Airbnb market data · 202512 months to March 2025
Eaton, UK Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Eaton brought in £31,350 over the 12 months through March 2025, across just 17 active listings, so a single property can move that figure.
AirROI's latest figures for Eaton run through March 2025.
The short answer
Eaton Airbnb Market at a Glance
Listings averaged £176 a night and were booked on 48% of available nights.
Timing matters: in August, the best month, the average listing earned about 2.8 times as much as in January, the slowest. With only 17 active listings, a few bookings can reorder the months.
With 17 active listings, Eaton is the 1118th-largest of 1,128 England markets AirROI tracks.
Browse the live Eaton Airbnb market See Every Eaton ListingRevenue
How Much Do Airbnb Hosts Make in Eaton?
Gross bookings per Eaton listing averaged £31,350 over the 12 months to March 2025 (England average: £20,990), before cleaning, platform and management costs and taxes.
The average Eaton listing brought in £4,270 in August, its best month, and £1,540 in January, its slowest. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.
Across Eaton's 17 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn £5,660+ a month, about twice the typical property.
- Strong performers (top 25%) earn £4,030 or more, roughly £1,300 a month above the median.
- Typical properties (median) earn about £2,700 a month.
- Entry-level properties (bottom 25%) earn £1,550 or less, about 57% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earned about 2.8 times what January did
Average revenue per active listing, by month
The dashed line is the average of the months shown, £3,030.
Eaton Airbnb Data by Month
Latest 12 months in the March 2025 data.
August led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Apr 2024 | £2,823 | 44.5% | £179 | 62 days |
| May 2024 | £3,598 | 54.6% | £177 | 70 days |
| Jun 2024 | £3,894 | 61.8% | £173 | 87 days |
| Jul 2024 | £3,614 | 61.1% | £184 | 75 days |
| Aug 2024 | £4,267 | 63.2% | £201 | 80 days |
| Sep 2024 | £2,923 | 54.6% | £179 | 65 days |
| Oct 2024 | £3,211 | 57.6% | £182 | 44 days |
| Nov 2024 | £3,171 | 59.0% | £166 | 60 days |
| Dec 2024 | £2,850 | 49.7% | £170 | 100 days |
| Jan 2025 | £1,535 | 31.2% | £158 | 48 days |
| Feb 2025 | £2,131 | 32.1% | £164 | 41 days |
| Mar 2025 | £2,289 | 39.8% | £160 | 60 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
For a figure on one home rather than the whole Eaton market, enter its address and size in the short-term rental calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Eaton Profitable?
Yes, when it's run well. The average Eaton Airbnb took in £31,350 in the 12 months to March 2025, and run by its owner at everyday costs, about £1,910 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £2,870 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Eaton Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | £31,350 | £46,810 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −£4,860 | −£7,260 |
| Utilities and internetAbout 5% of bookings | −£1,570 | −£2,340 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −£630 | −£940 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −£940 | −£1,400 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −£310 | −£310 |
| Permit and registrationWhere one is required | −£160 | −£160 |
| Management£0 when you run it; co-hosts charge from about 10% of nightly bookings | £0 | £0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | £0 | £0 |
| Lodging taxesAdded to the guest's bill and passed on | £0 | £0 |
| Total running costsAbout 27% of bookings | −£8,470 | −£12,410 |
| Left for housing costs, then profit | £22,880about £1,910 a month | £34,400about £2,870 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Eaton Airbnb Profit
The estimate starts from Eaton's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Eaton home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Eaton's Top Earners Get There
- More nights booked. The busiest quarter of Eaton listings are booked on 73% or more of their nights, against 49% for the median listing. Ten more booked nights a year at the median rate of £165 adds about £1,650 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge £210 a night or more, against a median of £165. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £3,140 a year.
- Open for the busy months. August brought the average listing about £4,270, against £1,540 in January, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £3,900 a month, against £2,610 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Eaton?
Eaton listings were booked on 48% of the nights they were open over the past year, 7 percentage points above the England average (41%) and 7 points above the U.K. average (41%). Occupancy swings from 31% in January to 63% in August.
Across Eaton's 17 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 83%+ of open nights, 34 points above the median.
- Strong performers (top 25%) fill 73% or more, roughly five nights a week.
- Typical properties (median) fill about 49% of open nights.
- Entry-level properties (bottom 25%) fill 28% or less, roughly two nights a week.
August was the busiest month in Eaton, January the quietest
Share of open nights booked, by month
The 12-month rate of 48% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Eaton?
The average nightly rate in Eaton, known as ADR (average daily rate), was £176 over the past year, about 10% below the England and U.K. averages (both about £195). Rates peak in August at about £200 and bottom out in January and March at about £160.
Across Eaton's 17 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge £255+ a night, about 1.6 times the median.
- Strong performers (top 25%) charge £210 or more, about £45 above the median.
- Typical properties (median) charge about £165 a night.
- Entry-level properties (bottom 25%) charge £135 or less, about 19% below the median.
August rates ran 27% above January's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, £174.
Seasonality
Best and Worst Months for Airbnb in Eaton
With only 17 active listings, the monthly pattern in Eaton is noisy, since a few long or pricey stays can lift a month; revenue peaked in August and bottomed out in January.
How Far in Advance Do Guests Book Airbnb in Eaton?
Guests book Eaton stays 56 days ahead on average (about eight weeks). December stays are booked furthest out, about 100 days ahead, and February stays closest to arrival, about 41 days. A typical December booking is made in early September.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 56 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Eaton
None of the 17 active listings in Eaton display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Eaton.
