Hobart, Tasmania Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Hobart, Tasmania? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $32,565 per year — at a $192 nightly rate, 52.9% occupancy, and a $100 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With 1,528 active listings and solid booking activity throughout the year, Hobart is an established vacation rental market. Supply grew 29.8% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high and 94% of listings show active registration — compliance is the cost of entry. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Hobart?
In Hobart, the headline Airbnb metrics are $32,565 in average annual revenue,52.9% occupancy, $192 ADR, and $100 in RevPAR, and guests book about 59 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Hobart?
Understanding the monthly revenue variations for Airbnb listings in Hobart is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hobart is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hobart across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,038+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,287 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,870 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,654, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hobart
What Is the Monthly Airbnb Occupancy Rate in Hobart?
Maximize your bookings by understanding the Hobart STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hobart:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 77% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 60%.
- Entry-level properties (Bottom 25%) average 36% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hobart
What Is the Average Airbnb Nightly Rate in Hobart?
Effective short term rental pricing strategy in Hobart involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hobart typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $317+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $231 or more.
- Typical properties (Median) charge around $164 per night.
- Entry-level properties (Bottom 25%) earn around $116 per night.
Average Daily Rate (ADR) Trend by Month in Hobart
What Is the RevPAR for Airbnb in Hobart?
RevPAR in Hobart is currently $100. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $56 RevPAR.
- Typical properties (Median) generate $90 RevPAR.
- Strong performers (Top 25%) earn $127 RevPAR.
- Best-in-class (Top 10%) achieve $179 RevPAR.
Average Monthly RevPAR Trend in Hobart
RevPAR Insights for Hobart
- The average RevPAR in Hobart is $100. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($179) and bottom 25% ($56) is $123, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jan and bottoms out in Aug, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Hobart benchmarks. If your RevPAR falls below the median of $90, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $127+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Hobart?
Hobart's peak Airbnb season falls in January, December, February, while the softest stretch is May, August, September. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (January, December, February)
- Revenue averages $4,259 per month
- Occupancy rates average 65.4%
- Daily rates average $212
Shoulder Season
- Revenue averages $3,131 per month
- Occupancy maintains around 55.0%
- Daily rates hold near $188
Low Season (May, August, September)
- Revenue drops to average $2,502 per month
- Occupancy decreases to average 47.1%
- Daily rates adjust to average $176
Seasonality Insights for Hobart
- Airbnb seasonality in Hobart is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Hobart's highest earning potential, with monthly revenues climbing to $4,719, occupancy reaching 67.5%, and ADRs peaking at $222.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,390, occupancy could drop to 44.5%, and ADRs may adjust to $173.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hobart.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Hobart, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Hobart, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Hobart?
Yes, Hobart, Tasmania, Australia enforces high STR regulations and 94% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Hobart to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 94% licensed listings)
What Are the Best Neighborhoods for Airbnb in Hobart?
