Bailleul, Hauts-de-France Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Bailleul, Hauts-de-France? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $14,431 per year — at a $157 nightly rate, 37.3% occupancy, and a $47 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 31 active listings, Bailleul is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply expanded 93.8% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Bailleul?
In Bailleul, the headline Airbnb metrics are $14,431 in average annual revenue,37.3% occupancy, $157 ADR, and $47 in RevPAR, and guests book about 51 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Bailleul?
Understanding the monthly revenue variations for Airbnb listings in Bailleul is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bailleul is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bailleul across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,116+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,706 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,013 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $463, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bailleul
What Is the Monthly Airbnb Occupancy Rate in Bailleul?
Maximize your bookings by understanding the Bailleul STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bailleul:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bailleul
What Is the Average Airbnb Nightly Rate in Bailleul?
Effective short term rental pricing strategy in Bailleul involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bailleul typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $285+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $133 or more.
- Typical properties (Median) charge around $92 per night.
- Entry-level properties (Bottom 25%) earn around $63 per night.
Average Daily Rate (ADR) Trend by Month in Bailleul
What Is the RevPAR for Airbnb in Bailleul?
RevPAR in Bailleul is currently $47. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $17 RevPAR.
- Typical properties (Median) generate $35 RevPAR.
- Strong performers (Top 25%) earn $56 RevPAR.
- Best-in-class (Top 10%) achieve $89 RevPAR.
Average Monthly RevPAR Trend in Bailleul
RevPAR Insights for Bailleul
- The average RevPAR in Bailleul is $47. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($89) and bottom 25% ($17) is $71, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Bailleul benchmarks. If your RevPAR falls below the median of $35, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $56+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Bailleul?
Bailleul's peak Airbnb season falls in August, May, October, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, May, October)
- Revenue averages $1,775 per month
- Occupancy rates average 42.2%
- Daily rates average $145
Shoulder Season
- Revenue averages $1,513 per month
- Occupancy maintains around 39.5%
- Daily rates hold near $150
Low Season (January, February, March)
- Revenue drops to average $917 per month
- Occupancy decreases to average 29.7%
- Daily rates adjust to average $153
Seasonality Insights for Bailleul
- Airbnb seasonality in Bailleul is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Bailleul's highest earning potential, with monthly revenues climbing to $2,063, occupancy reaching 51.7%, and ADRs peaking at $159.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $784, occupancy could drop to 27.5%, and ADRs may adjust to $136.
- Lower occupancy paired with meaningful seasonality means hosts in Bailleul need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Bailleul, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Bailleul?
While Bailleul, Hauts-de-France, France currently shows low STR regulations, 10% of listings carry registration evidence — suggesting some hosts proactively register or that certain neighborhoods have their own rules. Checking local zoning and tax obligations before listing is still wise. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Bailleul to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 10% licensed listings)
What Are the Best Neighborhoods for Airbnb in Bailleul?
With a compact short-term rental market, Bailleul gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre Ville | The heart of Bailleul, known for its beautiful architecture and proximity to shops, cafes, and restaurants. A vibrant area that attracts both tourists and locals alike. | Bailleul Town Hall, Eglise Saint-Vaast, Café de la Gare, Tour de l'Horloge, Jardin de la Mairie |
| Parc de la Basse Deûle | A scenic area with a large park that's ideal for leisure activities. Close to natural tourist attractions, making it popular for families and nature lovers. | Basse Deûle Park, Walking and biking trails, Picnic areas, Fishing spots, Nature reserves |
| La Campagne | This rural area surrounding Bailleul offers a tranquil atmosphere, ideal for those looking for a peaceful getaway. It attracts visitors interested in local agriculture and rural tourism. | Local farms, Scenic countryside, Cycling routes, Wine tasting, Cultural festivals |
| Historic Bailleul | A zone filled with history and charm, featuring quaint streets and historical buildings. Perfect for history buffs and those looking for a cultural experience. | Fortifications de Bailleul, Musee de la Vie Rurale, Local artisan shops, Historical walking tours, Cultural events |
| Monts de Flandre | A beautiful mountainous region providing stunning views and outdoor activities. Ideal for nature enthusiasts and those wanting to explore the natural beauty of the area. | Hiking trails, Cycling paths, Scenic overlooks, Wildlife watching, Outdoor sports |
| Vieux Lille | Just a short ride from Bailleul, this area boasts beautiful architecture and a lively atmosphere. It draws in tourists looking for a mix of urban life and historical charm. | Grand Place, Palais des Beaux-Arts, Vieux Lille streets, Coffee shops and boutiques, Local markets |
| Rond Point de l'Europe | A key area for travel connections and accessibility. It attracts business travelers and tourists alike due to its convenience and amenities. | Transport links, Hotels and restaurants, Shopping centers, Business districts, Cultural institutions |
| Les Jardins de Bailleul | A serene area with beautiful gardens and parks, attracting those looking for relaxation and a connection to nature. | Botanical gardens, Parks, Flower exhibitions, Peaceful walking paths, Community events |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Bailleul offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Bailleul?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bailleul
- The Bailleul Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 64.5% of the 31 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 32.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Bailleul, House properties are the most common (41.9%), reflecting the local real estate landscape.
