Villa Zen Hill Entire home · 3 bedrooms Rated 4.93 - Revenue
- €82,806
- Occupancy
- 68.3%
- Daily rate
- €448
Airbnb market data · 202612 months to October 2026
The average Airbnb in Buljarica brought in €7,699 over the 12 months through October 2026, in line with the Budva Municipality average of €7,923.
The short answer
Buljarica is priced below the Budva Municipality average. Listings averaged €90 a night, about 18% less than that average of €110, and were booked on 40% of available nights, close to its 39% occupancy.
Timing matters: in July, usually the best month, the average listing earns about 7.7 times as much as in February, usually the slowest.
With 70 active listings, Buljarica is the eighth-largest of 14 Budva Municipality markets AirROI tracks. From a year earlier, average revenue rose 29%.
Browse the live Buljarica Airbnb market See Every Buljarica ListingRevenue
Gross bookings per Buljarica listing averaged €7,699 over the 12 months to October 2026 (Budva Municipality average: €7,923), before cleaning, platform and management costs and taxes.
In a typical year, the average Buljarica listing brings in €2,260 in July, its best month, and €294 in February, its slowest. August runs within 2% of July, so either can come out on top in a given year. The three strongest months bring in 47% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least four times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 7.7 times what February does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, €1,100. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
July 2026 led on revenue and bookings; nightly rates peaked in August 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | €1,313 | 31.1% | €75 | €42 | 50 days | 6.4 nights |
| Nov 2025 | €361 | 14.7% | €73 | €12 | 65 days | 16.3 nights |
| Dec 2025 | €445 | 5.2% | €73 | €14 | 2 days | 2.1 nights |
| Jan 2026 | €597 | 18.9% | €75 | €19 | 158 days | 3.5 nights |
| Feb 2026 | €177 | 8.9% | €75 | €6 | 10 days | 2.3 nights |
| Mar 2026 | €548 | 19.6% | €75 | €18 | 38 days | 5.1 nights |
| Apr 2026 | €1,114 | 31.5% | €74 | €37 | 51 days | 4.8 nights |
| May 2026 | €1,157 | 39.6% | €78 | €37 | 79 days | 4.8 nights |
| Jun 2026 | €1,568 | 45.3% | €88 | €52 | 63 days | 4.7 nights |
| Jul 2026 | €2,558 | 60.1% | €103 | €83 | 74 days | 7.1 nights |
| Aug 2026 | €2,387 | 56.0% | €105 | €77 | 75 days | 5 nights |
| Sep 2026 | €1,590 | 43.5% | €90 | €53 | 57 days | 3.6 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Buljarica home could earn, enter its address, bedrooms and guests in the free Airbnb calculator; it compares the home with similar listings nearby.
Profit
Yes, when it's run well. The average Buljarica Airbnb took in €7,699 in the 12 months to October 2026, and run by its owner at everyday costs, about €450 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €850 a month.
Cleaning it yourself keeps the €320 a year guests pay in cleaning fees, for about €480 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €390 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €7,379 | €13,670 |
| Cleaning fees guests pay4% of Buljarica bookings | €320 | €580 |
| Gross bookings | €7,699 | €14,250 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 87% of Buljarica listings on Simplified Pricing, 3% for the rest | −€1,070 | −€1,980 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€320 | −€580 |
| Utilities and internetAbout 5% of bookings | −€380 | −€710 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€150 | −€290 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€230 | −€430 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€80 | −€80 |
| Permit and registrationWhere one is required | −€40 | −€40 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −€2,270 | −€4,110 |
| Left for housing costs, then profit | €5,429about €450 a month | €10,140about €850 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Buljarica's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Buljarica home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €1,190 a month, against €640 for the average one.
Occupancy
Buljarica listings were booked on 40% of the nights they were open over the past year, in line with the Budva Municipality average and in line with the Montenegro average. In a typical year, occupancy swings from 12% in February to 55% in July.
The busiest tenth of listings are booked about 4.8 times as often as the bottom quarter.
July is usually the busiest month in Buljarica, February the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 40% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Buljarica, known as ADR (average daily rate), was €90 over the past year, about 18% below the Budva Municipality and Montenegro averages (both about €110). In a typical year, rates peak in July and August at about €100 and bottom out in April and November at about €73.
The top 10% charge about 2.7 times the rate of the bottom quarter.
August rates run 41% above November's
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, €82. The 12-month ADR of €90 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Buljarica it averaged €45 over the past year, from about €11 in a typical February to about €73 in a typical July.
Per open night, by tier:
July RevPAR is about 6.9 times February's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, €36. The 12-month RevPAR of €45 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Buljarica has one high season, May through September, which makes it a highly seasonal market. Business is slowest from November to March. A listing earns about 5.3 times as much a month in June through August as in December through February.
Average revenue by month in Buljarica
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €1,060.
