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Airbnb market data · 202612 months to September 2026

Urla, Turkey Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
378
Avg. booking lead time
31 days
Listings showing a permit
98%
Peak revenue month
July
Lowest revenue month
February

The short answer

Urla Airbnb Market at a Glance

Listings averaged ₺6,891 a night and were booked on 29% of available nights, close to the Izmir average on both counts.

Timing matters: in July, usually the best month, the average listing earns about 4.4 times as much as in February, usually the slowest.

With 378 active listings, Urla is the second-largest of 18 Izmir markets AirROI tracks. From a year earlier, average revenue fell 14% while the number of active listings grew 36%.

Map of Airbnb listings in Urla Browse the live Urla Airbnb market See Every Urla Listing

Revenue

How Much Do Airbnb Hosts Make in Urla?

Gross bookings per Urla listing averaged ₺435,689 over the 12 months to September 2026 (Izmir average: ₺425,578), before cleaning, platform and management costs and taxes.

In a typical year, the average Urla listing brings in ₺135,000 in July, its best month, and ₺30,500 in February, its slowest. August runs within 1% of July, so either can come out on top in a given year. The three strongest months bring in 45% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 3.8 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn ₺156,000+ a month, about 3.4 times the typical property.
  • Strong performers (top 25%) earn ₺85,200 or more, roughly ₺40,000 a month above the median.
  • Typical properties (median) earn about ₺45,400 a month.
  • Entry-level properties (bottom 25%) earn ₺21,900 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

July earns about 4.4 times what February does

Average revenue per active listing, by month, September 2024 to August 2026

The dashed line is the average of the months shown, ₺65,300. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Urla Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

August 2026 led on revenue and bookings; nightly rates peaked in July 2026. Across the past two years, July is usually the strongest month.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Urla, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025₺59,69125.1%₺6,283₺1,99089 days5.1 nights
Oct 2025₺42,81920.5%₺6,001₺1,38190 days4.1 nights
Nov 2025₺77,96635.7%₺5,802₺2,59992 days9.5 nights
Dec 2025₺30,51714.6%₺5,835₺98428 days2.9 nights
Jan 2026₺31,58717.2%₺5,761₺1,01911 days4.1 nights
Feb 2026₺28,15619.9%₺5,722₺1,0068 days2.9 nights
Mar 2026₺39,64821.7%₺5,788₺1,27916 days3.4 nights
Apr 2026₺45,84025.7%₺5,996₺1,52819 days3.9 nights
May 2026₺72,99531.3%₺7,058₺2,35523 days4.2 nights
Jun 2026₺96,08035.5%₺7,841₺3,20324 days4.7 nights
Jul 2026₺142,15343.3%₺8,160₺4,58633 days6.5 nights
Aug 2026₺156,83855.9%₺8,150₺5,05931 days4.5 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

The typical Urla listing earns about ₺45,400 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.

Profit

Is an Airbnb in Urla Profitable?

Yes, when it's run well. The average Urla Airbnb took in ₺435,689 in the 12 months to September 2026, and run by its owner at everyday costs, about ₺25,800 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about ₺49,000 a month.

Cleaning it yourself keeps the ₺18,400 a year guests pay in cleaning fees, for about ₺27,300 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about ₺22,300 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Urla Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Urla Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookings₺417,289₺784,100
Cleaning fees guests pay4% of Urla bookings₺18,400₺34,500
Gross bookings₺435,689₺818,600
Running costs
Airbnb's feeAbout 13%: 15.5% for the 81% of Urla listings on Simplified Pricing, 3% for the rest−₺57,300−₺107,700
Cleaning and laundryPaid for by the cleaning fee; ₺0 if you clean yourself−₺18,400−₺34,500
Utilities and internetAbout 5% of bookings−₺21,800−₺40,900
Guest suppliesToiletries, coffee, paper goods: about 2%−₺8,700−₺16,400
Repairs and upkeepIncluding linens and small replacements: about 3%−₺13,100−₺24,600
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−₺4,400−₺4,400
Permit and registrationWhere one is required−₺2,200−₺2,200
Management₺0 when you run it; co-hosts charge from about 10% of nightly bookings₺0₺0
Pricing and messaging toolsOptional; Airbnb's own tools are free₺0₺0
Lodging taxesAdded to the guest's bill and passed on₺0₺0
Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee−₺125,900−₺230,700
Left for housing costs, then profit₺309,789about ₺25,800 a month₺587,900about ₺49,000 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo fees Depend on the home

