Marck, France Airbnb Market Data: Revenue, Occupancy & Trends

In a typical year, the average Marck listing brings in €2,210 in July, its best month, and €901 in February, its slowest. August runs within 5% of July, so either can come out on top in a given year. The three strongest months bring in 34% of a full year's revenue, where an even calendar would give any three months 25%.

Across Marck's 27 active listings, monthly revenue by tier:

• Best-in-class properties (top 10%) earn €3,010+ a month, about 3.8 times the typical property.
• Strong performers (top 25%) earn €1,930 or more, roughly €1,100 a month above the median.
• Typical properties (median) earn about €802 a month.
• Entry-level properties (bottom 25%) earn €463 or less, about 58% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

Marck listings were booked on 36% of the nights they were open over the past year, 3 percentage points below the Hauts-de-France average (39%) and 5 points below the France average (41%). In a typical year, occupancy swings from 30% in February to 62% in August.

Across Marck's 27 active listings, the share of open nights booked by tier:

• Best-in-class properties (top 10%) are booked 78%+ of open nights, 38 points above the median.
• Strong performers (top 25%) fill 63% or more, roughly four nights a week.
• Typical properties (median) fill about 40% of open nights.
• Entry-level properties (bottom 25%) fill 19% or less, under two nights a week.

The average nightly rate in Marck, known as ADR (average daily rate), was €94 over the past year, about 22% below the Hauts-de-France average of €120 and about 41% below the France average of €160. In a typical year, rates barely change through the year, staying between about €92 and €100.

Across Marck's 27 active listings, nightly rates by tier:

• Best-in-class properties (top 10%) charge €210+ a night, about three times the median.
• Strong performers (top 25%) charge €105 or more, about €35 above the median.
• Typical properties (median) charge about €71 a night.
• Entry-level properties (bottom 25%) charge €51 or less, about three-quarters of the median.

What Is the RevPAR for Airbnb in Marck?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Marck it averaged €35 over the past year, from about €32 in a typical February to about €71 in a typical July.

Across Marck's 27 active listings, RevPAR by tier:

• Best-in-class properties (top 10%) earn €67+ per open night, about three times the median.
• Strong performers (top 25%) earn €39 or more, about €17 a night above the median.
• Typical properties (median) earn about €22 per open night.
• Entry-level properties (bottom 25%) earn €12 or less, about 55% of the median.

With only 27 active listings, the monthly pattern in Marck is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in February.

How Far in Advance Do Guests Book Airbnb in Marck?

Guests book Marck stays 37 days ahead on average (about five weeks). April stays are booked furthest out, about 56 days ahead, and January stays closest to arrival, about 22 days. A typical April booking is made in mid-February.

None of the 27 active listings in Marck display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Marck.