Casa Uva Entire home · 4 bedrooms Rated 4.92 - Revenue
- $66,029
- Occupancy
- 59.1%
- Daily rate
- $319
Airbnb market data · 202612 months to September 2026
Farmington, NM Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Farmington brought in $20,205 over the 12 months through September 2026, about 31% less than the New Mexico average of $29,323.
The short answer
Farmington Airbnb Market at a Glance
Farmington is cheaper but busier than the New Mexico average. Listings averaged $165 a night and were booked on 45% of available nights, against $260 and 41% for the New Mexico average.
July, usually the best month, brings in about 78% more per listing than January, usually the slowest.
With 120 active listings, Farmington is the 15th-largest of 58 New Mexico markets AirROI tracks. From a year earlier, average revenue fell 10% while the number of active listings grew 60%.
Browse the live Farmington Airbnb market See Every Farmington ListingRevenue
How Much Do Airbnb Hosts Make in Farmington?
Gross bookings per Farmington listing averaged $20,205 over the 12 months to September 2026 (New Mexico average: $29,323), before cleaning, platform and management costs and taxes.
In a typical year, the average Farmington listing brings in $3,540 in July, its best month, and $1,980 in January, its slowest. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.8 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn $5,020+ a month, about 2.2 times the typical property.
- Strong performers (top 25%) earn $3,670 or more, roughly $1,400 a month above the median.
- Typical properties (median) earn about $2,240 a month.
- Entry-level properties (bottom 25%) earn $1,290 or less, about 57% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 1.8 times what January does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average $2,610 $3,780 $1,810
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Farmington Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue, while nightly rates and bookings both peaked in June 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $2,562 | 48.4% | $156 | $85 | 42 days | 6.7 nights |
| Oct 2025 | $2,358 | 46.9% | $157 | $76 | 48 days | 5.6 nights |
| Nov 2025 | $1,993 | 42.5% | $154 | $66 | 26 days | 4.9 nights |
| Dec 2025 | $2,372 | 45.0% | $154 | $77 | 19 days | 4.5 nights |
| Jan 2026 | $1,806 | 37.8% | $151 | $58 | 14 days | 7.6 nights |
| Feb 2026 | $2,196 | 48.7% | $151 | $78 | 23 days | 6.9 nights |
| Mar 2026 | $2,833 | 53.9% | $151 | $91 | 21 days | 6.9 nights |
| Apr 2026 | $2,304 | 44.7% | $151 | $77 | 37 days | 5.1 nights |
| May 2026 | $3,106 | 55.1% | $169 | $100 | 66 days | 6 nights |
| Jun 2026 | $3,448 | 58.5% | $170 | $115 | 42 days | 6.2 nights |
| Jul 2026 | $3,777 | 55.3% | $169 | $122 | 42 days | 6.8 nights |
| Aug 2026 | $2,740 | 47.4% | $169 | $88 | 41 days | 5.7 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Farmington home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Farmington Profitable?
Yes, when it's run well. The average Farmington Airbnb took in $20,205 in the 12 months to September 2026, and run by its owner at everyday costs, about $1,090 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,800 a month.
Cleaning it yourself keeps the $2,230 a year guests pay in cleaning fees, for about $1,280 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $940 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Farmington Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $17,975 | $29,460 |
| Cleaning fees guests pay11% of Farmington bookings | $2,230 | $3,660 |
| Gross bookings | $20,205 | $33,120 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 78% of Farmington listings on Simplified Pricing, 3% for the rest | −$2,560 | −$4,200 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,230 | −$3,660 |
| Utilities and internetAbout 5% of bookings | −$1,010 | −$1,660 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$400 | −$660 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$610 | −$990 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$200 | −$200 |
| Permit and registrationWhere one is required | −$100 | −$100 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −$7,110 | −$11,470 |
| Left for housing costs, then profit | $13,095about $1,090 a month | $21,650about $1,800 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Farmington Airbnb Profit
The estimate starts from Farmington's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Farmington home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Farmington's Top Earners Get There
- More nights booked. The busiest quarter of Farmington listings are booked on 70% or more of their nights, against 46% for the median listing. Ten more booked nights a year at the median rate of $155 adds about $1,530 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $195 a night or more, against a median of $155. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,800 a year.
