What Are the Best Places to Invest in Airbnb in Albania?

Source: AirROI Reviewed by Jun Zhou , Founder @ AirROI

Updated: 2026-04-08

The short-term rental market in Albania spans 39 cities tracked in AirROI's 2026 dataset, ranging from mature urban markets with thousands of active listings to emerging destinations where early operators still have pricing leverage. Supply growth, regulation, and seasonal demand vary significantly across the region — making market selection one of the highest-leverage decisions an Airbnb investor can make.

This page ranks the best Airbnb markets in Albania across four dimensions: market depth (active listings), revenue, nightly rate (ADR), and occupancy rate. Tirana, Central Albania leads by market size with 2,403 active listings and $518/month revenue. Across all ranked markets, average occupancy is 32.6% with $451/month in average revenue and $83/night ADR. 39 of 39 markets carry a low regulation profile — a key consideration for investors evaluating compliance costs and time-to-market.

Rankings based on AirROI's analysis of 20,000,000+ short-term rental listings across revenue, ADR, occupancy, and regulation. See ranking methodology.

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Top Airbnb Markets in Albania by Active Listings

Active listing count is the most direct measure of a market's depth, maturity, and investor confidence. Cities with the most Airbnb listings in Albania attract the highest volume of travelers and offer the most reliable benchmarking data for pricing and revenue projections. Tirana, Central Albania leads with 2,403 active short-term rental listings and $518/month in average revenue.

#	Market	Active Listings (TTM)	Revenue/mo	ADR	Occupancy	Regulation
1	Tirana, Central Albania	2,403	$518	$58	39.5%	Low
2	Sarandë, Southern Albania	1,639	$577	$88	41.2%	Low
3	Bashkia Durrës, Northern Albania	1,213	$616	$92	37.1%	Low
4	Vlora, Southern Albania	1,027	$410	$75	36.4%	Low
5	Himarë, Southern Albania	683	$738	$124	40.8%	Low
6	Ksamil, Southern Albania	524	$461	$90	38.2%	Low
7	Saranda, Vlorë County	426	$593	$95	40.9%	Low
8	Kavaje, Central Albania	289	$573	$101	33.2%	Low
9	Shkoder, Northern Albania	236	$582	$80	31.4%	Low
10	Durrës, Durrës County	229	$484	$88	39.3%	Low
11	Berat, Southern Albania	222	$305	$55	27.5%	Low
12	Tiranë, Tirana County	214	$454	$58	38.3%	Low
13	Orikum, Southern Albania	207	$426	$93	34.5%	Low
14	Vlorë, Vlorë County	189	$308	$78	36.9%	Low
15	Lezhë Municipality, Northern Albania	170	$257	$79	28.6%	Low
16	Gjirokastra, Southern Albania	144	$311	$55	29.7%	Low
17	Lukovë, Southern Albania	141	$331	$73	31.8%	Low
18	Korçë, Southern Albania	96	$199	$70	18.7%	Low
19	Kavaja, Central Albania	93	$403	$79	35.4%	Low
20	Shkodër, Shkodër County	87	$340	$59	32.4%	Low
21	Qendër Vlorë, Southern Albania	72	$644	$88	37.3%	Low
22	Pogradec, Southern Albania	69	$189	$56	26.1%	Low
23	Velipojë, Northern Albania	65	$280	$77	31.1%	Low
24	Plazhi San Pietro, Durrës County	55	$1,193	$188	40.7%	Low
25	Kashar, Central Albania	51	$486	$142	33.1%	Low
26	Farkë, Central Albania	49	$758	$88	35.0%	Low
27	Golem, Tirana County	48	$570	$99	35.8%	Low
28	Përmet, Southern Albania	37	$192	$45	24.8%	Low
29	Shalë, Northern Albania	32	$388	$68	35.2%	Low
30	Elbasan, Central Albania	31	$172	$46	23.3%	Low
31	Kamez, Central Albania	30	$400	$64	32.3%	Low
32	Buçimas, Southern Albania	24	$181	$59	29.3%	Low
33	Kruje, Northern Albania	23	$594	$86	29.8%	Low
34	Kruja, Northern Albania	22	$137	$50	20.4%	Low
35	Bashkia Divjakë, Southern Albania	20	$409	$87	25.1%	Low
36	Fier, Southern Albania	20	$207	$44	28.4%	Low
37	Petran, Southern Albania	18	$483	$87	26.4%	Low
38	Velabisht, Southern Albania	18	$730	$100	28.2%	Low
39	Dhërmi, Vlorë County	18	$701	$184	36.5%	Low

Most Profitable Airbnb Markets in Albania by Revenue

The most profitable Airbnb cities in Albania are those where hosts earn the highest average monthly revenue per listing — the single most telling indicator of a market's income potential. Plazhi San Pietro, Durrës County leads with $1,193/month at $188 ADR and 40.7% occupancy. Whether you are evaluating your first STR investment or benchmarking an existing property, these top-earning Airbnb markets show where vacation rentals generate the greatest short-term rental income.

