Saltair beach house 2 bedroom 2 bathroom, Entire home · 2 bedrooms Rated 4.98 - Revenue
- A$67,400
- Occupancy
- 67.4%
- Daily rate
- A$269
Airbnb market data · 202612 months to October 2026
The average Airbnb in Portland brought in A$29,146 over the 12 months through October 2026, about 27% less than the Victoria average of A$39,654.
The short answer
Portland is priced below the Victoria average. Listings averaged A$267 a night, about 30% less than that average of A$380, and were booked on 41% of available nights, close to its 40% occupancy.
Timing matters: in January, usually the best month, the average listing earns about 2.2 times as much as in August, usually the slowest.
With 78 active listings, Portland is the 62nd-largest of 203 Victoria markets AirROI tracks.
Browse the live Portland Airbnb market See Every Portland ListingRevenue
Gross bookings per Portland listing averaged A$29,146 over the 12 months to October 2026 (Victoria average: A$39,654), before cleaning, platform and management costs and taxes.
In a typical year, the average Portland listing brings in A$4,690 in January, its best month, and A$2,140 in August, its slowest. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.5 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
January earns about 2.2 times what August does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, A$3,200. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
January 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | A$3,276 | 47.5% | A$262 | A$106 | 65 days | 3.9 nights |
| Nov 2025 | A$3,240 | 49.2% | A$258 | A$108 | 67 days | 5.5 nights |
| Dec 2025 | A$4,360 | 53.0% | A$264 | A$141 | 71 days | 4.6 nights |
| Jan 2026 | A$4,781 | 58.5% | A$268 | A$154 | 58 days | 3.4 nights |
| Feb 2026 | A$2,976 | 45.0% | A$252 | A$106 | 43 days | 4.4 nights |
| Mar 2026 | A$3,231 | 41.7% | A$255 | A$104 | 37 days | 4.1 nights |
| Apr 2026 | A$2,929 | 37.0% | A$264 | A$98 | 54 days | 3.9 nights |
| May 2026 | A$2,887 | 34.7% | A$261 | A$93 | 41 days | 4 nights |
| Jun 2026 | A$3,531 | 46.8% | A$263 | A$118 | 29 days | 3.8 nights |
| Jul 2026 | A$2,346 | 31.0% | A$261 | A$76 | 41 days | 4.4 nights |
| Aug 2026 | A$2,575 | 33.6% | A$261 | A$83 | 39 days | 4 nights |
| Sep 2026 | A$3,161 | 41.7% | A$255 | A$105 | 28 days | 3.5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Portland address, run it through the Airbnb profit calculator.
Profit
Yes, when it's run well. The average Portland Airbnb took in A$29,146 in the 12 months to October 2026, and run by its owner at everyday costs, about A$1,580 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about A$2,330 a month.
Cleaning it yourself keeps the A$2,620 a year guests pay in cleaning fees, for about A$1,800 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about A$1,360 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | A$26,526 | A$38,730 |
| Cleaning fees guests pay9% of Portland bookings | A$2,620 | A$3,830 |
| Gross bookings | A$29,146 | A$42,560 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 91% of Portland listings on Simplified Pricing, 3% for the rest | −A$4,190 | −A$6,120 |
| Cleaning and laundryPaid for by the cleaning fee; A$0 if you clean yourself | −A$2,620 | −A$3,830 |
| Utilities and internetAbout 5% of bookings | −A$1,460 | −A$2,130 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −A$580 | −A$850 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −A$870 | −A$1,280 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −A$290 | −A$290 |
| Permit and registrationWhere one is required | −A$150 | −A$150 |
| ManagementA$0 when you run it; co-hosts charge from about 10% of nightly bookings | A$0 | A$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | A$0 | A$0 |
| Lodging taxesAdded to the guest's bill and passed on | A$0 | A$0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −A$10,160 | −A$14,650 |
| Left for housing costs, then profit | A$18,986about A$1,580 a month | A$27,910about A$2,330 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Portland's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Portland home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about A$3,550 a month, against A$2,430 for the average one.
