Airbnb market data · 202612 months to October 2026
Isla Holbox, Mexico Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Isla Holbox brought in MX$278,837 over the 12 months through October 2026, across just 26 active listings, so a single property can move that figure.
The short answer
Isla Holbox Airbnb Market at a Glance
Both rates and bookings run ahead of the Quintana Roo average. Listings averaged MX$3,316 a night and were booked on 38% of available nights, against MX$2,940 and 35% for the Quintana Roo average.
Timing matters: in March, usually the best month, the average listing earns about 8.5 times as much as in October, usually the slowest. With only 26 active listings, a few bookings can reorder the months.
With 26 active listings, Isla Holbox is the 22nd-largest of 29 Quintana Roo markets AirROI tracks.
Browse the live Isla Holbox Airbnb market See Every Isla Holbox ListingRevenue
How Much Do Airbnb Hosts Make in Isla Holbox?
Gross bookings per Isla Holbox listing averaged MX$278,837 over the 12 months to October 2026 (Quintana Roo average: MX$259,280), before cleaning, platform and management costs and taxes.
In a typical year, the average Isla Holbox listing brings in MX$64,200 in March, its best month, and MX$7,530 in October, its slowest. The three strongest months bring in 44% of a full year's revenue, where an even calendar would give any three months 25%.
Across Isla Holbox's 26 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn MX$70,000+ a month, about 2.6 times the typical property.
- Strong performers (top 25%) earn MX$48,800 or more, roughly MX$22,000 a month above the median.
- Typical properties (median) earn about MX$26,900 a month.
- Entry-level properties (bottom 25%) earn MX$13,400 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
March earns about 8.5 times what October does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, MX$24,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Isla Holbox Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
March 2026 led on revenue. Nightly rates peaked in February 2026 and bookings in August 2026, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | MX$7,531 | 8.1% | MX$3,068 | MX$243 | 4 days | 2 nights |
| Nov 2025 | MX$12,461 | 11.7% | MX$3,072 | MX$415 | 31 days | 3 nights |
| Dec 2025 | MX$16,450 | 19.4% | MX$3,087 | MX$531 | 64 days | 4.3 nights |
| Jan 2026 | MX$55,467 | 43.2% | MX$3,110 | MX$1,789 | 8 days | 2.9 nights |
| Feb 2026 | MX$49,720 | 52.0% | MX$3,177 | MX$1,776 | 19 days | 3.1 nights |
| Mar 2026 | MX$64,163 | 51.8% | MX$3,125 | MX$2,070 | 30 days | 2.7 nights |
| Apr 2026 | MX$44,762 | 38.0% | MX$2,863 | MX$1,492 | 23 days | 2.6 nights |
| May 2026 | MX$36,194 | 46.9% | MX$2,596 | MX$1,168 | 22 days | 2.4 nights |
| Jun 2026 | MX$31,347 | 40.7% | MX$2,791 | MX$1,045 | 26 days | 3.5 nights |
| Jul 2026 | MX$36,662 | 36.7% | MX$2,876 | MX$1,183 | 40 days | 3.5 nights |
| Aug 2026 | MX$51,505 | 55.0% | MX$2,810 | MX$1,661 | 29 days | 2.6 nights |
| Sep 2026 | MX$17,110 | 26.0% | MX$2,359 | MX$570 | 19 days | 2 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Isla Holbox home could earn, enter its address, bedrooms and guests in the Airbnb estimator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Isla Holbox Profitable?
Yes, when it's run well. The average Isla Holbox Airbnb took in MX$278,837 in the 12 months to October 2026, and run by its owner at everyday costs, about MX$16,600 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about MX$30,500 a month.
Cleaning it yourself keeps the MX$6,600 a year guests pay in cleaning fees, for about MX$17,200 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about MX$14,400 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Isla Holbox Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | MX$272,237 | MX$494,000 |
| Cleaning fees guests pay2% of Isla Holbox bookings | MX$6,600 | MX$12,000 |
| Gross bookings | MX$278,837 | MX$506,000 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 92% of Isla Holbox listings on Simplified Pricing, 3% for the rest | −MX$40,500 | −MX$73,600 |
| Cleaning and laundryPaid for by the cleaning fee; MX$0 if you clean yourself | −MX$6,600 | −MX$12,000 |
| Utilities and internetAbout 5% of bookings | −MX$13,900 | −MX$25,300 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −MX$5,600 | −MX$10,100 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −MX$8,400 | −MX$15,200 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −MX$2,800 | −MX$2,800 |
| Permit and registrationWhere one is required | −MX$1,400 | −MX$1,400 |
| ManagementMX$0 when you run it; co-hosts charge from about 10% of nightly bookings | MX$0 | MX$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | MX$0 | MX$0 |
| Lodging taxesAdded to the guest's bill and passed on | MX$0 | MX$0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −MX$79,200 | −MX$140,400 |
| Left for housing costs, then profit | MX$199,637about MX$16,600 a month | MX$365,600about MX$30,500 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Isla Holbox Airbnb Profit
The estimate starts from Isla Holbox's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Isla Holbox home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Isla Holbox's Top Earners Get There
- More nights booked. The busiest quarter of Isla Holbox listings are booked on 55% or more of their nights, against 31% for the median listing. Ten more booked nights a year at the median rate of MX$1,840 adds about MX$18,400 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge MX$3,385 a night or more, against a median of MX$1,840. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about MX$27,200 a year.
