Großarl, Salzburg Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Großarl, Salzburg? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $20,083 per year — at a $246 nightly rate, 33.0% occupancy, and a $84 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 33 active listings, Großarl is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 175.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation data is limited for this market, and hosts should verify short-term rental rules with the local government. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Großarl?
In Großarl, the headline Airbnb metrics are $20,083 in average annual revenue,33.0% occupancy, $246 ADR, and $84 in RevPAR, and guests book about 93 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Großarl?
Understanding the monthly revenue variations for Airbnb listings in Großarl is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Großarl is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Großarl across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,339+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,588 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,977 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $893, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Großarl
What Is the Monthly Airbnb Occupancy Rate in Großarl?
Maximize your bookings by understanding the Großarl STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Großarl:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Großarl
What Is the Average Airbnb Nightly Rate in Großarl?
Effective short term rental pricing strategy in Großarl involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Großarl typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $486+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $384 or more.
- Typical properties (Median) charge around $168 per night.
- Entry-level properties (Bottom 25%) earn around $130 per night.
Average Daily Rate (ADR) Trend by Month in Großarl
What Is the RevPAR for Airbnb in Großarl?
RevPAR in Großarl is currently $84. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $34 RevPAR.
- Typical properties (Median) generate $66 RevPAR.
- Strong performers (Top 25%) earn $120 RevPAR.
- Best-in-class (Top 10%) achieve $181 RevPAR.
Average Monthly RevPAR Trend in Großarl
RevPAR Insights for Großarl
- The average RevPAR in Großarl is $84. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($181) and bottom 25% ($34) is $147, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Feb and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Großarl benchmarks. If your RevPAR falls below the median of $66, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $120+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Großarl?
Großarl's peak Airbnb season falls in February, January, July, while the softest stretch is September, October, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (February, January, July)
- Revenue averages $4,296 per month
- Occupancy rates average 45.8%
- Daily rates average $264
Shoulder Season
- Revenue averages $2,606 per month
- Occupancy maintains around 33.1%
- Daily rates hold near $242
Low Season (September, October, November)
- Revenue drops to average $1,638 per month
- Occupancy decreases to average 23.5%
- Daily rates adjust to average $231
Seasonality Insights for Großarl
- Airbnb seasonality in Großarl is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Großarl's highest earning potential, with monthly revenues climbing to $4,762, occupancy reaching 53.5%, and ADRs peaking at $279.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,389, occupancy could drop to 20.0%, and ADRs may adjust to $223.
- Lower occupancy paired with meaningful seasonality means hosts in Großarl need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Großarl, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Großarl?
With 18% of listings showing registration in 2026, understanding potential Airbnb license requirements is crucial in Großarl. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Großarl to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 18% licensed listings)
What Are the Best Neighborhoods for Airbnb in Großarl?
With a compact short-term rental market, Großarl gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Grosarl Valley | A stunning valley known for its picturesque landscapes and access to outdoor activities such as hiking and skiing in the Alps. Ideal for nature enthusiasts and holidaymakers seeking tranquility. | Grosarl cable car, Ebenalm hiking trails, Grosarl Alpine Park, Ski slopes, Local festivals |
| Grosarl Village Center | The vibrant heart of Grosarl, this area offers a mix of traditional charm and modern amenities. It attracts tourists looking for convenient access to shops, restaurants, and cultural experiences. | Grosarl village square, Museum of local history, Grosarl churches, Restaurants and cafes, Artisan shops |
| Dienten am Hochkönig | Nearby town providing a quaint, authentic Austrian experience, popular among families and groups for its ski resorts and hiking opportunities. A charming escape with a cozy atmosphere. | Hochkönig ski area, Hiking trails, Local Austrian cuisine, Charming village square, Nature parks |
| Zauchensee | Known for its skiing and snowboarding facilities, this area is perfect for winter sports enthusiasts. Offers a lively après-ski scene and beautiful landscapes year-round. | Zauchensee ski resort, Snow parks, Panoramic mountain views, Dining and nightlife, Outdoor adventure activities |
| Altenmarkt im Pongau | A quaint town located close to several ski resorts, it attracts families and ski lovers looking to explore the mountains. Features local culture and hospitality. | Thermal spa, Historic buildings, Local markets, Sporting facilities, Festivals |
| Flachau | A popular ski resort town known for its family-friendly atmosphere, excellent slopes, and summer activities. Great for those seeking an active vacation. | Ski Amadé, Mountain biking, Hiking paths, Flachau Adventure Park, Summer festivals |
| Bad Hofgastein | Famous for its thermal spas and wellness resorts, attracting visitors looking for relaxation and health-focused vacations. A retreat for rejuvenation and beauty. | Gastein thermal baths, Hiking and skiing trails, Spa resorts, Nature parks, Shopping |
| St. Johann im Pongau | A significant town that acts as a hub for exploring the surrounding ski resorts and hiking areas. Appeals to outdoor enthusiasts and families seeking various activities. | Ski resorts, Historic sites, Outdoor markets, Cultural events, Adventure sports |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Großarl offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Großarl?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Großarl
- The Großarl Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.9% of the 33 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Großarl, Apartment/Condo properties are the most common (72.7%), reflecting the local real estate landscape.
