Zushi, Kanagawa Prefecture Airbnb Market Data 2026: STR Report & Statistics

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI

Updated: 2026-04-09

How much can you earn on Airbnb in Zushi, Kanagawa Prefecture? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $25,378 per year — at a $153 nightly rate, 45.0% occupancy, and a $73 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

With just 28 active listings, Zushi is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 55.6% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.

Regulation is high and 100% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

Browse Live Zushi Airbnb Market

Search by revenue, occupancy & neighborhood on an interactive map

Open Atlas

Table of Contents [hide] [show]

What Are the Key Airbnb Metrics in Zushi?

In Zushi, the headline Airbnb metrics are $25,378 in average annual revenue,45.0% occupancy, $153 ADR, and $73 in RevPAR, and guests book about 37 days in advance.

Avg. Daily Rate (ADR)(?)

$153

The average rental revenue earned for an occupied room per day in Zushi.

Occupancy Rate(?)

45.0%

Moderate demand with booking opportunities.

Avg. Annual Revenue(?)

$25,378

Average annual income for an Airbnb listing in Zushi. Factors like property type, size, and location influence actual earnings.

RevPAR(?)

$73

Revenue per available rental night, combining occupancy and ADR into one efficiency metric.

Revenue Growth YoY(?)

-16.5%

Significant decrease (-16.5%) vs. last year.

Active Airbnb Listings(?)

Total number of active short-term rentals listed.

Avg. Booking Lead Time(?)

37 days

How far in advance guests typically book in Zushi. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.

STR Regulation Level(?)

High

Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).

Peak Revenue Month(?)

August

The month with the highest average earnings, indicating peak season in Zushi.

Lowest Revenue Month(?)

February

The month with the lowest average earnings, indicating the low season in Zushi.

Airbnb Data API

Access this data programmatically. 22 endpoints, 20M+ properties, 190+ countries.

API Access

How Much Do Airbnb Hosts Earn Monthly in Zushi?

Understanding the monthly revenue variations for Airbnb listings in Zushi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zushi is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zushi across different performance tiers:

Best-in-class properties (Top 10%) achieve $4,956+ monthly, often utilizing dynamic pricing and superior guest experiences.
Strong performing properties (Top 25%) earn $3,262 or more, indicating effective management and desirable locations/amenities.
Typical properties (Median) generate around $1,914 per month, representing the average market performance.
Entry-level properties (Bottom 25%) see earnings around $991, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Zushi

What Is the Monthly Airbnb Occupancy Rate in Zushi?

Maximize your bookings by understanding the Zushi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zushi:

Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
Typical properties (Median) have an occupancy rate around 45%.
Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Zushi

What Is the Average Airbnb Nightly Rate in Zushi?

Effective short term rental pricing strategy in Zushi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zushi typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

Best-in-class properties (Top 10%) command rates of $259+ per night, often due to premium features or locations.
Strong performing properties (Top 25%) achieve nightly rates of $205 or more.
Typical properties (Median) charge around $139 per night.
Entry-level properties (Bottom 25%) earn around $92 per night.

Average Daily Rate (ADR) Trend by Month in Zushi

What Is the RevPAR for Airbnb in Zushi?

RevPAR in Zushi is currently $73. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

Entry-level properties (Bottom 25%) see $36 RevPAR.
Typical properties (Median) generate $61 RevPAR.
Strong performers (Top 25%) earn $95 RevPAR.
Best-in-class (Top 10%) achieve $130 RevPAR.

Average Monthly RevPAR Trend in Zushi

RevPAR Insights for Zushi

The average RevPAR in Zushi is $73. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
The gap between the top 10% ($130) and bottom 25% ($36) is $94, suggesting a relatively compressed market where operational differences yield moderate returns.
RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

Track your own RevPAR monthly against these Zushi benchmarks. If your RevPAR falls below the median of $61, examine whether low occupancy or low ADR is the primary drag.
Top-quartile listings achieve $95+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

Get Live Zushi Market Intelligence 👇

🏠

Explore Real-time Analytics

When Is the Peak Season for Airbnb in Zushi?

Zushi's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, June)

Revenue averages $3,313 per month
Occupancy rates average 57.7%
Daily rates average $189

Shoulder Season

Revenue averages $2,349 per month
Occupancy maintains around 44.0%
Daily rates hold near $165

Low Season (January, February, November)

Revenue drops to average $1,513 per month
Occupancy decreases to average 35.5%
Daily rates adjust to average $138

Seasonality Insights for Zushi

Airbnb seasonality in Zushi is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
During the high season, the absolute peak month showcases Zushi's highest earning potential, with monthly revenues climbing to $4,128, occupancy reaching 65.0%, and ADRs peaking at $201.
Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,218, occupancy could drop to 28.8%, and ADRs may adjust to $128.
Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Zushi.

