Shimizu, Hokkaido Prefecture Airbnb Market Data 2026: STR Report & Statistics

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI

Updated: 2026-04-09

How much can you earn on Airbnb in Shimizu, Hokkaido Prefecture? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $9,933 per year — at a $95 nightly rate, 42.4% occupancy, and a $41 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

With just 20 active listings, Shimizu is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 900.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is high and 100% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Shimizu?

In Shimizu, the headline Airbnb metrics are $9,933 in average annual revenue,42.4% occupancy, $95 ADR, and $41 in RevPAR, and guests book about 57 days in advance.

Avg. Daily Rate (ADR)(?)

$95

The average rental revenue earned for an occupied room per day in Shimizu.

Occupancy Rate(?)

42.4%

Moderate demand with booking opportunities.

Avg. Annual Revenue(?)

$9,933

Average annual income for an Airbnb listing in Shimizu. Factors like property type, size, and location influence actual earnings.

RevPAR(?)

$41

Revenue per available rental night, combining occupancy and ADR into one efficiency metric.

Revenue Growth YoY(?)

36.4%

Strong growth (36.4%) vs. last year.

Active Airbnb Listings(?)

Total number of active short-term rentals listed.

Avg. Booking Lead Time(?)

57 days

How far in advance guests typically book in Shimizu. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.

STR Regulation Level(?)

High

Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).

Peak Revenue Month(?)

August

The month with the highest average earnings, indicating peak season in Shimizu.

Lowest Revenue Month(?)

March

The month with the lowest average earnings, indicating the low season in Shimizu.

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How Much Do Airbnb Hosts Earn Monthly in Shimizu?

Understanding the monthly revenue variations for Airbnb listings in Shimizu is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shimizu is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shimizu across different performance tiers:

Best-in-class properties (Top 10%) achieve $2,580+ monthly, often utilizing dynamic pricing and superior guest experiences.
Strong performing properties (Top 25%) earn $1,660 or more, indicating effective management and desirable locations/amenities.
Typical properties (Median) generate around $694 per month, representing the average market performance.
Entry-level properties (Bottom 25%) see earnings around $353, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Shimizu

What Is the Monthly Airbnb Occupancy Rate in Shimizu?

Maximize your bookings by understanding the Shimizu STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shimizu:

Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
Typical properties (Median) have an occupancy rate around 27%.
Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Shimizu

What Is the Average Airbnb Nightly Rate in Shimizu?

Effective short term rental pricing strategy in Shimizu involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shimizu typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

Best-in-class properties (Top 10%) command rates of $155+ per night, often due to premium features or locations.
Strong performing properties (Top 25%) achieve nightly rates of $84 or more.
Typical properties (Median) charge around $72 per night.
Entry-level properties (Bottom 25%) earn around $48 per night.

Average Daily Rate (ADR) Trend by Month in Shimizu

What Is the RevPAR for Airbnb in Shimizu?

RevPAR in Shimizu is currently $41. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

Entry-level properties (Bottom 25%) see $16 RevPAR.
Typical properties (Median) generate $43 RevPAR.
Strong performers (Top 25%) earn $57 RevPAR.
Best-in-class (Top 10%) achieve $71 RevPAR.

Average Monthly RevPAR Trend in Shimizu

RevPAR Insights for Shimizu

The average RevPAR in Shimizu is $41. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
The gap between the top 10% ($71) and bottom 25% ($16) is $55, suggesting a relatively compressed market where operational differences yield moderate returns.
RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

Track your own RevPAR monthly against these Shimizu benchmarks. If your RevPAR falls below the median of $43, examine whether low occupancy or low ADR is the primary drag.
Top-quartile listings achieve $57+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Shimizu?

Shimizu's peak Airbnb season falls in August, July, September, while the softest stretch is February, March, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, September)

Revenue averages $1,733 per month
Occupancy rates average 50.8%
Daily rates average $90

Shoulder Season

Revenue averages $982 per month
Occupancy maintains around 35.6%
Daily rates hold near $86

Low Season (February, March, November)

Revenue drops to average $678 per month
Occupancy decreases to average 29.1%
Daily rates adjust to average $81

Seasonality Insights for Shimizu

Airbnb seasonality in Shimizu is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
During the high season, the absolute peak month showcases Shimizu's highest earning potential, with monthly revenues climbing to $2,142, occupancy reaching 60.4%, and ADRs peaking at $92.
Conversely, the slowest single month marks the market's lowest point — revenue may dip to $620, occupancy could drop to 27.3%, and ADRs may adjust to $77.
Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Shimizu.

Seasonal Strategies for Maximizing Profit

Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Shimizu, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
In a highly seasonal market like Shimizu, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Shimizu?

