Tathra, New South Wales Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Tathra, New South Wales? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $22,494 per year — at a $243 nightly rate, 36.3% occupancy, and a $86 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 56 active listings, Tathra is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 36.6% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high and 96% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Tathra?
In Tathra, the headline Airbnb metrics are $22,494 in average annual revenue,36.3% occupancy, $243 ADR, and $86 in RevPAR, and guests book about 65 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Tathra?
Understanding the monthly revenue variations for Airbnb listings in Tathra is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tathra is typically January, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tathra across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,070+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,684 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,209 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,257, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tathra
What Is the Monthly Airbnb Occupancy Rate in Tathra?
Maximize your bookings by understanding the Tathra STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tathra:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tathra
What Is the Average Airbnb Nightly Rate in Tathra?
Effective short term rental pricing strategy in Tathra involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tathra typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $393+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $290 or more.
- Typical properties (Median) charge around $226 per night.
- Entry-level properties (Bottom 25%) earn around $175 per night.
Average Daily Rate (ADR) Trend by Month in Tathra
What Is the RevPAR for Airbnb in Tathra?
RevPAR in Tathra is currently $86. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $50 RevPAR.
- Typical properties (Median) generate $73 RevPAR.
- Strong performers (Top 25%) earn $116 RevPAR.
- Best-in-class (Top 10%) achieve $145 RevPAR.
Average Monthly RevPAR Trend in Tathra
RevPAR Insights for Tathra
- The average RevPAR in Tathra is $86. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($145) and bottom 25% ($50) is $95, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jan and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Tathra benchmarks. If your RevPAR falls below the median of $73, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $116+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Tathra?
Tathra's peak Airbnb season falls in January, December, April, while the softest stretch is May, June, July. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (January, December, April)
- Revenue averages $4,130 per month
- Occupancy rates average 52.6%
- Daily rates average $257
Shoulder Season
- Revenue averages $2,358 per month
- Occupancy maintains around 35.3%
- Daily rates hold near $239
Low Season (May, June, July)
- Revenue drops to average $1,727 per month
- Occupancy decreases to average 26.4%
- Daily rates adjust to average $231
Seasonality Insights for Tathra
- Airbnb seasonality in Tathra is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Tathra's highest earning potential, with monthly revenues climbing to $5,393, occupancy reaching 63.2%, and ADRs peaking at $271.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,322, occupancy could drop to 23.5%, and ADRs may adjust to $224.
- Lower occupancy paired with meaningful seasonality means hosts in Tathra need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Tathra, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Tathra, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Tathra?
Yes, Tathra, New South Wales, Australia enforces high STR regulations and 96% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Tathra to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 96% licensed listings)
What Are the Best Neighborhoods for Airbnb in Tathra?
Tathra is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Tathra Beach | Tathra Beach is a beautiful destination known for its stunning coastline and relaxed atmosphere. It attracts families and surfers, making it ideal for vacation rentals. | Tathra Beach, Tathra Wharf, Mimosa Rocks National Park, Tathra Headland, Kianinny Bay |
| Humpback Whale Watching | An incredible location for whale watching during migration season, attracting tourists looking for unique wildlife experiences. | Whale Watching Tours, Tathra Head, Bega River, Mimosa Rocks National Park |
| Tathra Forest | Surrounded by nature and great hiking trails, Tathra Forest ensures a peaceful getaway for those looking to escape the city. | Walking Trails, Bird Watching, Nature Parks, Kianinny Bay |
| Tathra Village | A charming coastal village with shops and cafes, perfect for tourists who enjoy a small-town atmosphere with local flavors. | Tathra Hotel, Local Art Galleries, Shops, Cafes |
| Bega Cheese Heritage Centre | Cultural attraction that highlights the region's farming history, ideal for food lovers and cultural tourists. | Bega Cheese Factory Tour, Local Cheese Tastings, Bega River |
| Mimosa Rocks National Park | Popular among nature lovers and adventure seekers, this national park offers stunning coastal beauty and diverse landscapes. | Beaches, Walking Trails, Camping Spots, Marine Environments |
| Nearby Merimbula | Just a short drive away, Merimbula offers additional attractions and a lively atmosphere, expanding the potential guest market. | Merimbula Beach, Merimbula Boardwalk, Wharf, Merimbula Lake |
| Kianinny Bay | A tranquil bay ideal for water sports and relaxation, perfect for families and couples seeking a quiet retreat. | Kayaking, Snorkeling, Picnic Areas, Calm Waters |
Because Tathra has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Tathra?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tathra
- The Tathra Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 56 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tathra, House properties are the most common (67.9%), reflecting the local real estate landscape.
- Houses represent a significant 67.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.6%) offer potential for unique stay experiences.
