Mas, Bali Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Mas, Bali? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $21,840 per year — at a $168 nightly rate, 35.9% occupancy, and a $73 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Mas's 311 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 59.5% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a tightening market, selectivity matters — focus on proven neighborhoods, competitive pricing, and guest experience to protect returns.
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What Are the Key Airbnb Metrics in Mas?
In Mas, the headline Airbnb metrics are $21,840 in average annual revenue,35.9% occupancy, $168 ADR, and $73 in RevPAR, and guests book about 47 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Mas?
Understanding the monthly revenue variations for Airbnb listings in Mas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mas is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,836+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,835 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,440 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $430, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mas
What Is the Monthly Airbnb Occupancy Rate in Mas?
Maximize your bookings by understanding the Mas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mas:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mas
What Is the Average Airbnb Nightly Rate in Mas?
Effective short term rental pricing strategy in Mas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mas typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $375+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $217 or more.
- Typical properties (Median) charge around $94 per night.
- Entry-level properties (Bottom 25%) earn around $42 per night.
Average Daily Rate (ADR) Trend by Month in Mas
What Is the RevPAR for Airbnb in Mas?
RevPAR in Mas is currently $73. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $13 RevPAR.
- Typical properties (Median) generate $35 RevPAR.
- Strong performers (Top 25%) earn $97 RevPAR.
- Best-in-class (Top 10%) achieve $191 RevPAR.
Average Monthly RevPAR Trend in Mas
RevPAR Insights for Mas
- The average RevPAR in Mas is $73. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($191) and bottom 25% ($13) is $178, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Mas benchmarks. If your RevPAR falls below the median of $35, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $97+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Mas?
Mas's peak Airbnb season falls in July, August, May, while the softest stretch is February, March, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, May)
- Revenue averages $3,576 per month
- Occupancy rates average 46.5%
- Daily rates average $176
Shoulder Season
- Revenue averages $2,816 per month
- Occupancy maintains around 40.2%
- Daily rates hold near $154
Low Season (February, March, December)
- Revenue drops to average $1,945 per month
- Occupancy decreases to average 32.3%
- Daily rates adjust to average $134
Seasonality Insights for Mas
- Airbnb seasonality in Mas is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Mas's highest earning potential, with monthly revenues climbing to $3,847, occupancy reaching 48.7%, and ADRs peaking at $184.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,789, occupancy could drop to 30.9%, and ADRs may adjust to $129.
- Lower occupancy paired with meaningful seasonality means hosts in Mas need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Mas, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Mas?
Low regulation and minimal registration activity in Mas, Bali, Indonesia point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Mas to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Mas?
Location within Mas matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ubud | Cultural heart of Bali known for its lush rice paddies, and art scene. Ubud attracts many wellness tourists and those interested in Balinese culture and traditions. | Ubud Monkey Forest, Tegallalang Rice Terrace, Ubud Art Market, Goa Gajah, Campuhan Ridge Walk |
| Seminyak | Trendy area known for upscale beach clubs, fine dining, and shopping. Seminyak is sought after by tourists looking for luxury and nightlife. | Seminyak Beach, Potato Head Beach Club, Eat Street, Seminyak Village, Ku De Ta |
| Canggu | Hip and surf-friendly town with a laid-back vibe, popular among digital nomads and surfers. Known for its cafes and beachfront atmosphere. | Echo Beach, Canggu Beach, Batu Bolong Beach, “La Brisa” Beach Club, Finns Recreation Club |
| Kuta | Famous for its vibrant nightlife and social scene, Kuta is ideal for younger travelers. It offers easy access to the beach and numerous entertainment options. | Kuta Beach, Waterbom Bali, Beachwalk Shopping Center, Hard Rock Cafe, Sky Garden |
| Nusa Dua | High-end resort area known for luxury hotels and quiet beaches. Popular among families and couples looking for a relaxing getaway. | Nusa Dua Beach, Museum Pasifika, Bali Collection, Water Blow, Geger Beach |
| Jimbaran | Famous for its seafood and beach dining experience, Jimbaran offers a more laid-back atmosphere with stunning sunsets. | Jimbaran Beach, Jenggala Ceramics, Seafood restaurants, Balangan Beach, Garuda Wisnu Kencana |
| Sanur | Charming coastal town with a relaxed atmosphere. Sanur is ideal for families and those looking for a quieter beach experience. | Sanur Beach, Le Mayeur Museum, Bali Beach Golf Course, Sindhu Market, Pantai Karang |
| Legian | Located between Kuta and Seminyak, Legian offers a mix of nightlife and beach life. Popular for budget-friendly options as well as restaurants and bars. | Legian Beach, Maya Sayang Spa, Poppies Lane, Coco Mart, Krisna Oleh-Oleh Bali |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Mas offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Mas?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mas
- The Mas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72% of the 311 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mas, House properties are the most common (78.1%), reflecting the local real estate landscape.