- Open for the busy months. In a typical year, July brings the average listing about $3,540, against $1,980 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Farmington listings average 4.87 stars, and 54% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,760 a month, against $1,680 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Farmington?
Farmington listings were booked on 45% of the nights they were open over the past year, 4 percentage points above the New Mexico average (41%) and 4 points above the U.S. average (41%). In a typical year, occupancy climbs to 59% in June and falls to 41% in January.
The busiest tenth of listings are booked about three times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 84%+ of open nights, 38 points above the median.
- Strong performers (top 25%) fill 70% or more, roughly five nights a week.
- Typical properties (median) fill about 46% of open nights.
- Entry-level properties (bottom 25%) fill 27% or less, roughly two nights a week.
June is usually the busiest month in Farmington, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 52% 65% 38%
The 12-month rate of 45% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Farmington?
The average nightly rate in Farmington, known as ADR (average daily rate), was $165 over the past year, about 37% below the New Mexico average of $260 and about 48% below the U.S. average of $320. Averaged month by month over the past two years, rates peak in June and July at about $165 and bottom out in September and November at about $140.
The top 10% charge about 2.6 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge $255+ a night, about 1.7 times the median.
- Strong performers (top 25%) charge $195 or more, about $40 above the median.
- Typical properties (median) charge about $155 a night.
- Entry-level properties (bottom 25%) charge $100 or less, about two-thirds of the median.
July rates run 16% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average $152 $170 $129
The 12-month ADR of $165 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Farmington?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Farmington it averaged $77 over the past year, from about $64 in a typical January to about $114 in a typical July.
Per open night, by tier:
- Best-in-class properties (top 10%) earn $147+ per open night, about 2.2 times the median.
- Strong performers (top 25%) earn $104 or more, about $40 a night above the median.
- Typical properties (median) earn about $66 per open night.
- Entry-level properties (bottom 25%) earn $41 or less, about two-thirds of the median.
July RevPAR is about 1.8 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average $86 $122 $58
The 12-month RevPAR of $77 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Farmington
Farmington has one high season, May through July, which makes it a moderately seasonal market. Business is slowest in January and February and slows again in November. A listing earns about 40% more a month in June through August than in December through February.
Average revenue by month in Farmington
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average $2,610 $3,540 $1,980
Revenue by month in Farmington in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | $1,980 |
| February | Low season | $2,230 |
| March | Shoulder season | $2,780 |
| April | Shoulder season | $2,460 |
| May | High season | $2,890 |
| June | High season | $3,210 |
| July | High season | $3,540 |
| August | Shoulder season | $2,600 |
| September | Shoulder season | $2,430 |
| October | Shoulder season | $2,570 |
| November | Low season | $2,220 |
| December | Shoulder season | $2,460 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay–July | $3,210 | 57% | $163 |
| Shoulder seasonMarch–April, August–October, December | $2,550 | 52% | $149 |
| Low seasonJanuary–February, November | $2,140 | 47% | $146 |
How Far in Advance Do Guests Book Airbnb in Farmington?
Guests book Farmington stays 33 days ahead on average (about five weeks). May stays are booked furthest out, about 58 days ahead, and January stays closest to arrival, about 16 days. A typical May booking is made in mid-March.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 35 days 66 days 14 days
The 12-month figure of 33 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Farmington
None of the 120 active listings in Farmington display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Farmington.
