Maximum 8 people! There is free parking! Mansion [Infinity] within walking distance of Harenois… Entire home · 3 bedrooms Rated 4.72 - Revenue
- ¥9.7M
- Occupancy
- 74.5%
- Daily rate
- ¥35,733
Airbnb market data · 202612 months to September 2026
The average Airbnb in Okayama brought in ¥2,447,182 over the 12 months through September 2026, about 7% less than the Okayama Prefecture average of ¥2,625,211.
The short answer
Okayama is priced below the Okayama Prefecture average. Listings averaged ¥19,286 a night, about 11% less than that average of ¥21,600, and were booked on 44% of available nights, close to its 42% occupancy.
August, usually the best month, brings in about 76% more per listing than February, usually the slowest.
With 143 active listings, Okayama is the largest of 4 Okayama Prefecture markets AirROI tracks. From a year earlier, the number of active listings grew 46%.
Browse the live Okayama Airbnb market
See Every Okayama Listing
Revenue
Gross bookings per Okayama listing averaged ¥2,447,182 over the 12 months to September 2026 (Okayama Prefecture average: ¥2,625,211), before cleaning, platform and management costs and taxes.
In a typical year, the average Okayama listing brings in ¥318,000 in August, its best month, and ¥180,000 in February, its slowest. The three strongest months bring in 30% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.5 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 1.8 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, ¥250,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
August 2026 led on revenue and nightly rate; bookings peaked in October 2025.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | ¥257,086 | 47.3% | ¥19,074 | ¥8,570 | 56 days | 2.8 nights |
| Oct 2025 | ¥291,472 | 50.6% | ¥19,282 | ¥9,402 | 63 days | 2.9 nights |
| Nov 2025 | ¥265,859 | 47.9% | ¥18,864 | ¥8,862 | 71 days | 2.1 nights |
| Dec 2025 | ¥244,100 | 43.2% | ¥18,612 | ¥7,874 | 45 days | 2.6 nights |
| Jan 2026 | ¥181,487 | 33.3% | ¥18,212 | ¥5,854 | 40 days | 2.4 nights |
| Feb 2026 | ¥165,955 | 37.0% | ¥17,377 | ¥5,927 | 50 days | 2.2 nights |
| Mar 2026 | ¥253,210 | 45.3% | ¥18,358 | ¥8,168 | 44 days | 2.1 nights |
| Apr 2026 | ¥232,532 | 46.2% | ¥18,433 | ¥7,751 | 54 days | 2.2 nights |
| May 2026 | ¥285,907 | 48.2% | ¥19,628 | ¥9,223 | 47 days | 3 nights |
| Jun 2026 | ¥241,028 | 48.5% | ¥18,890 | ¥8,034 | 28 days | 3.3 nights |
| Jul 2026 | ¥300,320 | 47.3% | ¥19,882 | ¥9,688 | 49 days | 4.2 nights |
| Aug 2026 | ¥306,854 | 49.6% | ¥21,185 | ¥9,899 | 56 days | 2.4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Okayama home could earn, enter its address, bedrooms and guests in the Airbnb estimator; it compares the home with similar listings nearby.
Profit
Yes, when it's run well. The average Okayama Airbnb took in ¥2,447,182 in the 12 months to September 2026, and run by its owner at everyday costs, about ¥139,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about ¥244,000 a month.
