Barberino di Mugello, Tuscany Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Barberino di Mugello, Tuscany? Based on AirROI's 2026 dataset (August 2025 – July 2026), the short answer is $10,059 per year — at a $204 nightly rate, 27.6% occupancy, and a $57 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 60 active listings, Barberino di Mugello is a boutique market where selective demand that rewards strong listing quality and pricing strategy. The market trimmed 6.3% of its supply while nightly rates moved higher — fewer listings competing for the same travelers, and those travelers are paying more. Hosts who can unlock occupancy through standout listings, flexible policies, and targeted marketing have clear revenue upside.
Regulation is high and 97% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Barberino di Mugello?
In Barberino di Mugello, the headline Airbnb metrics are $10,059 in average annual revenue,27.6% occupancy, $204 ADR, and $57 in RevPAR, and guests book about 73 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Barberino di Mugello?
Understanding the monthly revenue variations for Airbnb listings in Barberino di Mugello is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Barberino di Mugello is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Barberino di Mugello across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,142+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,729 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $830 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $505, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Barberino di Mugello
What Is the Monthly Airbnb Occupancy Rate in Barberino di Mugello?
Maximize your bookings by understanding the Barberino di Mugello STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Barberino di Mugello:
- Best-in-class properties (Top 10%) achieve 56%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Barberino di Mugello
What Is the Average Airbnb Nightly Rate in Barberino di Mugello?
Effective short term rental pricing strategy in Barberino di Mugello involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Barberino di Mugello typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $394+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $184 or more.
- Typical properties (Median) charge around $117 per night.
- Entry-level properties (Bottom 25%) earn around $86 per night.
Average Daily Rate (ADR) Trend by Month in Barberino di Mugello
What Is the RevPAR for Airbnb in Barberino di Mugello?
RevPAR in Barberino di Mugello is currently $57. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $19 RevPAR.
- Typical properties (Median) generate $32 RevPAR.
- Strong performers (Top 25%) earn $55 RevPAR.
- Best-in-class (Top 10%) achieve $121 RevPAR.
Average Monthly RevPAR Trend in Barberino di Mugello
RevPAR Insights for Barberino di Mugello
- The average RevPAR in Barberino di Mugello is $57. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($121) and bottom 25% ($19) is $101, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Barberino di Mugello benchmarks. If your RevPAR falls below the median of $32, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $55+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Barberino di Mugello?
Barberino di Mugello's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $2,898 per month
- Occupancy rates average 43.5%
- Daily rates average $196
Shoulder Season
- Revenue averages $1,220 per month
- Occupancy maintains around 26.1%
- Daily rates hold near $193
Low Season (January, February, March)
- Revenue drops to average $545 per month
- Occupancy decreases to average 18.0%
- Daily rates adjust to average $186
Seasonality Insights for Barberino di Mugello
- Airbnb seasonality in Barberino di Mugello is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Barberino di Mugello's highest earning potential, with monthly revenues climbing to $4,396, occupancy reaching 56.9%, and ADRs peaking at $210.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $438, occupancy could drop to 15.7%, and ADRs may adjust to $180.
- Lower occupancy paired with meaningful seasonality means hosts in Barberino di Mugello need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Barberino di Mugello, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Barberino di Mugello, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Barberino di Mugello?
Yes, Barberino di Mugello, Tuscany, Italy enforces high STR regulations and 97% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Barberino di Mugello to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 97% licensed listings)
What Are the Best Neighborhoods for Airbnb in Barberino di Mugello?