Yes, Shimizu, Hokkaido Prefecture, Japan enforces high STR regulations and 100% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Shimizu to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 100% licensed listings)

What Are the Best Neighborhoods for Airbnb in Shimizu?

With a compact short-term rental market, Shimizu gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Shimizu
Neighborhood / Area	Why Host Here? (Target Guests & Appeal)	Key Attractions & Landmarks
Shimizu Port	A vibrant area known for its seafood markets and stunning views of the mountains and sea. Great for visitors interested in local cuisine and marine activities.	Shimizu Fish Market, Kushiro Wetlands, Mitsubishi Shimizu Museum, Shimizu Park, Shimizu Kankou Kyoukai
Mikuni Shrine	A historic shrine offering a glimpse into Japanese culture and spirituality, attracting tourists seeking tradition and tranquility in nature.	Mikuni Shrine, Shimizu Asahikawa Park, Shimizu Castle Ruins, Local festivals and events, Picturesque walking trails
Shimizu Onsen Area	A relaxing hot spring area, perfect for those looking to unwind and enjoy traditional Japanese baths. Popular among both tourists and locals.	Shimizu Onsen, Local ryokans (inns), Scenic nature walks, Cultural experiences related to onsen life, Gourmet dining options nearby
Hokkaido Shimizu Park	An extensive public park ideal for families and outdoor enthusiasts, featuring playgrounds, walking paths, and seasonal flowers, making it a great locale for families visiting the area.	Hokkaido Shimizu Park, Flower Season Events, Children's Play Area, Walking and Biking Trails, Picnic Areas
Shimizu Beach	A popular beach destination attracting tourists during the summer for its beautiful scenery and water sports, ideal for vacation rentals near the shoreline.	Shimizu Beach, Beachfront Activities, Water Sports Rentals, Nearby Restaurants, Sunset Views
Shimizu Vineyards	A unique area offering local wines and vineyard tours, appealing to wine enthusiasts and those seeking an authentic local experience.	Shimizu Vineyards, Wine Tasting Tours, Vineyard Tours, Gastronomy Events, Scenic Views of the vineyards
Cultural Heritage Area	An area rich in history and culture, showcasing traditional Japanese architecture and crafts, captivating tourists interested in Japan's heritage.	Cultural Heritage Sites, Local Crafts Shops, Traditional Tea Houses, Historic Walking Tours, Art Exhibitions
Shimizu Hills	Known for its lush hills and panoramic views, perfect for nature lovers and hikers, appealing for those who enjoy outdoor adventures.	Shimizu Hiking Trails, Nature Observation, Scenic Lookouts, Bird Watching, Local Flora and Fauna

Because Shimizu has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in Shimizu?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Shimizu

The Shimizu Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85% of the 20 active rentals. This indicates strong guest preference for privacy and space.
Looking at the property type distribution in Shimizu, House properties are the most common (50%), reflecting the local real estate landscape.
Houses represent a significant 50% portion, catering likely to families or larger groups.

Shimizu Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Shimizu

The dominant room capacity in Shimizu is 1 bedroom listings, making up 60% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
Together, 1 bedroom and 2 bedrooms properties represent 95.0% of the active Airbnb listings in Shimizu, indicating a high concentration in these sizes.
With over half the market (60%) consisting of studios or 1-bedroom units, Shimizu is particularly well-suited for individuals or couples.

Shimizu Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Shimizu

The most common guest capacity trend in Shimizu vacation rentals is listings accommodating 4 guests (45%). This suggests the primary traveler segment is likely small families or groups.
Properties designed for 4 guests and 5 guests dominate the Shimizu STR market, accounting for 70.0% of listings.
15.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shimizu.
On average, properties in Shimizu are equipped to host 4.3 guests.

How Do Listings in Shimizu Compare on Quality?

Listing quality in Shimizu can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)

28.6

More photos correlate with higher conversion rates.

Average Beds per Listing(?)

2.4

Reflects the capacity profile of the local supply.

Exact Location Enabled(?)

70.0%

Builds guest trust and improves booking confidence.

Listing Quality Insights for Shimizu

At 28.6 photos per listing on average, Shimizu hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
70.0% of listings show their exact location. High transparency here builds guest trust and reduces inquiry-to-booking friction.

Recommendations for Hosts

Use these quality indicators as a self-audit checklist. Listings that exceed the Shimizu averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Shimizu?

Amenity Prevalence

Amenity Insights for Shimizu

Essential amenities in Shimizu that guests expect include: Heating, Free parking on premises, Smoke alarm, Hair dryer, Fire extinguisher. Lacking these (any) could significantly impact bookings.
Popular amenities like Refrigerator, Dishes and silverware, Bidet are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

Ensure your listing includes all essential amenities for Shimizu: Heating, Free parking on premises, Smoke alarm, Hair dryer, Fire extinguisher.
Prioritize adding missing essentials: Heating, Hair dryer, Fire extinguisher.
Consider adding popular differentiators like Refrigerator or Dishes and silverware to increase appeal.
Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
Regularly check competitor amenities in Shimizu to stay competitive.

