Ascoli Piceno, Marche Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Ascoli Piceno, Marche? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $10,449 per year — at a $146 nightly rate, 33.4% occupancy, and a $39 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 67 active listings, Ascoli Piceno is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 6.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high and 81% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Ascoli Piceno?
In Ascoli Piceno, the headline Airbnb metrics are $10,449 in average annual revenue,33.4% occupancy, $146 ADR, and $39 in RevPAR, and guests book about 51 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Ascoli Piceno?
Understanding the monthly revenue variations for Airbnb listings in Ascoli Piceno is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ascoli Piceno is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ascoli Piceno across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,282+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,530 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $821 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $416, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ascoli Piceno
What Is the Monthly Airbnb Occupancy Rate in Ascoli Piceno?
Maximize your bookings by understanding the Ascoli Piceno STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ascoli Piceno:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ascoli Piceno
What Is the Average Airbnb Nightly Rate in Ascoli Piceno?
Effective short term rental pricing strategy in Ascoli Piceno involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ascoli Piceno typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $203+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $132 or more.
- Typical properties (Median) charge around $97 per night.
- Entry-level properties (Bottom 25%) earn around $69 per night.
Average Daily Rate (ADR) Trend by Month in Ascoli Piceno
What Is the RevPAR for Airbnb in Ascoli Piceno?
RevPAR in Ascoli Piceno is currently $39. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $20 RevPAR.
- Typical properties (Median) generate $31 RevPAR.
- Strong performers (Top 25%) earn $47 RevPAR.
- Best-in-class (Top 10%) achieve $67 RevPAR.
Average Monthly RevPAR Trend in Ascoli Piceno
RevPAR Insights for Ascoli Piceno
- The average RevPAR in Ascoli Piceno is $39. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($67) and bottom 25% ($20) is $48, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Ascoli Piceno benchmarks. If your RevPAR falls below the median of $31, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $47+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Ascoli Piceno?
Ascoli Piceno's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $1,669 per month
- Occupancy rates average 47.2%
- Daily rates average $128
Shoulder Season
- Revenue averages $1,152 per month
- Occupancy maintains around 34.2%
- Daily rates hold near $141
Low Season (January, February, March)
- Revenue drops to average $689 per month
- Occupancy decreases to average 23.0%
- Daily rates adjust to average $180
Seasonality Insights for Ascoli Piceno
- Airbnb seasonality in Ascoli Piceno is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Ascoli Piceno's highest earning potential, with monthly revenues climbing to $2,083, occupancy reaching 56.4%, and ADRs peaking at $184.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $583, occupancy could drop to 18.9%, and ADRs may adjust to $120.
- Lower occupancy paired with meaningful seasonality means hosts in Ascoli Piceno need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Ascoli Piceno, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Ascoli Piceno, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Ascoli Piceno?
Yes, Ascoli Piceno, Marche, Italy enforces high STR regulations and 81% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Ascoli Piceno to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 81% licensed listings)
What Are the Best Neighborhoods for Airbnb in Ascoli Piceno?