In a large, heavily regulated market like Hobart, neighborhood selection is one of the strongest levers for Airbnb investment performance. Zoning rules, permitting availability, and guest demand patterns can vary block by block. The 8 neighborhoods below represent areas where short-term rental activity concentrates — understanding why each one attracts guests and hosts helps investors evaluate where their property type and budget fit best.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Battery Point | Historic neighborhood with charming sandstone buildings and maritime history. Close to waterfront, making it appealing for tourists. | Salamanca Place, Mawson's Hut Replica Museum, Battery Point Sculpture Trail, KDV Wine Bar, St. George's Church |
| Sandy Bay | Tranquil location with picturesque views and proximity to the University of Tasmania, drawing both families and students. | Sandy Bay Beach, University of Tasmania, Long Beach, Royal Hobart Yacht Club, Lighthouse |
| North Hobart | Vibrant area known for its food scene, eclectic shops, and cultural activities. Popular with locals and tourists alike. | North Hobart dining precinct, State Cinema, Hobart Brew Brewery, Wellington Park, St. John’s Park |
| Salamanca Place | Iconic waterfront precinct famous for its historic market and lively atmosphere, attracting tourists year-round. | Salamanca Market, Salamanca Arts Centre, Café culture, Waterfront dining, Battery Point history |
| West Hobart | A leafy suburb with close-knit community vibes and scenic views, appealing to families and nature lovers. | Knopwoods Retreat, Mona (Museum of Old and New Art), Royal Tasmanian Botanical Gardens, Hobart City Oval |
| Hobart CBD | The central business district with a mix of shopping, dining, and attractions, catering to both business and leisure travelers. | Tasmanian Museum and Art Gallery, Franklin Wharf, Elizabeth Street Mall, Arthur Circus |
| Kingston | Family-friendly suburb with coastal parks and beaches, perfect for those looking for a relaxing getaway close to Hobart. | Kingston Beach, Blackmans Bay Beach, Kingston Jetty, Snug Tiers Nature Recreation Area |
| South Hobart | Known for its proximity to nature trails and local markets, attracts outdoor enthusiasts and those looking for a quieter stay. | Mount Wellington, South Hobart Green Market, Cascades Female Factory Historic Site, Hobart Rivulet Track |
Because Hobart has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Hobart?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hobart
- The Hobart Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.3% of the 1,528 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hobart, House properties are the most common (53.1%), reflecting the local real estate landscape.
- Houses represent a significant 53.1% portion, catering likely to families or larger groups.
- The presence of 7.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, unique stays (combined 2.1%) offer potential for unique stay experiences.
Hobart Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hobart
- The dominant room capacity in Hobart is 1 bedroom listings, making up 29.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.9% of the active Airbnb listings in Hobart, indicating a high concentration in these sizes.
- A significant 33.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hobart.
Hobart Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hobart
- The most common guest capacity trend in Hobart vacation rentals is listings accommodating 2 guests (24.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Hobart STR market, accounting for 48.7% of listings.
- 33.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hobart.
- On average, properties in Hobart are equipped to host 4.2 guests.
How Do Listings in Hobart Compare on Quality?
Listing quality in Hobart can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Hobart
- At 27.7 photos per listing on average, Hobart hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 30.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Hobart averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Hobart?
Amenity Prevalence
Amenity Insights for Hobart
- Essential amenities in Hobart that guests expect include: Wifi, TV, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Hair dryer, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hobart: Wifi, TV, Heating, Smoke alarm.
- Prioritize adding missing essentials: Wifi, TV, Heating, Smoke alarm.
- Consider adding popular differentiators like Hot water or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hobart to stay competitive.
Which Airbnb Amenities Boost Revenue in Hobart?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Hobart, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Kitchen | 92.2% | $34,936 | $4,490 | 678.1% |
Pool tableHigh opportunity | 0.9% | $69,348 | $32,225 | 115.2% |
Dishes and silverware | 91.0% | $34,087 | $17,111 | 99.2% |
Hot water | 94.6% | $33,452 | $17,124 | 95.3% |
Iron | 88.5% | $34,483 | $17,740 | 94.4% |
Cooking basics | 84.2% | $35,267 | $18,206 | 93.7% |
Life size games | 0.4% | $61,135 | $32,452 | 88.4% |
Hair dryer | 93.8% | $33,538 | $17,884 | 87.5% |
Smoke alarm | 97.3% | $32,977 | $17,619 | 87.2% |
Dishwasher | 58.4% | $40,213 | $21,838 | 84.1% |
Revenue Impact Insights for Hobart
- Kitchen tops the revenue impact list with a 678.1% uplift — listings with this amenity earn $34,936 vs. $4,490 without it.
- High-opportunity amenities — Pool table — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Kitchen, Dishes and silverware, Hot water, Iron, Cooking basics, Hair dryer, Smoke alarm — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Pool table — it has the best combination of high revenue impact and low market saturation in Hobart.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Hobart STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hobart. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHobart Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Hobart
- The typical guest profile for Airbnb in Hobart consists of primarily domestic travelers (79%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 78.9% of guests.
- Key international markets include Australia (78.9%) and United States (4.2%).