Estimate Your Own Urla Airbnb Profit

The estimate starts from Urla's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Urla home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Urla's Top Earners Get There

  • More nights booked. The busiest quarter of Urla listings are booked on 42% or more of their nights, against 24% for the median listing. Ten more booked nights a year at the median rate of ₺4,725 adds about ₺47,200 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge ₺7,300 a night or more, against a median of ₺4,725. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about ₺41,700 a year.
  • Open for the busy months. In a typical year, July brings the average listing about ₺135,000, against ₺30,500 in February, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Urla listings average 4.81 stars, and 38% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ₺68,200 a month, against ₺36,300 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Urla?

Urla listings were booked on 29% of the nights they were open over the past year, in line with the Izmir average and 4 percentage points below the Turkey average (33%). In a typical year, occupancy swings from 19% in December to 49% in August.

The busiest tenth of listings are booked about five times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 59%+ of open nights, 35 points above the median.
  • Strong performers (top 25%) fill 42% or more, roughly three nights a week.
  • Typical properties (median) fill about 24% of open nights.
  • Entry-level properties (bottom 25%) fill 12% or less, less than one night a week.

August is usually the busiest month in Urla, December the quietest

Share of open nights booked, by month, September 2024 to August 2026

Nightly rates

How Much Does an Airbnb Cost per Night in Urla?

The average nightly rate in Urla, known as ADR (average daily rate), was ₺6,891 over the past year, about the same as the Izmir average (₺7,150) and about 5% above the Turkey average of ₺6,540. In a typical year, rates peak in July and August at about ₺7,420 and bottom out in November at about ₺5,440.

Prices span a wide range: the top 10% charge about 3.6 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge ₺12,200+ a night, about 2.6 times the median.
  • Strong performers (top 25%) charge ₺7,300 or more, about ₺2,600 above the median.
  • Typical properties (median) charge about ₺4,725 a night.
  • Entry-level properties (bottom 25%) charge ₺3,385 or less, about three-quarters of the median.

July rates run 36% above November's

Average nightly rate (ADR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, ₺6,140. The 12-month ADR of ₺6,891 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in Urla?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Urla it averaged ₺2,380 over the past year, from about ₺1,070 in a typical January to about ₺4,350 in a typical July.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn ₺4,840+ per open night, about 2.7 times the median.
  • Strong performers (top 25%) earn ₺3,060 or more, about ₺1,200 a night above the median.
  • Typical properties (median) earn about ₺1,820 per open night.
  • Entry-level properties (bottom 25%) earn ₺955 or less, about half of the median.

July RevPAR is about four times January's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, ₺2,140. The 12-month RevPAR of ₺2,380 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Seasonality

Best and Worst Months for Airbnb in Urla

Urla has one high season, June through August, which makes it a highly seasonal market. Business is slowest from December to April and slows again in October. A listing earns about 3.6 times as much a month in June through August as in December through February.

Average revenue by month in Urla

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, ₺65,300.

Revenue by month in Urla in numbers
Average monthly revenue per active listing in Urla, by calendar month
Month Season Revenue per listing
JanuaryLow season₺33,300
FebruaryLow season₺30,500
MarchLow season₺37,800
AprilLow season₺47,800
MayShoulder season₺63,400
JuneHigh season₺86,300
JulyHigh season₺135,000
AugustHigh season₺134,000
SeptemberShoulder season₺69,000
OctoberLow season₺48,700
NovemberShoulder season₺61,500
DecemberLow season₺35,800
Average monthly Airbnb revenue, occupancy and nightly rate in Urla by season
Season Revenue per month Occupancy Nightly rate
High seasonJune–August₺118,00044%₺7,330
Shoulder seasonMay, September, November₺64,60031%₺5,944
Low seasonOctober, December–April₺39,00023%₺5,647

How Far in Advance Do Guests Book Airbnb in Urla?

Guests book Urla stays 31 days ahead on average (about four weeks). September stays are booked furthest out, about 56 days ahead, and February stays closest to arrival, about 9 days. A typical September booking is made in late July.

September stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

The 12-month figure of 31 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Urla

98% of the 378 active listings in Urla display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Urla.

Neighborhoods

Best Neighborhoods for Airbnb in Urla

AirROI's area guide picks five Urla neighborhoods that draw short-term rental guests, led by Çeşmealtı, Urla Center and Göztepe. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Urla
Area Who it suits Landmarks nearby
Çeşmealtı A scenic coastal area known for its picturesque beaches and laid-back atmosphere. Ideal for tourists seeking a peaceful beach getaway, while still close to Urla’s amenities.Çeşmealtı Beach, Kaleici Harbor, A Bay, Dalyan Beach, Mythos Beach Club
Urla Center The heart of Urla, known for its local markets and cultural experiences. Perfect for visitors wanting to immerse themselves in local life, food, and wine.Urla Market, Urla Art Street, EMA Winery, Urla Pier, Urla Historical Windmill
Göztepe A peaceful residential area near the coast, offering a serene atmosphere and beautiful views. Attractive for families and long-term guests.Göztepe Beach, Köme Çeşmesi, Atatürk Park, Göztepe Marina, Local Restaurants
Sığacık A small fishing village known for its old town charm, especially famous for its castle and local handicrafts. A unique spot for tourists looking for quaint and authentic experiences.Sığacık Castle, Sığacık Marina, Local Craft Shops, Seaside Cafes, Sığacık Beach
İzmir City Center Just a short drive away, Izmir offers urban attractions and nightlife. A key location for those wanting to explore a larger city while staying close to Urla.Kemeralti Bazaar, Izmir Clock Tower, Kordon, Asansör, Konak Square

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Urla Airbnb Listings by Type and Size

Entire homes make up 84% of listings in Urla, but private rooms are a real segment: about one listing in six (16%) rents out a single room. Houses are the most common property type at 56%, about three times the share of apartments and condos (18%).

Mostly entire homes, with a private-room segment

Urla Airbnb listings by room type

  • Entire home 84%
  • Private room 16%
Room types in numbers
Urla Airbnb listings by room type
Room type Share of listings Listings
Entire home83.9%317
Private room16.1%61

Listings by property type

Urla Airbnb listings by property type

  • House 56%
  • Apartment/Condo 18%
  • Hotel/Boutique 14%
  • Cabin/Outdoor 7%
  • Unique stay 4%
  • Others 1%
Property types in numbers
Urla Airbnb listings by property type
Property type Share of listings Listings
House56.1%212
Apartment/Condo18.3%69
Hotel/Boutique14.3%54
Cabin/Outdoor6.6%25
Unique stay3.7%14
Others1.1%4

How Many Bedrooms Do Airbnb Listings in Urla Have?

One-bedroom homes are the most common size in Urla (47% of entire homes), followed by two-bedroom homes (28%). Shares are of the 309 entire homes that give a bedroom count; rented rooms are left out.

Urla entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Urla entire homes by number of bedrooms
Bedrooms Share of entire homes with a bedroom count Entire homes
Studio0.6%2
1 bedroom47.2%146
2 bedrooms27.5%85
3 bedrooms17.2%53
4 bedrooms3.9%12
5+ bedrooms3.6%11

What Each Home Size Earns in Urla

A typical one-bedroom home in Urla earned ₺198,000 over the past year, against ₺339,000 for a home with five or more bedrooms.

What each home size earns in Urla
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
1 bedroom146₺198,000₺317,000₺4,76531%
2 bedrooms85₺397,000₺498,000₺6,52732%
3 bedrooms53₺624,000₺860,000₺11,68933%
4 bedrooms12₺481,000₺825,000₺14,70427%
5+ bedrooms11₺339,000₺442,000₺19,74719%

How Many Guests Do Airbnbs in Urla Sleep?

Most Urla listings are sized for couples and small families: 62% sleep four guests or fewer, and just 9% take eight or more. Shares are of the 355 listings with a guest capacity on file (94% of the market).

Urla listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
Urla listings by guest capacity
Guest capacity Share of listings with a capacity on file Listings
1 guest0.3%1
2 guests19.7%70
3 guests12.4%44
4 guests29.9%106
5 guests9.6%34
6 guests15.2%54
7 guests3.9%14
8+ guests9.0%32

How Urla Airbnb Listings Are Set Up

Urla hosts set up an average of 2.5 beds per listing. Only 45% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing
13
Beds per listing
2.5
Show exact location
45%

What Amenities Do Airbnb Listings in Urla Offer?

