Town of Adams, Wisconsin Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Town of Adams, Wisconsin? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $29,503 per year — at a $274 nightly rate, 36.3% occupancy, and a $98 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

With just 21 active listings, Town of Adams is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 50.0% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Town of Adams?

In Town of Adams, the headline Airbnb metrics are $29,503 in average annual revenue,36.3% occupancy, $274 ADR, and $98 in RevPAR, and guests book about 83 days in advance.

Avg. Daily Rate (ADR)(?)
$274
The average rental revenue earned for an occupied room per day in Town of Adams.
Occupancy Rate(?)
36.3%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$29,503
Average annual income for an Airbnb listing in Town of Adams. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$98
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-12.4%
Significant decrease (-12.4%) vs. last year.
Active Airbnb Listings(?)
21
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
83 days
How far in advance guests typically book in Town of Adams. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Town of Adams.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Town of Adams.
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How Much Do Airbnb Hosts Earn Monthly in Town of Adams?

Understanding the monthly revenue variations for Airbnb listings in Town of Adams is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Adams is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Adams across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,263+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,697 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,371 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,323, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Town of Adams

What Is the Monthly Airbnb Occupancy Rate in Town of Adams?

Maximize your bookings by understanding the Town of Adams STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Adams:

  • Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Town of Adams

What Is the Average Airbnb Nightly Rate in Town of Adams?

Effective short term rental pricing strategy in Town of Adams involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Adams typically peaks in October and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $449+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $336 or more.
  • Typical properties (Median) charge around $256 per night.
  • Entry-level properties (Bottom 25%) earn around $182 per night.

Average Daily Rate (ADR) Trend by Month in Town of Adams

What Is the RevPAR for Airbnb in Town of Adams?

RevPAR in Town of Adams is currently $98. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $64 RevPAR.
  • Typical properties (Median) generate $87 RevPAR.
  • Strong performers (Top 25%) earn $127 RevPAR.
  • Best-in-class (Top 10%) achieve $146 RevPAR.

Average Monthly RevPAR Trend in Town of Adams

RevPAR Insights for Town of Adams

  • The average RevPAR in Town of Adams is $98. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($146) and bottom 25% ($64) is $82, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Jul and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Town of Adams benchmarks. If your RevPAR falls below the median of $87, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $127+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Town of Adams?

Town of Adams's peak Airbnb season falls in July, August, November, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (July, August, November)
  • Revenue averages $4,564 per month
  • Occupancy rates average 51.2%
  • Daily rates average $285
Shoulder Season
  • Revenue averages $2,853 per month
  • Occupancy maintains around 36.0%
  • Daily rates hold near $277
Low Season (January, February, March)
  • Revenue drops to average $1,680 per month
  • Occupancy decreases to average 21.7%
  • Daily rates adjust to average $264

Seasonality Insights for Town of Adams

  • Airbnb seasonality in Town of Adams is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Town of Adams's highest earning potential, with monthly revenues climbing to $5,165, occupancy reaching 58.1%, and ADRs peaking at $298.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,584, occupancy could drop to 19.1%, and ADRs may adjust to $248.
  • Lower occupancy paired with meaningful seasonality means hosts in Town of Adams need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Town of Adams, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Town of Adams?

Low regulation and minimal registration activity in Town of Adams, Wisconsin, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Town of Adams to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Town of Adams?