- Houses represent a significant 78.1% portion, catering likely to families or larger groups.
- The presence of 15.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, outdoor/unique, others (combined 6.7%) offer potential for unique stay experiences.
Mas Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mas
- The dominant room capacity in Mas is 1 bedroom listings, making up 29.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.9% of the active Airbnb listings in Mas, indicating a high concentration in these sizes.
- A significant 35.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mas.
Mas Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mas
- The most common guest capacity trend in Mas vacation rentals is listings accommodating 2 guests (28%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Mas STR market, accounting for 52.8% of listings.
- 35.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mas.
- On average, properties in Mas are equipped to host 4.2 guests.
How Do Listings in Mas Compare on Quality?
Listing quality in Mas can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Mas
- At 34 photos per listing on average, Mas hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 25.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Mas averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Mas?
Amenity Prevalence
Amenity Insights for Mas
- Essential amenities in Mas that guests expect include: Air conditioning, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Pool, Hot water are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Mas.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mas: Air conditioning, Wifi, Free parking on premises.
- Prioritize adding missing essentials: Air conditioning, Wifi, Free parking on premises.
- Consider adding popular differentiators like Kitchen or Pool to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mas to stay competitive.
Which Airbnb Amenities Boost Revenue in Mas?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Mas, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Dedicated workspace | 67.5% | $31,947 | $826 | 3767.4% |
Coffee maker | 32.8% | $50,595 | $7,807 | 548.1% |
Refrigerator | 74.6% | $27,771 | $4,424 | 527.8% |
Oven | 30.5% | $51,915 | $8,613 | 502.8% |
Stove | 62.7% | $31,683 | $5,293 | 498.6% |
Shampoo | 70.4% | $28,629 | $5,680 | 404.0% |
Iron | 56.9% | $33,355 | $6,630 | 403.1% |
Fire extinguisher | 45.0% | $38,772 | $7,978 | 386.0% |
Bed linens | 71.1% | $28,313 | $5,945 | 376.3% |
Hot water kettle | 59.5% | $32,106 | $6,767 | 374.5% |
Revenue Impact Insights for Mas
- Dedicated workspace tops the revenue impact list with a 3767.4% uplift — listings with this amenity earn $31,947 vs. $826 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Mas STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMas Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Mas
- The typical guest profile for Airbnb in Mas consists of predominantly international visitors (94%), with top international origins including Australia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 5.7% of guests.
- Key international markets include United States (17.7%) and Australia (13.8%).
- Top languages spoken are English (46.7%) followed by French (9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Australia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Mas?
Listings in Mas average 4.76 out of 5 overall, with about 48.1 reviews per active listing and 15.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Mas
- An average rating of 4.76 places Mas in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.88), while Location (4.62) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 15.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 15.4% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Mas Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mas
- The most common availability pattern in Mas falls within the 271-366 days range, representing 56.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Mas (29.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Mas?
Average Booking Lead Time by Month
Booking Lead Time Insights for Mas
- The overall average booking lead time for vacation rentals in Mas is 47 days.
- Guests book furthest in advance for stays during August (average 64 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (55 days avg.) sees the longest lead times, while Spring (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Mas.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 55 days) to capture early planners.
- Monitor your own booking lead times against these Mas averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Mas?
Guests in Mas stay about 4.9 nights on average, generating roughly 6,481 reservations and 20.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 12:00 PM.
Monthly Length of Stay in Mas
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Mas
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 20.8 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Nov (5.4 nights) and shorten in Aug (3.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Mas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
153 listings
49.2% of total
2 Nights
67 listings
21.5% of total
3 Nights
3 listings
1% of total
7-29 Nights
6 listings
1.9% of total
30+ Nights
82 listings
26.4% of total
Key Insights
- The most prevalent minimum stay requirement in Mas is 1 Night, adopted by 49.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.7%) of the Mas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (26.4%) caters to monthly stays (30+ nights) in Mas, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 49.2% of Mas hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 26.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mas.
Mas Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
2 listings
0.6% of total
Super Strict 60 Days
1 listings
0.3% of total
Limited
25 listings
8.1% of total
Flexible
53 listings
17.2% of total
Moderate
50 listings
16.2% of total
Firm
116 listings
37.5% of total
Strict
62 listings
20.1% of total
Cancellation Policy Insights for Mas
- The prevailing Airbnb cancellation policy trend in Mas is Firm, used by 37.5% of listings.
- A majority (57.6%) of hosts in Mas utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 37.5% market standard in Mas.
- Regularly review your cancellation policy against competitors and market demand shifts in Mas.
How Much Are Airbnb Cleaning Fees in Mas?
Cleaning fees in Mas are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Mas
- Only 28.0% of listings charge a cleaning fee, suggesting that most hosts in Mas bundle cleaning costs into the nightly rate.