Barberino di Mugello is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Mugello Valley | A picturesque valley surrounded by stunning Tuscan hills, popular for its natural beauty and outdoor activities. Great for hiking, biking, and enjoying the serene landscapes. | Lake Bilancino, Mugello Circuit, Appennine Mountains, Foreste Casentinesi, Medieval villages like Scarperia |
| Scarperia | Known for its historical charm and well-preserved Renaissance architecture. Scarperia attracts visitors interested in history, culture, and traditional Tuscan life. | Palazzo dei Vicari, San Lorenzo Church, Local artisan shops, The ancient town walls, Annual medieval festival |
| Borgo San Lorenzo | The main town in Mugello offering various amenities, shops, and eateries. A central spot for visitors who want easy access to various attractions in the region. | San Lorenzo Church, Museo di San Lorenzo, Local markets, Countryside strolls, Restaurants serving traditional Tuscan cuisine |
| Firenzuola | A smaller village in the mountains, providing a rustic and tranquil getaway. Attracts those looking for peace, nature, and a chance to escape the hustle. | Fortress of Firenzuola, Southern Apennines, Outdoor trekking, Local agricultural festivals, Charming countryside |
| Vaglia | Located just north of Florence, it offers a great blend of nature and proximity to the city. Perfect for those who want to experience Tuscan countryside while being near urban amenities. | Poggio Pratolino, Parco Mediceo di Pratolino, Historical villas, Hiking trails, Florence Day trips |
| Marradi | A quiet town rich in natural surroundings and traditional Tuscan culture. Ideal for those looking to enjoy authentic experiences away from tourist crowds. | Marradi's Museum of Art, The local chestnut festival, Villa di Vannino, Nature walks, Scenic train rides |
| Rufina | Famous for its wine production and beautiful vineyards. Popular with those interested in enotourism (wine tourism) and Tuscany's gastronomic offerings. | Chianti wine route, Local wineries, Vineyard tours, Scenic drive in Chianti, Traditional dining experiences |
| Fiesole | Slightly outside Florence, known for its Etruscan ruins and scenic views. An excellent choice for visitors who want both history and the beauty of the Florentine hills. | Roman Theatre, Fiesole Archeological Museum, San Francesco Monastery, Beautiful vistas of Florence, Nature trails |
Because Barberino di Mugello has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Barberino di Mugello?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Barberino di Mugello
- The Barberino di Mugello Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.7% of the 60 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Barberino di Mugello, Apartment/Condo properties are the most common (51.7%), reflecting the local real estate landscape.
- Houses represent a significant 36.7% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, unique stays (combined 5.1%) offer potential for unique stay experiences.
Barberino di Mugello Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Barberino di Mugello
- The dominant room capacity in Barberino di Mugello is 1 bedroom listings, making up 35% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 60.0% of the active Airbnb listings in Barberino di Mugello, indicating a high concentration in these sizes.
- A significant 23.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Barberino di Mugello.
Barberino di Mugello Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Barberino di Mugello
- The most common guest capacity trend in Barberino di Mugello vacation rentals is listings accommodating 4 guests (21.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Barberino di Mugello STR market, accounting for 38.4% of listings.
- 28.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Barberino di Mugello.
- On average, properties in Barberino di Mugello are equipped to host 4.0 guests.
How Do Listings in Barberino di Mugello Compare on Quality?
Listing quality in Barberino di Mugello can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Barberino di Mugello
- At 27.9 photos per listing on average, Barberino di Mugello hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 28.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Barberino di Mugello averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Barberino di Mugello?
Amenity Prevalence
Amenity Insights for Barberino di Mugello
- Essential amenities in Barberino di Mugello that guests expect include: Free parking on premises, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Kitchen, Washer are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Barberino di Mugello: Free parking on premises, TV.
- Prioritize adding missing essentials: Free parking on premises, TV.
- Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Barberino di Mugello to stay competitive.
Which Airbnb Amenities Boost Revenue in Barberino di Mugello?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Barberino di Mugello, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Fire pit | 15.0% | $28,369 | $6,828 | 315.5% |
Heating | 80.0% | $11,728 | $3,385 | 246.4% |
Kitchen | 85.0% | $11,221 | $3,477 | 222.7% |
Sun loungers | 13.3% | $23,631 | $7,971 | 196.4% |
Outdoor furniture | 33.3% | $17,755 | $6,212 | 185.8% |
BBQ grill | 55.0% | $14,198 | $5,001 | 183.9% |
Cleaning before checkout | 11.7% | $23,277 | $8,314 | 180.0% |
Refrigerator | 78.3% | $11,678 | $4,207 | 177.6% |
Baking sheet | 13.3% | $22,557 | $8,137 | 177.2% |
Private entrance | 50.0% | $14,683 | $5,435 | 170.2% |
Revenue Impact Insights for Barberino di Mugello
- Fire pit tops the revenue impact list with a 315.5% uplift — listings with this amenity earn $28,369 vs. $6,828 without it.