#	Market	Revenue/mo	Active Listings (TTM)	ADR	Occupancy	Regulation
1	Plazhi San Pietro, Durrës County	$1,193	55	$188	40.7%	Low
2	Farkë, Central Albania	$758	49	$88	35.0%	Low
3	Himarë, Southern Albania	$738	683	$124	40.8%	Low
4	Velabisht, Southern Albania	$730	18	$100	28.2%	Low
5	Dhërmi, Vlorë County	$701	18	$184	36.5%	Low
6	Qendër Vlorë, Southern Albania	$644	72	$88	37.3%	Low
7	Bashkia Durrës, Northern Albania	$616	1,213	$92	37.1%	Low
8	Kruje, Northern Albania	$594	23	$86	29.8%	Low
9	Saranda, Vlorë County	$593	426	$95	40.9%	Low
10	Shkoder, Northern Albania	$582	236	$80	31.4%	Low
11	Sarandë, Southern Albania	$577	1,639	$88	41.2%	Low
12	Kavaje, Central Albania	$573	289	$101	33.2%	Low
13	Golem, Tirana County	$570	48	$99	35.8%	Low
14	Tirana, Central Albania	$518	2,403	$58	39.5%	Low
15	Kashar, Central Albania	$486	51	$142	33.1%	Low
16	Durrës, Durrës County	$484	229	$88	39.3%	Low
17	Petran, Southern Albania	$483	18	$87	26.4%	Low
18	Ksamil, Southern Albania	$461	524	$90	38.2%	Low
19	Tiranë, Tirana County	$454	214	$58	38.3%	Low
20	Orikum, Southern Albania	$426	207	$93	34.5%	Low
21	Vlora, Southern Albania	$410	1,027	$75	36.4%	Low
22	Bashkia Divjakë, Southern Albania	$409	20	$87	25.1%	Low
23	Kavaja, Central Albania	$403	93	$79	35.4%	Low
24	Kamez, Central Albania	$400	30	$64	32.3%	Low
25	Shalë, Northern Albania	$388	32	$68	35.2%	Low
26	Shkodër, Shkodër County	$340	87	$59	32.4%	Low
27	Lukovë, Southern Albania	$331	141	$73	31.8%	Low
28	Gjirokastra, Southern Albania	$311	144	$55	29.7%	Low
29	Vlorë, Vlorë County	$308	189	$78	36.9%	Low
30	Berat, Southern Albania	$305	222	$55	27.5%	Low
31	Velipojë, Northern Albania	$280	65	$77	31.1%	Low
32	Lezhë Municipality, Northern Albania	$257	170	$79	28.6%	Low
33	Fier, Southern Albania	$207	20	$44	28.4%	Low
34	Korçë, Southern Albania	$199	96	$70	18.7%	Low
35	Përmet, Southern Albania	$192	37	$45	24.8%	Low
36	Pogradec, Southern Albania	$189	69	$56	26.1%	Low
37	Buçimas, Southern Albania	$181	24	$59	29.3%	Low
38	Elbasan, Central Albania	$172	31	$46	23.3%	Low
39	Kruja, Northern Albania	$137	22	$50	20.4%	Low

Most Expensive Airbnb Markets in Albania by Nightly Rate

The average daily rate (ADR) measures how much guests pay per night in each market, making it the clearest indicator of a city's short-term rental pricing power. Plazhi San Pietro, Durrës County commands the highest Airbnb nightly rate in Albania at $188/night, generating $1,193/month at 40.7% occupancy. Markets with premium nightly pricing typically feature high-demand destinations where travelers pay a significant premium over hotel alternatives.