Ascoli Piceno is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ascoli Piceno City Center | Historical center with stunning medieval architecture, charming piazzas, and vibrant local culture. Ideal for tourists looking for an authentic Italian experience. | Piazza del Popolo, Dome of Ascoli Piceno, Palazzo dei Capitani del Popolo, Forte Malatesta, Museo Archeologico Civico |
| San Benedetto del Tronto | Popular seaside resort known for its beautiful beaches and promenade. Great for summer vacationers and those seeking relaxation by the Adriatic Sea. | San Benedetto Beach, Lungomare, Palazzina Azzurra, Grottammare, Fishermen's Port |
| Offida | Charming medieval hilltown renowned for its ancient traditions and beautiful landscapes. Appeals to tourists interested in culture, wine, and local crafts. | Church of Santa Maria della Rocca, Offida's Lace Museum, Historic Center, Vineyards of Offida, Piazza del Popolo |
| Castorano | Picturesque village surrounded by rolling hills and vineyards. Ideal for travelers looking for tranquility and wine tourism opportunities. | Wine Cellars, Vineyards, Local Farms, Hiking Trails, Charming Countryside Views |
| Acquaviva Picena | Historic village with medieval fortifications offering a glimpse into the region's past. Attracts visitors interested in history and stunning views. | Rocca di Acquaviva Picena, Local Markets, Historic Streets, Scenic Overlooks, Cultural Festivals |
| Civitanova Marche | Vibrant coastal town known for shopping, dining, and beautiful beaches. Popular with both families and young people seeking a lively beach atmosphere. | Civitanova Beach, Shopping District, Restaurants, Marina, Cultural Events |
| Grottammare | Charming cliffside town known for its lovely beach, historic center, and vibrant local culture. Great for families and couples looking for a romantic getaway. | Grottammare Beach, Old Town, Piazza peretti, Riviera delle Palme, Cultural Festivals |
| Monteprandone | A quiet hilltop village with beautiful views and historic architecture. Perfect for travelers looking to escape the busier tourist spots. | Church of St. James, Historic Center, Local Wine Tasting, Scenic Hiking Paths, Countryside Views |
Because Ascoli Piceno has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Ascoli Piceno?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ascoli Piceno
- The Ascoli Piceno Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 62.7% of the 67 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 37.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Ascoli Piceno, Apartment/Condo properties are the most common (58.2%), reflecting the local real estate landscape.
- The presence of 25.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 4.5%) offer potential for unique stay experiences.
Ascoli Piceno Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ascoli Piceno
- The dominant room capacity in Ascoli Piceno is 2 bedrooms listings, making up 28.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 56.8% of the active Airbnb listings in Ascoli Piceno, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (9.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Ascoli Piceno.
Ascoli Piceno Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ascoli Piceno
- The most common guest capacity trend in Ascoli Piceno vacation rentals is listings accommodating 4 guests (29.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Ascoli Piceno STR market, accounting for 38.9% of listings.
- 13.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ascoli Piceno.
- On average, properties in Ascoli Piceno are equipped to host 2.8 guests.
How Do Listings in Ascoli Piceno Compare on Quality?
Listing quality in Ascoli Piceno can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Ascoli Piceno
- At 28.7 photos per listing on average, Ascoli Piceno hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 34.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Ascoli Piceno averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Ascoli Piceno?
Amenity Prevalence
Amenity Insights for Ascoli Piceno
- Essential amenities in Ascoli Piceno that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Hangers, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ascoli Piceno: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Heating or Hangers to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ascoli Piceno to stay competitive.
Which Airbnb Amenities Boost Revenue in Ascoli Piceno?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Ascoli Piceno, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Refrigerator | 73.1% | $12,289 | $5,442 | 125.8% |
Cooking basics | 67.2% | $12,656 | $5,936 | 113.2% |
Kitchen | 83.6% | $11,399 | $5,614 | 103.0% |
Dishes and silverware | 68.7% | $12,418 | $6,136 | 102.4% |
Hangers | 85.1% | $11,222 | $6,045 | 85.6% |
Microwave | 29.9% | $15,433 | $8,329 | 85.3% |
Stove | 53.7% | $13,274 | $7,169 | 85.2% |
Crib | 25.4% | $15,803 | $8,629 | 83.1% |
Pool | 9.0% | $17,692 | $9,737 | 81.7% |
Hair dryer | 85.1% | $11,151 | $6,452 | 72.8% |
Revenue Impact Insights for Ascoli Piceno
- Refrigerator tops the revenue impact list with a 125.8% uplift — listings with this amenity earn $12,289 vs. $5,442 without it.
- Kitchen, Hangers, Hair dryer — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Ascoli Piceno STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ascoli Piceno. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAscoli Piceno Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Ascoli Piceno
- The typical guest profile for Airbnb in Ascoli Piceno consists of a mix of domestic (47%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 47.2% of guests.
- Key international markets include Italy (47.2%) and United States (11.6%).