With a compact short-term rental market, Town of Adams gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Town of Adams
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Adams
The heart of the Town of Adams with easy access to local shops and eateries. This area attracts visitors who appreciate small-town charm and local culture.
Adams County Historical Society, local restaurants, Adams County Park, various local events
Castle Rock Lake
A beautiful lake destination that's perfect for summer vacations and water activities. Ideal for those looking to enjoy nature and outdoor recreation.
Castle Rock Lake, water sports, fishing, campgrounds, scenic views
Roche-A-Cri State Park
A natural wonder with hiking trails and rock formations. Great for travelers interested in hiking, nature, and wildlife.
Roche-A-Cri State Park, hiking trails, scenic vistas, wildlife watching, petroglyphs
Friendship
A nearby community with a mix of local businesses and outdoor activities. Popular for those seeking a quiet retreat while still having access to amenities.
Friendship Lake, local arts and crafts, fishing spots, community events
Petenwell Lake
One of the largest lakes in Wisconsin, drawing visitors for fishing, boating, and lakefront accommodations. Perfect for families and water sport enthusiasts.
Petenwell Lake, boat rentals, camping, fishing tournaments, picnic areas
Adams County
The surrounding county area provides access to multiple outdoor activities and local attractions, making it appealing for travelers interested in exploring.
local vineyards, outdoor festivals, nature trails, scenic drives
Wild Rose
A small town close to outdoor adventure spots, ideal for those who want a rural atmosphere combined with proximity to the larger attractions of the area.
local beauty spots, hiking and biking trails, community fairs
Thompson's Lake
A serene location that offers quiet and relaxation, attracting visitors looking to escape the hustle and bustle.
Thompson's Lake, serene nature, picnic areas, birdwatching, hiking trails

With 8 distinct neighborhoods showing meaningful short-term rental activity, Town of Adams offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Town of Adams?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Town of Adams

  • The Town of Adams Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 21 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Town of Adams, Outdoor/Unique properties are the most common (57.1%), reflecting the local real estate landscape.
  • Houses represent a significant 38.1% portion, catering likely to families or larger groups.
  • Smaller segments like apartment/condo (combined 4.8%) offer potential for unique stay experiences.

Town of Adams Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Town of Adams

  • The dominant room capacity in Town of Adams is 3 bedrooms listings, making up 38.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 57.1% of the active Airbnb listings in Town of Adams, indicating a high concentration in these sizes.
  • A significant 61.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Adams.

Town of Adams Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Town of Adams

  • The most common guest capacity trend in Town of Adams vacation rentals is listings accommodating 8+ guests (61.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Town of Adams STR market, accounting for 80.9% of listings.
  • 76.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Adams.
  • On average, properties in Town of Adams are equipped to host 6.8 guests.

How Do Listings in Town of Adams Compare on Quality?

Listing quality in Town of Adams can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
44.4
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
5
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
23.8%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Town of Adams

  • At 44.4 photos per listing on average, Town of Adams hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 23.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Town of Adams averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Town of Adams?

Amenity Prevalence

Amenity Insights for Town of Adams

  • Essential amenities in Town of Adams that guests expect include: Smoke alarm, Air conditioning, TV, Fire pit, Kitchen, Wifi, Free parking on premises, Heating, Coffee maker, Hot water. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Town of Adams: Smoke alarm, Air conditioning, TV, Fire pit, Kitchen, Wifi, Free parking on premises, Heating, Coffee maker, Hot water.
  • Prioritize adding missing essentials: Kitchen, Wifi, Free parking on premises, Heating, Coffee maker, Hot water.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Town of Adams to stay competitive.

Which Airbnb Amenities Boost Revenue in Town of Adams?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Town of Adams, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Bathtub
66.7%$36,003$16,504118.2%
Portable fans
33.3%$44,606$21,952103.2%
Pets allowed
57.1%$37,348$19,04396.1%
Dedicated workspace
33.3%$42,512$22,99984.8%
Long term stays allowed
28.6%$43,590$23,86882.6%
Clothing storage
57.1%$36,578$20,07082.3%
Barbecue utensils
61.9%$35,059$20,47471.2%
Hangers
71.4%$33,354$19,87567.8%
Washer
66.7%$34,001$20,50765.8%
Freezer
71.4%$33,275$20,07465.8%

Revenue Impact Insights for Town of Adams

  • Bathtub tops the revenue impact list with a 118.2% uplift — listings with this amenity earn $36,003 vs. $16,504 without it.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Town of Adams STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Adams. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Town of Adams Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Town of Adams

  • The typical guest profile for Airbnb in Town of Adams consists of primarily domestic travelers (99%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 99.0% of guests.
  • Key international markets include United States (99%) and Canada (1%).
  • Top languages spoken are English (97.1%) followed by Spanish (2.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Chicago and Milwaukee.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Town of Adams?

