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Airbnb market data · 202612 months to September 2026

Sunset Strip, VIC Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
29
Avg. booking lead time
49 days
Listings showing a permit
0%
Peak revenue month
January
Lowest revenue month
August

The short answer

Sunset Strip Airbnb Market at a Glance

Bookings in Sunset Strip trail the Victoria average, at prices about 6% lower. Listings averaged A$340 a night and were booked on 34% of available nights, against A$360 and 40% for the Victoria average.

Timing matters: in January, usually the best month, the average listing earns about 2.8 times as much as in August, usually the slowest. With only 29 active listings, a few bookings can reorder the months.

With 29 active listings, Sunset Strip is the 134th-largest of 199 Victoria markets AirROI tracks.

Map of Airbnb listings in Sunset Strip Browse the live Sunset Strip Airbnb market See Every Sunset Strip Listing

Revenue

How Much Do Airbnb Hosts Make in Sunset Strip?

Gross bookings per Sunset Strip listing averaged A$33,047 over the 12 months to September 2026 (Victoria average: A$36,652), before cleaning, platform and management costs and taxes.

In a typical year, the average Sunset Strip listing brings in A$6,240 in January, its best month, and A$2,210 in August, its slowest. May runs within 3% of August, so either can be the slowest in a given year. The three strongest months bring in 37% of a full year's revenue, where an even calendar would give any three months 25%.

Across Sunset Strip's 29 active listings, monthly revenue by tier:

  • Best-in-class properties (top 10%) earn A$7,080+ a month, about 2.5 times the typical property.
  • Strong performers (top 25%) earn A$4,570 or more, roughly A$1,700 a month above the median.
  • Typical properties (median) earn about A$2,830 a month.
  • Entry-level properties (bottom 25%) earn A$1,470 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

January earns about 2.8 times what August does

Average revenue per active listing, by month, September 2024 to August 2026

The dashed line is the average of the months shown, A$3,300. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Sunset Strip Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

January 2026 led on revenue and bookings; nightly rates peaked in December 2025.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Sunset Strip, Sep 2025 to Aug 2026
MonthAvg. RevenueOccupancyAvg. Nightly RateRevPARBooking Lead TimeAvg. Length of Stay
Sep 2025A$2,81732.8%A$301A$9442 days2.9 nights
Oct 2025A$3,93733.6%A$349A$127100 days3.7 nights
Nov 2025A$2,69132.5%A$330A$9052 days3 nights
Dec 2025A$4,64038.1%A$372A$15073 days4 nights
Jan 2026A$6,10256.6%A$366A$19755 days3.3 nights
Feb 2026A$3,05337.5%A$319A$10946 days3.2 nights
Mar 2026A$3,45936.8%A$314A$11233 days2.4 nights
Apr 2026A$3,52435.8%A$319A$11749 days3 nights
May 2026A$2,69324.6%A$326A$8721 days3.2 nights
Jun 2026A$3,04528.8%A$353A$10240 days2.7 nights
Jul 2026A$4,02934.2%A$352A$13029 days4.3 nights
Aug 2026A$2,50226.4%A$354A$8127 days3.4 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

The typical Sunset Strip listing earns about A$2,830 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.

Profit

Is an Airbnb in Sunset Strip Profitable?

Yes, when it's run well. The average Sunset Strip Airbnb took in A$33,047 in the 12 months to September 2026, and run by its owner at everyday costs, about A$1,800 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about A$2,940 a month.

Cleaning it yourself keeps the A$3,180 a year guests pay in cleaning fees, for about A$2,070 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about A$1,560 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Sunset Strip Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Sunset Strip Airbnb
LineAverage listingTop-quarter listing
Money in
Nightly bookingsA$29,867A$48,250
Cleaning fees guests pay10% of Sunset Strip bookingsA$3,180A$5,130
Gross bookingsA$33,047A$53,380
Running costs
Airbnb's feeAbout 13%: 15.5% for the 83% of Sunset Strip listings on Simplified Pricing, 3% for the rest−A$4,410−A$7,120
Cleaning and laundryPaid for by the cleaning fee; A$0 if you clean yourself−A$3,180−A$5,130
Utilities and internetAbout 5% of bookings−A$1,650−A$2,670
Guest suppliesToiletries, coffee, paper goods: about 2%−A$660−A$1,070
Repairs and upkeepIncluding linens and small replacements: about 3%−A$990−A$1,600
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−A$330−A$330
Permit and registrationWhere one is required−A$170−A$170
ManagementA$0 when you run it; co-hosts charge from about 10% of nightly bookingsA$0A$0
Pricing and messaging toolsOptional; Airbnb's own tools are freeA$0A$0
Lodging taxesAdded to the guest's bill and passed onA$0A$0
Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee−A$11,390−A$18,090
Left for housing costs, then profitA$21,657about A$1,800 a monthA$35,290about A$2,940 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo feesDepend on the home

Estimate Your Own Sunset Strip Airbnb Profit

The estimate starts from Sunset Strip's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Sunset Strip home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Sunset Strip's Top Earners Get There

  • More nights booked. The busiest quarter of Sunset Strip listings are booked on 46% or more of their nights, against 33% for the median listing. Ten more booked nights a year at the median rate of A$280 adds about A$2,800 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge A$360 a night or more, against a median of A$280. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about A$2,990 a year.
  • Open for the busy months. In a typical year, January brings the average listing about A$6,240, against A$2,210 in August, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Sunset Strip listings average 4.75 stars, and 38% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about A$4,450 a month, against A$2,750 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Sunset Strip?

