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Airbnb market data · 202612 months to September 2026

Winchester, UK Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
402
Avg. booking lead time
63 days
Listings showing a permit
<1%
Peak revenue month
August
Lowest revenue month
January

The short answer

Winchester Airbnb Market at a Glance

Both rates and bookings run ahead of the England average. Listings averaged £208 a night and were booked on 43% of available nights, against £180 and 40% for the England average.

Timing matters: in August, usually the best month, the average listing earns about twice as much as in January, usually the slowest.

With 402 active listings, Winchester is the 100th-largest of 1,108 England markets AirROI tracks. From a year earlier, average revenue rose 9% while the number of active listings shrank 11%.

Map of Airbnb listings in Winchester Browse the live Winchester Airbnb market See Every Winchester Listing

Revenue

How Much Do Airbnb Hosts Make in Winchester?

Gross bookings per Winchester listing averaged £23,213 over the 12 months to September 2026 (England average: £19,455), before cleaning, platform and management costs and taxes.

In a typical year, the average Winchester listing brings in £3,650 in August, its best month, and £1,770 in January, its slowest. Both ends are close calls: August leads July by 5%, and January sits just 3% below February, so either pair can swap places in a given year. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least three times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn £4,960+ a month, about 2.3 times the typical property.
  • Strong performers (top 25%) earn £3,390 or more, roughly £1,200 a month above the median.
  • Typical properties (median) earn about £2,150 a month.
  • Entry-level properties (bottom 25%) earn £1,120 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

August earns about twice what January does

Average revenue per active listing, by month, September 2024 to August 2026

The dashed line is the average of the months shown, £2,530. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Winchester Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

August 2026 led on revenue, nightly rate and bookings alike.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Winchester, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025£2,61351.1%£196£8762 days4.2 nights
Oct 2025£2,60450.3%£193£8450 days4.1 nights
Nov 2025£2,27545.9%£187£7662 days4.4 nights
Dec 2025£2,84250.6%£191£9274 days3.8 nights
Jan 2026£1,68131.7%£181£5444 days4.8 nights
Feb 2026£1,83940.4%£179£6635 days4.5 nights
Mar 2026£2,04739.7%£184£6639 days4.7 nights
Apr 2026£2,24443.3%£192£7553 days4.3 nights
May 2026£2,63746.6%£213£8569 days3.9 nights
Jun 2026£2,92749.1%£219£9866 days4.5 nights
Jul 2026£3,69156.5%£228£11990 days4.3 nights
Aug 2026£3,73760.1%£231£12176 days3.9 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

The typical Winchester listing earns about £2,150 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.

Profit

Is an Airbnb in Winchester Profitable?

Yes, when it's run well. The average Winchester Airbnb took in £23,213 in the 12 months to September 2026, and run by its owner at everyday costs, about £1,290 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £2,060 a month.

Cleaning it yourself keeps the £1,660 a year guests pay in cleaning fees, for about £1,430 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about £1,110 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Winchester Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Winchester Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookings£21,553£34,100
Cleaning fees guests pay7% of Winchester bookings£1,660£2,620
Gross bookings£23,213£36,720
Running costs
Airbnb's feeAbout 15%: 15.5% for the 93% of Winchester listings on Simplified Pricing, 3% for the rest−£3,380−£5,350
Cleaning and laundryPaid for by the cleaning fee; £0 if you clean yourself−£1,660−£2,620
Utilities and internetAbout 5% of bookings−£1,160−£1,840
Guest suppliesToiletries, coffee, paper goods: about 2%−£460−£730
Repairs and upkeepIncluding linens and small replacements: about 3%−£700−£1,100
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−£230−£230
Permit and registrationWhere one is required−£120−£120
Management£0 when you run it; co-hosts charge from about 10% of nightly bookings£0£0
Pricing and messaging toolsOptional; Airbnb's own tools are free£0£0
Lodging taxesAdded to the guest's bill and passed on£0£0
Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee−£7,710−£11,990
Left for housing costs, then profit£15,503about £1,290 a month£24,730about £2,060 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo fees Depend on the home

Estimate Your Own Winchester Airbnb Profit

The estimate starts from Winchester's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Winchester home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Winchester's Top Earners Get There

  • More nights booked. The busiest quarter of Winchester listings are booked on 69% or more of their nights, against 47% for the median listing. Ten more booked nights a year at the median rate of £140 adds about £1,390 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge £215 a night or more, against a median of £140. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £2,160 a year.
  • Open for the busy months. In a typical year, August brings the average listing about £3,650, against £1,770 in January, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Winchester listings average 4.87 stars, and 62% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £3,060 a month, against £1,930 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Winchester?