Listings in Town of Adams average 4.88 out of 5 overall, with about 64.3 reviews per active listing and 57.1% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Town of Adams

  • With an overall rating of 4.88, Town of Adams listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Check-in (4.96), while Value (4.8) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 57.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Town of Adams Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Town of Adams

  • The most common availability pattern in Town of Adams falls within the 271-366 days range, representing 47.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 95.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Town of Adams (47.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 4.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Town of Adams?

Average Booking Lead Time by Month

Booking Lead Time Insights for Town of Adams

  • The overall average booking lead time for vacation rentals in Town of Adams is 83 days.
  • Guests book furthest in advance for stays during July (average 138 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 38 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (117 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (83 days) as a baseline for your pricing and availability strategy in Town of Adams.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 138 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 117 days) to capture early planners.
  • Monitor your own booking lead times against these Town of Adams averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Town of Adams?

Guests in Town of Adams stay about 3.4 nights on average, generating roughly 625 reservations and 29.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Town of Adams

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Town of Adams

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • At 29.8 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Apr (6.3 nights) and shorten in Sep (2.2 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Town of Adams Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (14.3%)

1 Night

3 listings

14.3% of total

2 Nights (52.4%)

2 Nights

11 listings

52.4% of total

3 Nights (4.8%)

3 Nights

1 listings

4.8% of total

30+ Nights (28.6%)

30+ Nights

6 listings

28.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Town of Adams is 2 Nights, adopted by 52.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (66.7%) of the Town of Adams Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (28.6%) caters to monthly stays (30+ nights) in Town of Adams, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 52.4% of Town of Adams hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.3% currently do.
  • A 2-night minimum appears standard (52.4%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 28.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Adams.

Town of Adams Airbnb Cancellation Policy Trends Analysis (2026)

Flexible

1 listings

4.8% of total

Moderate (38.1%)

Moderate

8 listings

38.1% of total

Firm (57.1%)

Firm

12 listings

57.1% of total

Cancellation Policy Insights for Town of Adams

  • The prevailing Airbnb cancellation policy trend in Town of Adams is Firm, used by 57.1% of listings.
  • A majority (57.1%) of hosts in Town of Adams utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 57.1% market standard in Town of Adams.
  • Regularly review your cancellation policy against competitors and market demand shifts in Town of Adams.

How Much Are Airbnb Cleaning Fees in Town of Adams?

Cleaning fees in Town of Adams are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$133
Median Cleaning Fee
$100
Listings Charging a Fee
95.2%
Fee as Revenue Share
12.7%

Cleaning Fee Insights for Town of Adams

  • 95.2% of listings charge a cleaning fee, making it standard practice in Town of Adams. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($133) and median ($100) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 12.7% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Town of Adams median of $100. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Town of Adams Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Adamsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Bella Rosa - Private Custom Estate

Casa Bella Rosa - Private Custom Estate

Entire Place • 6 bedrooms

$105,702
Revenue
45.3%
Occupancy
$636.77
Daily Rate
Powerhouse Cabin

Powerhouse Cabin

Entire Place • 3 bedrooms

$55,914
Revenue
48.5%
Occupancy
$355.18
Daily Rate
Relaxing 3 Bedroom Cabin with Hot Tub and Scenery

Relaxing 3 Bedroom Cabin with Hot Tub and Scenery

Entire Place • 3 bedrooms

$51,970
Revenue
78.1%
Occupancy
$182.06
Daily Rate
3 Story Cabin. By Trails & Lakes

3 Story Cabin. By Trails & Lakes

Entire Place • 4 bedrooms

$44,390
Revenue
34.5%
Occupancy
$366.81
Daily Rate
Cottage in the Woods - Hatfield, WI

Cottage in the Woods - Hatfield, WI

Entire Place • 4 bedrooms

$35,907
Revenue
38.7%
Occupancy
$358.13
Daily Rate
Cabin Wardahekarwe!  3 Bedroom Log Cabin!

Cabin Wardahekarwe! 3 Bedroom Log Cabin!