#	Market	ADR	Active Listings (TTM)	Revenue/mo	Occupancy	Regulation
1	Plazhi San Pietro, Durrës County	$188	55	$1,193	40.7%	Low
2	Dhërmi, Vlorë County	$184	18	$701	36.5%	Low
3	Kashar, Central Albania	$142	51	$486	33.1%	Low
4	Himarë, Southern Albania	$124	683	$738	40.8%	Low
5	Kavaje, Central Albania	$101	289	$573	33.2%	Low
6	Velabisht, Southern Albania	$100	18	$730	28.2%	Low
7	Golem, Tirana County	$99	48	$570	35.8%	Low
8	Saranda, Vlorë County	$95	426	$593	40.9%	Low
9	Orikum, Southern Albania	$93	207	$426	34.5%	Low
10	Bashkia Durrës, Northern Albania	$92	1,213	$616	37.1%	Low
11	Ksamil, Southern Albania	$90	524	$461	38.2%	Low
12	Qendër Vlorë, Southern Albania	$88	72	$644	37.3%	Low
13	Durrës, Durrës County	$88	229	$484	39.3%	Low
14	Sarandë, Southern Albania	$88	1,639	$577	41.2%	Low
15	Farkë, Central Albania	$88	49	$758	35.0%	Low
16	Bashkia Divjakë, Southern Albania	$87	20	$409	25.1%	Low
17	Petran, Southern Albania	$87	18	$483	26.4%	Low
18	Kruje, Northern Albania	$86	23	$594	29.8%	Low
19	Shkoder, Northern Albania	$80	236	$582	31.4%	Low
20	Lezhë Municipality, Northern Albania	$79	170	$257	28.6%	Low
21	Kavaja, Central Albania	$79	93	$403	35.4%	Low
22	Vlorë, Vlorë County	$78	189	$308	36.9%	Low
23	Velipojë, Northern Albania	$77	65	$280	31.1%	Low
24	Vlora, Southern Albania	$75	1,027	$410	36.4%	Low
25	Lukovë, Southern Albania	$73	141	$331	31.8%	Low
26	Korçë, Southern Albania	$70	96	$199	18.7%	Low
27	Shalë, Northern Albania	$68	32	$388	35.2%	Low
28	Kamez, Central Albania	$64	30	$400	32.3%	Low
29	Buçimas, Southern Albania	$59	24	$181	29.3%	Low
30	Shkodër, Shkodër County	$59	87	$340	32.4%	Low
31	Tiranë, Tirana County	$58	214	$454	38.3%	Low
32	Tirana, Central Albania	$58	2,403	$518	39.5%	Low
33	Pogradec, Southern Albania	$56	69	$189	26.1%	Low
34	Berat, Southern Albania	$55	222	$305	27.5%	Low
35	Gjirokastra, Southern Albania	$55	144	$311	29.7%	Low
36	Kruja, Northern Albania	$50	22	$137	20.4%	Low
37	Elbasan, Central Albania	$46	31	$172	23.3%	Low
38	Përmet, Southern Albania	$45	37	$192	24.8%	Low
39	Fier, Southern Albania	$44	20	$207	28.4%	Low

Highest Occupancy Airbnb Markets in Albania

Airbnb occupancy rate measures the percentage of available nights actually booked — the most telling indicator of short-term rental demand in a market. Sarandë, Southern Albania leads Albania with 41.2% occupancy, $577/month revenue, and 1,639 active listings. Markets with the highest STR occupancy rates reflect strong, sustained guest demand — a critical signal for investors evaluating where properties will stay consistently booked year-round. This ranking is filtered to markets with 300+ listings to ensure statistical reliability.

#	Market	Occupancy	Active Listings (TTM)	Revenue/mo	ADR	Regulation
1	Sarandë, Southern Albania	41.2%	1,639	$577	$88	Low
2	Saranda, Vlorë County	40.9%	426	$593	$95	Low
3	Himarë, Southern Albania	40.8%	683	$738	$124	Low
4	Tirana, Central Albania	39.5%	2,403	$518	$58	Low
5	Ksamil, Southern Albania	38.2%	524	$461	$90	Low
6	Bashkia Durrës, Northern Albania	37.1%	1,213	$616	$92	Low
7	Vlora, Southern Albania	36.4%	1,027	$410	$75	Low

How to Choose an Airbnb Investment Market in Albania

No single ranking tells the full story. The best Airbnb market for a given investor depends on their capital, risk tolerance, operating model, and income goals. The four ranking dimensions on this page — market depth, revenue, ADR, and occupancy — serve different investor profiles.

If you prioritize predictable cash flow, start with the occupancy rankings. Markets where occupancy exceeds 55% offer consistent bookings and lower vacancy risk. High-occupancy markets may not have the highest nightly rates, but their revenue stability makes them better suited for mortgage-backed investments where monthly debt coverage matters more than peak earnings.