Winchester listings were booked on 43% of the nights they were open over the past year, 3 percentage points above the England average (40%) and 2 points above the U.K. average (41%). In a typical year, occupancy swings from 34% in January to 59% in August.

The busiest tenth of listings are booked about 3.4 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 83%+ of open nights, 36 points above the median.
  • Strong performers (top 25%) fill 69% or more, roughly five nights a week.
  • Typical properties (median) fill about 47% of open nights.
  • Entry-level properties (bottom 25%) fill 25% or less, under two nights a week.

August is usually the busiest month in Winchester, January the quietest

Share of open nights booked, by month, September 2024 to August 2026

The 12-month rate of 43% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in Winchester?

The average nightly rate in Winchester, known as ADR (average daily rate), was £208 over the past year, about 16% above the England average of £180 and about 12% above the U.K. average of £185. In a typical year, rates peak in July and August at about £220 and bottom out in February and November at about £175.

Prices span a wide range: the top 10% charge about 3.9 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge £370+ a night, about 2.7 times the median.
  • Strong performers (top 25%) charge £215 or more, about £75 above the median.
  • Typical properties (median) charge about £140 a night.
  • Entry-level properties (bottom 25%) charge £96 or less, about two-thirds of the median.

August rates run 24% above November's

Average nightly rate (ADR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, £191. The 12-month ADR of £208 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in Winchester?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Winchester it averaged £81 over the past year, from about £57 in a typical January to about £118 in a typical August.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn £145+ per open night, about 2.1 times the median.
  • Strong performers (top 25%) earn £105 or more, about £35 a night above the median.
  • Typical properties (median) earn about £68 per open night.
  • Entry-level properties (bottom 25%) earn £41 or less, about 60% of the median.

August RevPAR is about twice January's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, £83.

Seasonality

Best and Worst Months for Airbnb in Winchester

Winchester has two high seasons, June–August and December, which makes it a moderately seasonal market. Business is slowest from January to April and slows again in November.

Average revenue by month in Winchester

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, £2,530.

Revenue by month in Winchester in numbers
Average monthly revenue per active listing in Winchester, by calendar month
Month Season Revenue per listing
JanuaryLow season£1,770
FebruaryLow season£1,820
MarchLow season£2,010
AprilLow season£2,220
MayShoulder season£2,700
JuneHigh season£2,780
JulyHigh season£3,490
AugustHigh season£3,650
SeptemberShoulder season£2,540
OctoberShoulder season£2,450
NovemberLow season£2,180
DecemberHigh season£2,760
Average monthly Airbnb revenue, occupancy and nightly rate in Winchester by season
Season Revenue per month Occupancy Nightly rate
High seasonJune–August£3,31055%£213
High seasonDecember£2,76051%£187
Shoulder seasonMay, September–October£2,56050%£187
Low seasonJanuary–April, November£2,00041%£179

How Far in Advance Do Guests Book Airbnb in Winchester?

Guests book Winchester stays 63 days ahead on average (about two months), so guests here plan well ahead. July stays are booked furthest out, about 82 days ahead, and February stays closest to arrival, about 34 days. A typical July booking is made in late April.

July stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

The 12-month figure of 63 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Winchester

Fewer than 1% of the 402 active listings in Winchester display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Winchester.