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | €397 |
| February | Low season | €294 |
| March | Low season | €632 |
| April | Shoulder season | €1,060 |
| May | High season | €1,170 |
| June | High season | €1,440 |
| July | High season | €2,260 |
| August | High season | €2,240 |
| September | High season | €1,410 |
| October | Shoulder season | €1,040 |
| November | Low season | €361 |
| December | Low season | €435 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay–September | €1,710 | 46% | €91 |
| Shoulder seasonApril, October | €1,050 | 32% | €75 |
| Low seasonNovember–March | €424 | 17% | €76 |
Guests book Buljarica stays 64 days ahead on average (about two months), so guests here plan well ahead. January stays are booked furthest out, about 80 days ahead, and February stays closest to arrival, about 10 days. A typical January booking is made in late October.
January stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 64 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 70 active listings in Buljarica display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Buljarica.
Neighborhoods
AirROI's area guide picks six Buljarica neighborhoods that draw short-term rental guests, led by Buljarica Beach, Budva Old Town and Mogren Beach. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Buljarica Beach | A beautiful beach location known for its pristine sands and clear waters. Popular with tourists seeking a serene and picturesque getaway close to Budva's attractions. | Buljarica Beach, Nearby historical sites, Local eateries, Water sports activities, Natural surroundings |
| Budva Old Town | Historic coastal town with stunning medieval architecture and vibrant nightlife. Attracts tourists for its rich history and lively atmosphere, making it an ideal spot for short-term rentals. | Citadel, Becici Beach, Nightclubs, Old Town restaurants, Cultural festivals |
| Mogren Beach | Famous for its stunning landscape and crystal-clear water. Perfect for those who want a mix of relaxation and adventure in a picturesque setting. | Mogren Beach, Hiking trails, Beach bars, Water sports, Scenic views |
| Kamenovo Beach | A popular beach for both locals and tourists, known for its clean surroundings and family-friendly atmosphere. Ideal for vacation rentals that cater to families and couples. | Kamenovo Beach, Beachfront restaurants, Nearby parks, Water sports, Relaxation areas |
| Petrovac | Charming seaside town with rich history and a relaxed vibe, attracting visitors seeking a quieter getaway that’s still close to Budva’s nightlife. | Petrovac Beach, Historical sites, Seafront promenades, Local markets, Restaurants |
| Lustica Bay | A stunning tourist development area known for its luxury properties and beautiful landscapes. Attracts affluent visitors and investors interested in high-end rentals. | Lustica Bay Marina, Golf courses, Beaches, Luxury dining, Nature trails |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 84% of listings in Buljarica, alongside 11 private-room listings (16%). Apartments and condos are the most common property type at 57%, about 1.5 times the share of houses (37%).
Mostly entire homes, with a private-room segment
Buljarica Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 84.3% | 59 |
| Private room | 15.7% | 11 |
Listings by property type
Buljarica Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 57.1% | 40 |
| House | 37.1% | 26 |
| Hotel/Boutique | 4.3% | 3 |
| Cabin/Outdoor | 1.4% | 1 |
Buljarica's homes run small: studios and one-bedrooms make up 53% of entire homes, and only 12% of homes have three or more bedrooms. Shares are of the 59 entire homes that give a bedroom count; rented rooms are left out.
Buljarica entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 16.9% | 10 |
| 1 bedroom | 35.6% | 21 |
| 2 bedrooms | 35.6% | 21 |
| 3 bedrooms | 10.2% | 6 |
| 4 bedrooms | 1.7% | 1 |
A typical studio in Buljarica earned €4,820 over the past year, against €6,400 for a two-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| Studio | 10 | €4,820 | €4,110 | €53 | 44% |
| 1 bedroom | 21 | €4,900 | €4,590 | €72 | 36% |
| 2 bedrooms | 21 | €6,400 | €7,190 | €91 | 42% |
Most Buljarica listings are sized for couples and small families: 66% sleep four guests or fewer, and just 7% take eight or more. Shares are of the 61 listings with a guest capacity on file (87% of the market).
Buljarica listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 14.8% | 9 |
| 3 guests | 14.8% | 9 |
| 4 guests | 36.1% | 22 |
| 5 guests | 9.8% | 6 |
| 6 guests | 14.8% | 9 |
| 7 guests | 3.3% | 2 |
| 8+ guests | 6.6% | 4 |
Buljarica hosts set up an average of 2.8 beds per listing. 66% of listings show their exact location on the listing map; the rest show an approximate area.
Washers are close to standard in Buljarica: 84% of listings have one, and 80% offer free parking on site.
Share of Buljarica listings with each common amenity
Guests
Buljarica runs on foreign visitors: 98% of guests who left reviews live outside Montenegro. Germany leads with 23% of reviewers, ahead of France at 17%. Guests speak a mix of languages: English leads at 37%, followed by French and German.
98% of Buljarica guests come from abroad
Where guests who left reviews live
Where Buljarica guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Paris | 4.8% |
| Berlin | 2.1% |
| Milan | 2.1% |
| Podgorica | 2.1% |
Where Buljarica guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Germany | 22.5% |
| France | 17.2% |
| United Kingdom | 9.9% |
| Poland | 7.3% |
| Netherlands | 4.0% |
Languages spoken by Buljarica guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 37.2% |
| French | 13.3% |
| German | 12.2% |
| Russian | 7.1% |
| Spanish | 5.6% |
Buljarica Airbnbs average 4.80 stars, and 31% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and location is the lowest, at 4.77.