Seasonal Strategies for Maximizing Profit

Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Zushi, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
In a highly seasonal market like Zushi, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Zushi?

Yes, Zushi, Kanagawa Prefecture, Japan enforces high STR regulations and 100% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Zushi to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 100% licensed listings)

What Are the Best Neighborhoods for Airbnb in Zushi?

With a compact short-term rental market, Zushi gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Zushi
Neighborhood / Area	Why Host Here? (Target Guests & Appeal)	Key Attractions & Landmarks
Zushi Beach	Famous for its beautiful sandy shores and beach activities. A prime spot for tourists in the summer, offering water sports and relaxation by the sea.	Zushi Beach, Zushi Marina, Kamakura Museum of Literature, Zushi Seaside Park, Buddhist temples nearby
Zushi Station Area	Conveniently located for travelers, this area is lively with shops, restaurants, and easy access to transportation. Great for visitors looking to explore nearby attractions.	Zushi Station, Local restaurants and cafes, Shopping areas, Cafes with ocean views, Historical landmarks nearby
Hayama	Just south of Zushi, Hayama is known for its luxurious villas and beautiful coastline. It's popular with those seeking a tranquil getaway that is not far from the city.	Hayama Beach, Yokosuka Museum of Art, Hōkoku-ji Temple, Shōfūkaku, Nature trails along the coast
Kamakura Area	Nearby historic city with famous temples and shrines, Kamakura attracts many visitors interested in culture and history. Access to beaches and hiking trails makes it very appealing.	Great Buddha of Kamakura, Hase-dera Temple, Kamakura Hiking Trails, Kamakura Beach, Shopping street (Komachi Street)
Enoshima	An iconic island destination nearby with beautiful views, shrines, and a lighthouse. A favorite day trip location, perfect for hosting tourists seeking fun activities.	Enoshima Island, Enoshima Shrine, Enoshima Sea Candle, Beach activities, Shonan area
Yuigahama	Known for its surf culture and beach vibe, Yuigahama is popular with younger crowds, especially for water sports and lively beach events. Very attractive for short-term rentals.	Yuigahama Beach, Surf schools, Beachfront cafes, Nearby shops, Access to historic sites
Oshima Island	A lesser-known but beautiful island, Oshima provides an escape into nature with hiking and scenic views. Ideal for nature enthusiasts and offering unique experiences away from the city.	Oshima Volcano, Scenic hiking trails, Natural hot springs, Beaches, Unspoiled nature
Zushi Marina	An upscale area with luxury homes and marina facilities, it attracts tourists interested in boating and marine activities. A beautiful locale for a relaxing stay or vacation.	Zushi Marina, Boating activities, Fine dining restaurants, Scenic views of Sagami Bay, Luxury yacht rentals

Because Zushi has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in Zushi?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Zushi

The Zushi Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 67.9% of the 28 active rentals. This indicates strong guest preference for privacy and space.
However, a notable 25% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
Looking at the property type distribution in Zushi, House properties are the most common (71.4%), reflecting the local real estate landscape.
Houses represent a significant 71.4% portion, catering likely to families or larger groups.
Smaller segments like others (combined 3.6%) offer potential for unique stay experiences.

Zushi Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Zushi

The dominant room capacity in Zushi is 1 bedroom listings, making up 35.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
Together, 1 bedroom and 2 bedrooms properties represent 53.6% of the active Airbnb listings in Zushi, indicating a high concentration in these sizes.
A significant 25.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Zushi.

Zushi Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Zushi

The most common guest capacity trend in Zushi vacation rentals is listings accommodating 8+ guests (28.6%). This suggests the primary traveler segment is likely larger groups.
Properties designed for 8+ guests and 4 guests dominate the Zushi STR market, accounting for 42.9% of listings.
42.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Zushi.
On average, properties in Zushi are equipped to host 4.3 guests.

How Do Listings in Zushi Compare on Quality?

Listing quality in Zushi can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)

40.3

More photos correlate with higher conversion rates.

Average Beds per Listing(?)

4.2

Reflects the capacity profile of the local supply.

Exact Location Enabled(?)

39.3%

Builds guest trust and improves booking confidence.

Listing Quality Insights for Zushi

At 40.3 photos per listing on average, Zushi hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
39.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
Use these quality indicators as a self-audit checklist. Listings that exceed the Zushi averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Zushi?

