Spring Lake, North Carolina Airbnb Market Data 2025: STR Report & Statistics
How much can you earn on Airbnb in Spring Lake, North Carolina? Based on AirROI's 2025 dataset (November 2024 – October 2025), the short answer is $14,861 per year — at a $130 nightly rate, 38.5% occupancy, and a N/A RevPAR.
With just 18 active listings, Spring Lake is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply declined 10.0% and revenue has grown even as nightly rates softened, pointing to strengthened occupancy among remaining listings. Fewer competitors and resilient demand create favorable conditions for well-run properties.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Spring Lake?
In Spring Lake, the headline Airbnb metrics are $14,861 in average annual revenue,38.5% occupancy, $130 ADR, and $0 in RevPAR, and guests book about 38 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Spring Lake?
Understanding the monthly revenue variations for Airbnb listings in Spring Lake is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Spring Lake is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Spring Lake across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,556+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,127 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,207 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $551, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Spring Lake
What Is the Monthly Airbnb Occupancy Rate in Spring Lake?
Maximize your bookings by understanding the Spring Lake STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Spring Lake:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Spring Lake
What Is the Average Airbnb Nightly Rate in Spring Lake?
Effective short term rental pricing strategy in Spring Lake involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Spring Lake typically peaks in May and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $206+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $178 or more.
- Typical properties (Median) charge around $120 per night.
- Entry-level properties (Bottom 25%) earn around $77 per night.
Average Daily Rate (ADR) Trend by Month in Spring Lake
What Is the RevPAR for Airbnb in Spring Lake?
RevPAR in Spring Lake is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Spring Lake
RevPAR Insights for Spring Lake
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Spring Lake benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Spring Lake?
Spring Lake's peak Airbnb season falls in June, December, July, while the softest stretch is January, February, April. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (June, December, July)
- Revenue averages $1,916 per month
- Occupancy rates average 47.6%
- Daily rates average $136
Shoulder Season
- Revenue averages $1,598 per month
- Occupancy maintains around 39.7%
- Daily rates hold near $135
Low Season (January, February, April)
- Revenue drops to average $1,141 per month
- Occupancy decreases to average 39.1%
- Daily rates adjust to average $140
Seasonality Insights for Spring Lake
- The Airbnb seasonality pattern in Spring Lake shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Spring Lake's highest earning potential, with monthly revenues climbing to $1,952, occupancy reaching 51.2%, and ADRs peaking at $142.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,074, occupancy could drop to 35.9%, and ADRs may adjust to $124.
- Lower occupancy paired with meaningful seasonality means hosts in Spring Lake need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Spring Lake seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Spring Lake?
Low regulation and minimal registration activity in Spring Lake, North Carolina, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Spring Lake to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Spring Lake?
With a compact short-term rental market, Spring Lake gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Downtown Spring Lake | Charming area with a rich history and close proximity to parks and local eateries. Perfect for visitors wanting to experience local culture and events. | Lake Park, Spring Lake Community Library, Local Art Galleries, Historical Sites, Parks and Recreational Areas |
| Fort Bragg Area | Close to the military base, attracting visiting military personnel and families. High demand for short-term rentals due to regular personnel changes and training exercises. | Fort Bragg, Cheyenne Mountain, Local Dining Options, Shopping Centers |
| Clark Park | Neighborhood park with outdoor activities attracting families. Ideal for hosting guests who enjoy nature and recreational opportunities just a short drive from the city. | Clark Park, Picnic Areas, Walking Trails |
| Cameo Woods | Residential area with family-friendly amenities, appealing to those visiting for family gatherings or school events. Quiet environment with a home-like feel. | Residential Parks, Local Shops, Family-friendly Restaurants |
| Spring Lake Golf Club | Attracts golf enthusiasts and those looking for a peaceful retreat with scenic views and outdoor activities. Great for hosting leisure travelers and weekend getaways. | Spring Lake Golf Club, Tee-off areas, Local Golf Events |
| Mumford Point | Nearby to natural recreational areas and lakes, popular among nature lovers and those seeking relaxation by the water. Ideal for summer vacations and outdoor activities. | Lake Rim Park, Fishing Areas, Nature Trails |
| Basin Park | A green oasis in the city with community events occurring throughout the year. Great for visitors who want to interact with the local community and culture. | Basin Lake, Community Events, Walking Trails |
| Pinehurst Area | A bit further out, known for its golf courses and beautiful landscapes, attracting tourists interested in leisure and golfing experiences. High-end accommodations are popular here. | Pinehurst Resort, Golf Courses, Nature Trails, Local Spas |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Spring Lake offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Spring Lake?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Spring Lake
- The Spring Lake Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.2% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Spring Lake, House properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 50% portion, catering likely to families or larger groups.
Spring Lake Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Spring Lake
- The dominant room capacity in Spring Lake is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 66.6% of the active Airbnb listings in Spring Lake, indicating a high concentration in these sizes.
Spring Lake Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Spring Lake
- The most common guest capacity trend in Spring Lake vacation rentals is listings accommodating 6 guests (33.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Spring Lake STR market, accounting for 50.0% of listings.
- 44.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Spring Lake.
- On average, properties in Spring Lake are equipped to host 4.1 guests.
What Amenities Do Airbnb Guests Expect in Spring Lake?
Amenity Prevalence
Amenity Insights for Spring Lake
- Essential amenities in Spring Lake that guests expect include: Kitchen, Free parking on premises, Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, TV, Bed linens are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Spring Lake: Kitchen, Free parking on premises, Wifi, Air conditioning.
- Consider adding popular differentiators like Smoke alarm or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Spring Lake to stay competitive.