- Houses represent a significant 21.2% portion, catering likely to families or larger groups.
Großarl Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Großarl
- The dominant room capacity in Großarl is 1 bedroom listings, making up 36.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 60.6% of the active Airbnb listings in Großarl, indicating a high concentration in these sizes.
- A significant 42.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Großarl.
Großarl Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Großarl
- The most common guest capacity trend in Großarl vacation rentals is listings accommodating 8+ guests (27.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Großarl STR market, accounting for 48.5% of listings.
- 51.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Großarl.
- On average, properties in Großarl are equipped to host 5.3 guests.
How Do Listings in Großarl Compare on Quality?
Listing quality in Großarl can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Großarl
- At 22 photos per listing on average, Großarl hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 18.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Großarl averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Großarl?
Amenity Prevalence
Amenity Insights for Großarl
- Essential amenities in Großarl that guests expect include: Wifi, Free parking on premises, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Pets allowed, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Großarl: Wifi, Free parking on premises, TV.
- Prioritize adding missing essentials: Wifi, TV.
- Consider adding popular differentiators like Kitchen or Pets allowed to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Großarl to stay competitive.
Which Airbnb Amenities Boost Revenue in Großarl?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Großarl, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Pets allowed | 78.8% | $25,092 | $1,477 | 1599.4% |
Coffee | 15.2% | $54,178 | $13,995 | 287.1% |
Cleaning products | 27.3% | $39,185 | $12,919 | 203.3% |
Hot water kettle | 48.5% | $30,573 | $10,210 | 199.4% |
Dryer | 18.2% | $42,793 | $15,036 | 184.6% |
Drying rack for clothing | 24.2% | $37,720 | $14,439 | 161.2% |
Wine glasses | 27.3% | $35,914 | $14,146 | 153.9% |
Baking sheet | 33.3% | $33,541 | $13,354 | 151.2% |
Long term stays allowed | 24.2% | $36,184 | $14,931 | 142.4% |
Dining table | 33.3% | $32,744 | $13,753 | 138.1% |
Revenue Impact Insights for Großarl
- Pets allowed tops the revenue impact list with a 1599.4% uplift — listings with this amenity earn $25,092 vs. $1,477 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Großarl STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Großarl. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGroßarl Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Großarl
- The typical guest profile for Airbnb in Großarl consists of predominantly international visitors (97%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 3.1% of guests.
- Key international markets include Germany (50.5%) and United States (6.2%).
- Top languages spoken are English (39.2%) followed by German (26.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Großarl?
Listings in Großarl average 4.91 out of 5 overall, with about 23.1 reviews per active listing and 30.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Großarl
- With an overall rating of 4.91, Großarl listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.92), while Value (4.8) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 30.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Großarl Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Großarl
- The most common availability pattern in Großarl falls within the 271-366 days range, representing 72.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Großarl (51.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Großarl?
Average Booking Lead Time by Month
Booking Lead Time Insights for Großarl
- The overall average booking lead time for vacation rentals in Großarl is 93 days.
- Guests book furthest in advance for stays during December (average 159 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 47 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (141 days avg.) sees the longest lead times, while Fall (66 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (93 days) as a baseline for your pricing and availability strategy in Großarl.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 159 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 141 days) to capture early planners.
- Monitor your own booking lead times against these Großarl averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Großarl?
Guests in Großarl stay about 4.8 nights on average, generating roughly 486 reservations and 15.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Großarl
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Großarl
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 15.2 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Nov (7.5 nights) and shorten in Sep (3.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Großarl Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
3% of total
2 Nights
4 listings
12.1% of total
3 Nights
1 listings
3% of total
4-6 Nights
3 listings
9.1% of total
7-29 Nights
1 listings
3% of total
30+ Nights
23 listings
69.7% of total
Key Insights
- The most prevalent minimum stay requirement in Großarl is 30+ Nights, adopted by 69.7% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (15.1%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (69.7%) caters to monthly stays (30+ nights) in Großarl, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 69.7% of Großarl hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 69.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Großarl.
Großarl Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
3 listings
9.1% of total
Limited
1 listings
3% of total
Super Strict 60 Days
1 listings
3% of total
Flexible
4 listings
12.1% of total
Moderate
6 listings
18.2% of total
Firm
18 listings
54.5% of total
Cancellation Policy Insights for Großarl
- The prevailing Airbnb cancellation policy trend in Großarl is Firm, used by 54.5% of listings.
- A majority (54.5%) of hosts in Großarl utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 54.5% market standard in Großarl.
- Regularly review your cancellation policy against competitors and market demand shifts in Großarl.
How Much Are Airbnb Cleaning Fees in Großarl?
Cleaning fees in Großarl are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Großarl
- 81.8% of listings charge a cleaning fee, making it standard practice in Großarl. Guests expect it and factor it into their booking decisions.