Which Airbnb Amenities Boost Revenue in Shimizu?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Shimizu, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

Amenity	Prevalence	Revenue With	Revenue Without	Revenue Uplift
Hot water kettle	45.0%	$15,999	$4,969	222.0%
Cleaning before checkout	35.0%	$17,804	$5,694	212.7%
Microwave	60.0%	$13,535	$4,529	198.9%
Drying rack for clothing	45.0%	$15,499	$5,378	188.2%
Hangers	65.0%	$12,798	$4,611	177.5%
Dishes and silverware	75.0%	$11,821	$4,266	177.1%
Coffee	25.0%	$18,787	$6,981	169.1%
Room-darkening shades	50.0%	$14,417	$5,448	164.6%
Freezer	55.0%	$13,543	$5,520	145.4%
Private entrance	60.0%	$12,985	$5,354	142.5%

Revenue Impact Insights for Shimizu

Hot water kettle tops the revenue impact list with a 222.0% uplift — listings with this amenity earn $15,999 vs. $4,969 without it.

Recommendations for Hosts

Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Shimizu STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shimizu. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Shimizu Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Guest Age Distribution (Birth Decade)

Guest Profile Summary for Shimizu

The typical guest profile for Airbnb in Shimizu consists of predominantly international visitors (76%), with top international origins including Singapore, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
Domestic travelers account for 24.3% of guests.
Key international markets include Japan (24.3%) and Singapore (12.9%).
Top languages spoken are English (41.2%) followed by Chinese (20.6%).
A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

Focus marketing internationally, particularly towards travelers from Singapore.
Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
Highlight unique local experiences or amenities relevant to the primary guest profile.
Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Shimizu?

Listings in Shimizu average 4.79 out of 5 overall, with about 21.6 reviews per active listing and 30.0% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Shimizu

An average rating of 4.79 places Shimizu in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
The strongest subcategory is Communication (4.87), while Cleanliness (4.59) trails behind — a useful signal for hosts looking to prioritize upgrades.
30.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Shimizu Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Shimizu

The most common availability pattern in Shimizu falls within the 181-270 days range, representing 45% of listings. This suggests many properties have significant open periods on their calendars.
Approximately 85.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
For booked days, the 91-180 days range is most frequent in Shimizu (45%), reflecting common guest stay durations or potential owner blocking patterns.
A notable 15.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Shimizu?

Average Booking Lead Time by Month

Booking Lead Time Insights for Shimizu

The overall average booking lead time for vacation rentals in Shimizu is 57 days.
Guests book furthest in advance for stays during June (average 70 days), likely coinciding with peak travel demand or local events.
The shortest booking windows occur for stays in November (average 27 days), indicating more last-minute travel plans during this time.
Seasonally, Summer (64 days avg.) sees the longest lead times, while Spring (38 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Shimizu.
For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
Target marketing efforts for the Summer season well in advance (at least 64 days) to capture early planners.
Monitor your own booking lead times against these Shimizu averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Shimizu?

Guests in Shimizu stay about 5.8 nights on average, generating roughly 342 reservations and 17.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Shimizu

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Shimizu

A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
17.1 bookings per listing is a manageable pace that balances revenue with operational overhead.
Stay lengths peak in Jun (9.3 nights) and shorten in Mar (1.4 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Shimizu Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (65%)

1 Night

13 listings

65% of total

2 Nights (20%)

2 Nights

4 listings

20% of total

30+ Nights (15%)

30+ Nights

3 listings

15% of total

Key Insights

The most prevalent minimum stay requirement in Shimizu is 1 Night, adopted by 65% of listings. This highlights the market's preference for shorter, flexible bookings.
A strong majority (85.0%) of the Shimizu Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
A significant segment (15%) caters to monthly stays (30+ nights) in Shimizu, pointing to opportunities in the extended-stay market.

Recommendations

Align with the market by considering a 1 Night minimum stay, as 65% of Shimizu hosts use this setting.
Explore offering discounts for stays of 30+ nights to attract the 15% of the market seeking extended stays.
Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shimizu.