Free on-site parking is close to standard in Urla: 80% of listings offer it, and 79% have an outdoor dining area.

Share of Urla listings with each common amenity

  • Air conditioning Nearly all
  • Wifi 97%
  • Hot water 93%
  • Heating 93%
  • TV 92%
  • Hair dryer 90%
  • Kitchen 85%
  • Bed linens 85%
  • Free parking on premises 80%
  • Hangers 79%

Airbnb Amenities Linked to Higher Revenue in Urla

Listings in Urla with a hot tub earned about 3.4 times as much a year, on average, as those without: ₺1,350,000 against ₺393,000. The gap is smaller for a pool view (about 3.2 times as much) and a pool (about 2.4 times as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Urla listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Hot tub +243% on 4% of listings
  • Pool view +222% on 6% of listings
  • Pool +137% on 17% of listings
  • Sun loungers +110% on 19% of listings
  • Elevator +92% on 3% of listings
  • Outdoor dining area +91% on 79% of listings
  • Indoor fireplace +79% on 26% of listings
  • Outdoor furniture +78% on 58% of listings
  • BBQ grill +75% on 51% of listings
  • Outdoor playground +72% on 7% of listings
Revenue by amenity in numbers
Average annual revenue of Urla listings with and without each amenity
Amenity Listings with it Avg. revenue with Avg. revenue without Revenue gap
Hot tub4%₺1,350,000₺393,000+243%
Pool view6%₺1,250,000₺388,000+222%
Pool17%₺833,000₺352,000+137%
Sun loungers19%₺759,000₺362,000+110%
Elevator3%₺812,000₺422,000+92%
Outdoor dining area79%₺485,000₺254,000+91%
Indoor fireplace26%₺645,000₺360,000+79%
Outdoor furniture58%₺532,000₺300,000+78%
BBQ grill51%₺551,000₺315,000+75%
Outdoor playground7%₺711,000₺414,000+72%

Guests

Who Books Airbnbs in Urla?

Urla splits its demand between home and abroad: 35% of guests who left reviews live outside Turkey, led by visitors from Germany and the United States. Guests speak a mix of languages: English leads at 42%, followed by Turkish and German.

65% of Urla guests are domestic

Where guests who left reviews live

  • Domestic 65%
  • International 35%

Where Urla guests come from: top cities

Share of guests who left reviews

  • İstanbul 28%
  • İzmir 18%
  • Ankara 5%
Top origin cities in numbers
Where Urla guests come from: top cities
Origin city Share of guests
İstanbul28.0%
İzmir17.7%
Ankara5.2%

Where Urla guests come from: top countries

Share of guests who left reviews

  • Turkey 65%
  • Germany 8%
  • United States 7%
  • United Kingdom 3%
Top origin countries in numbers
Where Urla guests come from: top countries
Origin country Share of guests
Turkey64.8%
Germany8.3%
United States6.7%
United Kingdom3.4%

Languages spoken by Urla guests

Share of guests who left reviews

  • English 42%
  • Turkish 34%
  • German 7%
  • French 5%
  • Spanish 3%
Top languages in numbers
Languages spoken by Urla guests
Language Share of guests
English42.4%
Turkish33.9%
German6.9%
French5.1%
Spanish2.6%

What Are Airbnb Guest Ratings in Urla?

Urla Airbnbs average 4.81 stars, and 38% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.73, against 4.91 for host communication.

Communication scores highest in Urla; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.84
  • Cleanliness 4.79
  • Communication 4.91
  • Location 4.77
  • Check-in 4.90
  • Value 4.73
Category scores in numbers
Urla guest ratings by category
Category Average rating (out of 5)
Accuracy4.84
Cleanliness4.79
Communication4.91
Location4.77
Check-in4.90
Value4.73

Booking patterns

How Guests Book in Urla: Stays, Rules and Fees

Nearly all Urla listings are open to guests more than 180 days a year, but only 1% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 39% of listings; blocked nights include any the host closes off.