If you're targeting maximum income per property, use the revenue rankings. Revenue is the product of nightly rate and occupancy — it captures the combined effect of both. The highest-revenue Airbnb markets in Albania tend to be destination cities where travelers stay longer and pay a premium for entire-home listings.

If you're evaluating luxury or premium positioning, the ADR rankings show where guests are willing to pay top dollar per night. High-ADR markets reward property upgrades, professional photography, and amenity investments. However, a high nightly rate with low occupancy may generate less income than a moderately priced listing that stays booked consistently.

If you want the deepest market data, the active listings rankings identify cities with the largest short-term rental supply. More listings mean more comparable properties for pricing, more data points for revenue projections, and typically a more liquid resale market if your investment thesis changes.

In all cases, check the regulation column before committing capital. A profitable market with high regulation may require permits, annual caps on rental days, or costly compliance steps that erode returns. Markets with low regulation offer faster time-to-market but may tighten rules as STR supply grows.

Short-Term Rental Regulation in Albania

Understanding the regulatory environment is critical for any Airbnb investment in Albania. Regulation affects licensing costs, annual operating limits, tax obligations, and the long-term viability of a short-term rental strategy.

Across the 39 markets ranked on this page: 39 have a low regulation profile (generally operator-friendly with minimal licensing requirements), 0 have medium regulation (some permit or registration requirements), and 0 have high regulation (strict licensing, annual rental day caps, or active enforcement). Markets with low regulation offer the lowest barrier to entry, while high-regulation markets may still be profitable — but require careful compliance planning and often limit the number of properties a single operator can manage.

AirROI classifies regulation as a market-level signal based on available ordinance data and platform registration patterns. This is not legal advice — always verify current local ordinances, as short-term rental rules can change rapidly, especially in high-growth markets where municipalities are actively responding to STR expansion.

How We Rank the Best Airbnb Investment Markets in Albania

This page ranks Airbnb markets in Albania across four dimensions that matter most to short-term rental investors and operators: market depth (active listings), revenue potential (monthly income per listing), pricing power (average daily rate), and booking demand (occupancy rate). Each ranking uses the same underlying dataset but sorts by a different metric, giving you multiple lenses to evaluate where to invest in Airbnb in Albania.

No single metric tells the full story. A market with high ADR but low occupancy may underperform one with moderate pricing and strong demand. Revenue captures the combined effect of rate and occupancy, while active listings signal whether a market has enough depth for reliable benchmarking and a liquid resale environment. We include regulation data alongside every ranking so you can weigh compliance risk before committing capital.

Ranking Methodology & Data Sources

Active Listings (TTM): The count of active short-term rental listings in each market over the trailing twelve months — a proxy for market maturity, data reliability, and investor confidence in Albania.
Monthly Revenue: Average gross revenue per listing per month — the bottom-line metric for evaluating Airbnb profitability in Albania and projecting cash flow.
Average Daily Rate (ADR): The mean nightly booking price across all active listings — the clearest measure of a market's short-term rental pricing power.
Occupancy Rate: Percentage of available nights booked — the demand signal that determines how much of your nightly rate converts to actual income. Occupancy rankings are filtered to markets with 300+ listings to exclude small markets with unreliable averages.
Regulation: An indicator of the local regulatory climate in Albania, from low (operator-friendly) to high (strict licensing and enforcement) — essential for assessing compliance risk.

All data is sourced from AirROI's proprietary analytics pipeline, which tracks 20,000,000+ properties across 190+ countries. Metrics are recalculated on a rolling basis using trailing twelve-month aggregates from active listings. For full methodology, see the data methodology page.

Frequently Asked Questions About the Best Airbnb Markets in Albania

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Albania.

What are the best places to invest in Airbnb in Albania?

Tirana, Central Albania leads this ranking for Albania with 2,403 active listings — the largest market by depth. Markets are ranked by listing count because deeper markets offer more comparable data, more pricing benchmarks, and a more predictable operating environment for investors. Each row also shows revenue, ADR, occupancy, and regulation so investors can evaluate based on what matters most to them.

Which market has the highest Airbnb revenue in Albania?

Plazhi San Pietro, Durrës County posts the highest average monthly revenue in this ranking at $1,193. Revenue leaders often combine healthy rates, solid occupancy, and enough listing scale to support repeatable operations rather than one-off outliers.

Which market has the strongest Airbnb occupancy in Albania?