- Open for the busy months. In a typical year, March brings the average listing about MX$64,200, against MX$7,530 in October, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Isla Holbox listings average 4.84 stars, and 31% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about MX$42,200 a month, against MX$23,200 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Isla Holbox?
Isla Holbox listings were booked on 38% of the nights they were open over the past year, 3 percentage points above the Quintana Roo average (35%) and 5 points above the Mexico average (33%). In a typical year, occupancy swings from 8% in October to 52% in February.
Across Isla Holbox's 26 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 67%+ of open nights, 36 points above the median.
- Strong performers (top 25%) fill 55% or more, roughly four nights a week.
- Typical properties (median) fill about 31% of open nights.
- Entry-level properties (bottom 25%) fill 15% or less, under two nights a week.
February is usually the busiest month in Isla Holbox, October the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 38% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Isla Holbox?
The average nightly rate in Isla Holbox, known as ADR (average daily rate), was MX$3,316 over the past year, about 13% above the Quintana Roo average of MX$2,940 and about 24% above the Mexico average of MX$2,675. Averaged month by month over the past two years, rates peak in February and March at about MX$3,175 and bottom out in September at about MX$2,360.
Across Isla Holbox's 26 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge MX$4,975+ a night, about 2.7 times the median.
- Strong performers (top 25%) charge MX$3,385 or more, about MX$1,500 above the median.
- Typical properties (median) charge about MX$1,840 a night.
- Entry-level properties (bottom 25%) charge MX$1,180 or less, about two-thirds of the median.
February rates run 35% above September's
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, MX$2,850. The 12-month ADR of MX$3,316 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Isla Holbox?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Isla Holbox it averaged MX$1,200 over the past year, from about MX$243 in a typical October to about MX$2,070 in a typical March.
Across Isla Holbox's 26 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn MX$2,510+ per open night, about three times the median.
- Strong performers (top 25%) earn MX$2,040 or more, about MX$1,200 a night above the median.
- Typical properties (median) earn about MX$825 per open night.
- Entry-level properties (bottom 25%) earn MX$426 or less, about half of the median.
March RevPAR is about 8.5 times October's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, MX$790. The 12-month RevPAR of MX$1,200 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Isla Holbox
With only 26 active listings, the monthly pattern in Isla Holbox is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in March and bottom out in October.
August 2026 is left out of these averages as a one-off: listings earned about 3.8 times what they did in August 2025. It still counts in the 12-month figures at the top of the page.
Average revenue by month in Isla Holbox
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, MX$32,100.
Revenue by month in Isla Holbox in numbers
| Month | Revenue per listing |
|---|---|
| January | MX$55,500 |
| February | MX$49,700 |
| March | MX$64,200 |
| April | MX$44,800 |
| May | MX$36,200 |
| June | MX$31,300 |
| July | MX$36,700 |
| August | MX$13,400 |
| September | MX$17,100 |
| October | MX$7,530 |
| November | MX$12,500 |
| December | MX$16,500 |
How Far in Advance Do Guests Book Airbnb in Isla Holbox?
Guests book Isla Holbox stays 24 days ahead on average (about three weeks). December stays are booked furthest out, about 64 days ahead, and October stays closest to arrival, about 4 days. A typical December booking is made in mid-October.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 24 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Isla Holbox
None of the 26 active listings in Isla Holbox display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Isla Holbox.