Neighborhoods
Best Neighborhoods for Airbnb in Farmington
AirROI's area guide picks eight Farmington neighborhoods that draw short-term rental guests, led by Downtown Farmington, Lake Farmington and Bloomfield. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown Farmington | The heart of the city offering a mix of dining, shopping, and entertainment. Ideal for guests wanting to experience local culture and events. | Museum of Southwestern Biology, Farmington Civic Center, Gateway Park, Animas River, Historic Downtown District |
| Lake Farmington | A popular recreational area for outdoor enthusiasts. Great for those looking to enjoy water activities and nature. | Lake Farmington, Picnic areas, Hiking trails, Fishing spots, Boating opportunities |
| Bloomfield | A neighboring city with its own attractions. Ideal for guests wanting to explore the Four Corners region. | Bloomfield Historical Museum, Aztec Ruins National Monument, Four Corners area, Local parks, Cultural events |
| Farmington North | Residential areas that are family-friendly and close to amenities. Great for longer stays with families or groups. | Local parks, Shopping areas, Dining options, Sports facilities, Community events |
| Fruitland | A quiet suburban area offering a peaceful stay. Ideal for families or those wishing to escape the busier areas. | Fruitland Park, Nature trails, Local markets, Scenic views, Family-friendly activities |
| Angel Peak Scenic Area | A natural wonder with stunning views and outdoor activities. Attracts nature lovers and those seeking adventure. | Angel Peak, Hiking trails, Scenic overlooks, Picnicking areas, Wildlife viewing |
| San Juan River | Attractive for those who enjoy waterfront views and recreational activities. Offers serene environments and outdoor fun. | San Juan River, Fishing spots, Kayaking opportunities, Parks along the river, Wildlife watching |
| Kirtland | Close to Farmington with a mix of residential and natural areas. Good for visitors wanting a quieter stay. | Local parks, Nature trails, Kirtland Historical Society, Community events, Nearby attractions |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Farmington Airbnb Listings by Type and Size
Entire homes make up 88% of listings in Farmington, alongside 15 private-room listings (13%). Houses account for 75% of the stock; hotels, guesthouses and B&Bs come next at 9%.
Mostly entire homes, with a private-room segment
Farmington Airbnb listings by room type
- Entire home 88%
- Private room 13%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 87.5% | 105 |
| Private room | 12.5% | 15 |
Houses dominate the property mix
Farmington Airbnb listings by property type
- House 75%
- Hotel/Boutique 9%
- Apartment/Condo 8%
- Others 4%
- Cabin/Outdoor 4%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| House | 75.0% | 90 |
| Hotel/Boutique | 9.2% | 11 |
| Apartment/Condo | 7.5% | 9 |
| Others | 4.2% | 5 |
| Cabin/Outdoor | 4.2% | 5 |
How Many Bedrooms Do Airbnb Listings in Farmington Have?
Most Farmington homes are built for groups: 58% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (41%). Shares are of the 105 entire homes that give a bedroom count; rented rooms are left out.
Farmington entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
3%
23%
16%
41%
15%
2%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 2.9% | 3 |
| 1 bedroom | 22.9% | 24 |
| 2 bedrooms | 16.2% | 17 |
| 3 bedrooms | 41.0% | 43 |
| 4 bedrooms | 15.2% | 16 |
| 5+ bedrooms | 1.9% | 2 |
What Each Home Size Earns in Farmington
A typical one-bedroom home in Farmington earned $4,400 over the past year, against $40,200 for a four-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 24 | $4,400 | $9,230 | $100 | 39% |
| 2 bedrooms | 17 | $17,200 | $19,100 | $147 | 50% |
| 3 bedrooms | 43 | $21,900 | $23,100 | $185 | 45% |
| 4 bedrooms | 16 | $40,200 | $38,300 | $261 | 53% |
How Many Guests Do Airbnbs in Farmington Sleep?
The most common capacity in Farmington is six guests (27% of listings), and 57% of listings sleep six or more. Shares are of the 106 listings with a guest capacity on file (88% of the market).
