Tourism statisticsState2026
Bali Tourism Statistics: 6.3M Arrivals in 2024
Bali recorded 6,333,360 international arrivals in 2024, Badan Pusat Statistik Provinsi Bali reports. This counts people crossing a border, so domestic trips are not in it. AirROI estimates 641,684 Airbnb stays in Bali in the 12 months to October 2026, with Ubud the most booked town. The busiest month was August.
Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method
- Estimated Airbnb nights
- 3,472,488
- Typical Airbnb stay
- 5.4 nights
- Busiest Airbnb month
- August
- From abroad, among guests who left a review
- 96%
Key facts
Bali Tourism Facts
Each sentence names its place, period and source, so it can be quoted alone.
Official
- Badan Pusat Statistik Provinsi Bali puts Bali at 6,333,360 international arrivals in 2024.
Airbnb stays
- AirROI puts Airbnb stays in Bali at 641,684 in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Bali added up to 3,472,488 nights in the 12 months to October 2026.
- AirROI estimates a typical Airbnb stay in Bali lasted 5.4 nights in the 12 months to October 2026, booked about 45 days ahead.
Busiest months
- AirROI ranks August the busiest Airbnb month in Bali in the 12 months to October 2026, followed by September and July, with February the quietest.
- AirROI estimates the six busiest Airbnb months in Bali ran unbroken from May to October in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Bali in August were booked furthest ahead, about 59 days, against 37 days for January, in the 12 months to October 2026.
Guests
- AirROI estimates 96% of Bali Airbnb guests who left a review as of October 2026 came from abroad, led by Australia at 22% and the United States at 11%.
- Among Bali Airbnb guests who left a review as of October 2026, Melbourne was the top origin city at 2.5%, ahead of London at 2%, AirROI estimates.
By place
- AirROI estimates Ubud had the most Airbnb stays of the 45 towns it lists in Bali in the 12 months to October 2026, at 76,394, ahead of Canggu and South Kuta.
Official numbers
How Many Tourists Visit Bali?
Badan Pusat Statistik Provinsi Bali counted 6,333,360 international arrivals in 2024.
| Figure | What it counts | Year | Publisher |
|---|---|---|---|
| 6,333,360International arrivals | Direct foreign tourist arrivals to Bali | 2024 | Badan Pusat Statistik Provinsi Bali |
Airbnb stays
Airbnb Stays in Bali
Bali had 33,182 Airbnb homes in the 12 months to October 2026. They took an estimated 641,684 stays and 3,472,488 nights. A typical stay lasted 5.4 nights and was booked about 45 days ahead. AirROI's figures cover the 119 towns it tracks in Bali; places it does not track are not counted, so every total is a floor.
- Airbnb homes
- 33,182
- Airbnb stays, estimate
- 641,684
- Airbnb nights, estimate
- 3,472,488
- Typical stay
- 5.4 nights
- Booked ahead
- 45 days
Busiest months
When Is the Busiest Time in Bali?
On Airbnb, August was the busiest month in Bali in the 12 months to October 2026, then September and July. February was the quietest. The six busiest months run unbroken from May to October.
August ranks first, February last
Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
From busiest to quietest: August, September, July, June, October, May, April, March, November, December, January, February.
Month by month: rank, typical stay and days booked ahead
| Month | Share of nights | Booked ahead |
|---|---|---|
| August | 10.1% | 59 days |
| September | 9.6% | 47 days |
| July | 9.3% | 55 days |
| June | 9.0% | 42 days |
| October | 8.6% | 49 days |
| May | 8.5% | 44 days |
| April | 7.9% | 44 days |
| March | 7.8% | 37 days |
| November | 7.5% | 44 days |
| December | 7.3% | 41 days |
| January | 7.2% | 37 days |
| February | 7.1% | 37 days |
Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.
Where guests come from
Where Do Bali Airbnb Guests Come From?
Among Bali Airbnb guests who left a review as of October 2026, nearly all came from abroad (96%), led by Australia at 22% and the United States at 11%, AirROI estimates. Among the same guests, Melbourne was the top origin city at 2.5%, ahead of London at 2%. The figures rest on 1,426,617 reviews, written over many years.