- Top languages spoken are English (36.5%) followed by Italian (28.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Ascoli Piceno?
Listings in Ascoli Piceno average 4.88 out of 5 overall, with about 48.8 reviews per active listing and 37.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Ascoli Piceno
- With an overall rating of 4.88, Ascoli Piceno listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.92), while Value (4.82) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 37.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Ascoli Piceno Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ascoli Piceno
- The most common availability pattern in Ascoli Piceno falls within the 271-366 days range, representing 59.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ascoli Piceno (38.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Ascoli Piceno?
Average Booking Lead Time by Month
Booking Lead Time Insights for Ascoli Piceno
- The overall average booking lead time for vacation rentals in Ascoli Piceno is 51 days.
- Guests book furthest in advance for stays during August (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (56 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Ascoli Piceno.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Ascoli Piceno averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Ascoli Piceno?
Guests in Ascoli Piceno stay about 4.2 nights on average, generating roughly 1,311 reservations and 19.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Ascoli Piceno
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Ascoli Piceno
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 19.6 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (5.5 nights) and shorten in Feb (2.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Ascoli Piceno Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
36 listings
53.7% of total
2 Nights
14 listings
20.9% of total
3 Nights
1 listings
1.5% of total
4-6 Nights
1 listings
1.5% of total
7-29 Nights
1 listings
1.5% of total
30+ Nights
14 listings
20.9% of total
Key Insights
- The most prevalent minimum stay requirement in Ascoli Piceno is 1 Night, adopted by 53.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (74.6%) of the Ascoli Piceno Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (20.9%) caters to monthly stays (30+ nights) in Ascoli Piceno, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 53.7% of Ascoli Piceno hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 20.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ascoli Piceno.
Ascoli Piceno Airbnb Cancellation Policy Trends Analysis (2026)
Limited
3 listings
4.5% of total
Super Strict 30 Days
1 listings
1.5% of total
Super Strict 60 Days
1 listings
1.5% of total
Flexible
43 listings
64.2% of total
Moderate
17 listings
25.4% of total
Firm
2 listings
3% of total
Cancellation Policy Insights for Ascoli Piceno
- The prevailing Airbnb cancellation policy trend in Ascoli Piceno is Flexible, used by 64.2% of listings.
- The market strongly favors guest-friendly terms, with 89.6% of listings offering Flexible or Moderate policies. This suggests guests in Ascoli Piceno may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 64.2% market standard in Ascoli Piceno.
- Given the high prevalence of Flexible policies (64.2%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Ascoli Piceno.
How Much Are Airbnb Cleaning Fees in Ascoli Piceno?
Cleaning fees in Ascoli Piceno are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Ascoli Piceno
- Only 38.8% of listings charge a cleaning fee, suggesting that most hosts in Ascoli Piceno bundle cleaning costs into the nightly rate.
- The gap between the average ($87) and median ($23) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 4.8% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Ascoli Piceno median of $23. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Ascoli Piceno Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ascoli Picenobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Awesome home in Ascoli Piceno.
Entire Place • 10 bedrooms
Sibilla big room without architectural barriers
Private Room • N/A
L'Attico Sul Fiume center home
Entire Place • 2 bedrooms
home holidays - b&b
Entire Place • 4 bedrooms
Attichello
Entire Place • 2 bedrooms
Charme in Centro with private parking
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Ascoli Piceno?
Learn from the best! This table showcases top-performing Airbnb hosts in Ascoli Piceno based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Alessio | 3 | $61,152 | 87 | 4.85/5.0 |
| Alessandra Alesi | 3 | $60,137 | 234 | 4.89/5.0 |
| Salvatore | 4 | $47,395 | 28 | 4.96/5.0 |
| Novasol | 1 | $40,773 | 1 | Not Rated |
| Maria Rita | 2 | $37,049 | 19 | 4.94/5.0 |
| Elisabetta | 2 | $31,773 | 115 | 4.84/5.0 |
| Gianluca | 4 | $23,806 | 248 | 4.72/5.0 |
| Stefano | 1 | $21,988 | 28 | 4.96/5.0 |
| Giancarlo | 1 | $21,971 | 32 | 4.94/5.0 |
| Elena | 1 | $21,040 | 9 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ascoli Piceno.