Communication scores highest in Buljarica; location is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.82 |
| Cleanliness | 4.80 |
| Communication | 4.87 |
| Location | 4.77 |
| Check-in | 4.85 |
| Value | 4.78 |
Booking patterns
Nearly all Buljarica listings are open to guests more than 180 days a year, but only 1% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 36% of listings; blocked nights include any the host closes off.
Days a year Buljarica listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 75.7% | 53 |
| 181-270 days | 22.9% | 16 |
| 91-180 days | 1.4% | 1 |
Days a year Buljarica listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 1.4% | 1 |
| 91-180 days | 27.1% | 19 |
| 31-90 days | 35.7% | 25 |
| 1-30 days | 35.7% | 25 |
The average Buljarica booking lasts 5.6 nights, longest in November and shortest in December. Listings took about 11 bookings each over the year. More than half of listings that give a check-in time set it at 2 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Buljarica
Average nights per booking, by month of stay
Two-year average by calendar month.
More than six in ten listings in Buljarica accept stays of one or two nights.
Minimum stay set by Buljarica listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Buljarica, used by 56% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: nearly two-thirds of listings use Firm or stricter terms, against 19% on Flexible or Moderate.
Cancellation policies of Buljarica listings, from most to least flexible
Share of listings by the policy they use
44% of Buljarica listings charge a cleaning fee. The typical fee is €15, but a minority of much higher fees lifts the average to €38, so the median is the better guide. Spread over the average stay of 5.6 nights, that adds roughly €3 a night to what guests pay. For listings that charge one, cleaning fees make up about 4% of gross revenue.
Top earners
The top-grossing Airbnb in Buljarica, a three-bedroom home, took in €82,800 over the past year, about 11 times the city's average of €7,700.
Villa Zen Hill Entire home · 3 bedrooms Rated 4.93
Villa Zen Port Entire home · 3 bedrooms Rated 5.00
Holiday Home Sea - Two Bedroom Beach House Entire home · 2 bedrooms Rated 4.50
Kili’s beach house Entire home · 3 bedrooms Rated 4.77
Apartment with Pool - 3min Walk to Buljarica Beach Entire home · 3 bedrooms Rated 4.88
Superior Twin/Double Room with Sea View Private room Rated 4.78 Fewer than 1% of Buljarica listings are classed as professionally managed. Superhosts run 39% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 87% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 11 km, Sveti Stefan (8 km away) earned the most per listing, about 16% more than Buljarica.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Petrovac na Moru 2 km | 237 | €4,867 | €83 | 37% |
| Zagrađe 8 km | 33 | €5,024 | €116 | 33% |
| Sveti Stefan 8 km | 188 | €8,943 | €155 | 33% |
| Sutomore 10 km | 150 | €4,207 | €80 | 35% |
| Pržno 10 km | 135 | €7,085 | €122 | 35% |
| Virpazar 11 km | 43 | €4,828 | €70 | 33% |
| Boljevići 11 km | 61 | €8,066 | €75 | 41% |
| Rafailovići 11 km | 134 | €7,966 | €137 | 37% |
FAQ
An active Buljarica Airbnb grossed €7,699 on average in the 12 months to October 2026, according to AirROI's tracking of 70 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €1,260 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Buljarica listings earn between €308 and €1,260 in a typical month, and the top tenth €2,400 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Buljarica were booked on 40% of available nights over the past year. That compares with 39% for the Budva Municipality average. July is usually the busiest month.
The average booked night in Buljarica cost €90 before fees. Half of listings charge between €49 and €91, so bedroom count and location move the price more than the average suggests.
None of the active Buljarica listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Buljarica Airbnb grossed €7,699 in the 12 months to October 2026, in line with the Budva Municipality average. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €5,429 a year (about €450 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €850 a month. Check a specific home in the Airbnb calculator.
July usually pays best, averaging €2,260 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Buljarica listing was open to book earned €45 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €87 or more.
Buljarica stays were booked 64 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Buljarica Airbnb stay lasted 5.6 nights over the past year. A listing took 11 reservations over the year on average.
Guests rate Buljarica Airbnbs 4.80 out of 5 on average. Guests score communication highest and location lowest.
Buljarica Beach, Budva Old Town and Mogren Beach draw the most short-term rental interest in Buljarica. The neighborhood guide explains what brings guests to each.
AirROI counted 70 active Airbnb listings in Buljarica as of October 2026. The closest tracked market is Petrovac na Moru, 2 km away.
In Buljarica, 44% of listings add a cleaning fee. The median fee is €15, but a minority of much higher fees lifts the average to €38, so the median is the better guide.
All of Montenegro had 2,552,501 international tourist arrivals in 2025, MONSTAT (Uprava za statistiku Crne Gore) reports. AirROI estimates 789 Airbnb stays in Buljarica, Montenegro in the 12 months to October 2026, which counts bookings and not tourists. See Montenegro tourism statistics.
Method
Figures on this page cover 70 active Airbnb listings in Buljarica from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.