96% from abroad
Among guests who left a review, as of October 2026
- From abroad 96%
- From within Indonesia 4%
Top countries abroad
Among guests who left a review
Top origin cities
Among guests who left a review
By town
Most Booked Towns in Bali
Ubud, Canggu and South Kuta took 32% of Airbnb stays in Bali in the 12 months to October 2026. August is the busiest Airbnb month in 32 of the 45 towns, led by Ubud, and July in 7, led by Penestanan. Among guests who left a review, the share from abroad across the 25 most booked towns runs from 91% in Kerobokan to 99% in Jungutbatu.
| Ubud | 76,394 |
| Canggu | 67,712 |
| South Kuta | 60,139 |
| Kuta Utara | 52,975 |
| Pecatu | 40,882 |
| Seminyak | 32,964 |
| Kerobokan Kelod | 29,462 |
| Denpasar | 23,638 |
| Kuta | 22,157 |
| Tibubeneng | 15,038 |
| Mengwi | 13,758 |
| Pererenan | 10,823 |
| Kerobokan | 10,201 |
| Penestanan | 9,323 |
| Tegalalang | 9,303 |
| Jungutbatu | 9,253 |
| Ungasan | 8,104 |
| Petulu | 6,865 |
| Jimbaran | 6,562 |
| Legian | 6,253 |
| Nusa Penida | 5,834 |
| Singakerta | 5,458 |
| Peliatan | 5,263 |
| Tumbak Bayuh | 5,205 |
| Mas | 4,816 |
| Tampaksiring | 4,453 |
| Sukawati | 3,909 |
| Uluwatu | 3,544 |
| Sidemen | 3,530 |
| Kedewatan | 3,419 |
| Benoa | 3,324 |
| Lodtunduh | 3,311 |
| Abang | 2,441 |
| Kutuh | 2,317 |
| Kediri | 2,241 |
| Bangkiang Sidem | 2,222 |
| Ped | 2,217 |
| Kaliasem | 2,185 |
| Munggu | 2,127 |
| Sakti | 1,974 |
| Sayan | 1,882 |
| Kintamani | 1,689 |
| Dalung | 1,546 |
| Toyapakeh | 1,345 |
| Cemagi | 1,209 |
* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. Lists the 45 of Bali's 119 towns with 100 or more Airbnb homes. A town with no tourism page of its own links to its Airbnb market page.
FAQ
Questions About Tourism in Bali
How many tourists visit Bali?
Bali had 6,333,360 international arrivals in 2024, according to Badan Pusat Statistik Provinsi Bali. Domestic trips are not in that count. AirROI estimates 641,684 Airbnb stays in Bali in the 12 months to October 2026, which is a separate count of bookings.
When is high season in Bali?
The busiest Airbnb month in Bali in the 12 months to October 2026 was August, then September and July. The six busiest months run from May to October.
What is the quietest month in Bali?
February was the quietest Airbnb month in Bali in the 12 months to October 2026, ranking 12th of 12, and January ranked 11th. Stays in February were booked about 37 days ahead, against 59 days for August.
How long is a typical Airbnb stay in Bali?
A typical Airbnb stay in Bali lasted 5.4 nights in the 12 months to October 2026, booked about 45 days ahead. By month, stays ran from 4.5 nights in September to 6.0 nights in February.
Where do Airbnb guests in Bali come from?
Of Bali Airbnb guests who left a review as of October 2026, 96% came from abroad, AirROI estimates. The largest groups were Australia at 22% and the United States at 11%. Among the same guests, the top origin city was Melbourne at 2.5%, ahead of London at 2%.
What is the most booked town in Bali on Airbnb?
Ubud was the most booked town in Bali on Airbnb, with an estimated 76,394 stays in the 12 months to October 2026, ahead of Canggu and South Kuta.
Are Airbnb stays the same as tourists?
No. Badan Pusat Statistik Provinsi Bali counts international arrivals (6,333,360 in 2024). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 641,684 stays are estimates for the 12 months to October 2026.
Method
How These Numbers Are Made
Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 119 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 1,426,617 reviews and describes guests who left a review, not everyone who stayed. Read the method page.