City and Pocatello.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Bluffdale?

Listings in Bluffdale average 4.86 out of 5 overall, with about 54.9 reviews per active listing and 33.3% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Bluffdale

  • With an overall rating of 4.86, Bluffdale listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Check-in (4.95), while Value (4.81) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 33.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Bluffdale Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bluffdale

  • The most common availability pattern in Bluffdale falls within the 271-366 days range, representing 37.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 62.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Bluffdale (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 41.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Bluffdale?

Average Booking Lead Time by Month

Booking Lead Time Insights for Bluffdale

  • The overall average booking lead time for vacation rentals in Bluffdale is 30 days.
  • Guests book furthest in advance for stays during November (average 44 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (36 days avg.) sees the longest lead times, while Spring (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Bluffdale.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 44 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 36 days) to capture early planners.
  • Monitor your own booking lead times against these Bluffdale averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Bluffdale?

Guests in Bluffdale stay about 7.1 nights on average, generating roughly 622 reservations and 25.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Bluffdale

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Bluffdale

  • Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
  • At 25.9 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Dec (8.9 nights) and shorten in Nov (3.7 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Bluffdale Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.5%)

1 Night

3 listings

12.5% of total

2 Nights (37.5%)

2 Nights

9 listings

37.5% of total

3 Nights (16.7%)

3 Nights

4 listings

16.7% of total

7-29 Nights (4.2%)

7-29 Nights

1 listings

4.2% of total

30+ Nights (29.2%)

30+ Nights

7 listings

29.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Bluffdale is 2 Nights, adopted by 37.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (29.2%) caters to monthly stays (30+ nights) in Bluffdale, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 37.5% of Bluffdale hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.5% currently do.
  • A 2-night minimum appears standard (37.5%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 29.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bluffdale.

Bluffdale Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days

1 listings

4.2% of total

Flexible (16.7%)

Flexible

4 listings

16.7% of total

Moderate (16.7%)

Moderate

4 listings

16.7% of total

Firm (41.7%)

Firm

10 listings

41.7% of total

Strict (20.8%)

Strict

5 listings

20.8% of total

Cancellation Policy Insights for Bluffdale

  • The prevailing Airbnb cancellation policy trend in Bluffdale is Firm, used by 41.7% of listings.
  • A majority (62.5%) of hosts in Bluffdale utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 41.7% market standard in Bluffdale.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bluffdale.

How Much Are Airbnb Cleaning Fees in Bluffdale?

Cleaning fees in Bluffdale are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$451
Median Cleaning Fee
$125
Listings Charging a Fee
91.7%
Fee as Revenue Share
12.9%

Cleaning Fee Insights for Bluffdale

  • 91.7% of listings charge a cleaning fee, making it standard practice in Bluffdale. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($451) and median ($125) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 12.9% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Bluffdale median of $125. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Bluffdale Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bluffdalebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Orchard Villa + Multiple Sports Courts!

Orchard Villa + Multiple Sports Courts!

Entire Place • 9 bedrooms

$128,191
Revenue
20.3%
Occupancy
$2047.11
Daily Rate
10 Bedroom Luxury Home with Theatre and Game Room

10 Bedroom Luxury Home with Theatre and Game Room

Entire Place • 10 bedrooms

$68,740
Revenue
24.6%
Occupancy
$1201.46
Daily Rate
Winter Retreat-HotTub | ShuffleBoard | Pool Table

Winter Retreat-HotTub | ShuffleBoard | Pool Table

Entire Place • 5 bedrooms

$66,401
Revenue
58.5%
Occupancy
$292.89
Daily Rate
Zen House

Zen House

Entire Place • 3 bedrooms

$58,597
Revenue
47.9%
Occupancy
$287.73
Daily Rate
Charming townhome for the whole family!

Charming townhome for the whole family!

Entire Place • 4 bedrooms

$56,027
Revenue
85.9%
Occupancy
$175.17
Daily Rate
LOCATION!  3ba/3bd  BLK MODERN UPSCALE HUGE HOME!

LOCATION! 3ba/3bd BLK MODERN UPSCALE HUGE HOME!