Cleaning it yourself keeps the ¥149,000 a year guests pay in cleaning fees, for about ¥151,000 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about ¥120,000 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | ¥2,298,182 | ¥4,000,000 |
| Cleaning fees guests pay6% of Okayama bookings | ¥149,000 | ¥260,000 |
| Gross bookings | ¥2,447,182 | ¥4,260,000 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 92% of Okayama listings on Simplified Pricing, 3% for the rest | −¥354,000 | −¥616,000 |
| Cleaning and laundryPaid for by the cleaning fee; ¥0 if you clean yourself | −¥149,000 | −¥260,000 |
| Utilities and internetAbout 5% of bookings | −¥122,000 | −¥213,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −¥49,000 | −¥85,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −¥73,000 | −¥128,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −¥24,000 | −¥24,000 |
| Permit and registrationWhere one is required | −¥12,000 | −¥12,000 |
| Management¥0 when you run it; co-hosts charge from about 10% of nightly bookings | ¥0 | ¥0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | ¥0 | ¥0 |
| Lodging taxesAdded to the guest's bill and passed on | ¥0 | ¥0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −¥783,000 | −¥1,338,000 |
| Left for housing costs, then profit | ¥1,664,182about ¥139,000 a month | ¥2,922,000about ¥244,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Okayama's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Okayama home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ¥355,000 a month, against ¥204,000 for the average one.
Occupancy
Okayama listings were booked on 44% of the nights they were open over the past year, 2 percentage points above the Okayama Prefecture average (42%) and 5 points below the Japan average (49%). In a typical year, occupancy climbs to 52% in May and falls to 36% in January.
The busiest tenth of listings are booked about 3.8 times as often as the bottom quarter.
May is usually the busiest month in Okayama, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 44% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Okayama, known as ADR (average daily rate), was ¥19,286 over the past year, about 11% below the Okayama Prefecture average of ¥21,600 and about 33% below the Japan average of ¥28,800. In a typical year, rates peak in August at about ¥20,700 and bottom out in February and September at about ¥17,300.
Prices span a wide range: the top 10% charge about 3.5 times the rate of the bottom quarter.
August rates run 19% above February's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, ¥18,400.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Okayama it averaged ¥7,940 over the past year, from about ¥6,420 in a typical January to about ¥10,200 in a typical August.
Per open night, by tier:
August RevPAR is about 1.6 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, ¥8,190.
Seasonality
Okayama has two high seasons, May and July–August, which makes it a moderately seasonal market. Business is slowest in January and February. A listing earns about 35% more a month in June through August than in December through February.
Average revenue by month in Okayama
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, ¥250,000.
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | ¥199,000 |
| February | Low season | ¥180,000 |
| March | Shoulder season | ¥261,000 |
| April | Shoulder season | ¥234,000 |
| May | High season | ¥287,000 |
| June | Shoulder season | ¥233,000 |
| July | High season | ¥285,000 |
| August | High season | ¥318,000 |
| September | Shoulder season | ¥241,000 |
| October | Shoulder season | ¥265,000 |
| November | Shoulder season | ¥254,000 |
| December | Shoulder season | ¥240,000 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay, July–August | ¥297,000 | 50% | ¥19,858 |
| Shoulder seasonMarch–April, June, September–December | ¥247,000 | 47% | ¥17,979 |
| Low seasonJanuary–February | ¥190,000 | 39% | ¥17,688 |
Guests book Okayama stays 49 days ahead on average (about seven weeks). November stays are booked furthest out, about 60 days ahead, and January stays closest to arrival, about 35 days. A typical November booking is made in mid-September.
November stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 49 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
87% of the 143 active listings in Okayama display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Okayama.