Tathra Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tathra
- The dominant room capacity in Tathra is 2 bedrooms listings, making up 39.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 60.7% of the active Airbnb listings in Tathra, indicating a high concentration in these sizes.
- A significant 46.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tathra.
Tathra Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tathra
- The most common guest capacity trend in Tathra vacation rentals is listings accommodating 8+ guests (26.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Tathra STR market, accounting for 50.0% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tathra.
- On average, properties in Tathra are equipped to host 5.4 guests.
How Do Listings in Tathra Compare on Quality?
Listing quality in Tathra can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Tathra
- At 27.8 photos per listing on average, Tathra hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 30.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Tathra averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Tathra?
Amenity Prevalence
Amenity Insights for Tathra
- Essential amenities in Tathra that guests expect include: TV, Smoke alarm, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Heating, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Tathra: TV, Smoke alarm, Kitchen.
- Prioritize adding missing essentials: TV, Kitchen.
- Consider adding popular differentiators like Wifi or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tathra to stay competitive.
Which Airbnb Amenities Boost Revenue in Tathra?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Tathra, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Pack ’n play/Travel crib | 16.1% | $41,246 | $18,904 | 118.2% |
Clothing storage | 44.6% | $31,625 | $15,131 | 109.0% |
Coffee | 35.7% | $33,822 | $16,201 | 108.8% |
Refrigerator | 78.6% | $25,312 | $12,162 | 108.1% |
Outdoor furniture | 50.0% | $30,227 | $14,761 | 104.8% |
Coffee maker | 48.2% | $30,507 | $15,034 | 102.9% |
Dishes and silverware | 73.2% | $26,006 | $12,895 | 101.7% |
Washer | 91.1% | $23,547 | $11,754 | 100.3% |
Sound system | 26.8% | $35,499 | $17,737 | 100.1% |
Toaster | 58.9% | $28,306 | $14,156 | 100.0% |
Revenue Impact Insights for Tathra
- Pack ’n play/Travel crib tops the revenue impact list with a 118.2% uplift — listings with this amenity earn $41,246 vs. $18,904 without it.
- Washer — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Tathra STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tathra. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTathra Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Tathra
- The typical guest profile for Airbnb in Tathra consists of primarily domestic travelers (90%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 90.2% of guests.
- Key international markets include Australia (90.2%) and United Kingdom (3.5%).
- Top languages spoken are English (65.9%) followed by French (8.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Melbourne and Canberra.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Tathra?
Listings in Tathra average 4.85 out of 5 overall, with about 54.9 reviews per active listing and 48.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Tathra
- With an overall rating of 4.85, Tathra listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Location (4.93), while Value (4.7) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 48.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Tathra Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tathra
- The most common availability pattern in Tathra falls within the 271-366 days range, representing 55.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Tathra (35.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Tathra?
Average Booking Lead Time by Month
Booking Lead Time Insights for Tathra
- The overall average booking lead time for vacation rentals in Tathra is 65 days.
- Guests book furthest in advance for stays during December (average 112 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (94 days avg.) sees the longest lead times, while Summer (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Tathra.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 112 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 94 days) to capture early planners.
- Monitor your own booking lead times against these Tathra averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Tathra?
Guests in Tathra stay about 4.8 nights on average, generating roughly 1,062 reservations and 19 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Tathra
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Tathra
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 19 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jan (6.1 nights) and shorten in Mar (3.7 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Tathra Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
12 listings
21.4% of total
3 Nights
10 listings
17.9% of total
4-6 Nights
2 listings
3.6% of total
7-29 Nights
1 listings
1.8% of total
30+ Nights
31 listings
55.4% of total
Key Insights
- The most prevalent minimum stay requirement in Tathra is 30+ Nights, adopted by 55.4% of listings. This highlights the market's preference for longer commitments.
- A significant segment (55.4%) caters to monthly stays (30+ nights) in Tathra, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 55.4% of Tathra hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 55.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tathra.
Tathra Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
1.8% of total
Super Strict 30 Days
13 listings
23.2% of total
Flexible
2 listings
3.6% of total
Moderate
6 listings
10.7% of total
Firm
27 listings
48.2% of total
Strict
7 listings
12.5% of total
Cancellation Policy Insights for Tathra
- The prevailing Airbnb cancellation policy trend in Tathra is Firm, used by 48.2% of listings.
- A majority (60.7%) of hosts in Tathra utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 48.2% market standard in Tathra.
- Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Tathra.
How Much Are Airbnb Cleaning Fees in Tathra?
Cleaning fees in Tathra are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Tathra
- 85.7% of listings charge a cleaning fee, making it standard practice in Tathra. Guests expect it and factor it into their booking decisions.