Occupancy
Portland listings were booked on 41% of the nights they were open over the past year, in line with the Victoria average and 2 percentage points below the Australia average (43%). In a typical year, occupancy swings from 29% in August to 60% in January.
The busiest tenth of listings are booked about 3.5 times as often as the bottom quarter.
January is usually the busiest month in Portland, August the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 41% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Portland, known as ADR (average daily rate), was A$267 over the past year, about 30% below the Victoria average of A$380 and about 34% below the Australia average of A$405. Averaged month by month over the past two years, rates peak in January and August at about A$260 and bottom out in October and November at about A$235.
The top 10% charge about twice the rate of the bottom quarter.
August rates run 12% above November's
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, A$249. The 12-month ADR of A$267 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Portland it averaged A$102 over the past year, from about A$69 in a typical August to about A$151 in a typical January.
Per open night, by tier:
January RevPAR is about 2.2 times August's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, A$105.
Seasonality
Portland has two high seasons, June and December–January, which makes it a moderately seasonal market.
Average revenue by month in Portland
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, A$3,200.
| Month | Season | Revenue per listing |
|---|---|---|
| January | High season | A$4,690 |
| February | Low season | A$2,850 |
| March | Shoulder season | A$3,360 |
| April | Shoulder season | A$3,280 |
| May | Low season | A$2,760 |
| June | High season | A$3,470 |
| July | Low season | A$2,420 |
| August | Low season | A$2,140 |
| September | Shoulder season | A$2,960 |
| October | Shoulder season | A$3,100 |
| November | Shoulder season | A$3,220 |
| December | High season | A$4,110 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonDecember–January | A$4,400 | 58% | A$249 |
| High seasonJune | A$3,470 | 47% | A$256 |
| Shoulder seasonMarch–April, September–November | A$3,180 | 46% | A$244 |
| Low seasonFebruary, May, July–August | A$2,540 | 37% | A$253 |
Guests book Portland stays 52 days ahead on average (about seven weeks). December stays are booked furthest out, about 69 days ahead, and June stays closest to arrival, about 27 days. A typical December booking is made in early October.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 52 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 78 active listings in Portland display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Portland.
Neighborhoods
AirROI's area guide picks seven Portland neighborhoods that draw short-term rental guests, led by North Melbourne, Fitzroy and St Kilda. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| North Melbourne | A vibrant suburb close to the city center, famous for its arts scene, cafes, and parks. It's appealing to both tourists and locals due to its lively atmosphere and proximity to attractions. | Queen Victoria Market, Royal Park, Melbourne Zoo, Melbourne Museum, Lygon Street |
| Fitzroy | Known for its bohemian culture, hipster cafes, and street art. Fitzroy attracts a younger crowd and offers unique shopping and dining experiences. | Brunswick Street, Fitzroy Gardens, Fitzroy Street Art, Carlton Gardens, local boutique shops |
| St Kilda | Famous for its beach, nightlife, and outdoor activities. Ideal for tourists looking to enjoy the sun and vibrant culture of Melbourne. | St Kilda Beach, Luna Park, St Kilda Pier, Acland Street, Botanical Gardens |
| Carlton | A culturally rich area known for its Italian heritage and proximity to the University of Melbourne, making it popular with students and families. | Carlton Gardens, University of Melbourne, Lygon Street (Little Italy), Melbourne Museum, Queen Victoria Market |
| Docklands | Modern waterfront area offering stunning views, high-end apartments, and entertainment options, plus easy access to the city via tram service. | Marvel Stadium, Docklands Park, Southern Cross Station, Harbour Town Melbourne, The District Docklands |
| Richmond | A diverse and lively suburb known for its food scene, particularly Asian cuisine, and close to the city which attracts international visitors and locals. | Victoria Street, Bridge Road, Richmond Hill, Yarra River, Melbourne Cricket Ground (MCG) |
| South Yarra | An affluent suburb trendy for shopping, dining, and nightlife. Close proximity to the city, making it a hot spot for both tourists and professionals. | Chapel Street, Botanic Gardens, Como House and Gardens, Yarra River, South Yarra Station |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 87% of listings in Portland, alongside 10 private-room listings (13%). Houses are the most common property type at 54%, ahead of apartments and condos (37%).