Neighborhoods
AirROI's area guide picks six Okayama neighborhoods that draw short-term rental guests, led by Okayama City, Kibichuo and Setouchi. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Okayama City | The capital of Okayama Prefecture, known for its historical sites and cultural attractions. It is a popular destination for both domestic and international tourists, offering a blend of urban and traditional experiences. | Korakuen Garden, Okayama Castle, Okayama Prefectural Museum of Art, Oriental Museum, Kibitsu Shrine |
| Kibichuo | Small town known for its scenic rice fields and rural charm. It offers a peaceful getaway for those looking to escape the city and enjoy nature, attracting agritourism. | Kibichu Castle, Mountain hiking trails, Local rice farms, Kibichijo Cultural Center |
| Setouchi | Known for its stunning views over the Seto Inland Sea and many small islands. Ideal for those seeking a relaxing spot by the sea with opportunities for outdoor activities such as cycling and kayaking. | Naoshima Island, Inujima, Setonaikai National Park, Cycling routes along the coastline, Local seafood restaurants |
| Asakuchi | A quiet town famous for sake brewing, offering cultural insights and rural tourism. It's ideal for visitors interested in traditional Japanese culture and cuisine. | Asakuchi Sake Brewery, Local food festivals, Historical villages, Rice paddies |
| Bizen | Known for its traditional Bizen pottery and picturesque countryside. Attracts visitors interested in art, crafts, and authentic rural experiences. | Bizen Pottery Museum, Bizen Historical Museum, Local pottery workshops, Countryside hiking trails |
| Sakuto | A lesser-known gem with a charming rural ambiance. Perfect for guests who want to experience a slower pace of life in a beautiful setting, often seen as a hidden tourist spot. | Sakuto Bridge, Local hot springs, Scenic countryside views, Traditional festivals |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 70% of listings in Okayama, but private rooms are a real segment: about one listing in four (24%) rents out a single room. Apartments and condos are the most common property type at 52%, ahead of houses (35%).
Mostly entire homes, with a private-room segment
Okayama Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 69.9% | 100 |
| Private room | 24.5% | 35 |
| Shared room | 3.5% | 5 |
| Hotel room | 2.1% | 3 |
Listings by property type
Okayama Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 51.7% | 74 |
| House | 35.0% | 50 |
| Hotel/Boutique | 9.8% | 14 |
| Cabin/Outdoor | 2.8% | 4 |
| Others | 0.7% | 1 |
One-bedroom homes are the most common size in Okayama (45% of entire homes), followed by two-bedroom homes (30%). Shares are of the 80 entire homes that give a bedroom count; rented rooms are left out.
Okayama entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 45.0% | 36 |
| 2 bedrooms | 30.0% | 24 |
| 3 bedrooms | 16.3% | 13 |
| 4 bedrooms | 5.0% | 4 |
| 5+ bedrooms | 3.8% | 3 |
A typical one-bedroom home in Okayama earned ¥1,790,000 over the past year, against ¥4,000,000 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 36 | ¥1,790,000 | ¥2,340,000 | ¥20,796 | 39% |
| 2 bedrooms | 24 | ¥2,580,000 | ¥3,310,000 | ¥21,828 | 51% |
| 3 bedrooms | 13 | ¥4,000,000 | ¥4,340,000 | ¥23,357 | 60% |
The most common capacity in Okayama is eight or more guests (25% of listings), and 41% of listings sleep six or more. Shares are of the 101 listings with a guest capacity on file (71% of the market).
Okayama listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 2.0% | 2 |
| 2 guests | 9.9% | 10 |
| 3 guests | 9.9% | 10 |
| 4 guests | 21.8% | 22 |
| 5 guests | 15.8% | 16 |
| 6 guests | 12.9% | 13 |
| 7 guests | 3.0% | 3 |
| 8+ guests | 24.8% | 25 |
Okayama hosts set up an average of 4.3 beds per listing, roughly two for every bedroom. Only 38% of listings show their exact location on the listing map; the rest show an approximate area.
Washers are close to standard in Okayama: 86% of listings have one, and 63% offer self check-in.
Share of Okayama listings with each common amenity
Listings in Okayama with a dedicated workspace earned about 60% more a year, on average, than those without: ¥3,450,000 against ¥2,130,000. The gap is smaller for a patio or balcony (about 55% more) and a game console (about 50% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for Okayama listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Dedicated workspace | 24% | ¥3,450,000 | ¥2,130,000 | +62% |
| Patio or balcony | 15% | ¥3,470,000 | ¥2,270,000 | +53% |
| Game console | 8% | ¥3,560,000 | ¥2,350,000 | +52% |
| Free parking on premises | 42% | ¥3,000,000 | ¥2,050,000 | +46% |
| Self check-in | 63% | ¥2,760,000 | ¥1,910,000 | +44% |
| Smart lock | 11% | ¥3,090,000 | ¥2,370,000 | +31% |
| Paid parking off premises | 25% | ¥2,720,000 | ¥2,360,000 | +15% |
Guests
Okayama runs on foreign visitors: 86% of guests who left reviews live outside Japan. Taiwan leads with 15% of reviewers, ahead of the United States at 11%. Guests speak a mix of languages: English leads at 41%, followed by Japanese and Chinese.