- Top languages spoken are English (64.8%) followed by Chinese (8.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Melbourne and Sydney.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Hobart?
Listings in Hobart average 4.84 out of 5 overall, with about 143.2 reviews per active listing and 50.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Hobart
- With an overall rating of 4.84, Hobart listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.92), while Value (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 50.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Hobart Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hobart
- The most common availability pattern in Hobart falls within the 91-180 days range, representing 36% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 49.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Hobart (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 51.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Hobart?
Average Booking Lead Time by Month
Booking Lead Time Insights for Hobart
- The overall average booking lead time for vacation rentals in Hobart is 59 days.
- Guests book furthest in advance for stays during December (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 43 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (78 days avg.) sees the longest lead times, while Summer (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Hobart.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 78 days) to capture early planners.
- Monitor your own booking lead times against these Hobart averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Hobart?
Guests in Hobart stay about 4.6 nights on average, generating roughly 58,683 reservations and 38.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Hobart
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Hobart
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 38.5 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Sep (4.6 nights) and shorten in Mar (3.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Hobart Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
313 listings
20.5% of total
2 Nights
549 listings
35.9% of total
3 Nights
74 listings
4.8% of total
4-6 Nights
46 listings
3% of total
7-29 Nights
10 listings
0.7% of total
30+ Nights
536 listings
35.1% of total
Key Insights
- The most prevalent minimum stay requirement in Hobart is 2 Nights, adopted by 35.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (35.1%) caters to monthly stays (30+ nights) in Hobart, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 35.9% of Hobart hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 35.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hobart.
Hobart Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
1 listings
0.1% of total
Super Strict 30 Days
73 listings
4.8% of total
Limited
38 listings
2.5% of total
Flexible
239 listings
15.6% of total
Moderate
468 listings
30.6% of total
Firm
620 listings
40.6% of total
Strict
89 listings
5.8% of total
Cancellation Policy Insights for Hobart
- The prevailing Airbnb cancellation policy trend in Hobart is Firm, used by 40.6% of listings.
- There's a relatively balanced mix between guest-friendly (46.2%) and stricter (46.4%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (5.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 40.6% market standard in Hobart.
- Using a Strict policy might deter some guests, as only 5.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Hobart.
How Much Are Airbnb Cleaning Fees in Hobart?
Cleaning fees in Hobart are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Hobart
- 76.4% of listings charge a cleaning fee, making it standard practice in Hobart. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $91 is close to the median ($73), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 9.1% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Hobart median of $73. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Hobart Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hobartbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
AMAZING 5-STAR WATERFRONT RETREAT ON THE RIVERWALK
Entire Place • 7 bedrooms
Boxwood V01 – 6BR Luxury w/ Spa + Cinema
Entire Place • 6 bedrooms
Flagstaff Estate — Luxury Hobart Retreat, Pool+Spa
Entire Place • 6 bedrooms
Tasmanian Art House - Battery Point
Entire Place • 4 bedrooms
Historic 1800s Cottage | West Hobart
Entire Place • 3 bedrooms
Oceana Escape panoramic views luxury and space
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Hobart?
Learn from the best! This table showcases top-performing Airbnb hosts in Hobart based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hosting Hobart | 58 | $3,340,664 | 7306 | 4.79/5.0 |
| Natalie | 31 | $1,749,780 | 5894 | 4.89/5.0 |
| Bowen | 38 | $1,380,001 | 1736 | 4.50/5.0 |
| Lisa | 28 | $1,333,200 | 3532 | 4.84/5.0 |
| Johnnie | 19 | $884,432 | 1524 | 4.81/5.0 |
| Emily | 17 | $621,384 | 605 | 4.86/5.0 |
| Julie | 9 | $516,647 | 1786 | 4.72/5.0 |
| Robert | 11 | $502,502 | 2791 | 4.86/5.0 |
| Paul | 5 | $396,125 | 29 | 4.96/5.0 |
| Tom | 10 | $379,506 | 328 | 4.80/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hobart.
Who Are the Airbnb Hosts in Hobart?