Farmington listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
1%
21%
5%
13%
4%
27%
5%
25%
Guest capacity in numbers
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 0.9% | 1 |
| 2 guests | 20.8% | 22 |
| 3 guests | 4.7% | 5 |
| 4 guests | 13.2% | 14 |
| 5 guests | 3.8% | 4 |
| 6 guests | 27.4% | 29 |
| 7 guests | 4.7% | 5 |
| 8+ guests | 24.5% | 26 |
How Farmington Airbnb Listings Are Set Up
Farmington hosts set up an average of 3 beds per listing, close to one bed per bedroom. Only 37% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 12
- Beds per listing
- 3
- Show exact location
- 37%
What Amenities Do Airbnb Listings in Farmington Offer?
Free on-site parking is close to standard in Farmington: 95% of listings offer it, and 60% have a backyard.
Share of Farmington listings with each common amenity
Airbnb Amenities Linked to Higher Revenue in Farmington
Listings in Farmington with a pool earned about 2.3 times as much a year, on average, as those without: $42,500 against $18,200. The gap is smaller for a backyard (about twice as much) and outdoor furniture (about 75% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for Farmington listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
Revenue by amenity in numbers
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Pool | 8% | $42,500 | $18,200 | +134% |
| Backyard | 60% | $25,600 | $12,100 | +112% |
| Outdoor furniture | 56% | $25,000 | $14,200 | +76% |
| Patio or balcony | 53% | $25,000 | $14,700 | +71% |
| Hot tub | 8% | $32,300 | $19,100 | +69% |
| Fire pit | 24% | $29,200 | $17,300 | +68% |
| BBQ grill | 38% | $26,200 | $16,500 | +59% |
| Smart lock | 18% | $28,300 | $18,500 | +53% |
| Indoor fireplace | 25% | $27,300 | $17,800 | +53% |
| Pets allowed | 32% | $26,400 | $17,300 | +52% |
Guests
Who Books Airbnbs in Farmington?
Farmington draws mostly domestic guests: 96% of those who left reviews live in the United States. Albuquerque alone accounts for 13% of reviews. English is spoken by 74% of guests, and Spanish by 15%.
96% of Farmington guests are domestic
Where guests who left reviews live
- Domestic 96%
- International 4%
Where Farmington guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Albuquerque | 13.1% |
| Phoenix | 2.4% |
| Rio Rancho | 2.0% |
| Colorado | 1.8% |
| Farmington | 1.7% |
Where Farmington guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| United States | 96.0% |
| Germany | 0.7% |
| Canada | 0.7% |
| Mexico | 0.6% |
| United Kingdom | 0.6% |
Languages spoken by Farmington guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 74.2% |
| Spanish | 15.1% |
| German | 1.5% |
| Korean | 1.2% |
| French | 1.1% |
What Are Airbnb Guest Ratings in Farmington?
Farmington Airbnbs average 4.87 stars, and 54% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.86.
Communication and check-in score highest in Farmington; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.90 |
| Cleanliness | 4.89 |
| Communication | 4.95 |
| Location | 4.87 |
| Check-in | 4.95 |
| Value | 4.86 |
Booking patterns
How Guests Book in Farmington: Stays, Rules and Fees
About three-quarters of Farmington listings are open to guests more than 180 days a year, but only 28% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 29% of listings; blocked nights include any the host closes off.
Days a year Farmington listings are open to guests
Share of listings by days a year
- 271-366 days 45%
- 181-270 days 30%
- 91-180 days 23%
- 31-90 days 2%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 45.0% | 54 |
| 181-270 days | 30.0% | 36 |
| 91-180 days | 23.3% | 28 |
| 31-90 days | 1.7% | 2 |
Days a year Farmington listings are booked or blocked
Share of listings by days a year
- 271-366 days 2%
- 181-270 days 26%
- 91-180 days 29%
- 31-90 days 28%
- 1-30 days 16%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 1.7% | 2 |
| 181-270 days | 25.8% | 31 |
| 91-180 days | 29.2% | 35 |
| 31-90 days | 27.5% | 33 |
| 1-30 days | 15.8% | 19 |
What Is the Average Length of Stay for Airbnb in Farmington?