Neighborhoods
Best Neighborhoods for Airbnb in Isla Holbox
AirROI's area guide picks four Isla Holbox neighborhoods that draw short-term rental guests, led by Centro, Playa Norte and Punta Cocos. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Centro | Guests book here to be within footsteps of the ferry terminal, tour operators, and the island's highest concentration of taco stands, supermarkets, and evening cocktail spots. It primarily draws solo travellers, backpackers, and short-stay visitors who prefer walking everywhere rather than renting golf carts. | Parque Central Holbox, Muelle de Holbox, Letras Holbox, Playa Holbox, Calle Tiburón Ballena |
| Playa Norte | This beachfront corridor directly east of the village core caters to couples and vacationers booking upscale boutique stays with immediate sand access. It sits a short 10-minute stroll from central dining while offering full-service beach clubs and quiet nights. | Playa Holbox, Muelle Principal, Paseo Kuka, Plaza Principal |
| Punta Cocos | Located on the southwestern tip, this quieter sector attracts eco-tourists and couples specifically seeking unobstructed sunset views and nightly bioluminescence viewings. Reaching the village requires a 20-minute bicycle or golf cart taxi ride, keeping foot traffic minimal. | Playa Punta Cocos, Muelle de Punta Cocos, Laguna de Bioluminiscencia, Punta Ciricote |
| Punta Mosquito Road | Occupying the northeastern edge along the edge of the Yum Balam Reserve, this area attracts wildlife watchers, kitesurfers, and families booking secluded villas. Visitors stay here for low-density beaches and direct walking access out to shallow sandbars and flamingo feeding shallows. | Bancos de Arena Punta Mosquito, Área de Protección de Flora y Fauna Yum Balam, Paseo Kuka Este, Río Kuka |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Isla Holbox vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 89 km, Punta Sam (67 km away, 33 listings) earned the most per listing, about 2.2 times as much as Isla Holbox.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Holbox 0 km | 561 | MX$318,513 | MX$3,306 | 30% |
| El Cuyo 31 km | 254 | MX$194,162 | MX$2,414 | 27% |
| Punta Sam 67 km | 33 | MX$622,420 | MX$9,972 | 31% |
| Cancún 72 km | 6,117 | MX$245,146 | MX$2,393 | 37% |
| Alfredo V. Bonfil 73 km | 42 | MX$59,566 | MX$1,356 | 22% |
| Isla Mujeres 74 km | 923 | MX$579,440 | MX$4,693 | 39% |
| Río Lagartos 81 km | 33 | MX$68,673 | MX$1,737 | 16% |
| Tizimin 89 km | 83 | MX$44,258 | MX$1,107 | 21% |
Other Airbnb Markets in Quintana Roo
- Tulum Airbnb data 8,269 listings
- Playa del Carmen Airbnb data 8,049 listings
- San Miguel de Cozumel Airbnb data 1,104 listings
- Puerto Morelos Airbnb data 950 listings
- Bacalar Airbnb data 939 listings
- Solidaridad Airbnb data 799 listings
- Puerto Aventuras Airbnb data 416 listings
- Chetumal Airbnb data 328 listings
See all 29 Quintana Roo Airbnb markets
Markets Similar to Isla Holbox
Markets elsewhere in Mexico with a similar nightly rate and occupancy to Isla Holbox:
- Puerto Escondido Airbnb data Mexico · MX$3,085/night · 37.6%
- Lo de Marcos Airbnb data Mexico · MX$2,952/night · 37.8%
- Vallarta Airbnb data Mexico · MX$3,571/night · 39.5%
- Brisas de Zicatela Airbnb data Mexico · MX$2,899/night · 38.5%
- El Tezal Airbnb data Mexico · MX$3,962/night · 37.4%
- Nuevo Nayarit Airbnb data Mexico · MX$3,717/night · 34.5%
FAQ
Isla Holbox Airbnb FAQ
How much do Airbnb hosts make in Isla Holbox?
An active Isla Holbox Airbnb grossed MX$278,837 on average in the 12 months to October 2026, according to AirROI's tracking of 26 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in MX$48,800 or more in a typical month.
How much can I make on Airbnb in Isla Holbox?
It depends most on the home's size, location and how it's run. The middle half of Isla Holbox listings earn between MX$13,400 and MX$48,800 in a typical month, and the top tenth MX$70,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Isla Holbox?
Listings in Isla Holbox were booked on 38% of available nights over the past year. That compares with 35% for the Quintana Roo average. February is usually the busiest month.
How much does an Airbnb cost per night in Isla Holbox?
The average booked night in Isla Holbox cost MX$3,316 before fees. Half of listings charge between MX$1,180 and MX$3,385, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Isla Holbox?
None of the active Isla Holbox listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Isla Holbox?
Yes, when it's run well. The average Isla Holbox Airbnb grossed MX$278,837 in the 12 months to October 2026, 8% above the Quintana Roo average of MX$259,280, though with only 26 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, MX$199,637 a year (about MX$16,600 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about MX$30,500 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Isla Holbox?
March usually pays best, averaging MX$64,200 per active listing, and October usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Isla Holbox?
Each night a Isla Holbox listing was open to book earned MX$1,200 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made MX$2,510 or more.
How far in advance do guests book Airbnbs in Isla Holbox?
Isla Holbox stays were booked 24 days (about three weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Isla Holbox?
The average Isla Holbox Airbnb stay lasted 2.8 nights over the past year. A listing took 24 reservations over the year on average.
How are Airbnbs in Isla Holbox rated?
Guests rate Isla Holbox Airbnbs 4.84 out of 5 on average. Guests score communication highest and location lowest.
What are the best neighborhoods for Airbnb in Isla Holbox?
Centro, Playa Norte and Punta Cocos draw the most short-term rental interest in Isla Holbox. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Isla Holbox?
AirROI counted 26 active Airbnb listings in Isla Holbox as of October 2026. The closest tracked market is El Cuyo, 31 km away.
How much are Airbnb cleaning fees in Isla Holbox?
In Isla Holbox, 15% of listings add a cleaning fee, and the typical fee is about MX$788.
How many tourists visit Isla Holbox, Mexico?
All of Mexico had 45 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data. AirROI estimates 623 Airbnb stays in Isla Holbox, Mexico in the 12 months to October 2026, which counts bookings and not tourists. See Mexico tourism statistics.
Method
About This Data
Figures on this page cover 26 active Airbnb listings in Isla Holbox from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Mexican pesos at MX$17.5 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.