Shimizu Airbnb Cancellation Policy Trends Analysis (2026)

Flexible (65%)

Flexible

13 listings

65% of total

Moderate

1 listings

5% of total

Firm (30%)

Firm

6 listings

30% of total

Cancellation Policy Insights for Shimizu

The prevailing Airbnb cancellation policy trend in Shimizu is Flexible, used by 65% of listings.
There's a relatively balanced mix between guest-friendly (70.0%) and stricter (30.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

Consider adopting a Flexible policy to align with the 65% market standard in Shimizu.
Given the high prevalence of Flexible policies (65%), offering this can enhance booking appeal, especially during shoulder seasons.
Regularly review your cancellation policy against competitors and market demand shifts in Shimizu.

How Much Are Airbnb Cleaning Fees in Shimizu?

Cleaning fees in Shimizu are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee

$20

Median Cleaning Fee

$13

Listings Charging a Fee

20.0%

Fee as Revenue Share

3.8%

Cleaning Fee Insights for Shimizu

Only 20.0% of listings charge a cleaning fee, suggesting that most hosts in Shimizu bundle cleaning costs into the nightly rate.
The average cleaning fee of $20 is close to the median ($13), suggesting a relatively consistent fee structure across the market.
Cleaning fees represent 3.8% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

Price your cleaning fee competitively against the Shimizu median of $13. Fees significantly above market norms can deter bookings, especially for shorter stays.
Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

$75.80

Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Shimizu?

Learn from the best! This table showcases top-performing Airbnb hosts in Shimizu based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Shimizu by revenue
Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
プラウリテール	2	$66,831	173	4.94/5.0
清水町役場	6	$61,449	68	4.85/5.0
Age	5	$21,332	86	4.65/5.0
十勝ワッカの森キャンプ場	1	$15,711	1	Not Rated
Yamada	1	$11,214	23	5.00/5.0
Pre	2	$7,817	9	4.14/5.0
上田	1	$7,080	26	4.88/5.0
細川	1	$7,041	35	4.86/5.0
一男	1	$179	10	5.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shimizu.

Who Are the Airbnb Hosts in Shimizu?

Shimizu has a relatively balanced host base.

Superhosts

45.0%

Professional Management

0.0%

Cohosted Listings

5.0%

Instant Book Enabled

0.0%

Simplified Pricing

100.0%

Host Profile Insights for Shimizu

A 45.0% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
100.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
Benchmark your host metrics against these Shimizu averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Shimizu's Airbnb Market Compare to Nearby Cities?

How does the Shimizu Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Shiroishi Ward, Shimizu has 14 percentage points lower occupancy and about $39 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Shimizu — performance comparison
Market	Active Properties	Monthly Revenue	Daily Rate	Avg. Occupancy
Kamifurano	32	$3,072	$252.03	43%
Nakafurano	28	$2,590	$283.55	34%
Chuo Ward	40	$2,519	$197.59	49%
Furano	228	$2,417	$326.37	33%
Higashikawa	26	$2,337	$192.85	39%
Shiraoi	39	$2,228	$173.59	46%
Noboribetsu	14	$2,195	$177.73	45%
Shiroishi Ward	14	$2,135	$133.95	56%
Sapporo	1,634	$2,100	$163.93	46%
Higashi Ward	10	$1,978	$210.65	38%

Frequently Asked Questions About Airbnb in Shimizu

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Shimizu.

How much do Airbnb hosts make in Shimizu?

Shimizu hosts earn about $9,933 per year on average, with an average nightly rate of $95 and RevPAR of $41. Those figures describe the typical revenue environment for active listings in Shimizu, Hokkaido Prefecture, not the ceiling for the best operators. Source: AirROI 2026 data, Shimizu market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Shimizu?

The average Airbnb occupancy rate in Shimizu is 42.4%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Shimizu?

Listings in Shimizu average $95 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Shimizu?

Shimizu currently has about 20 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Shimizu?

AirROI currently classifies the short-term rental regulation level in Shimizu as High. The dataset also shows about 100.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Shimizu?

RevPAR in Shimizu is about $41. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Shimizu?

At 42.4% occupancy, Shimizu can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $9,933, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Shimizu?

The average booking lead time in Shimizu is about 57 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Shimizu?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Shimizu include Shimizu Port, Mikuni Shrine, Shimizu Onsen Area. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Shimizu?

entire_home listings make up 85.0% of the active supply in Shimizu. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Shimizu compare to nearby Airbnb markets?

Among neighboring markets, Kamifurano posts $36,869 in average annual revenue with 43.1% occupancy, compared to Shimizu's $9,933 and 42.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Shimizu?

The average Airbnb stay length in Shimizu is about 5.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Shimizu?

Airbnb listings in Shimizu average 4.79 out of 5 overall. About 30.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Shimizu?

Hot water kettle and Cleaning before checkout are among the strongest revenue-linked amenities in Shimizu. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Shimizu?

Yes. About 20.0% of active Airbnb listings in Shimizu charge a cleaning fee, and the average fee is $20. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Shimizu?

A 45.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.