Amenity Prevalence

Amenity Insights for Zushi

Essential amenities in Zushi that guests expect include: Air conditioning, Smoke alarm, Wifi, Hair dryer. Lacking these (any) could significantly impact bookings.
Popular amenities like Heating, Hot water, Shampoo are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

Ensure your listing includes all essential amenities for Zushi: Air conditioning, Smoke alarm, Wifi, Hair dryer.
Prioritize adding missing essentials: Air conditioning, Hair dryer.
Consider adding popular differentiators like Heating or Hot water to increase appeal.
Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
Regularly check competitor amenities in Zushi to stay competitive.

Which Airbnb Amenities Boost Revenue in Zushi?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Zushi, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

Amenity	Prevalence	Revenue With	Revenue Without	Revenue Uplift
Microwave	78.6%	$29,578	$9,974	196.5%
Bathtub	60.7%	$32,588	$14,234	128.9%
Private entrance	71.4%	$30,181	$13,369	125.7%
Stove	82.1%	$28,088	$12,910	117.6%
Body soap	75.0%	$28,516	$15,963	78.6%
Oven	39.3%	$33,997	$19,800	71.7%
Rice maker	46.4%	$32,323	$19,358	67.0%
Conditioner	75.0%	$28,200	$16,910	66.8%
Free parking on premises	39.3%	$32,179	$20,977	53.4%
Hot water kettle	57.1%	$29,664	$19,663	50.9%

Revenue Impact Insights for Zushi

Microwave tops the revenue impact list with a 196.5% uplift — listings with this amenity earn $29,578 vs. $9,974 without it.
Stove — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.

Recommendations for Hosts

Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Zushi STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zushi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Zushi Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Guest Age Distribution (Birth Decade)

Guest Profile Summary for Zushi

The typical guest profile for Airbnb in Zushi consists of a mix of domestic (39%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
Domestic travelers account for 38.8% of guests.
Key international markets include Japan (38.8%) and United States (16.7%).
Top languages spoken are English (38.9%) followed by Japanese (21.8%).
A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

Focus marketing internationally, particularly towards travelers from United States.
Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
Highlight unique local experiences or amenities relevant to the primary guest profile.
Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Zushi?

Listings in Zushi average 4.84 out of 5 overall, with about 130.6 reviews per active listing and 39.3% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Zushi

With an overall rating of 4.84, Zushi listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
The strongest subcategory is Communication (4.87), while Value (4.66) trails behind — a useful signal for hosts looking to prioritize upgrades.
39.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Zushi Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Zushi

The most common availability pattern in Zushi falls within the 181-270 days range, representing 53.6% of listings. This suggests many properties have significant open periods on their calendars.
Approximately 71.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
For booked days, the 91-180 days range is most frequent in Zushi (53.6%), reflecting common guest stay durations or potential owner blocking patterns.
A notable 28.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Zushi?

Average Booking Lead Time by Month

Booking Lead Time Insights for Zushi

The overall average booking lead time for vacation rentals in Zushi is 37 days.
Guests book furthest in advance for stays during May (average 52 days), likely coinciding with peak travel demand or local events.
The shortest booking windows occur for stays in January (average 24 days), indicating more last-minute travel plans during this time.
Seasonally, Spring (43 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Zushi.
For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 52 days out to capitalize on advance planning.
Target marketing efforts for the Spring season well in advance (at least 43 days) to capture early planners.
Monitor your own booking lead times against these Zushi averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Zushi?

Guests in Zushi stay about 3.1 nights on average, generating roughly 813 reservations and 29 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Zushi

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Zushi

A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
At 29 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
Stay lengths peak in Jul (4.2 nights) and shorten in Nov (1.8 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Zushi Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (85.7%)

1 Night

24 listings

85.7% of total

30+ Nights (14.3%)

30+ Nights

4 listings

14.3% of total

Key Insights

The most prevalent minimum stay requirement in Zushi is 1 Night, adopted by 85.7% of listings. This highlights the market's preference for shorter, flexible bookings.
A strong majority (85.7%) of the Zushi Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
A significant segment (14.3%) caters to monthly stays (30+ nights) in Zushi, pointing to opportunities in the extended-stay market.

Recommendations

Align with the market by considering a 1 Night minimum stay, as 85.7% of Zushi hosts use this setting.
Explore offering discounts for stays of 30+ nights to attract the 14.3% of the market seeking extended stays.
Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zushi.

Zushi Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days (7.1%)

Super Strict 30 Days

2 listings

7.1% of total

Flexible (10.7%)

Flexible

3 listings

10.7% of total

Moderate (35.7%)

Moderate

10 listings

35.7% of total

Firm (42.9%)

Firm

12 listings

42.9% of total

Strict

1 listings

3.6% of total

Cancellation Policy Insights for Zushi

The prevailing Airbnb cancellation policy trend in Zushi is Firm, used by 42.9% of listings.
There's a relatively balanced mix between guest-friendly (46.4%) and stricter (46.5%) policies, offering choices for different guest needs.
Strict cancellation policies are quite rare (3.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

Consider adopting a Firm policy to align with the 42.9% market standard in Zushi.
Using a Strict policy might deter some guests, as only 3.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
Regularly review your cancellation policy against competitors and market demand shifts in Zushi.