86% of Okayama guests come from abroad
Where guests who left reviews live
Where Okayama guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Taipei | 3.0% |
| Nishinomiya | 2.7% |
| New York | 2.5% |
| Taichung City | 2.5% |
| Paris | 2.4% |
Where Okayama guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Taiwan | 14.6% |
| Japan | 14.3% |
| United States | 11.4% |
| France | 6.8% |
| Australia | 5.7% |
Languages spoken by Okayama guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 41.1% |
| Japanese | 13.5% |
| Chinese | 12.7% |
| French | 8.3% |
| Spanish | 6.7% |
Okayama Airbnbs average 4.74 stars, and 30% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on location: it scores 4.65, against 4.82 for host communication. Listings here carry long review histories, about 87 reviews each on average.
Communication scores highest in Okayama; location is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.78 |
| Cleanliness | 4.72 |
| Communication | 4.82 |
| Location | 4.65 |
| Check-in | 4.78 |
| Value | 4.67 |
Booking patterns
About seven in ten Okayama listings are open to guests more than 180 days a year, but only 31% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 36% of listings; blocked nights include any the host closes off.
Days a year Okayama listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 35.0% | 50 |
| 181-270 days | 35.7% | 51 |
| 91-180 days | 20.3% | 29 |
| 31-90 days | 8.4% | 12 |
| 1-30 days | 0.7% | 1 |
Days a year Okayama listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 11.2% | 16 |
| 181-270 days | 20.3% | 29 |
| 91-180 days | 35.7% | 51 |
| 31-90 days | 24.5% | 35 |
| 1-30 days | 8.4% | 12 |
The average Okayama booking lasts 2.6 nights, longest in July and shortest in November. Listings took about 31 bookings each over the year, some 4,410 in all. More than half of listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Okayama
Average nights per booking, by month of stay
Two-year average by calendar month.
All listings in Okayama accept stays of one or two nights.
Minimum stay set by Okayama listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Moderate is the most common cancellation policy in Okayama, used by 46% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: about six in ten listings offer Flexible or Moderate terms, against 36% on Firm or stricter ones.
Cancellation policies of Okayama listings, from most to least flexible
Share of listings by the policy they use
About six in ten Okayama listings charge a cleaning fee. The typical fee is about ¥3,609. Spread over the average stay of 2.6 nights, that adds roughly ¥1,390 a night to what guests pay. For listings that charge one, cleaning fees make up about 6% of gross revenue.