Hobart is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Hobart
- With 69.8% Superhosts, Hobart has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 13.2% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 82.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 41.8% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Hobart averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Hobart
These are the highest-grossing professional property management operations in Hobart, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Hosting Hobart | 58 | $3,340,664 | $256 | 62.3% | 4.79/5 |
| Natalie | 31 | $1,749,780 | $264 | 59.4% | 4.89/5 |
| Bowen | 38 | $1,380,001 | $180 | 57.2% | 4.50/5 |
| Lisa | 28 | $1,333,200 | $249 | 51.1% | 4.84/5 |
| Emily | 17 | $621,384 | $277 | 39.2% | 4.86/5 |
| Robert | 11 | $502,502 | $253 | 56.3% | 4.86/5 |
| Julie | 17 | $369,434 | $217 | 33.3% | 4.81/5 |
| Wolf Short Stay | 8 | $351,728 | $206 | 59.6% | 4.85/5 |
| Sullivans Cove Apartments | 9 | $334,558 | $300 | 33.0% | 4.79/5 |
| Laura | 4 | $299,177 | $309 | 64.5% | 4.88/5 |
Management Company Insights for Hobart
- The leading management company, Hosting Hobart, operates 58 listings with $3,340,664 in gross revenue — a useful benchmark for what scale looks like in Hobart.
- Top managers average 22 properties each, pointing to a market where portfolio scale is a meaningful competitive factor.
- Professionally managed listings in the top tier average 4.8/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 13.2% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Hobart's Airbnb Market Compare to Nearby Cities?
How does the Hobart Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Sandford, Hobart has 13 percentage points lower occupancy and about $31 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sandford | 12 | $4,501 | $222.14 | 66% |
| City of Clarence | 16 | $3,801 | $282.82 | 42% |
| Glamorgan-Spring Bay | 63 | $3,591 | $254.98 | 51% |
| Coles Bay | 147 | $3,382 | $238.57 | 49% |
| Adventure Bay | 50 | $3,164 | $217.30 | 51% |
| Bicheno | 180 | $3,149 | $201.46 | 53% |
| Alonnah | 42 | $3,057 | $226.87 | 47% |
| Kentish | 69 | $2,970 | $195.16 | 52% |
| Cygnet | 19 | $2,867 | $193.04 | 48% |
| Opossum Bay | 17 | $2,841 | $275.13 | 42% |
Frequently Asked Questions About Airbnb in Hobart
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Hobart.
How much do Airbnb hosts make in Hobart?
Hobart hosts earn about $32,565 per year on average, with an average nightly rate of $192 and RevPAR of $100. Those figures describe the typical revenue environment for active listings in Hobart, Tasmania, not the ceiling for the best operators. Source: AirROI 2026 data, Hobart market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Hobart?
The average Airbnb occupancy rate in Hobart is 52.9%. January is the strongest month and August is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Hobart?
Listings in Hobart average $192 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Hobart?
Hobart currently has about 1,528 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Hobart?
AirROI currently classifies the short-term rental regulation level in Hobart as High. The dataset also shows about 94.3% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Hobart?
RevPAR in Hobart is about $100. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Hobart?
At 52.9% occupancy, Hobart can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $32,565, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Hobart?
The average booking lead time in Hobart is about 59 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Hobart?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Hobart include Battery Point, Sandy Bay, North Hobart. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Hobart?
entire_home listings make up 89.3% of the active supply in Hobart. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Hobart compare to nearby Airbnb markets?
Among neighboring markets, Sandford posts $54,007 in average annual revenue with 65.6% occupancy, compared to Hobart's $32,565 and 52.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Hobart?
The average Airbnb stay length in Hobart is about 4.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Hobart?
Airbnb listings in Hobart average 4.84 out of 5 overall. About 50.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Hobart?
Kitchen and Pool table are among the strongest revenue-linked amenities in Hobart. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Hobart?
Yes. About 76.4% of active Airbnb listings in Hobart charge a cleaning fee, and the average fee is $91. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Hobart?
A 69.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.