Neighborhoods

Best Neighborhoods for Airbnb in Winchester

AirROI's area guide picks eight Winchester neighborhoods that draw short-term rental guests, led by City Centre, Winchester University and Winchester River Walk. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Winchester
Area Who it suits Landmarks nearby
City Centre The heart of Winchester with its historic architecture, shops, and cafes. Perfect for tourists wanting to explore the city's rich history and vibrant shopping scene.Winchester Cathedral, The Great Hall, Kingsgate, Winchester City Museum, Petersfield, The Westgate
Winchester University Home to a vibrant student population, this area attracts both students and families visiting. Great for short-term rentals to academic visitors.Winchester Science Centre, University of Winchester, King Alfred's Statue, The River Itchen
Winchester River Walk A scenic area along the River Itchen, perfect for picturesque walks. Attracts visitors who enjoy nature and outdoor activities.The River Itchen, The Great Hall, River Park
Alresford A charming town just outside Winchester, known for its picturesque streets and flower-filled gardens. Popular for tourists looking for a quaint countryside experience.Alresford Watercress Line, St. John's Church, Coneygate, The Greyfriar
Winchester Market A bustling market area that draws both locals and tourists for its fresh produce and artisan goods. Great for those looking to enjoy local culture.Winchester Cathedral Christmas Market, The Square, Local artisan shops
The Old Town Rich in history and character, with medieval buildings and narrow streets. It attracts tourists interested in history and culture.Wolviston House, Winchester College, Buttercross
Chesil Street Conveniently located near the train station, making it ideal for travelers. It offers easy access to both the city centre and surrounding areas.Winchester Guildhall, River Itchen, Chesil Rectory
St. Cross A peaceful area with beautiful gardens and historic sites. Ideal for visitors seeking tranquility and nature close to the city.St. Cross Church, The Hospital of St Cross, The River Itchen, St. Cross Almshouse

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Winchester Airbnb Listings by Type and Size

Entire homes make up 88% of listings in Winchester, but private rooms are a real segment: about one listing in eight (12%) rents out a single room. Houses are the most common property type at 51%, about 2.6 times the share of apartments and condos (19%).

Mostly entire homes, with a private-room segment

Winchester Airbnb listings by room type

  • Entire home 88%
  • Private room 12%
Room types in numbers
Winchester Airbnb listings by room type
Room type Share of listings Listings
Entire home88.1%354
Private room11.9%48

Listings by property type

Winchester Airbnb listings by property type

  • House 51%
  • Apartment/Condo 19%
  • Hotel/Boutique 8%
  • Unique stay 8%
  • Others 7%
  • Cabin/Outdoor 6%
Property types in numbers
Winchester Airbnb listings by property type
Property type Share of listings Listings
House50.7%204
Apartment/Condo19.2%77
Hotel/Boutique8.5%34
Unique stay8.2%33
Others7.0%28
Cabin/Outdoor6.5%26

How Many Bedrooms Do Airbnb Listings in Winchester Have?

One-bedroom homes are the most common size in Winchester (39% of entire homes), and 30% have three or more bedrooms. Shares are of the 340 entire homes that give a bedroom count; rented rooms are left out.

Winchester entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Winchester entire homes by number of bedrooms
Bedrooms Share of entire homes with a bedroom count Entire homes
Studio3.8%13
1 bedroom38.8%132
2 bedrooms27.1%92
3 bedrooms17.9%61
4 bedrooms6.8%23
5+ bedrooms5.6%19

What Each Home Size Earns in Winchester

A typical studio in Winchester earned £11,900 over the past year, against £41,500 for a home with five or more bedrooms.

What each home size earns in Winchester
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
Studio13£11,900£13,800£10340%
1 bedroom132£16,600£18,400£13848%
2 bedrooms92£23,800£26,200£19248%
3 bedrooms61£27,800£29,600£28239%
4 bedrooms23£37,200£38,100£33638%
5+ bedrooms19£41,500£54,300£83435%

How Many Guests Do Airbnbs in Winchester Sleep?

Most Winchester listings are sized for couples and small families: 66% sleep four guests or fewer, and just 11% take eight or more. Shares are of the 364 listings with a guest capacity on file (91% of the market).

Winchester listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
Winchester listings by guest capacity
Guest capacity Share of listings with a capacity on file Listings
2 guests34.3%125
3 guests5.2%19
4 guests26.6%97
5 guests3.8%14
6 guests16.5%60
7 guests2.5%9
8+ guests11.0%40

How Winchester Airbnb Listings Are Set Up

Winchester hosts set up an average of 2.6 beds per listing, close to one bed per bedroom. Only 32% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing
11
Beds per listing
2.6
Show exact location
32%

What Amenities Do Airbnb Listings in Winchester Offer?

Winchester listings compete on the household basics: the ten most common amenities are staples led by heating, wifi and a smoke alarm, with no pool, hot tub or free on-site parking among them. Air conditioning does not make the list.