Entire Place • 3 bedrooms

$31,890
Revenue
36.8%
Occupancy
$229.83
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Town of Adams?

Learn from the best! This table showcases top-performing Airbnb hosts in Town of Adams based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Town of Adams by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Beth1$105,7021274.85/5.0
Daniel1$55,914704.99/5.0
Rachel1$51,9703014.88/5.0
Callie1$44,390184.83/5.0
Sarah1$35,907625.00/5.0
Dillon2$33,353304.76/5.0
Denise1$31,890564.93/5.0
Hunter1$31,339445.00/5.0
Steve1$29,910294.83/5.0
Lori Hatfield Cabin Rentals1$29,069644.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Adams.

Who Are the Airbnb Hosts in Town of Adams?

Town of Adams is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
61.9%
Professional Management
4.8%
Cohosted Listings
33.3%
Instant Book Enabled
0.0%
Simplified Pricing
90.5%

Host Profile Insights for Town of Adams

  • With 61.9% Superhosts, Town of Adams has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 4.8% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 90.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 33.3% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Town of Adams averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Town of Adams

These are the highest-grossing professional property management operations in Town of Adams, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Town of Adams
CompanyListingsRevenueADROcc.Rating
Vacasa Wisconsin1$13,684$26723.3%4.77/5

Management Company Insights for Town of Adams

  • The leading management company, Vacasa Wisconsin, operates 1 listings with $13,684 in gross revenue — a useful benchmark for what scale looks like in Town of Adams.
  • Top managers average 1 properties each, suggesting professional management in Town of Adams still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.77/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 4.8% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Town of Adams's Airbnb Market Compare to Nearby Cities?

How does the Town of Adams Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Monona, Town of Adams has 13 percentage points lower occupancy and about $389 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Town of Adams — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Monona29$6,340$662.9949%
Town of Baraboo10$6,038$416.1249%
Town of Osceola10$5,495$447.7842%
Town of Germantown65$5,325$550.2337%
Town of Marion47$4,988$383.2242%
Town of Greenfield14$4,763$371.1242%
Town of Anson10$4,111$378.1249%
Town of Casey16$4,037$312.6046%
Town of Trenton11$3,992$338.6447%
Sun Prairie19$3,815$301.8040%

Frequently Asked Questions About Airbnb in Town of Adams

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Town of Adams.

How much do Airbnb hosts make in Town of Adams?

Town of Adams hosts earn about $29,503 per year on average, with an average nightly rate of $274 and RevPAR of $98. Those figures describe the typical revenue environment for active listings in Town of Adams, Wisconsin, not the ceiling for the best operators. Source: AirROI 2026 data, Town of Adams market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Town of Adams?

The average Airbnb occupancy rate in Town of Adams is 36.3%. July is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Town of Adams?

Listings in Town of Adams average $274 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Town of Adams?

Town of Adams currently has about 21 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Town of Adams?

AirROI currently classifies the short-term rental regulation level in Town of Adams as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Town of Adams?

RevPAR in Town of Adams is about $98. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Town of Adams?

Occupancy of 36.3% means Town of Adams is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $29,503, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Town of Adams?

The average booking lead time in Town of Adams is about 83 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Town of Adams?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Town of Adams include Downtown Adams, Castle Rock Lake, Roche-A-Cri State Park. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Town of Adams?

entire_home listings make up 100.0% of the active supply in Town of Adams. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Town of Adams compare to nearby Airbnb markets?

Among neighboring markets, Monona posts $76,075 in average annual revenue with 49.0% occupancy, compared to Town of Adams's $29,503 and 36.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Town of Adams?

The average Airbnb stay length in Town of Adams is about 3.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Town of Adams?

Airbnb listings in Town of Adams average 4.88 out of 5 overall. About 57.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Town of Adams?

Bathtub and Portable fans are among the strongest revenue-linked amenities in Town of Adams. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Town of Adams?

Yes. About 95.2% of active Airbnb listings in Town of Adams charge a cleaning fee, and the average fee is $133. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Town of Adams?

A 61.9% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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