Sunset Strip listings were booked on 34% of the nights they were open over the past year, 6 percentage points below the Victoria average (40%) and 9 points below the Australia average (43%). In a typical year, occupancy swings from 24% in June to 58% in January.

Across Sunset Strip's 29 active listings, the share of open nights booked by tier:

  • Best-in-class properties (top 10%) are booked 62%+ of open nights, 29 points above the median.
  • Strong performers (top 25%) fill 46% or more, roughly three nights a week.
  • Typical properties (median) fill about 33% of open nights.
  • Entry-level properties (bottom 25%) fill 19% or less, under two nights a week.

January is usually the busiest month in Sunset Strip, June the quietest

Share of open nights booked, by month, September 2024 to August 2026

Nightly rates

How Much Does an Airbnb Cost per Night in Sunset Strip?

The average nightly rate in Sunset Strip, known as ADR (average daily rate), was A$340 over the past year, about 6% below the Victoria average of A$360 and about 12% below the Australia average of A$385. In a typical year, rates peak in January at about A$370 and bottom out in May and September at about A$300.

Across Sunset Strip's 29 active listings, nightly rates by tier:

  • Best-in-class properties (top 10%) charge A$605+ a night, about 2.2 times the median.
  • Strong performers (top 25%) charge A$360 or more, about A$80 above the median.
  • Typical properties (median) charge about A$280 a night.
  • Entry-level properties (bottom 25%) charge A$230 or less, about 18% below the median.

January rates run 23% above May's

Average nightly rate (ADR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, A$321. The 12-month ADR of A$340 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in Sunset Strip?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Sunset Strip it averaged A$117 over the past year, from about A$71 in a typical August to about A$201 in a typical January.

Across Sunset Strip's 29 active listings, RevPAR by tier:

  • Best-in-class properties (top 10%) earn A$190+ per open night, about 1.8 times the median.
  • Strong performers (top 25%) earn A$142 or more, about A$40 a night above the median.
  • Typical properties (median) earn about A$104 per open night.
  • Entry-level properties (bottom 25%) earn A$67 or less, about two-thirds of the median.

January RevPAR is about 2.8 times August's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, A$108. The 12-month RevPAR of A$117 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Seasonality

Best and Worst Months for Airbnb in Sunset Strip

With only 29 active listings, the monthly pattern in Sunset Strip is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in January and bottom out in August.

Average revenue by month in Sunset Strip

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, A$3,300.

Revenue by month in Sunset Strip in numbers
Average monthly revenue per active listing in Sunset Strip, by calendar month
MonthRevenue per listing
JanuaryA$6,240
FebruaryA$3,190
MarchA$3,050
AprilA$3,410
MayA$2,260
JuneA$2,350
JulyA$3,140
AugustA$2,210
SeptemberA$2,510
OctoberA$3,530
NovemberA$2,910
DecemberA$4,730

How Far in Advance Do Guests Book Airbnb in Sunset Strip?

Guests book Sunset Strip stays 49 days ahead on average (about seven weeks). October stays are booked furthest out, about 88 days ahead, and May stays closest to arrival, about 19 days. A typical October booking is made in mid-July.

October stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

The 12-month figure of 49 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Sunset Strip

None of the 29 active listings in Sunset Strip display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Sunset Strip.