- Houses represent a significant 41.9% portion, catering likely to families or larger groups.
- The presence of 22.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 3.2%) offer potential for unique stay experiences.
Bailleul Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bailleul
- The dominant room capacity in Bailleul is 1 bedroom listings, making up 29% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 51.6% of the active Airbnb listings in Bailleul, indicating a high concentration in these sizes.
Bailleul Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bailleul
- The most common guest capacity trend in Bailleul vacation rentals is listings accommodating 4 guests (19.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Bailleul STR market, accounting for 35.5% of listings.
- 25.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bailleul.
- On average, properties in Bailleul are equipped to host 3.3 guests.
How Do Listings in Bailleul Compare on Quality?
Listing quality in Bailleul can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Bailleul
- At 22.5 photos per listing on average, Bailleul hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 12.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Bailleul averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Bailleul?
Amenity Prevalence
Amenity Insights for Bailleul
- Essential amenities in Bailleul that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Free parking on premises, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bailleul: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bailleul to stay competitive.
Which Airbnb Amenities Boost Revenue in Bailleul?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Bailleul, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Smoke alarm | 77.4% | $17,519 | $3,843 | 355.9% |
Hot tub | 19.4% | $34,635 | $9,582 | 261.5% |
Air conditioning | 25.8% | $27,864 | $9,758 | 185.6% |
TV | 77.4% | $16,888 | $6,004 | 181.3% |
Crib | 22.6% | $28,329 | $10,377 | 173.0% |
Pets allowed | 29.0% | $25,772 | $9,791 | 163.2% |
Dishes and silverware | 77.4% | $16,685 | $6,701 | 149.0% |
Hair dryer | 83.9% | $15,925 | $6,658 | 139.2% |
Free parking on premises | 83.9% | $15,844 | $7,080 | 123.8% |
Outdoor dining area | 48.4% | $19,812 | $9,385 | 111.1% |
Revenue Impact Insights for Bailleul
- Smoke alarm tops the revenue impact list with a 355.9% uplift — listings with this amenity earn $17,519 vs. $3,843 without it.
- Hair dryer, Free parking on premises — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Bailleul STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bailleul. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBailleul Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Bailleul
- The typical guest profile for Airbnb in Bailleul consists of a mix of domestic (52%) and international guests, often arriving from nearby Lille, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 52.2% of guests.
- Key international markets include France (52.2%) and United Kingdom (15.5%).
- Top languages spoken are French (37.7%) followed by English (34.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Bailleul?
Listings in Bailleul average 4.83 out of 5 overall, with about 56.3 reviews per active listing and 41.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Bailleul
- With an overall rating of 4.83, Bailleul listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.91), while Value (4.79) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 41.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Bailleul Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bailleul
- The most common availability pattern in Bailleul falls within the 271-366 days range, representing 45.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Bailleul (35.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Bailleul?
Average Booking Lead Time by Month
Booking Lead Time Insights for Bailleul
- The overall average booking lead time for vacation rentals in Bailleul is 51 days.
- Guests book furthest in advance for stays during August (average 67 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Bailleul.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 67 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Bailleul averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Bailleul?
Guests in Bailleul stay about 3.3 nights on average, generating roughly 849 reservations and 27.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Bailleul
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Bailleul
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 27.4 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Feb (4.2 nights) and shorten in Jun (2.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Bailleul Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
41.9% of total
2 Nights
9 listings
29% of total
3 Nights
3 listings
9.7% of total
4-6 Nights
1 listings
3.2% of total
30+ Nights
5 listings
16.1% of total
Key Insights
- The most prevalent minimum stay requirement in Bailleul is 1 Night, adopted by 41.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.9%) of the Bailleul Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16.1%) caters to monthly stays (30+ nights) in Bailleul, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 41.9% of Bailleul hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 16.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bailleul.
Bailleul Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
3.2% of total
Super Strict 30 Days
1 listings
3.2% of total
Flexible
5 listings
16.1% of total
Moderate
14 listings
45.2% of total
Firm
10 listings
32.3% of total
Cancellation Policy Insights for Bailleul
- The prevailing Airbnb cancellation policy trend in Bailleul is Moderate, used by 45.2% of listings.
- There's a relatively balanced mix between guest-friendly (61.3%) and stricter (32.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 45.2% market standard in Bailleul.
- Regularly review your cancellation policy against competitors and market demand shifts in Bailleul.
How Much Are Airbnb Cleaning Fees in Bailleul?