Sarandë, Southern Albania has the highest occupancy rate in this comparison at 41.2%. High occupancy can signal resilient demand, but investors still need to balance it against nightly rates, regulation, and supply depth before deciding where to buy or operate.

Which Airbnb markets in Albania have the lowest regulation?

Tirana (Central Albania), Sarandë (Southern Albania), Bashkia Durrës (Northern Albania) currently show low regulation profiles in this ranking. Lower regulation can reduce compliance costs and time-to-market for new hosts, but investors should always verify local ordinances before purchasing — rules can change quickly as short-term rental markets grow.

Is short-term rental investing still profitable in Albania in 2026?

The markets ranked here average 32.6% occupancy, and the top performer posts $1,193 in monthly revenue. Profitability depends on property acquisition cost, local operating expenses, and regulation compliance — but the data shows active, performing markets exist across Albania for well-researched investors.

How often are AirROI's top Airbnb market rankings updated?

AirROI updates these rankings using the latest market snapshot available in the dataset, which for this page is anchored to 2026. Rankings should be treated as current market intelligence rather than permanent truths because pricing, demand, regulation, and supply can all shift over time.

What metrics should I use to evaluate Airbnb investments in Albania?

The most important metrics for comparing short-term rental markets are active listing count (market depth and data reliability), occupancy rate (demand consistency), average daily rate (pricing power), monthly revenue (income potential), and regulation level (compliance cost and risk). This ranking sorts by market depth first; use the other columns to filter for the profile that fits your investment strategy.

What makes a good Airbnb market for first-time investors in Albania?

First-time investors in Albania should prioritize markets with high occupancy (55%+) and low regulation, which reduce the risk of empty calendars and compliance surprises. Markets with 200+ active listings also provide better benchmarking data and a more predictable operating environment. Revenue is important, but consistent demand is more forgiving for operators still learning pricing and guest management.

What is a good Airbnb occupancy rate in Albania?

Across the markets ranked here, the average occupancy rate in Albania is 32.6%. Occupancy above 50% is generally considered healthy for short-term rentals, and above 65% signals strong, sustained demand. However, the best occupancy rate depends on pricing strategy — some hosts maximize revenue by targeting fewer bookings at higher nightly rates rather than maximizing booking volume.

How does regulation affect Airbnb investment returns in Albania?

Regulation is one of the most overlooked risks in short-term rental investing. In Albania, 39 of 39 ranked markets have low regulation, 0 have medium, and 0 have high. High-regulation markets often require permits, limit annual rental days, or impose occupancy taxes — all of which reduce net returns. Low-regulation markets offer faster time-to-market and lower compliance costs, but rules can tighten as STR supply grows.

What is the difference between ADR and RevPAR for Airbnb investing?

ADR (Average Daily Rate) is the average nightly price guests pay, while RevPAR (Revenue Per Available Rental night) factors in both price and occupancy. A market with $200 ADR and 50% occupancy has $100 RevPAR — the same as a market with $125 ADR and 80% occupancy. RevPAR is a better single-number benchmark for comparing markets because it captures how effectively nightly rates convert to realized income. AirROI's city-level reports include RevPAR with percentile breakdowns for deeper analysis.

How many Airbnb listings does a market need to be investable in Albania?

Markets with fewer than 100 active listings can show volatile averages that do not predict future performance. The median market in this Albania ranking has about 87 listings. Larger markets (500+) offer more reliable data, more comparable properties for pricing, and typically a more liquid exit if you decide to sell. Smaller markets can still be profitable, but investors should treat the data as directional rather than precise.

How do seasonal and year-round Airbnb markets differ in Albania?

Seasonal markets in Albania experience dramatic swings in booking demand — often earning 60-70% of annual revenue in just 3-4 peak months. Year-round markets deliver steadier cash flow with lower peak-to-trough variation. Investors who need predictable monthly income should prioritize high-occupancy markets with low seasonal variance, while those comfortable with cash-flow timing can target seasonal markets where peak rates compensate for off-season softness.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hospitality consultants, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports, the data portal for bulk downloads, the Airbnb API with 22 endpoints, and an Airbnb MCP Server for AI agents.

All metrics reflect trailing twelve-month aggregates from active listings as of 2026-04-08. Revenue figures are market averages, not projections. For full methodology, see the data methodology page.

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What Other Airbnb Markets Are in Albania?

Central Albania Durrës County Northern Albania Shkodër County Southern Albania Tirana County Vlorë County