- The average cleaning fee of $20 is close to the median ($6), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 2.7% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Mas median of $6. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Mas Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Masbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Palm&Jungle Paradise 10BR Connecting Villa in Ubud
Entire Place • 10 bedrooms
ALPHA HOUSE– Design villa w full concierge service
Entire Place • 4 bedrooms
10BR Villa Pair: Rafa&Eden w/Ricefield View inUbud
Entire Place • 10 bedrooms
Wing Ubud - 6BR Boutique Villa - Concierge Service
Entire Place • 6 bedrooms
Brand NEW 4BR Villa Infinity Pool center of Ubud
Entire Place • 4 bedrooms
Amour 6BR Jungle Haven in Mas Ubud with GYM
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Mas?
Learn from the best! This table showcases top-performing Airbnb hosts in Mas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| BaliSuperHost | 53 | $3,378,768 | 3184 | 4.81/5.0 |
| Koman | 4 | $291,014 | 377 | 4.88/5.0 |
| Atik | 1 | $216,047 | 63 | 4.98/5.0 |
| Agus | 17 | $171,527 | 623 | 4.65/5.0 |
| Aprilia | 3 | $156,922 | 142 | 4.95/5.0 |
| Mario | 1 | $155,220 | 38 | 4.89/5.0 |
| Paramitha | 1 | $149,738 | 132 | 4.93/5.0 |
| Agus | 9 | $143,825 | 147 | 4.72/5.0 |
| Ketut | 3 | $98,357 | 362 | 4.85/5.0 |
| Diah | 2 | $89,458 | 66 | 4.80/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mas.
Who Are the Airbnb Hosts in Mas?
Mas has a relatively balanced host base.
Host Profile Insights for Mas
- A 47.9% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 2.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 8.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 60.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 28.6% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Mas averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Mas
These are the highest-grossing professional property management operations in Mas, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| BaliSuperHost | 53 | $3,378,768 | $373 | 49.7% | 4.81/5 |
| Levon | 1 | $70,084 | $437 | 41.7% | 4.93/5 |
| Fajar | 1 | $33,790 | $181 | 50.1% | 4.71/5 |
Management Company Insights for Mas
- The leading management company, BaliSuperHost, operates 53 listings with $3,378,768 in gross revenue — a useful benchmark for what scale looks like in Mas.
- Top managers average 18 properties each, suggesting professional management in Mas still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.82/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 2.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Mas's Airbnb Market Compare to Nearby Cities?
How does the Mas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Padangaji, Mas has 24 percentage points lower occupancy and about $128 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Pejeng | 10 | $6,455 | $629.54 | 43% |
| Padangaji | 16 | $5,795 | $296.28 | 60% |
| BATAS DESA BATU JANGKIH | 13 | $4,679 | $322.80 | 56% |
| Kecamatan Praya Barat | 29 | $4,147 | $424.71 | 40% |
| Uluwatu | 30 | $3,260 | $254.35 | 56% |
| Bingin | 15 | $3,085 | $188.65 | 60% |
| Bedulu | 33 | $2,979 | $260.85 | 40% |
| Tampaksiring | 41 | $2,963 | $255.85 | 47% |
| Umalas | 20 | $2,813 | $171.20 | 60% |
| Pejeng Kawan | 100 | $2,808 | $236.59 | 41% |
Frequently Asked Questions About Airbnb in Mas
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Mas.
How much do Airbnb hosts make in Mas?
Mas hosts earn about $21,840 per year on average, with an average nightly rate of $168 and RevPAR of $73. Those figures describe the typical revenue environment for active listings in Mas, Bali, not the ceiling for the best operators. Source: AirROI 2026 data, Mas market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Mas?
The average Airbnb occupancy rate in Mas is 35.9%. July is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Mas?
Listings in Mas average $168 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Mas?
Mas currently has about 311 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Mas?
AirROI currently classifies the short-term rental regulation level in Mas as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Mas?
RevPAR in Mas is about $73. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Mas?
Occupancy of 35.9% means Mas is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $21,840, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Mas?
The average booking lead time in Mas is about 47 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Mas?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Mas include Ubud, Seminyak, Canggu. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Mas?
entire_home listings make up 72.0% of the active supply in Mas. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Mas compare to nearby Airbnb markets?
Among neighboring markets, Pejeng posts $77,457 in average annual revenue with 43.4% occupancy, compared to Mas's $21,840 and 35.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Mas?
The average Airbnb stay length in Mas is about 4.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Mas?
Airbnb listings in Mas average 4.76 out of 5 overall. About 15.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Mas?
Dedicated workspace and Coffee maker are among the strongest revenue-linked amenities in Mas. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Mas?
Yes. About 28.0% of active Airbnb listings in Mas charge a cleaning fee, and the average fee is $20. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Mas?
A 47.9% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.