Mostly entire homes, with a private-room segment
Portland Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 87.2% | 68 |
| Private room | 12.8% | 10 |
Listings by property type
Portland Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 53.8% | 42 |
| Apartment/Condo | 37.2% | 29 |
| Hotel/Boutique | 7.7% | 6 |
| Others | 1.3% | 1 |
Most Portland homes are built for groups: 53% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (43%). Shares are of the 68 entire homes that give a bedroom count; rented rooms are left out.
Portland entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 16.2% | 11 |
| 2 bedrooms | 30.9% | 21 |
| 3 bedrooms | 42.6% | 29 |
| 4 bedrooms | 10.3% | 7 |
A typical one-bedroom home in Portland earned A$31,600 over the past year, against A$35,900 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 11 | A$31,600 | A$30,000 | A$221 | 47% |
| 2 bedrooms | 21 | A$33,200 | A$29,900 | A$276 | 41% |
| 3 bedrooms | 29 | A$35,900 | A$30,300 | A$288 | 38% |
The most common capacity in Portland is six guests (28% of listings), and 54% of listings sleep six or more. Shares are of the 69 listings with a guest capacity on file (88% of the market).
Portland listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 17.4% | 12 |
| 3 guests | 1.4% | 1 |
| 4 guests | 18.8% | 13 |
| 5 guests | 8.7% | 6 |
| 6 guests | 27.5% | 19 |
| 7 guests | 5.8% | 4 |
| 8+ guests | 20.3% | 14 |
Portland hosts set up an average of 3.2 beds per listing, close to one bed per bedroom. Only 35% of listings show their exact location on the listing map; the rest show an approximate area.
Beach access is common in Portland: 49% of listings offer it, and 95% offer free parking on site.
Share of Portland listings with each common amenity
Guests
Portland draws mostly domestic guests: 86% of those who left reviews live in Australia. Melbourne alone accounts for 10% of reviews. Of the 14% from abroad, the largest groups come from the United Kingdom and the United States.
86% of Portland guests are domestic
Where guests who left reviews live
Where Portland guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Melbourne | 10.1% |
| Adelaide | 3.4% |
| Ballarat | 1.7% |
| Geelong | 1.2% |
Where Portland guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Australia | 85.9% |
| United Kingdom | 2.5% |
| United States | 2.0% |
| New Zealand | 1.5% |
| China | 1.2% |
Languages spoken by Portland guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 72.4% |
| French | 4.1% |
| Spanish | 3.6% |
| German | 3.2% |
| Chinese | 3.2% |
Portland Airbnbs average 4.88 stars, and 58% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.80.
Communication and check-in score highest in Portland; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.91 |
| Cleanliness | 4.89 |
| Communication | 4.93 |
| Location | 4.88 |
| Check-in | 4.93 |
| Value | 4.80 |
Booking patterns
About three-quarters of Portland listings are open to guests more than 180 days a year, but only 27% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 32% of listings; blocked nights include any the host closes off.
Days a year Portland listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 41.0% | 32 |
| 181-270 days | 33.3% | 26 |
| 91-180 days | 25.6% | 20 |
Days a year Portland listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 1.3% | 1 |
| 181-270 days | 25.6% | 20 |
| 91-180 days | 32.1% | 25 |
| 31-90 days | 29.5% | 23 |
| 1-30 days | 11.5% | 9 |
The average Portland booking lasts 4.4 nights, longest in December and shortest in October. Listings took about 25 bookings each over the year, some 1,910 in all. More than three-quarters of listings that give a check-in time set it at 2 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Portland
Average nights per booking, by month of stay
Two-year average by calendar month.
Nearly nine in ten listings in Portland accept stays of one or two nights.
Minimum stay set by Portland listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible is the most common cancellation policy in Portland, used by 41% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: more than two-thirds of listings offer Flexible or Moderate terms, against 28% on Firm or stricter ones.