- Kitchen — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Barberino di Mugello STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Barberino di Mugello. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBarberino di Mugello Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Barberino di Mugello
- The typical guest profile for Airbnb in Barberino di Mugello consists of predominantly international visitors (74%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 26.2% of guests.
- Key international markets include Italy (26.2%) and Germany (25%).
- Top languages spoken are English (36.6%) followed by German (14.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Barberino di Mugello?
Listings in Barberino di Mugello average 4.74 out of 5 overall, with about 61.3 reviews per active listing and 28.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Barberino di Mugello
- An average rating of 4.74 places Barberino di Mugello in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.82), while Value (4.7) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 28.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 28.3% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Barberino di Mugello Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Barberino di Mugello
- The most common availability pattern in Barberino di Mugello falls within the 271-366 days range, representing 83.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Barberino di Mugello (45%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Barberino di Mugello?
Average Booking Lead Time by Month
Booking Lead Time Insights for Barberino di Mugello
- The overall average booking lead time for vacation rentals in Barberino di Mugello is 73 days.
- Guests book furthest in advance for stays during May (average 113 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (78 days avg.) sees the longest lead times, while Winter (52 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Barberino di Mugello.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
- Monitor your own booking lead times against these Barberino di Mugello averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Barberino di Mugello?
Guests in Barberino di Mugello stay about 3.9 nights on average, generating roughly 694 reservations and 11.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Barberino di Mugello
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Barberino di Mugello
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 11.8 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (6.3 nights) and shorten in Feb (2.1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Barberino di Mugello Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
24 listings
40% of total
2 Nights
5 listings
8.3% of total
3 Nights
4 listings
6.7% of total
4-6 Nights
4 listings
6.7% of total
7-29 Nights
2 listings
3.3% of total
30+ Nights
21 listings
35% of total
Key Insights
- The most prevalent minimum stay requirement in Barberino di Mugello is 1 Night, adopted by 40% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (35%) caters to monthly stays (30+ nights) in Barberino di Mugello, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 40% of Barberino di Mugello hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 35% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Barberino di Mugello.
Barberino di Mugello Airbnb Cancellation Policy Trends Analysis (2026)
Limited
5 listings
8.3% of total
Super Strict 60 Days
1 listings
1.7% of total
Super Strict 30 Days
2 listings
3.3% of total
Flexible
24 listings
40% of total
Moderate
14 listings
23.3% of total
Firm
14 listings
23.3% of total
Cancellation Policy Insights for Barberino di Mugello
- The prevailing Airbnb cancellation policy trend in Barberino di Mugello is Flexible, used by 40% of listings.
- There's a relatively balanced mix between guest-friendly (63.3%) and stricter (23.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 40% market standard in Barberino di Mugello.
- Regularly review your cancellation policy against competitors and market demand shifts in Barberino di Mugello.
How Much Are Airbnb Cleaning Fees in Barberino di Mugello?
Cleaning fees in Barberino di Mugello are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Barberino di Mugello
- About 56.7% of Barberino di Mugello listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($189) and median ($58) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.2% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Barberino di Mugello median of $58. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Barberino di Mugello Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Barberino di Mugellobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Poggio San Martino Country Park
Entire Place • 5 bedrooms
Villa La Dogana: elegant, wild life. 22 guests
Entire Place • 10 bedrooms
Farm stay in the green in barberino mugello Firenze
Entire Place • 6 bedrooms
Lovely country house near Florence.
Entire Place • 4 bedrooms
Villa la Bruscola By MMega
Entire Place • 5 bedrooms
Lovely home in Barberino di Mugello
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Barberino di Mugello?
Learn from the best! This table showcases top-performing Airbnb hosts in Barberino di Mugello based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Luca | 1 | $62,596 | 77 | 4.84/5.0 |
| Lorella | 5 | $57,086 | 530 | 4.79/5.0 |
| Stefania | 3 | $48,501 | 118 | 4.95/5.0 |
| Virginia | 1 | $48,188 | 1 | Not Rated |
| Sid | 3 | $45,145 | 234 | 4.91/5.0 |
| Barbara | 4 | $31,314 | 294 | 4.57/5.0 |
| Paolo | 1 | $30,351 | 60 | 4.88/5.0 |
| Christian | 2 | $28,223 | 43 | 4.86/5.0 |
| MMega Homes And Villas | 1 | $26,208 | 20 | 4.40/5.0 |
| Elena | 3 | $20,688 | 1453 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Barberino di Mugello.