The average Farmington booking lasts 7.1 nights, longest in January and shortest in December. Listings took about 21 bookings each over the year, some 2,550 in all. Nearly six in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Farmington
Average nights per booking, by month of stay
Average 6.1 nights 7.5 nights 4.6 nights
Two-year average by calendar month.
Farmington Airbnb Minimum Stay Requirements
More than three-quarters of listings in Farmington accept stays of one or two nights. A smaller group, 7%, takes only stays of 30 nights or more.
Minimum stay set by Farmington listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Farmington?
Flexible is the most common cancellation policy in Farmington, used by 38% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: nearly two-thirds of listings offer Flexible or Moderate terms, against 33% on Firm or stricter ones.
Cancellation policies of Farmington listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Farmington?
Nearly eight in ten Farmington listings charge a cleaning fee. The typical fee is $100, and some higher fees lift the average to $174. Spread over the average stay of 7.1 nights, that adds roughly $14 a night to what guests pay. For listings that charge one, cleaning fees make up about 11% of gross revenue.
- Median cleaning fee
- $100
- Average cleaning fee
- $174
- Listings charging a fee
- 78.3%
- Share of gross revenue
- 11.1%
Top earners
Top-Earning Airbnbs and Hosts in Farmington
The top-grossing Airbnb in Farmington, a four-bedroom home, took in $66,000 over the past year, about 3.3 times the city's average of $20,200.
Casa Uva Entire home · 4 bedrooms Rated 4.92 
Large Estate in the Foothills Entire home · 5 bedrooms Rated 4.83 - Revenue
- $63,392
- Occupancy
- 50.4%
- Daily rate
- $344
Family Home | Hot Tub, Movie & Game Room Entire home · 4 bedrooms Rated 5.00 - Revenue
- $62,486
- Occupancy
- 69.3%
- Daily rate
- $353
Wildflower Friends & Family Hub Entire home · 4 bedrooms Rated 4.95 - Revenue
- $61,803
- Occupancy
- 66.6%
- Daily rate
- $255
Cozy Farmington Home Entire home · 4 bedrooms Rated 4.99 - Revenue
- $61,793
- Occupancy
- 68.0%
- Daily rate
- $239
3Br Farmington Home | Animas Valley Mall + Pets Entire home · 3 bedrooms Rated 4.96 - Revenue
- $53,773
- Occupancy
- 52.0%
- Daily rate
- $245
Who Are the Top Airbnb Hosts in Farmington?
Elena is the top-grossing host in Farmington, with $181,000 in bookings across 6 listings over the past year. Together, the ten top-grossing hosts run 30% of the market's 120 listings.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Elena | 6 | $181,081 | $30,180 | 4.89/5 | |
| Shirley | 12 | $158,477 | $13,206 | 4.91/5 | |
| Evolve | 3 | $102,078 | $34,026 | 4.79/5 | |
| 4 | Lindsey | 2 | $73,165 | $36,583 | 4.71/5 |
| 5 | Brent | 3 | $71,396 | $23,799 | 4.90/5 |
| 6 | Jordan | 2 | $70,995 | $35,498 | 4.82/5 |
| 7 | Nikki | 3 | $68,675 | $22,892 | 4.99/5 |
| 8 | EverJay LLC Jocelyn And Jason | 1 | $66,029 | $66,029 | 4.92/5 |
| 9 | Mandy & Bill | 3 | $64,436 | $21,479 | 4.91/5 |
| 10 | Ashley | 1 | $63,392 | $63,392 | 4.83/5 |
Who Are the Airbnb Hosts in Farmington?