Neighborhoods
Best Neighborhoods for Airbnb in Eaton
AirROI's area guide picks eight Eaton neighborhoods that draw short-term rental guests, led by Eaton Socon, St Neots and Gamlingay. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Eaton Socon | A charming village with scenic views and easy access to the River Great Ouse, making it an attractive destination for nature lovers and those looking for a quiet getaway. | Eaton Socon Park, River Great Ouse, St. Mary's Church, Wyboston Lakes, Eaton Socon Footpath, The Bedford Road |
| St Neots | A historic market town offering a mix of traditional and modern amenities, popular with families and tourists due to its riverside activities and market square events. | St Neots Museum, Priory Park, The River Ouse, The Market Square, St Neots Golf Club, Regent Theatre |
| Gamlingay | Known for its picturesque countryside and historical sites, Gamlingay offers charming accommodations for those seeking a rural escape close to nature. | Gamlingay Castle, The Gamlingay Wood, St. Mary’s Church, The Old Mill, The Green, Local walking trails |
| Biggleswade | A town with a rich history and a variety of shops, parks, and cultural activities, ideal for families and weekend visitors looking for a blend of leisure and heritage. | Biggleswade Common, The Sand & Gravel Works, The Old Watermill, Biggleswade History Society, Local parks, The River Ivel |
| Sandy | A picturesque market town located near the beautiful Sandy Heath Nature Reserve, appealing to outdoor enthusiasts and families interested in exploring the countryside. | Sandy Heath Nature Reserve, The RSPB Sandy, The Church of St. Swithun, Sandy Town Centre, The Domain, The River Ivel |
| Henlow | A quaint village known for its charming architecture and proximity to Henlow Bridge lakes, perfect for guests looking for relaxation and leisure in a natural setting. | Henlow Bridge Lakes, St. Mary's Church, The River Hiz, Local walking paths, Historic village center |
| Catworth | A quaint village that provides a peaceful retreat, attracting visitors who enjoy the tranquility of the countryside and the charm of rural England. | Catworth Church, Local countryside walks, Catworth Village Hall, Historical landmarks, Friendly local pubs |
| Wyboston | A small village known for its lakeside activities and Wyboston Lakes resort, catering to both leisure travelers and business guests. | Wyboston Lakes, Local fishing spots, The surrounding countryside, Adventure golf, Wyboston Lakes Resort |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Eaton vs. Nearby Airbnb Markets
Eaton out-earns every one of the eight nearby markets in the table, all within 23 km; the best of them, Cheshire East, averaged about 46% less per listing. None of them fills more nights than Eaton (48%); the busiest, Macclesfield, reached 43%.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Cheshire East 2 km | 203 | £16,837 | £159 | 41% |
| Congleton 8 km | 31 | £15,001 | £133 | 35% |
| Crewe 14 km | 89 | £6,191 | £93 | 33% |
| Macclesfield 14 km | 46 | £14,391 | £113 | 43% |
| Newcastle-under-Lyme 19 km | 80 | £11,073 | £119 | 33% |
| St Helens 19 km | 83 | £11,943 | £130 | 35% |
| Stoke-on-Trent 21 km | 225 | £9,476 | £111 | 33% |
| Wythenshawe 23 km | 65 | £12,526 | £136 | 38% |
Other Airbnb Markets in England
- London Airbnb data 28,045 listings
- North Norfolk Airbnb data 2,096 listings
- East Suffolk Airbnb data 2,020 listings
- North Devon Airbnb data 1,883 listings
- South Hams Airbnb data 1,755 listings
- Cotswold District Airbnb data 1,701 listings
- West Midlands Airbnb data 1,687 listings
- Bristol Airbnb data 1,603 listings
See all 1,128 England Airbnb markets
Markets Similar to Eaton
Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to Eaton:
- Glasgow Airbnb data UK · £174/night · 48.5%
- Oban Airbnb data UK · £175/night · 46.8%
- Llangollen Airbnb data UK · £167/night · 47.9%
- Mumbles Airbnb data UK · £185/night · 47.2%
- Inverness Airbnb data UK · £181/night · 50.3%
- Argyll and Bute Airbnb data UK · £181/night · 50.4%
FAQ
Eaton Airbnb FAQ
How much do Airbnb hosts make in Eaton?
An active Eaton Airbnb grossed £31,350 on average in the 12 months to March 2025, according to AirROI's tracking of 17 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £4,030 or more in a typical month.
How much can I make on Airbnb in Eaton?
It depends most on the home's size, location and how it's run. The middle half of Eaton listings earn between £1,550 and £4,030 in a typical month, and the top tenth £5,660 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Eaton?
Listings in Eaton were booked on 48% of available nights over the past year. That compares with 41% for the England average. August was the busiest month.
How much does an Airbnb cost per night in Eaton?
The average booked night in Eaton cost £176 before fees. Half of listings charge between £135 and £210, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Eaton?
None of the active Eaton listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Eaton?
Yes, when it's run well. The average Eaton Airbnb grossed £31,350 in the 12 months to March 2025, 49% above the England average of £20,990, though with only 17 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £22,880 a year (about £1,910 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £2,870 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Eaton?
August paid best over the past year, at £4,270 per active listing, and January paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Eaton?
Eaton stays were booked 56 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Eaton?
Eaton Socon, St Neots and Gamlingay draw the most short-term rental interest in Eaton. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Eaton?
AirROI counted 17 active Airbnb listings in Eaton as of March 2025. The closest tracked market is Cheshire East, 2 km away.
Method
About This Data
Figures on this page cover 17 active Airbnb listings in Eaton from April 2024 to March 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.