Neighborhoods

Best Neighborhoods for Airbnb in Sunset Strip

AirROI's area guide picks eight Sunset Strip neighborhoods that draw short-term rental guests, led by Sunset Strip, West Hollywood and Beverly Hills. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Sunset Strip
AreaWho it suitsLandmarks nearby
Sunset StripA vibrant and trendy area known for its bustling nightlife and entertainment options. Popular with tourists seeking a lively atmosphere and close proximity to iconic attractions.The Viper Room, Whisky a Go Go, Roxy Theatre, Sunset Plaza, Skybar at Mondrian, House of Blues
West HollywoodFamous for its chic atmosphere and diverse dining and shopping options. Attracts a wide range of visitors, from celebrities to tourists looking for a glamorous experience.Melrose Avenue, Sunset Boulevard, The Abbey, WeHo Pride Parade, Gamble House, West Hollywood Library
Beverly HillsKnown for luxury shopping and celebrity sightings. A prime destination for those wanting to experience the high life and Hollywood glamour.Rodeo Drive, Beverly Hills Hotel, Greystone Mansion, Will Rogers Memorial Park, Beverly Gardens Park, Spadena House
Hollywood HillsOffers stunning views and a quiet retreat while being close to the action of Hollywood. A favorite for travelers looking for a scenic and exclusive stay.Runyon Canyon, Griffith Observatory, Hollywood Sign, Sunset Ranch Hollywood, The Magic Castle, Hollywood Walk of Fame
Universal CityClose to Universal Studios and other attractions, making it a great choice for families and entertainment enthusiasts. Offers a range of dining and shopping experiences.Universal Studios Hollywood, CityWalk Hollywood, The Wizarding World of Harry Potter, Jaws Ride, Despicable Me Minion Mayhem, Kung Fu Panda Adventure
Silver LakeKnown for its artistic vibe and eclectic shops, this hip neighborhood attracts young creatives and offers a unique experience away from the typical tourist spots.Silver Lake Reservoir, Griffith Park, Sunset Junction, Echo Park Lake, Neon Retro Arcade, Los Angeles River
Laurel CanyonA historic area with a rich musical legacy and beautiful homes. Popular with those seeking a serene environment while still being close to the city.Laurel Canyon Park, The Canyon, Woodland Drive, Old Laurel Canyon Road, Folk Music Hall of Fame, Morris’s Trail
The GroveA popular outdoor shopping and entertainment complex offering a range of dining, shopping, and entertainment options. Suitable for all types of travelers.The Grove Outdoor Mall, Farmers Market, TCL Chinese Theatre, Los Angeles Museum of the Holocaust, Melrose Trading Post, The Americana at Brand

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Nearby markets

Sunset Strip vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 10 km, Smiths Beach (97 listings) earned the most per listing, about 41% more than Sunset Strip.

Airbnb markets near Sunset Strip: distance, revenue, nightly rate and occupancy
MarketListingsAvg. annual revenueAvg. nightly rateOccupancy
Smiths Beach 1 km97A$46,628A$48934%
Surf Beach 3 km64A$46,296A$44036%
Rhyll 4 km54A$40,533A$42533%
Cowes 6 km747A$37,808A$41532%
Cape Woolamai 7 km168A$34,655A$40833%
Ventnor 8 km125A$38,438A$40734%
Bass Coast Shire 8 km120A$44,016A$42836%
San Remo 10 km93A$46,299A$50532%

Other Airbnb Markets in Victoria

See all 199 Victoria Airbnb markets

Markets Similar to Sunset Strip

Markets elsewhere in Australia with a similar nightly rate and occupancy to Sunset Strip:

FAQ

Sunset Strip Airbnb FAQ

How much do Airbnb hosts make in Sunset Strip?

An active Sunset Strip Airbnb grossed A$33,047 on average in the 12 months to September 2026, according to AirROI's tracking of 29 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in A$4,570 or more in a typical month.

How much can I make on Airbnb in Sunset Strip?

It depends most on the home's size, location and how it's run. The middle half of Sunset Strip listings earn between A$1,470 and A$4,570 in a typical month, and the top tenth A$7,080 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Sunset Strip?

Listings in Sunset Strip were booked on 34% of available nights over the past year. That compares with 40% for the Victoria average. January is usually the busiest month.

How much does an Airbnb cost per night in Sunset Strip?

The average booked night in Sunset Strip cost A$340 before fees. Half of listings charge between A$230 and A$360, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Sunset Strip?

None of the active Sunset Strip listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Sunset Strip?

Yes, when it's run well. The average Sunset Strip Airbnb grossed A$33,047 in the 12 months to September 2026, 10% below the Victoria average of A$36,652, though with only 29 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, A$21,657 a year (about A$1,800 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about A$2,940 a month. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in Sunset Strip?

January usually pays best, averaging A$6,240 per active listing over the past two years, and August usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Sunset Strip?

Each night a Sunset Strip listing was open to book earned A$117 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made A$190 or more.

How far in advance do guests book Airbnbs in Sunset Strip?

Sunset Strip stays were booked 49 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in Sunset Strip?

The average Sunset Strip Airbnb stay lasted 3.4 nights over the past year. A listing took 23 reservations over the year on average.

How are Airbnbs in Sunset Strip rated?

Guests rate Sunset Strip Airbnbs 4.75 out of 5 on average. Guests score check-in highest and value lowest.

What are the best neighborhoods for Airbnb in Sunset Strip?

Sunset Strip, West Hollywood and Beverly Hills draw the most short-term rental interest in Sunset Strip. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Sunset Strip?

AirROI counted 29 active Airbnb listings in Sunset Strip as of September 2026. The closest tracked market is Smiths Beach, 1 km away.

How much are Airbnb cleaning fees in Sunset Strip?

In Sunset Strip, all listings add a cleaning fee, and the typical fee is about A$140.

Method

About This Data

Figures on this page cover 29 active Airbnb listings in Sunset Strip from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Australian dollars at A$1.44 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.