Only 4% of Farmington listings are classed as professionally managed, though 41% of listings have a co-host. Two-thirds of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 78% of listings.
- Superhosts
- 65.8%
- Professional management
- 4.2%
- Cohosted listings
- 40.8%
- Instant Book enabled
- 38.3%
- Simplified Pricing
- 77.5%
Nearby markets
Farmington vs. Nearby Airbnb Markets
Of the six nearby markets in the table, all within 88 km, Durango (82 km away) earned the most per listing, about 84% more than Farmington.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Aztec 20 km | 33 | $19,437 | $168 | 45% |
| Mancos 69 km | 94 | $22,902 | $221 | 39% |
| Cortez 76 km | 107 | $20,004 | $157 | 42% |
| Durango 82 km | 1,088 | $37,251 | $379 | 37% |
| Dolores 87 km | 107 | $22,656 | $215 | 41% |
| Bayfield 88 km | 194 | $20,733 | $262 | 35% |
Other Airbnb Markets in New Mexico
- Albuquerque Airbnb data 1,919 listings
- Santa Fe Airbnb data 1,787 listings
- Ruidoso Airbnb data 1,214 listings
- Angel Fire Airbnb data 716 listings
- Las Cruces Airbnb data 501 listings
- Red River Airbnb data 395 listings
- Taos Airbnb data 320 listings
- El Prado Airbnb data 232 listings
See all 58 New Mexico Airbnb markets
Markets Similar to Farmington
Markets elsewhere in the United States with a similar nightly rate and occupancy to Farmington:
- Clovis Airbnb data CA · $162/night · 44.9%
- Sanford Airbnb data FL · $165/night · 44.3%
- Ogden Airbnb data UT · $168/night · 44.6%
- Cookeville Airbnb data TN · $160/night · 45.0%
- Kingsport Airbnb data TN · $170/night · 44.7%
- Lakeland Airbnb data FL · $166/night · 44.1%
FAQ
Farmington Airbnb FAQ
How much do Airbnb hosts make in Farmington?
An active Farmington Airbnb grossed $20,205 on average in the 12 months to September 2026, according to AirROI's tracking of 120 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,670 or more in a typical month.
How much can I make on Airbnb in Farmington?
It depends most on the home's size, location and how it's run. The middle half of Farmington listings earn between $1,290 and $3,670 in a typical month, and the top tenth $5,020 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Farmington?
Listings in Farmington were booked on 45% of available nights over the past year. That compares with 41% for the New Mexico average. June is usually the busiest month.
How much does an Airbnb cost per night in Farmington?
The average booked night in Farmington cost $165 before fees. Half of listings charge between $100 and $195, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Farmington?
None of the active Farmington listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Farmington?
Yes, when it's run well. The average Farmington Airbnb grossed $20,205 in the 12 months to September 2026, 31% below the New Mexico average of $29,323. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $13,095 a year (about $1,090 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,800 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Farmington?
July usually pays best, averaging $3,540 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Farmington?
Each night a Farmington listing was open to book earned $77 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $147 or more.
How far in advance do guests book Airbnbs in Farmington?
Farmington stays were booked 33 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Farmington?
The average Farmington Airbnb stay lasted 7.1 nights over the past year. A listing took 21 reservations over the year on average.
How are Airbnbs in Farmington rated?
Guests rate Farmington Airbnbs 4.87 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Farmington?
Downtown Farmington, Lake Farmington and Bloomfield draw the most short-term rental interest in Farmington. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Farmington?
AirROI counted 120 active Airbnb listings in Farmington as of September 2026. The closest tracked market is Aztec, 20 km away.
How much are Airbnb cleaning fees in Farmington?
In Farmington, nearly eight in ten listings add a cleaning fee. The median fee is $100, and some higher fees lift the average to $174.
Method
About This Data
Figures on this page cover 120 active Airbnb listings in Farmington from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.