Cancellation policies of Portland listings, from most to least flexible
Share of listings by the policy they use
More than six in ten Portland listings charge a cleaning fee. The typical fee is about A$107. Spread over the average stay of 4.4 nights, that adds roughly A$25 a night to what guests pay. For listings that charge one, cleaning fees make up about 9% of gross revenue.
Top earners
The top-grossing Airbnb in Portland, a two-bedroom unit, took in A$67,400 over the past year, about 2.3 times the city's average of A$29,100. Three of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Saltair beach house 2 bedroom 2 bathroom, Entire home · 2 bedrooms Rated 4.98
LAKE VIEWS & Centrally located Entire home · 3 bedrooms Rated 4.96
Talisman Stunning Clifftop Ocean Views Entire home · 2 bedrooms Rated 4.99
Seabreeze Coastal Family Getaway 6pl Boat park Entire home · 3 bedrooms Rated 4.94
Luxury 4 Bed 2 bath home SPA+ King BED Sleeps 10 Entire home · 4 bedrooms Rated 4.87
Marylands Cottage in the heart of Portland Entire home · 2 bedrooms Rated 4.95 Only 4% of Portland listings are classed as professionally managed, though 26% of listings have a co-host. 56% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 91% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 96 km, Shire of Moyne (89 km away, 45 listings) earned the most per listing, about 46% more than Portland. Mount Gambier was the busiest, booked on 49% of nights against 41% in Portland.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Shire of Glenelg 18 km | 39 | A$35,133 | A$344 | 34% |
| Port Fairy 55 km | 329 | A$38,262 | A$417 | 33% |
| Hamilton 76 km | 45 | A$20,507 | A$220 | 36% |
| Warrnambool 78 km | 272 | A$40,891 | A$350 | 41% |
| Port MacDonnell 86 km | 33 | A$31,061 | A$252 | 43% |
| Shire of Moyne 89 km | 45 | A$42,606 | A$377 | 40% |
| Mount Gambier 92 km | 126 | A$37,467 | A$250 | 49% |
| The District Council of Grant 96 km | 38 | A$33,974 | A$238 | 42% |
See all 203 Victoria Airbnb markets
Markets elsewhere in Australia with a similar nightly rate and occupancy to Portland:
FAQ
An active Portland Airbnb grossed A$29,146 on average in the 12 months to October 2026, according to AirROI's tracking of 78 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in A$4,440 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Portland listings earn between A$1,760 and A$4,440 in a typical month, and the top tenth A$5,860 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Portland were booked on 41% of available nights over the past year. That compares with 40% for the Victoria average. January is usually the busiest month.
The average booked night in Portland cost A$267 before fees. Half of listings charge between A$190 and A$295, so bedroom count and location move the price more than the average suggests.
None of the active Portland listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Portland Airbnb grossed A$29,146 in the 12 months to October 2026, 27% below the Victoria average of A$39,654. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, A$18,986 a year (about A$1,580 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about A$2,330 a month. Check a specific home in the Airbnb estimator.
January usually pays best, averaging A$4,690 per active listing over the past two years, and August usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Portland listing was open to book earned A$102 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made A$150 or more.
Portland stays were booked 52 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Portland Airbnb stay lasted 4.4 nights over the past year. A listing took 25 reservations over the year on average.
Guests rate Portland Airbnbs 4.88 out of 5 on average. Guests score check-in highest and value lowest.
North Melbourne, Fitzroy and St Kilda draw the most short-term rental interest in Portland. The neighborhood guide explains what brings guests to each.
AirROI counted 78 active Airbnb listings in Portland as of October 2026. The closest tracked market is Shire of Glenelg, 18 km away.
In Portland, more than six in ten listings add a cleaning fee, and the typical fee is about A$107.
All of Australia had 7.6 million international tourist arrivals in 2024, Tourism Research Australia reports. AirROI estimates 1,910 Airbnb stays in Portland, VIC in the 12 months to October 2026, which counts bookings and not tourists. See Victoria tourism statistics.
Method
Figures on this page cover 78 active Airbnb listings in Portland from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Australian dollars at A$1.44 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.