Who Are the Airbnb Hosts in Ascoli Piceno?
Ascoli Piceno has a relatively balanced host base.
Host Profile Insights for Ascoli Piceno
- A 43.3% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 1.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 4.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 64.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 17.9% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Ascoli Piceno averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Ascoli Piceno
These are the highest-grossing professional property management operations in Ascoli Piceno, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Novasol | 1 | $40,773 | $1,189 | 17.5% | N/A |
Management Company Insights for Ascoli Piceno
- The leading management company, Novasol, operates 1 listings with $40,773 in gross revenue — a useful benchmark for what scale looks like in Ascoli Piceno.
- Top managers average 1 properties each, suggesting professional management in Ascoli Piceno still operates at a relatively boutique scale.
Recommendations
- With only 1.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Ascoli Piceno's Airbnb Market Compare to Nearby Cities?
How does the Ascoli Piceno Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Rome, Ascoli Piceno has 16 percentage points lower occupancy and about $77 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Celleno | 13 | $4,327 | $601.51 | 28% |
| Palombara Sabina | 14 | $3,018 | $314.20 | 37% |
| Guardea | 12 | $2,977 | $456.01 | 32% |
| Collevecchio | 13 | $2,884 | $354.55 | 41% |
| Rome | 26,032 | $2,830 | $222.55 | 49% |
| San Costanzo | 17 | $2,498 | $298.60 | 39% |
| Parrano | 18 | $2,493 | $329.31 | 36% |
| San Leo | 17 | $2,487 | $326.42 | 32% |
| Monteleone d'Orvieto | 36 | $2,397 | $351.48 | 31% |
| Sant'Angelo in Pontano | 10 | $2,345 | $248.39 | 38% |
Frequently Asked Questions About Airbnb in Ascoli Piceno
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Ascoli Piceno.
How much do Airbnb hosts make in Ascoli Piceno?
Ascoli Piceno hosts earn about $10,449 per year on average, with an average nightly rate of $146 and RevPAR of $39. Those figures describe the typical revenue environment for active listings in Ascoli Piceno, Marche, not the ceiling for the best operators. Source: AirROI 2026 data, Ascoli Piceno market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Ascoli Piceno?
The average Airbnb occupancy rate in Ascoli Piceno is 33.4%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Ascoli Piceno?
Listings in Ascoli Piceno average $146 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Ascoli Piceno?
Ascoli Piceno currently has about 67 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Ascoli Piceno?
AirROI currently classifies the short-term rental regulation level in Ascoli Piceno as High. The dataset also shows about 80.6% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Ascoli Piceno?
RevPAR in Ascoli Piceno is about $39. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Ascoli Piceno?
Occupancy of 33.4% means Ascoli Piceno is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $10,449, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Ascoli Piceno?
The average booking lead time in Ascoli Piceno is about 51 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Ascoli Piceno?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Ascoli Piceno include Ascoli Piceno City Center, San Benedetto del Tronto, Offida. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Ascoli Piceno?
entire_home listings make up 62.7% of the active supply in Ascoli Piceno. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Ascoli Piceno compare to nearby Airbnb markets?
Among neighboring markets, Celleno posts $51,929 in average annual revenue with 28.4% occupancy, compared to Ascoli Piceno's $10,449 and 33.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Ascoli Piceno?
The average Airbnb stay length in Ascoli Piceno is about 4.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Ascoli Piceno?
Airbnb listings in Ascoli Piceno average 4.88 out of 5 overall. About 37.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Ascoli Piceno?
Refrigerator and Cooking basics are among the strongest revenue-linked amenities in Ascoli Piceno. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Ascoli Piceno?
Yes. About 38.8% of active Airbnb listings in Ascoli Piceno charge a cleaning fee, and the average fee is $87. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Ascoli Piceno?
A 43.3% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.