Days a year Urla listings are open to guests

Share of listings by days a year

  • 271-366 days 79%
  • 181-270 days 20%
  • 91-180 days 1%
Open days in numbers
Days a year Urla listings are open to guests
Days a year Share of listings Listings
271-366 days78.8%298
181-270 days20.1%76
91-180 days1.1%4

Days a year Urla listings are booked or blocked

Share of listings by days a year

  • 181-270 days 1%
  • 91-180 days 22%
  • 31-90 days 39%
  • 1-30 days 38%
Booked or blocked days in numbers
Days a year Urla listings are booked or blocked
Days a year Share of listings Listings
181-270 days1.1%4
91-180 days21.7%82
31-90 days38.9%147
1-30 days38.4%145

What Is the Average Length of Stay for Airbnb in Urla?

The average Urla booking lasts 5 nights, longest in November and shortest in February. Listings took about 12 bookings each over the year, some 4,550 in all. About half of listings that give a check-in time set it at 2 p.m., with check-out usually at 11 a.m.

Average length of stay by month in Urla

Average nights per booking, by month of stay

Two-year average by calendar month.

Urla Airbnb Minimum Stay Requirements

About eight in ten listings in Urla accept stays of one or two nights.

Minimum stay set by Urla listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 45% 169 listings
  • 2 Nights 34% 129 listings
  • 3 Nights 10% 36 listings
  • 4-6 Nights 6% 21 listings
  • 7-29 Nights 2% 7 listings
  • 30+ Nights 4% 16 listings

What Cancellation Policies Do Airbnb Hosts Use in Urla?

Flexible is the most common cancellation policy in Urla, used by 29% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: 55% of listings offer Flexible or Moderate terms, against 35% on Firm or stricter ones.

Cancellation policies of Urla listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 29% 108 listings
  • Moderate 26% 100 listings
  • Limited 10% 38 listings
  • Firm 27% 103 listings
  • Strict 8% 29 listings

How Much Are Airbnb Cleaning Fees in Urla?

Nearly six in ten Urla listings charge a cleaning fee. The typical fee is ₺1,371, but a minority of much higher fees lifts the average to ₺3,771, so the median is the better guide. Spread over the average stay of 5 nights, that adds roughly ₺275 a night to what guests pay. For listings that charge one, cleaning fees make up about 4% of gross revenue.

Median cleaning fee
₺1,371
Average cleaning fee
₺3,771
Listings charging a fee
57.9%
Share of gross revenue
4.2%

Top earners

Top-Earning Airbnbs and Hosts in Urla

The top-grossing Airbnb in Urla, a three-bedroom home, took in ₺5,110,000 over the past year, about 12 times the city's average of ₺436,000.

Fenomen Ev Urla Fenomen Ev Urla Entire home · 3 bedrooms Rated 4.93
Revenue
₺5.1M
Occupancy
35.8%
Daily rate
₺33,895
Ore Urla Defne - Private hot pool, jacuzzi villa Ore Urla Defne - Private hot pool, jacuzzi villa Entire home · 1 bedroom Rated 4.76
Revenue
₺3.5M
Occupancy
64.6%
Daily rate
₺13,420
Private stone villa with heated jacuzzi in 6000 m2 Private stone villa with heated jacuzzi in 6000 m2 Entire home · 3 bedrooms Rated 4.85
Revenue
₺3.3M
Occupancy
43.7%
Daily rate
₺23,974
Spacious Beachfront Stone House with Terrace in Urla / Summer-Winter Spacious Beachfront Stone House with Terrace in Urla / Summer-Winter Entire home · 4 bedrooms Rated 4.96
Revenue
₺2.7M
Occupancy
46.1%
Daily rate
₺22,994
Luxury Villa in Urla – Private Pool & Smart Home Luxury Villa in Urla – Private Pool & Smart Home Entire home · 3 bedrooms Rated 4.97
Revenue
₺2.7M
Occupancy
65.1%
Daily rate
₺13,271
Private Villa in the Forest with Pool and Jacuzzi Private Villa in the Forest with Pool and Jacuzzi Entire home · 3 bedrooms Rated 5.00
Revenue
₺2.6M
Occupancy
40.0%
Daily rate
₺33,983

Who Are the Top Airbnb Hosts in Urla?

MertKuT is the top-grossing host in Urla, with ₺6.83 million in bookings across 5 listings over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 7% of the market's 378 listings.