Share of Winchester listings with each common amenity

  • Heating 99%
  • Wifi 98%
  • Smoke alarm 96%
  • Hot water 89%
  • Hangers 85%
  • Essentials 85%
  • Bed linens 85%
  • Hair dryer 85%
  • Dishes and silverware 85%
  • Refrigerator 85%

Airbnb Amenities Linked to Higher Revenue in Winchester

Listings in Winchester with a piano earned about 2.2 times as much a year, on average, as those without: £49,300 against £22,300. The gap is smaller for sun loungers (about 80% more) and bikes (about 80% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Winchester listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Piano +121% on 3% of listings
  • Sun loungers +82% on 9% of listings
  • Bikes +79% on 3% of listings
  • Waterfront +79% on 3% of listings
  • Hot tub +66% on 9% of listings
  • Keypad +59% on 4% of listings
  • Elevator +52% on 8% of listings
  • BBQ grill +50% on 33% of listings
  • Sound system +46% on 11% of listings
  • Outdoor furniture +46% on 55% of listings
Revenue by amenity in numbers
Average annual revenue of Winchester listings with and without each amenity
Amenity Listings with it Avg. revenue with Avg. revenue without Revenue gap
Piano3%£49,300£22,300+121%
Sun loungers9%£39,400£21,600+82%
Bikes3%£40,700£22,700+79%
Waterfront3%£40,600£22,700+79%
Hot tub9%£36,400£21,900+66%
Keypad4%£35,900£22,600+59%
Elevator8%£33,900£22,200+52%
BBQ grill33%£30,000£19,900+50%
Sound system11%£32,300£22,100+46%
Outdoor furniture55%£27,000£18,500+46%

Guests

Who Books Airbnbs in Winchester?

Most Winchester guests are domestic, but a sizeable minority come from abroad: 19% of those who left reviews live outside the United Kingdom, led by visitors from the United States and Australia. English is spoken by 61% of guests, and French by 12%.

81% of Winchester guests are domestic

Where guests who left reviews live

  • Domestic 81%
  • International 19%

Where Winchester guests come from: top cities

Share of guests who left reviews

  • London 11%
  • Winchester 1%
  • Bristol 1%
  • Portsmouth 1%
Top origin cities in numbers
Where Winchester guests come from: top cities
Origin city Share of guests
London11.1%
Winchester1.3%
Bristol1.1%
Portsmouth1.1%

Where Winchester guests come from: top countries

Share of guests who left reviews

  • United Kingdom 81%
  • United States 4%
  • Australia 2%
  • France 2%
  • Germany 2%
Top origin countries in numbers
Where Winchester guests come from: top countries
Origin country Share of guests
United Kingdom80.7%
United States4.2%
Australia2.4%
France1.8%
Germany1.6%

Languages spoken by Winchester guests

Share of guests who left reviews

  • English 61%
  • French 12%
  • Spanish 6%
  • German 6%
  • Italian 3%
Top languages in numbers
Languages spoken by Winchester guests
Language Share of guests
English60.8%
French11.7%
Spanish6.4%
German6.4%
Italian2.9%

What Are Airbnb Guest Ratings in Winchester?

Winchester Airbnbs average 4.87 stars, and 62% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.79. Listings here carry long review histories, about 119 reviews each on average.

Check-in scores highest in Winchester; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.90
  • Cleanliness 4.86
  • Communication 4.90
  • Location 4.90
  • Check-in 4.91
  • Value 4.79
Category scores in numbers
Winchester guest ratings by category
Category Average rating (out of 5)
Accuracy4.90
Cleanliness4.86
Communication4.90
Location4.90
Check-in4.91
Value4.79

Booking patterns

How Guests Book in Winchester: Stays, Rules and Fees

Nearly two-thirds of Winchester listings are open to guests more than 180 days a year, and 36% are booked or blocked that many days. The most common booked-or-blocked total is 181 to 270 days a year, covering 28% of listings; blocked nights include any the host closes off.

Days a year Winchester listings are open to guests

Share of listings by days a year

  • 271-366 days 40%
  • 181-270 days 25%
  • 91-180 days 27%
  • 31-90 days 7%
  • 1-30 days <1%
Open days in numbers
Days a year Winchester listings are open to guests
Days a year Share of listings Listings
271-366 days40.3%162
181-270 days24.9%100
91-180 days27.4%110
31-90 days7.0%28
1-30 days0.5%2

Days a year Winchester listings are booked or blocked

Share of listings by days a year

  • 271-366 days 8%
  • 181-270 days 28%
  • 91-180 days 24%
  • 31-90 days 23%
  • 1-30 days 17%
Booked or blocked days in numbers
Days a year Winchester listings are booked or blocked
Days a year Share of listings Listings
271-366 days7.7%31
181-270 days28.1%113
91-180 days24.4%98
31-90 days22.6%91
1-30 days17.2%69

What Is the Average Length of Stay for Airbnb in Winchester?