- The gap between the average ($76) and median ($56) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 5.7% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Tathra median of $56. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Tathra Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tathrabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beach Street
Entire Place • 2 bedrooms
Daphne's Tathra - 100m to beach- 12 guests
Entire Place • 5 bedrooms
Seatons and Leilas - The Iconic Tathra Beach House
Entire Place • 4 bedrooms
Seatons - Aussie Beach House Overlooking Tathra
Entire Place • 3 bedrooms
Sunhouse Tathra - rest and reset
Entire Place • 1 bedroom
Oceanus
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Tathra?
Learn from the best! This table showcases top-performing Airbnb hosts in Tathra based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Natalie | 17 | $254,281 | 281 | 4.70/5.0 |
| Gabi | 4 | $163,985 | 168 | 5.00/5.0 |
| Victoria | 2 | $94,402 | 50 | 4.97/5.0 |
| Tathra Beach House | 7 | $84,761 | 22 | 4.90/5.0 |
| Katie | 2 | $77,163 | 277 | 4.91/5.0 |
| Gillian And Chris | 1 | $66,401 | 264 | 4.99/5.0 |
| Kim | 1 | $45,125 | 278 | 5.00/5.0 |
| Hayley | 1 | $42,460 | 48 | 4.98/5.0 |
| Paul | 1 | $40,808 | 401 | 4.97/5.0 |
| Kristen | 1 | $38,829 | 28 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tathra.
Who Are the Airbnb Hosts in Tathra?
Tathra is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Tathra
- With 60.7% Superhosts, Tathra has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 8.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 5.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 80.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 16.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Tathra averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Tathra
These are the highest-grossing professional property management operations in Tathra, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Tathra Beach House | 7 | $84,761 | $235 | 18.9% | 4.90/5 |
| Andrew | 3 | $38,580 | $133 | 26.9% | 4.87/5 |
Management Company Insights for Tathra
- The leading management company, Tathra Beach House, operates 7 listings with $84,761 in gross revenue — a useful benchmark for what scale looks like in Tathra.
- Top managers average 5 properties each, suggesting professional management in Tathra still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.89/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 8.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Tathra's Airbnb Market Compare to Nearby Cities?
How does the Tathra Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Durras North, Tathra has 6 percentage points lower occupancy and about $43 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Callala Beach | 142 | $4,070 | $498.52 | 33% |
| Myola | 11 | $3,514 | $437.00 | 30% |
| Huskisson | 240 | $3,489 | $340.60 | 38% |
| Hyams Beach | 106 | $3,487 | $431.48 | 31% |
| Snowy Monaro Regional Council | 224 | $3,414 | $398.75 | 34% |
| Crackenback | 10 | $3,359 | $454.07 | 33% |
| East Jindabyne | 120 | $3,216 | $410.69 | 37% |
| Durras North | 11 | $3,157 | $285.68 | 42% |
| Mossy Point | 24 | $3,113 | $310.05 | 39% |
| Vincentia | 425 | $3,048 | $365.92 | 34% |
Frequently Asked Questions About Airbnb in Tathra
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Tathra.
How much do Airbnb hosts make in Tathra?
Tathra hosts earn about $22,494 per year on average, with an average nightly rate of $243 and RevPAR of $86. Those figures describe the typical revenue environment for active listings in Tathra, New South Wales, not the ceiling for the best operators. Source: AirROI 2026 data, Tathra market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Tathra?
The average Airbnb occupancy rate in Tathra is 36.3%. January is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Tathra?
Listings in Tathra average $243 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Tathra?
Tathra currently has about 56 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Tathra?
AirROI currently classifies the short-term rental regulation level in Tathra as High. The dataset also shows about 96.4% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Tathra?
RevPAR in Tathra is about $86. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Tathra?
Occupancy of 36.3% means Tathra is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $22,494, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Tathra?
The average booking lead time in Tathra is about 65 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Tathra?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Tathra include Tathra Beach, Humpback Whale Watching, Tathra Forest. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Tathra?
entire_home listings make up 100.0% of the active supply in Tathra. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Tathra compare to nearby Airbnb markets?
Among neighboring markets, Callala Beach posts $48,842 in average annual revenue with 33.4% occupancy, compared to Tathra's $22,494 and 36.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Tathra?
The average Airbnb stay length in Tathra is about 4.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Tathra?
Airbnb listings in Tathra average 4.85 out of 5 overall. About 48.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Tathra?
Pack ’n play/Travel crib and Clothing storage are among the strongest revenue-linked amenities in Tathra. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Tathra?
Yes. About 85.7% of active Airbnb listings in Tathra charge a cleaning fee, and the average fee is $76. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Tathra?
A 60.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.