How Much Are Airbnb Cleaning Fees in Zushi?

Cleaning fees in Zushi are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee

$47

Median Cleaning Fee

$44

Listings Charging a Fee

78.6%

Fee as Revenue Share

5.1%

Cleaning Fee Insights for Zushi

78.6% of listings charge a cleaning fee, making it standard practice in Zushi. Guests expect it and factor it into their booking decisions.
The average cleaning fee of $47 is close to the median ($44), suggesting a relatively consistent fee structure across the market.
Cleaning fees represent 5.1% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

Price your cleaning fee competitively against the Zushi median of $44. Fees significantly above market norms can deter bookings, especially for shorter stays.
Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

$231.97

Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Zushi?

Learn from the best! This table showcases top-performing Airbnb hosts in Zushi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Zushi by revenue
Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
Sawako And Keiko	4	$127,991	343	4.83/5.0
Unito	1	$84,685	214	4.69/5.0
Gen	2	$54,358	820	4.82/5.0
Michiko	1	$47,782	191	4.97/5.0
Hiro	1	$42,717	77	4.96/5.0
Akira	4	$42,695	197	4.88/5.0
逗子	2	$39,960	81	4.88/5.0
蒼ドルフィン	1	$39,755	57	4.96/5.0
株式会社 Unique Homes	1	$36,331	38	4.61/5.0
Kai	1	$34,938	65	4.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zushi.

Who Are the Airbnb Hosts in Zushi?

Zushi is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts

82.1%

Professional Management

0.0%

Cohosted Listings

35.7%

Instant Book Enabled

3.6%

Simplified Pricing

92.9%

Host Profile Insights for Zushi

With 82.1% Superhosts, Zushi has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
3.6% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
92.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
With 35.7% cohosted listings, there may be a growing local market for property management services.
Benchmark your host metrics against these Zushi averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Zushi's Airbnb Market Compare to Nearby Cities?

How does the Zushi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Shinagawa City, Zushi has 15 percentage points lower occupancy and about $368 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Zushi — performance comparison
Market	Active Properties	Monthly Revenue	Daily Rate	Avg. Occupancy
Shinagawa City	51	$9,287	$520.83	60%
Adachi City	47	$6,023	$358.77	51%
Futtsu	31	$5,032	$371.73	43%
Kita	15	$4,976	$333.02	56%
Kyonan	15	$4,792	$407.49	40%
Minato City	105	$4,479	$331.29	54%
Setagaya-ku	10	$4,258	$276.84	50%
Nagatoro	10	$4,095	$236.28	52%
Shirako	24	$4,042	$342.84	32%
Hakone	327	$3,883	$293.00	47%

Frequently Asked Questions About Airbnb in Zushi

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Zushi.

How much do Airbnb hosts make in Zushi?

Zushi hosts earn about $25,378 per year on average, with an average nightly rate of $153 and RevPAR of $73. Those figures describe the typical revenue environment for active listings in Zushi, Kanagawa Prefecture, not the ceiling for the best operators. Source: AirROI 2026 data, Zushi market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Zushi?

The average Airbnb occupancy rate in Zushi is 45.0%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Zushi?

Listings in Zushi average $153 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Zushi?

Zushi currently has about 28 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Zushi?

AirROI currently classifies the short-term rental regulation level in Zushi as High. The dataset also shows about 100.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Zushi?

RevPAR in Zushi is about $73. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Zushi?

At 45.0% occupancy, Zushi can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $25,378, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Zushi?

The average booking lead time in Zushi is about 37 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Zushi?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Zushi include Zushi Beach, Zushi Station Area, Hayama. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Zushi?

entire_home listings make up 67.9% of the active supply in Zushi. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Zushi compare to nearby Airbnb markets?

Among neighboring markets, Shinagawa City posts $111,444 in average annual revenue with 60.3% occupancy, compared to Zushi's $25,378 and 45.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Zushi?

The average Airbnb stay length in Zushi is about 3.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Zushi?

Airbnb listings in Zushi average 4.84 out of 5 overall. About 39.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Zushi?

Microwave and Bathtub are among the strongest revenue-linked amenities in Zushi. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Zushi?

Yes. About 78.6% of active Airbnb listings in Zushi charge a cleaning fee, and the average fee is $47. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Zushi?

A 82.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.