The average Winchester booking lasts 4.6 nights, longest in November and shortest in December. Listings took about 30 bookings each over the year, some 11,800 in all. 55% of listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.

Average length of stay by month in Winchester

Average nights per booking, by month of stay

Two-year average by calendar month.

Winchester Airbnb Minimum Stay Requirements

More than seven in ten listings in Winchester accept stays of one or two nights.

Minimum stay set by Winchester listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 32% 128 listings
  • 2 Nights 40% 162 listings
  • 3 Nights 12% 49 listings
  • 4-6 Nights 9% 38 listings
  • 7-29 Nights 6% 23 listings
  • 30+ Nights <1% 2 listings

What Cancellation Policies Do Airbnb Hosts Use in Winchester?

Moderate is the most common cancellation policy in Winchester, used by 35% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: more than half of listings offer Flexible or Moderate terms, against 41% on Firm or stricter ones.

Cancellation policies of Winchester listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 17% 70 listings
  • Moderate 35% 141 listings
  • Limited 6% 26 listings
  • Firm 32% 128 listings
  • Strict 5% 22 listings
  • Super Strict 30 Days 1% 6 listings
  • Super Strict 60 Days 2% 9 listings

How Much Are Airbnb Cleaning Fees in Winchester?

Nearly three-quarters of Winchester listings charge a cleaning fee. The typical fee is £45, but a minority of much higher fees lifts the average to £91, so the median is the better guide. Spread over the average stay of 4.6 nights, that adds roughly £10 a night to what guests pay. For listings that charge one, cleaning fees make up about 7% of gross revenue.

Median cleaning fee
£45
Average cleaning fee
£91
Listings charging a fee
73.4%
Share of gross revenue
7.1%

Top earners

Top-Earning Airbnbs and Hosts in Winchester

The top-grossing Airbnb in Winchester, a six-bedroom home, took in £141,000 over the past year, about 6.1 times the city's average of £23,200. One of the top-grossing listings, a one-bedroom unit at £2,450 a night (about 6.6 times the £370 that puts a listing in the top 10% here), is left out below: a price like that usually means it covers several rooms or units, or that it is misrecorded. Five of the six listings below have five or more bedrooms; the other one has four bedrooms.

Grade II Queen Anne House – 6 Bedrooms Grade II Queen Anne House – 6 Bedrooms Entire home · 6 bedrooms Rated 5.00
Revenue
£141,369
Occupancy
67.7%
Daily rate
£690
Allens Cottage, Exton. Allens Cottage, Exton. Entire home · 5 bedrooms Rated 4.98
Revenue
£140,447
Occupancy
71.6%
Daily rate
£533
Gorgeous Country 5 Bed Escape with Separate Annex Gorgeous Country 5 Bed Escape with Separate Annex Entire home · 5 bedrooms Rated 4.93
Revenue
£99,641
Occupancy
63.8%
Daily rate
£394
Serene Riverside: 6BR Luxury Retreat in Curdridge Serene Riverside: 6BR Luxury Retreat in Curdridge Entire home · 6 bedrooms Rated 4.87
Revenue
£98,062
Occupancy
38.3%
Daily rate
£679
House on the Hill – Calm Retreat, Winchester House on the Hill – Calm Retreat, Winchester Entire home · 5 bedrooms Rated 5.00
Revenue
£91,862
Occupancy
59.6%
Daily rate
£544
4 Bed City House with Private Garden and Parking 4 Bed City House with Private Garden and Parking Entire home · 4 bedrooms Rated 4.93
Revenue
£81,341
Occupancy
65.0%
Daily rate
£322

Who Are the Top Airbnb Hosts in Winchester?

Natalie Laura is the top-grossing host in Winchester, with £364,000 in bookings across 8 listings over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 14% of the market's 402 listings.

