Tourism statisticsRegion2026
Oahu Tourism Statistics: 5.7M Visitors in 2025
Oahu, in Hawaii, United States, recorded 5,679,047 visitors in 2025, the Department of Business, Economic Development & Tourism reports. AirROI estimates 189,026 Airbnb stays in Oahu in the 12 months to October 2026, with Honolulu the most booked town. The busiest month was August.
Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method
- Estimated Airbnb nights
- 1,414,468
- Typical Airbnb stay
- 7.5 nights
- Busiest Airbnb month
- August
- From within the United States, among guests who left a review
- 78%
Key facts
Oahu Tourism Facts
Each sentence names its place, period and source, so it can be quoted alone.
Official
- The Department of Business, Economic Development & Tourism puts Oahu at 5,679,047 visitors in 2025.
Airbnb stays
- AirROI puts Airbnb stays in Oahu at 189,026 in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Oahu added up to 1,414,468 nights in the 12 months to October 2026.
- AirROI estimates a typical Airbnb stay in Oahu lasted 7.5 nights in the 12 months to October 2026, booked about 67 days ahead.
Busiest months
- AirROI ranks August the busiest Airbnb month in Oahu in the 12 months to October 2026, followed by March and December, with November the quietest.
- AirROI estimates Airbnb in Oahu had no single high season in the 12 months to October 2026: the three busiest months were August, March and December.
- AirROI estimates Airbnb stays in Oahu ran longest in January, at 8.0 nights, against 5.5 nights in September, in the 12 months to October 2026.
Guests
- AirROI estimates 78% of Oahu Airbnb guests who left a review as of October 2026 were from within the United States, and Canada at 6% and Australia at 1.8% were the top countries abroad.
- Among Oahu Airbnb guests who left a review as of October 2026, Los Angeles was the top origin city at 3.3%, ahead of San Francisco at 2.5%, AirROI estimates.
By place
- AirROI estimates Honolulu had the most Airbnb stays of Oahu's 9 towns in the 12 months to October 2026, at 155,968, ahead of Kahuku and Kapolei.
Official numbers
How Many Tourists Visit Oahu?
The Department of Business, Economic Development & Tourism counted 5,679,047 visitors in 2025.
| Figure | What it counts | Year | Publisher |
|---|---|---|---|
| 5,679,047Visitors | Total visitors to Oahu | 2025 | Department of Business, Economic Development & Tourism |
Airbnb stays
Airbnb Stays in Oahu
Oahu had 7,157 Airbnb homes in the 12 months to October 2026. They took an estimated 189,026 stays and 1,414,468 nights. A typical stay lasted 7.5 nights and was booked about 67 days ahead, longer than the worldwide stay of 5.2 nights. AirROI's figures cover the 9 towns it tracks in Oahu; places it does not track are not counted, so every total is a floor.
- Airbnb homes
- 7,157
- Airbnb stays, estimate
- 189,026
- Airbnb nights, estimate
- 1,414,468
- Typical stay
- 7.5 nights
- Booked ahead
- 67 days
Busiest months
When Is the Busiest Time in Oahu?
On Airbnb, August was the busiest month in Oahu in the 12 months to October 2026, then March and December. November was the quietest. The busiest months do not sit together, so there is no single high season.
August ranks first, November last
Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
From busiest to quietest: August, March, December, January, July, May, June, October, September, April, February, November.
Month by month: rank, typical stay and days booked ahead
| Month | Share of nights | Booked ahead |
|---|---|---|
| August | 8.7% | 66 days |
| March | 8.7% | 57 days |
| December | 8.6% | 84 days |
| January | 8.5% | 66 days |
| July | 8.4% | 67 days |
| May | 8.3% | 61 days |
| June | 8.3% | 65 days |
| October | 8.3% | 69 days |
| September | 8.3% | 60 days |
| April | 8.3% | 61 days |
| February | 8.0% | 64 days |
| November | 7.5% | 67 days |
Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.
Where guests come from
Where Do Oahu Airbnb Guests Come From?
About eight in ten Oahu Airbnb guests who left a review as of October 2026 were from within the United States (78%), and the top countries abroad were Canada at 6% and Australia at 1.8%, AirROI estimates. Among the same guests, Los Angeles was the top origin city at 3.3%, ahead of San Francisco at 2.5%. The figures rest on 473,117 reviews, written over many years.
78% from within the United States
Among guests who left a review, as of October 2026
- From within the United States 78%
- From abroad 22%
Top countries abroad
Among guests who left a review
Top origin cities
Among guests who left a review
By town
Most Booked Towns in Oahu
Honolulu, Kahuku and Kapolei took 93% of Airbnb stays in Oahu in the 12 months to October 2026. July is the busiest Airbnb month in 2 of the 9 towns, led by Kahuku, and June in 2, led by Kapolei. Among guests who left a review, the share from abroad across these towns runs from 8.6% in Kapolei to 23% in Honolulu.
* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. US is the top origin in every town, among guests who left a review, so this column names the top country abroad. A town with no tourism page of its own links to its Airbnb market page.
FAQ
Questions About Tourism in Oahu
How many tourists visit Oahu?
Oahu had 5,679,047 visitors in 2025, according to the Department of Business, Economic Development & Tourism. AirROI estimates 189,026 Airbnb stays in Oahu in the 12 months to October 2026, which is a separate count of bookings.
When is high season in Oahu?
The busiest Airbnb month in Oahu in the 12 months to October 2026 was August, then March and December.
What is the quietest month in Oahu?
November was the quietest Airbnb month in Oahu in the 12 months to October 2026, ranking 12th of 12, and February ranked 11th. Stays in November were booked about 67 days ahead, against 84 days for December.
How long is a typical Airbnb stay in Oahu?
A typical Airbnb stay in Oahu lasted 7.5 nights in the 12 months to October 2026, booked about 67 days ahead. That is longer than the worldwide 5.2 nights. By month, stays ran from 5.5 nights in September to 8.0 nights in January.
Where do Airbnb guests in Oahu come from?
Of Oahu Airbnb guests who left a review as of October 2026, 78% were from within the United States, AirROI estimates. The top countries abroad were Canada at 6% and Australia at 1.8%. Among the same guests, the top origin city was Los Angeles at 3.3%, ahead of San Francisco at 2.5%.
What is the most booked town in Oahu on Airbnb?
Honolulu was the most booked town in Oahu on Airbnb, with an estimated 155,968 stays in the 12 months to October 2026, ahead of Kahuku and Kapolei.
Are Airbnb stays the same as tourists?
No. The Department of Business, Economic Development & Tourism counts visitors (5,679,047 in 2025). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 189,026 stays are estimates for the 12 months to October 2026.
Method
How These Numbers Are Made
Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 9 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 473,117 reviews and describes guests who left a review, not everyone who stayed. Read the method page.