Top earners
The top-grossing Airbnb in Okayama, a three-bedroom home, took in ¥9,740,000 over the past year, about four times the city's average of ¥2,450,000. Three of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Maximum 8 people! There is free parking! Mansion [Infinity] within walking distance of Harenois… Entire home · 3 bedrooms Rated 4.72
[Blue Spring Villa] ~ Large mansion in the forest ~ 1 group per day, limited private rental Entire home · 2 bedrooms Rated 4.76
Stay in a villa in the city. Guest House Miyamachi (limited to one group per day) You can use this… Entire home · 2 bedrooms Rated 4.98
[Guest House NOGAMI] 8 min walk from Okayama Station | Entire building rental | Maximum 5 people… Entire home · 2 bedrooms Rated 4.97
3 private rooms for up to 18 people near Station Private room · 5 bedrooms Rated 5.00
About 10 minutes on foot from Okayama Station / Accommodates up to 6 people / 1 private parking… Entire home · 3 bedrooms Rated 4.83 Kazu(Ura Serises) is the top-grossing host in Okayama, with ¥48.2 million in bookings across 15 listings over the past year. Together, the ten top-grossing hosts run 38% of the market's 143 listings.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Kazu(Ura Serises) | 15 | ¥48,174,842 | ¥3,211,656 | 4.58/5 | |
| Yoshio | 7 | ¥24,411,591 | ¥3,487,370 | 4.65/5 | |
| Yuuki | 11 | ¥17,565,739 | ¥1,596,885 | 4.81/5 | |
| 4 | Riemama | 3 | ¥13,507,496 | ¥4,502,499 | 4.98/5 |
| 5 | ザレジデンスホテル岡山 | 3 | ¥11,509,128 | ¥3,836,376 | 5.00/5 |
| 6 | Kaori | 6 | ¥11,294,950 | ¥1,882,492 | 4.91/5 |
| 7 | Mizuki | 4 | ¥9,881,689 | ¥2,470,422 | 4.86/5 |
| 8 | Infinity | 1 | ¥9,738,590 | ¥9,738,590 | 4.72/5 |
| 9 | Soushu | 2 | ¥8,738,778 | ¥4,369,389 | 4.97/5 |
| 10 | Kei | 2 | ¥8,482,392 | ¥4,241,196 | 4.82/5 |
Fewer than 1% of Okayama listings are classed as professionally managed, though 37% of listings have a co-host. Superhosts run 43% of listings. 64% of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 92% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 49 km, Naoshima (24 km away, 30 listings) earned the most per listing, about 3.2 times as much as Okayama.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Kurashiki 17 km | 77 | ¥3,117,271 | ¥25,764 | 43% |
| Tamano 19 km | 83 | ¥2,321,282 | ¥17,181 | 42% |
| Naoshima 24 km | 30 | ¥7,869,984 | ¥33,040 | 69% |
| Tonosho 28 km | 77 | ¥4,040,512 | ¥29,434 | 43% |
| Takamatsu 38 km | 478 | ¥3,104,562 | ¥21,755 | 47% |
| Shodoshima 40 km | 33 | ¥3,944,799 | ¥25,827 | 44% |
| Marugame 42 km | 31 | ¥1,417,341 | ¥15,549 | 35% |
| Sanuki 49 km | 51 | ¥3,928,637 | ¥34,877 | 32% |
Markets elsewhere in Japan with a similar nightly rate and occupancy to Okayama:
FAQ
An active Okayama Airbnb grossed ¥2,447,182 on average in the 12 months to September 2026, according to AirROI's tracking of 143 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ¥345,000 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Okayama listings earn between ¥96,800 and ¥345,000 in a typical month, and the top tenth ¥541,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Okayama were booked on 44% of available nights over the past year. That compares with 42% for the Okayama Prefecture average. May is usually the busiest month.
The average booked night in Okayama cost ¥19,286 before fees. Half of listings charge between ¥10,100 and ¥23,600, so bedroom count and location move the price more than the average suggests.
In Okayama, 87% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Okayama Airbnb grossed ¥2,447,182 in the 12 months to September 2026, 7% below the Okayama Prefecture average of ¥2,625,211. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, ¥1,664,182 a year (about ¥139,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about ¥244,000 a month. Check a specific home in the Airbnb calculator.
August usually pays best, averaging ¥318,000 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Okayama listing was open to book earned ¥7,940 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made ¥16,500 or more.
Okayama stays were booked 49 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Okayama Airbnb stay lasted 2.6 nights over the past year. A listing took 31 reservations over the year on average.
Guests rate Okayama Airbnbs 4.74 out of 5 on average. Guests score communication highest and location lowest.
Okayama City, Kibichuo and Setouchi draw the most short-term rental interest in Okayama. The neighborhood guide explains what brings guests to each.
AirROI counted 143 active Airbnb listings in Okayama as of September 2026. The closest tracked market is Kurashiki, 17 km away.
In Okayama, about six in ten listings add a cleaning fee, and the typical fee is about ¥3,609.
Method
Figures on this page cover 143 active Airbnb listings in Okayama from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Japanese yen at ¥157 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.