Top Airbnb hosts in Winchester by revenue
# Host Listings Gross revenue Per listing Avg. rating
Natalie Laura 8£364,314£45,5394.59/5
Emma Louise 14£336,397£24,0284.82/5
Claire 12£301,194£25,0994.94/5
4 Cottages 7£197,069£28,1534.96/5
5 David 3£161,854£53,9514.82/5
6 Simon 1£141,369£141,3695.00/5
7 Guy 1£140,447£140,4474.98/5
8 Kate 2£138,645£69,3224.82/5
9 Nigel 3£132,379£44,1264.89/5
10 Caroline 6£111,418£18,5704.78/5

Who Are the Airbnb Hosts in Winchester?

Only 4% of Winchester listings are classed as professionally managed, though 27% of listings have a co-host. 64% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 93% of listings.

Superhosts
63.7%
Professional management
4.0%
Cohosted listings
26.9%
Instant Book enabled
35.3%
Simplified Pricing
92.5%

Largest Airbnb Management Companies in Winchester

3 management companies run five or more active Airbnb listings in Winchester, and companies run 6% of its 402 active listings. cottages.com is the largest, with 7 listings and an average guest rating of 4.97; the next largest are Myall - AwayOnBusiness and Settle City Stays.

The three largest run 4% of Winchester's listings

Share of Winchester's 402 active Airbnb listings each company runs as host or co-host

  • cottages.com 2% · 7
  • Myall - AwayOnBusiness 1% · 6
  • Settle City Stays 1% · 5
  • All other listings 96%

Listings each company runs as host or co-host, 12 months to September 2026. Guest ratings average each listing's Airbnb rating, weighted by its reviews.

See the largest management companies in England, with a profile of each.

Nearby markets

Winchester vs. Nearby Airbnb Markets

Winchester out-earns every one of the eight nearby markets in the table, all within 27 km; the best of them, East Hampshire, averaged about 6% less per listing. Fareham was the busiest, booked on 46% of nights against 43% in Winchester.

Airbnb markets near Winchester: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
Hampshire 8 km 444£18,908£20341%
Eastleigh 14 km 151£15,235£16242%
Southampton 17 km 744£10,550£11136%
Newport 19 km 71£13,035£16334%
Test Valley 20 km 258£21,564£18442%
Fareham 21 km 102£16,192£15146%
East Hampshire 22 km 274£21,797£20342%
Gosport 27 km 70£18,622£24236%

Other Airbnb Markets in England

See all 1,108 England Airbnb markets

Markets Similar to Winchester

Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to Winchester:

FAQ

Winchester Airbnb FAQ

How much do Airbnb hosts make in Winchester?

An active Winchester Airbnb grossed £23,213 on average in the 12 months to September 2026, according to AirROI's tracking of 402 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £3,390 or more in a typical month.

How much can I make on Airbnb in Winchester?

It depends most on the home's size, location and how it's run. The middle half of Winchester listings earn between £1,120 and £3,390 in a typical month, and the top tenth £4,960 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Winchester?

Listings in Winchester were booked on 43% of available nights over the past year. That compares with 40% for the England average. August is usually the busiest month.

How much does an Airbnb cost per night in Winchester?

The average booked night in Winchester cost £208 before fees. Half of listings charge between £96 and £215, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Winchester?

Fewer than 1% of active Winchester listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Winchester?

Yes, when it's run well. The average Winchester Airbnb grossed £23,213 in the 12 months to September 2026, 19% above the England average of £19,455. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £15,503 a year (about £1,290 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £2,060 a month. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in Winchester?

August usually pays best, averaging £3,650 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Winchester?

Each night a Winchester listing was open to book earned £81 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made £145 or more.

How far in advance do guests book Airbnbs in Winchester?

Winchester stays were booked 63 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.

How long do guests stay at Airbnbs in Winchester?

The average Winchester Airbnb stay lasted 4.6 nights over the past year. A listing took 30 reservations over the year on average.

How are Airbnbs in Winchester rated?

Guests rate Winchester Airbnbs 4.87 out of 5 on average. Guests score check-in highest and value lowest.

What are the best neighborhoods for Airbnb in Winchester?

City Centre, Winchester University and Winchester River Walk draw the most short-term rental interest in Winchester. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Winchester?

AirROI counted 402 active Airbnb listings in Winchester as of September 2026. The closest tracked market is Hampshire, 8 km away.

How much are Airbnb cleaning fees in Winchester?

In Winchester, nearly three-quarters of listings add a cleaning fee. The median fee is £45, but a minority of much higher fees lifts the average to £91, so the median is the better guide.

Method

About This Data

Figures on this page cover 402 active Airbnb listings in Winchester from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.