Top Airbnb hosts in Urla by revenue
# Host Listings Gross revenue Per listing Avg. rating
MertKuT 5₺6,825,350₺1,365,0704.93/5
Özkan Alper 2₺5,983,703₺2,991,8524.83/5
Aytuğ 3₺4,170,905₺1,390,3024.96/5
4 Abdullah 1₺3,261,808₺3,261,8084.85/5
5 Atilla 6₺3,115,319₺519,2204.88/5
6 Meral 1₺2,724,107₺2,724,1074.96/5
7 Unal 1₺2,695,844₺2,695,8444.97/5
8 Kaan 1₺2,574,169₺2,574,1695.00/5
9 Kıyıda Urla 5₺2,388,669₺477,7344.81/5
10 Erdi 2₺2,162,788₺1,081,3944.92/5

Who Are the Airbnb Hosts in Urla?

Fewer than 1% of Urla listings are classed as professionally managed, though 33% of listings have a co-host. Superhosts run 54% of listings. Most hosts still vet their guests: only 28% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 81% of listings.

Superhosts
54.0%
Professional management
0.0%
Cohosted listings
32.8%
Instant Book enabled
28.3%
Simplified Pricing
81.2%

Nearby markets

Urla vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 42 km, Foça (40 km away) earned the most per listing, about 24% more than Urla. Menderes was the busiest, booked on 36% of nights against 29% in Urla.

Airbnb markets near Urla: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
Seferihisar 20 km 170₺334,200₺5,92326%
Alaçatı 32 km 39₺477,813₺7,71530%
Çeşme 34 km 1,006₺519,080₺9,53329%
Karaburun 34 km 121₺337,030₺6,36927%
Konak 36 km 337₺284,707₺3,61032%
Buca 39 km 37₺193,682₺2,66729%
Foça 40 km 140₺538,541₺7,69631%
Menderes 42 km 46₺374,626₺6,42636%

Other Airbnb Markets in Izmir

See all 18 Izmir Airbnb markets

Markets Similar to Urla

Markets elsewhere in Turkey with a similar nightly rate and occupancy to Urla:

FAQ

Urla Airbnb FAQ

How much do Airbnb hosts make in Urla?

An active Urla Airbnb grossed ₺435,689 on average in the 12 months to September 2026, according to AirROI's tracking of 378 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ₺85,200 or more in a typical month.

How much can I make on Airbnb in Urla?

It depends most on the home's size, location and how it's run. The middle half of Urla listings earn between ₺21,900 and ₺85,200 in a typical month, and the top tenth ₺156,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Urla?

Listings in Urla were booked on 29% of available nights over the past year. That compares with 29% for the Izmir average. August is usually the busiest month.

How much does an Airbnb cost per night in Urla?

The average booked night in Urla cost ₺6,891 before fees. Half of listings charge between ₺3,385 and ₺7,300, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Urla?

In Urla, 98% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Urla?

Yes, when it's run well. The average Urla Airbnb grossed ₺435,689 in the 12 months to September 2026, in line with the Izmir average. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, ₺309,789 a year (about ₺25,800 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about ₺49,000 a month. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in Urla?

July usually pays best, averaging ₺135,000 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Urla?

Each night a Urla listing was open to book earned ₺2,380 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made ₺4,840 or more.

How far in advance do guests book Airbnbs in Urla?

Urla stays were booked 31 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in Urla?

The average Urla Airbnb stay lasted 5 nights over the past year. A listing took 12 reservations over the year on average.

How are Airbnbs in Urla rated?

Guests rate Urla Airbnbs 4.81 out of 5 on average. Guests score communication highest and value lowest.

What are the best neighborhoods for Airbnb in Urla?

Çeşmealtı, Urla Center and Göztepe draw the most short-term rental interest in Urla. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Urla?

AirROI counted 378 active Airbnb listings in Urla as of September 2026. The closest tracked market is Seferihisar, 20 km away.

How much are Airbnb cleaning fees in Urla?

In Urla, nearly six in ten listings add a cleaning fee. The median fee is ₺1,371, but a minority of much higher fees lifts the average to ₺3,771, so the median is the better guide.

Method

About This Data

Figures on this page cover 378 active Airbnb listings in Urla from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Turkish Lira at ₺44.2 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.