Dive Deeper: Advanced Spring Lake STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Spring Lake. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSpring Lake Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Spring Lake
- The typical guest profile for Airbnb in Spring Lake consists of primarily domestic travelers (99%), often arriving from nearby Fayetteville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.1% of guests.
- Key international markets include United States (99.1%) and Canada (0.9%).
- Top languages spoken are English (81.7%) followed by Spanish (10%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Fayetteville and Charlotte.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Spring Lake Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Spring Lake
- The most common availability pattern in Spring Lake falls within the 271-366 days range, representing 38.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 61.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Spring Lake (27.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 38.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Spring Lake?
Average Booking Lead Time by Month
Booking Lead Time Insights for Spring Lake
- The overall average booking lead time for vacation rentals in Spring Lake is 38 days.
- Guests book furthest in advance for stays during May (average 88 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (51 days avg.) sees the longest lead times, while Winter (17 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Spring Lake.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these Spring Lake averages to identify opportunities for dynamic pricing adjustments.
Spring Lake Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
50% of total
2 Nights
2 listings
11.1% of total
30+ Nights
7 listings
38.9% of total
Key Insights
- The most prevalent minimum stay requirement in Spring Lake is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.1%) of the Spring Lake Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (38.9%) caters to monthly stays (30+ nights) in Spring Lake, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50% of Spring Lake hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 38.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Spring Lake.
Spring Lake Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
8 listings
44.4% of total
Moderate
3 listings
16.7% of total
Firm
2 listings
11.1% of total
Strict
5 listings
27.8% of total
Cancellation Policy Insights for Spring Lake
- The prevailing Airbnb cancellation policy trend in Spring Lake is Flexible, used by 44.4% of listings.
- There's a relatively balanced mix between guest-friendly (61.1%) and stricter (38.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 44.4% market standard in Spring Lake.
- Regularly review your cancellation policy against competitors and market demand shifts in Spring Lake.
What Do the Top Airbnb Listings in Spring Lake Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Spring Lakebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
House on 20 Acres w/ On-Site Pond in Spring Lake!
Entire Place • 3 bedrooms
Relaxing Spa/4BDR/Sleeps 8 - 20 min to FT Bragg!
Entire Place • 4 bedrooms
Home away from Home
Entire Place • 2 bedrooms
Studio 415 | Accessible 1st Floor w/ Self Check-in
Entire Place • 2 bedrooms
Studio 409 | Accessible 1st Floor w/ Premium Wifi
Entire Place • 2 bedrooms
Studio apt in the counrty- close to Ft. Liberty!
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Spring Lake?
Learn from the best! This table showcases top-performing Airbnb hosts in Spring Lake based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marlena | 2 | $53,966 | 87 | 4.89/5.0 |
| Evolve | 1 | $45,057 | 23 | 4.74/5.0 |
| Alex | 1 | $34,388 | 78 | 4.99/5.0 |
| Lisa | 1 | $29,237 | 91 | 5.00/5.0 |
| Evolve | 5 | $26,108 | 43 | 4.71/5.0 |
| Cameo | 1 | $18,222 | 154 | 4.94/5.0 |
| Nathasha | 1 | $15,609 | 28 | 4.93/5.0 |
| Jennifer | 1 | $15,146 | 57 | 5.00/5.0 |
| Jillian | 1 | $13,524 | 101 | 4.88/5.0 |
| Ciera | 3 | $11,699 | 19 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Spring Lake.
How Does Spring Lake's Airbnb Market Compare to Nearby Cities?
How does the Spring Lake Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Cedar Point, Spring Lake has 14 percentage points lower occupancy and about $173 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Littleton | 119 | $4,655 | $497.10 | 39% |
| Wrightsville Beach | 467 | $4,582 | $536.93 | 37% |
| Cedar Point | 26 | $4,200 | $302.41 | 53% |
| Emerald Isle | 452 | $3,970 | $389.68 | 41% |
| Bracey | 49 | $3,903 | $473.82 | 37% |
| Macon | 40 | $3,758 | $515.81 | 32% |
| Henrico | 71 | $3,754 | $466.21 | 36% |
| North Topsail Beach | 851 | $3,710 | $420.25 | 38% |
| Surf City | 679 | $3,610 | $376.97 | 38% |
| Semora | 45 | $3,603 | $389.77 | 38% |
Frequently Asked Questions About Airbnb in Spring Lake
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Spring Lake.
How much do Airbnb hosts make in Spring Lake?
Spring Lake hosts earn about $14,861 per year on average, with an average nightly rate of $130 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Spring Lake, North Carolina, not the ceiling for the best operators. Source: AirROI 2025 data, Spring Lake market, November 2024 to October 2025.
What is the average Airbnb occupancy rate in Spring Lake?
The average Airbnb occupancy rate in Spring Lake is 38.5%. June is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Spring Lake?
Listings in Spring Lake average $130 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Spring Lake?
Spring Lake currently has about 18 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Spring Lake?
AirROI currently classifies the short-term rental regulation level in Spring Lake as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Spring Lake?
RevPAR in Spring Lake is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Spring Lake?
Occupancy of 38.5% means Spring Lake is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $14,861, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Spring Lake?
The average booking lead time in Spring Lake is about 38 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Spring Lake?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Spring Lake include Historic Downtown Spring Lake, Fort Bragg Area, Clark Park. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Spring Lake?
entire_home listings make up 72.2% of the active supply in Spring Lake. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Spring Lake compare to nearby Airbnb markets?
Among neighboring markets, Littleton posts $55,861 in average annual revenue with 38.8% occupancy, compared to Spring Lake's $14,861 and 38.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Spring Lake?
June is the highest-revenue month in Spring Lake, while January is the softest. The revenue spread between them indicates moderate seasonality with a clear peak period, giving hosts opportunities to maximize rates during high demand without facing dramatic off-season drops.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-10-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.