Cleaning fees in Bailleul are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Bailleul
- About 51.6% of Bailleul listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $36 is close to the median ($23), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 7.7% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Bailleul median of $23. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Bailleul Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bailleulbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Le Sommelier - Nordic Bath
Entire Place • 4 bedrooms
Wine Shop - The Sommelier
Entire Place • 2 bedrooms
Love Room Loft with spa, park, golf, private parking
Private Room • 1 bedroom
Spacious family home 4.6.10p/in the countryside🌿
Entire Place • 3 bedrooms
Farm stay in a mobile home
Entire Place • 3 bedrooms
"Grand Cru" Room – Nordic Bath
Private Room • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Bailleul?
Learn from the best! This table showcases top-performing Airbnb hosts in Bailleul based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Baptiste | 4 | $152,661 | 303 | 4.94/5.0 |
| Olivier | 1 | $36,274 | 1 | Not Rated |
| Alain | 2 | $30,634 | 96 | 4.76/5.0 |
| Isabelle | 2 | $27,887 | 53 | 4.92/5.0 |
| Céline | 1 | $23,771 | 113 | 4.88/5.0 |
| Arnaud | 1 | $20,398 | 103 | 4.87/5.0 |
| Sci Lucile | 3 | $19,569 | 221 | 4.58/5.0 |
| Homerez | 1 | $18,960 | 37 | 4.51/5.0 |
| Anthony | 1 | $17,235 | 50 | 4.96/5.0 |
| Corinne | 1 | $16,602 | 92 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bailleul.
Who Are the Airbnb Hosts in Bailleul?
Bailleul is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Bailleul
- With 54.8% Superhosts, Bailleul has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 6.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 77.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Bailleul averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Bailleul
These are the highest-grossing professional property management operations in Bailleul, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Olivier | 1 | $36,274 | $529 | 24.3% | N/A |
| Homerez | 1 | $18,960 | $1,373 | 7.0% | 4.51/5 |
Management Company Insights for Bailleul
- The leading management company, Olivier, operates 1 listings with $36,274 in gross revenue — a useful benchmark for what scale looks like in Bailleul.
- Top managers average 1 properties each, suggesting professional management in Bailleul still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.51/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 6.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Bailleul's Airbnb Market Compare to Nearby Cities?
How does the Bailleul Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Zerkegem, Bailleul has 20 percentage points lower occupancy and about $285 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lo-Reninge | 13 | $5,946 | $466.31 | 41% |
| Mont-de-l'Enclus | 10 | $5,045 | $429.16 | 35% |
| Zerkegem | 10 | $4,902 | $442.79 | 57% |
| Anzegem | 10 | $4,558 | $483.27 | 34% |
| Ellezelles | 15 | $4,030 | $289.08 | 45% |
| Morienval | 12 | $3,839 | $375.97 | 31% |
| Ronse - Renaix | 18 | $3,800 | $427.41 | 32% |
| Kluisbergen | 19 | $3,744 | $405.89 | 35% |
| Dizy | 11 | $3,733 | $246.14 | 48% |
| Rosoy-en-Multien | 15 | $3,540 | $343.79 | 45% |
Frequently Asked Questions About Airbnb in Bailleul
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Bailleul.
How much do Airbnb hosts make in Bailleul?
Bailleul hosts earn about $14,431 per year on average, with an average nightly rate of $157 and RevPAR of $47. Those figures describe the typical revenue environment for active listings in Bailleul, Hauts-de-France, not the ceiling for the best operators. Source: AirROI 2026 data, Bailleul market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Bailleul?
The average Airbnb occupancy rate in Bailleul is 37.3%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Bailleul?
Listings in Bailleul average $157 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Bailleul?
Bailleul currently has about 31 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Bailleul?
AirROI currently classifies the short-term rental regulation level in Bailleul as Low. The dataset also shows about 9.7% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Bailleul?
RevPAR in Bailleul is about $47. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Bailleul?
Occupancy of 37.3% means Bailleul is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $14,431, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Bailleul?
The average booking lead time in Bailleul is about 51 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Bailleul?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Bailleul include Centre Ville, Parc de la Basse Deûle, La Campagne. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Bailleul?
entire_home listings make up 64.5% of the active supply in Bailleul. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Bailleul compare to nearby Airbnb markets?
Among neighboring markets, Lo-Reninge posts $71,356 in average annual revenue with 40.9% occupancy, compared to Bailleul's $14,431 and 37.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Bailleul?
The average Airbnb stay length in Bailleul is about 3.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Bailleul?
Airbnb listings in Bailleul average 4.83 out of 5 overall. About 41.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Bailleul?
Smoke alarm and Hot tub are among the strongest revenue-linked amenities in Bailleul. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Bailleul?
Yes. About 51.6% of active Airbnb listings in Bailleul charge a cleaning fee, and the average fee is $36. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Bailleul?
A 54.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.