- The gap between the average ($162) and median ($117) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 9.3% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Großarl median of $117. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Großarl Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Großarlbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Rosenstein Chalet
Entire Place • 3 bedrooms
Bell Tower Chalet
Entire Place • 3 bedrooms
Bergauf apartment
Entire Place • 3 bedrooms
Schindlhaus
Entire Place • 4 bedrooms
Detached chalet with wellness and wood-burning s
Entire Place • 5 bedrooms
Vacation home, Austria, 10 Pax, Salzburg, Großarl
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Großarl?
Learn from the best! This table showcases top-performing Airbnb hosts in Großarl based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Georg | 3 | $177,245 | 226 | 4.96/5.0 |
| Lisa | 1 | $60,390 | 161 | 5.00/5.0 |
| Keyone | 3 | $57,158 | 7 | 5.00/5.0 |
| Sofie | 2 | $56,763 | 3 | Not Rated |
| Theresa | 1 | $55,660 | 10 | 4.90/5.0 |
| Stephanie | 1 | $32,714 | 7 | 5.00/5.0 |
| Johannes | 1 | $28,602 | 84 | 4.87/5.0 |
| Waltraud | 1 | $24,750 | 43 | 4.98/5.0 |
| Barbara | 3 | $23,137 | 6 | 5.00/5.0 |
| Manuel | 1 | $23,066 | 16 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Großarl.
Who Are the Airbnb Hosts in Großarl?
Großarl leans more toward professional operations than casual hosting, which usually raises the competitive bar for new entrants.
Host Profile Insights for Großarl
- A 39.4% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 30.3% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 12.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 63.6% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Großarl averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Großarl
These are the highest-grossing professional property management operations in Großarl, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Keyone | 3 | $57,158 | $410 | 20.6% | 5.00/5 |
| Sybrand | 2 | $56,763 | $532 | 18.4% | N/A |
| Barbara | 3 | $23,137 | $163 | 28.2% | 5.00/5 |
| Novasol | 1 | $12,359 | $95 | 74.3% | 4.71/5 |
| Secra Bookings | 1 | $5,471 | $193 | 14.9% | N/A |
Management Company Insights for Großarl
- The leading management company, Keyone, operates 3 listings with $57,158 in gross revenue — a useful benchmark for what scale looks like in Großarl.
- Top managers average 2 properties each, suggesting professional management in Großarl still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.9/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Großarl's Airbnb Market Compare to Nearby Cities?
How does the Großarl Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Hallstatt, Großarl has 29 percentage points lower occupancy and about $55 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Scheffau am Wilden Kaiser | 13 | $6,821 | $837.36 | 32% |
| Hallstatt | 31 | $4,966 | $300.88 | 62% |
| Cortina d'Ampezzo | 304 | $4,181 | $549.43 | 39% |
| Krimml | 53 | $3,512 | $367.74 | 40% |
| Reith bei Kitzbühel | 49 | $3,430 | $359.38 | 34% |
| Faistenau | 10 | $3,423 | $296.08 | 42% |
| Hof bei Salzburg | 21 | $3,422 | $315.26 | 48% |
| Going am Wilden Kaiser | 28 | $3,406 | $417.41 | 37% |
| Mühlbach am Hochkönig | 86 | $3,291 | $330.52 | 40% |
| Itter | 30 | $3,214 | $480.36 | 37% |
Frequently Asked Questions About Airbnb in Großarl
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Großarl.
How much do Airbnb hosts make in Großarl?
Großarl hosts earn about $20,083 per year on average, with an average nightly rate of $246 and RevPAR of $84. Those figures describe the typical revenue environment for active listings in Großarl, Salzburg, not the ceiling for the best operators. Source: AirROI 2026 data, Großarl market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Großarl?
The average Airbnb occupancy rate in Großarl is 33.0%. February is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Großarl?
Listings in Großarl average $246 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Großarl?
Großarl currently has about 33 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Großarl?
AirROI currently classifies the short-term rental regulation level in Großarl as Moderate. The dataset also shows about 18.2% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Großarl?
RevPAR in Großarl is about $84. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Großarl?
Occupancy of 33.0% means Großarl is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $20,083, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Großarl?
The average booking lead time in Großarl is about 93 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Großarl?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Großarl include Grosarl Valley, Grosarl Village Center, Dienten am Hochkönig. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Großarl?
entire_home listings make up 90.9% of the active supply in Großarl. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Großarl compare to nearby Airbnb markets?
Among neighboring markets, Scheffau am Wilden Kaiser posts $81,849 in average annual revenue with 31.6% occupancy, compared to Großarl's $20,083 and 33.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Großarl?
The average Airbnb stay length in Großarl is about 4.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Großarl?
Airbnb listings in Großarl average 4.91 out of 5 overall. About 30.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Großarl?
Pets allowed and Coffee are among the strongest revenue-linked amenities in Großarl. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Großarl?
Yes. About 81.8% of active Airbnb listings in Großarl charge a cleaning fee, and the average fee is $162. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Großarl?
At 39.4%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.