Entire Place • 3 bedrooms

$54,983
Revenue
57.6%
Occupancy
$252.70
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Bluffdale?

Learn from the best! This table showcases top-performing Airbnb hosts in Bluffdale based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Bluffdale by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Angie1$128,191274.89/5.0
Damian1$68,74065.00/5.0
Johnny1$66,4011114.86/5.0
Jordan3$60,5732714.94/5.0
Shaunee1$58,597294.86/5.0
Emily1$56,027614.98/5.0
Andrew1$54,983604.93/5.0
Evolve1$45,560714.90/5.0
Bradley1$42,5251054.87/5.0
Saira1$28,743444.70/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bluffdale.

Who Are the Airbnb Hosts in Bluffdale?

Bluffdale is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
66.7%
Professional Management
16.7%
Cohosted Listings
29.2%
Instant Book Enabled
4.2%
Simplified Pricing
66.7%

Host Profile Insights for Bluffdale

  • With 66.7% Superhosts, Bluffdale has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 16.7% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 4.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 66.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 29.2% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Bluffdale averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Bluffdale

These are the highest-grossing professional property management operations in Bluffdale, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Bluffdale
CompanyListingsRevenueADROcc.Rating
Andrew1$54,983$25357.6%4.93/5
Evolve1$45,560$20548.9%4.90/5
Bradley1$42,525$20356.2%4.87/5
Jake1$25,849$28451.9%4.50/5

Management Company Insights for Bluffdale

  • The leading management company, Andrew, operates 1 listings with $54,983 in gross revenue — a useful benchmark for what scale looks like in Bluffdale.
  • Top managers average 1 properties each, suggesting professional management in Bluffdale still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.8/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 16.7% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Bluffdale's Airbnb Market Compare to Nearby Cities?

How does the Bluffdale Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Mapleton, Bluffdale has 2 percentage points lower occupancy and about $107 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Bluffdale — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sundance60$6,581$891.7131%
Daniel24$6,448$744.1533%
Alta44$4,888$984.9433%
Brighton146$4,385$570.7433%
Oakley11$4,232$966.7227%
Coalville35$3,747$441.8230%
Park City3,826$3,658$635.0829%
Mapleton10$3,259$399.6947%
Heber City217$3,093$520.4830%
Hideout87$3,085$468.0931%

Frequently Asked Questions About Airbnb in Bluffdale

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Bluffdale.

How much do Airbnb hosts make in Bluffdale?

Bluffdale hosts earn about $32,284 per year on average, with an average nightly rate of $292 and RevPAR of $108. Those figures describe the typical revenue environment for active listings in Bluffdale, Utah, not the ceiling for the best operators. Source: AirROI 2026 data, Bluffdale market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Bluffdale?

The average Airbnb occupancy rate in Bluffdale is 45.1%. June is the strongest month and April is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Bluffdale?

Listings in Bluffdale average $292 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Bluffdale?

Bluffdale currently has about 24 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Bluffdale?

AirROI currently classifies the short-term rental regulation level in Bluffdale as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Bluffdale?

RevPAR in Bluffdale is about $108. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Bluffdale?

At 45.1% occupancy, Bluffdale can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $32,284, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Bluffdale?

The average booking lead time in Bluffdale is about 30 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Bluffdale?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Bluffdale include South Bluffdale, Bluffdale City Center, Frontier Park. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Bluffdale?

entire_home listings make up 100.0% of the active supply in Bluffdale. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Bluffdale compare to nearby Airbnb markets?

Among neighboring markets, Sundance posts $78,978 in average annual revenue with 31.4% occupancy, compared to Bluffdale's $32,284 and 45.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Bluffdale?

The average Airbnb stay length in Bluffdale is about 7.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Bluffdale?

Airbnb listings in Bluffdale average 4.86 out of 5 overall. About 33.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Bluffdale?

Dishwasher and Oven are among the strongest revenue-linked amenities in Bluffdale. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Bluffdale?

Yes. About 91.7% of active Airbnb listings in Bluffdale charge a cleaning fee, and the average fee is $451. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Bluffdale?

A 66.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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