Who Are the Airbnb Hosts in Barberino di Mugello?
Barberino di Mugello has a relatively balanced host base.
Host Profile Insights for Barberino di Mugello
- A 30.0% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 10.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 23.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 48.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 20.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Barberino di Mugello averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Barberino di Mugello
These are the highest-grossing professional property management operations in Barberino di Mugello, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Novasol | 1 | $20,625 | $484 | 34.3% | 4.00/5 |
| Alessandra - Interhome | 3 | $12,545 | $242 | 15.6% | 4.47/5 |
| Samantha Geco Vacation Rentals | 1 | $8,400 | $342 | 19.6% | 4.80/5 |
| Laura COLLICHIARI RESORT | 1 | $6,811 | $323 | 22.0% | N/A |
| Holidu | 1 | $2,329 | $101 | 11.7% | 4.76/5 |
Management Company Insights for Barberino di Mugello
- The leading management company, Novasol, operates 1 listings with $20,625 in gross revenue — a useful benchmark for what scale looks like in Barberino di Mugello.
- Top managers average 1 properties each, suggesting professional management in Barberino di Mugello still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.51/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 10.0% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Barberino di Mugello's Airbnb Market Compare to Nearby Cities?
How does the Barberino di Mugello Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Florence, Barberino di Mugello has 17 percentage points lower occupancy and about $28 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Tignano | 12 | $3,410 | $427.03 | 39% |
| Marciano della Chiana | 17 | $2,852 | $555.53 | 29% |
| Venice | 7,390 | $2,795 | $249.03 | 44% |
| Castelfranco di Sotto | 50 | $2,748 | $371.50 | 32% |
| San Leo | 15 | $2,740 | $385.95 | 31% |
| Volpago del Montello | 11 | $2,718 | $475.53 | 32% |
| Buonconvento | 63 | $2,549 | $438.66 | 38% |
| Florence | 10,827 | $2,498 | $231.68 | 45% |
| Rignano sull'Arno | 88 | $2,438 | $341.87 | 36% |
| Bertinoro | 15 | $2,418 | $406.48 | 26% |
Frequently Asked Questions About Airbnb in Barberino di Mugello
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Barberino di Mugello.
How much do Airbnb hosts make in Barberino di Mugello?
Barberino di Mugello hosts earn about $10,059 per year on average, with an average nightly rate of $204 and RevPAR of $57. Those figures describe the typical revenue environment for active listings in Barberino di Mugello, Tuscany, not the ceiling for the best operators. Source: AirROI 2026 data, Barberino di Mugello market, August 2025 to July 2026.
What is the average Airbnb occupancy rate in Barberino di Mugello?
The average Airbnb occupancy rate in Barberino di Mugello is 27.6%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Barberino di Mugello?
Listings in Barberino di Mugello average $204 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Barberino di Mugello?
Barberino di Mugello currently has about 60 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Barberino di Mugello?
AirROI currently classifies the short-term rental regulation level in Barberino di Mugello as High. The dataset also shows about 96.7% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Barberino di Mugello?
RevPAR in Barberino di Mugello is about $57. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Barberino di Mugello?
Occupancy of 27.6% means Barberino di Mugello is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $10,059, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Barberino di Mugello?
The average booking lead time in Barberino di Mugello is about 73 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Barberino di Mugello?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Barberino di Mugello include Mugello Valley, Scarperia, Borgo San Lorenzo. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Barberino di Mugello?
entire_home listings make up 81.7% of the active supply in Barberino di Mugello. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Barberino di Mugello compare to nearby Airbnb markets?
Among neighboring markets, Tignano posts $40,924 in average annual revenue with 39.4% occupancy, compared to Barberino di Mugello's $10,059 and 27.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Barberino di Mugello?
The average Airbnb stay length in Barberino di Mugello is about 3.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Barberino di Mugello?
Airbnb listings in Barberino di Mugello average 4.74 out of 5 overall. About 28.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Barberino di Mugello?
Fire pit and Heating are among the strongest revenue-linked amenities in Barberino di Mugello. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Barberino di Mugello?
Yes. About 56.7% of active Airbnb listings in Barberino di Mugello charge a cleaning fee, and the average fee is $189. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Barberino di Mugello?
At 30.0%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-07-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.