Ko Tao, Surat Thani Province Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Ko Tao, Surat Thani Province? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $15,194 per year — at a $137 nightly rate, 34.5% occupancy, and a $53 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Ko Tao's 478 active listings and selective demand that rewards strong listing quality and pricing strategy position it as a midsize vacation rental market. Supply grew 113.4% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a tightening market, selectivity matters — focus on proven neighborhoods, competitive pricing, and guest experience to protect returns.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Ko Tao?
In Ko Tao, the headline Airbnb metrics are $15,194 in average annual revenue,34.5% occupancy, $137 ADR, and $53 in RevPAR, and guests book about 42 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Ko Tao?
Understanding the monthly revenue variations for Airbnb listings in Ko Tao is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ko Tao is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ko Tao across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,256+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,526 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $897 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $357, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ko Tao
What Is the Monthly Airbnb Occupancy Rate in Ko Tao?
Maximize your bookings by understanding the Ko Tao STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ko Tao:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ko Tao
What Is the Average Airbnb Nightly Rate in Ko Tao?
Effective short term rental pricing strategy in Ko Tao involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ko Tao typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $265+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $144 or more.
- Typical properties (Median) charge around $83 per night.
- Entry-level properties (Bottom 25%) earn around $48 per night.
Average Daily Rate (ADR) Trend by Month in Ko Tao
What Is the RevPAR for Airbnb in Ko Tao?
RevPAR in Ko Tao is currently $53. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $12 RevPAR.
- Typical properties (Median) generate $22 RevPAR.
- Strong performers (Top 25%) earn $64 RevPAR.
- Best-in-class (Top 10%) achieve $144 RevPAR.
Average Monthly RevPAR Trend in Ko Tao
RevPAR Insights for Ko Tao
- The average RevPAR in Ko Tao is $53. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($144) and bottom 25% ($12) is $131, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Dec, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Ko Tao benchmarks. If your RevPAR falls below the median of $22, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $64+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Ko Tao Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in Ko Tao?
Ko Tao's peak Airbnb season falls in August, July, April, while the softest stretch is March, May, December. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, April)
- Revenue averages $2,391 per month
- Occupancy rates average 45.5%
- Daily rates average $126
Shoulder Season
- Revenue averages $1,951 per month
- Occupancy maintains around 39.6%
- Daily rates hold near $123
Low Season (March, May, December)
- Revenue drops to average $1,670 per month
- Occupancy decreases to average 34.7%
- Daily rates adjust to average $124
Seasonality Insights for Ko Tao
- The Airbnb seasonality pattern in Ko Tao shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ko Tao's highest earning potential, with monthly revenues climbing to $2,704, occupancy reaching 48.2%, and ADRs peaking at $129.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,578, occupancy could drop to 33.7%, and ADRs may adjust to $118.
- Lower occupancy paired with meaningful seasonality means hosts in Ko Tao need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Ko Tao seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Ko Tao?
Low regulation and minimal registration activity in Ko Tao, Surat Thani Province, Thailand point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Ko Tao to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Ko Tao?
Location within Ko Tao matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sairee Beach | The most popular beach on Ko Tao, known for its stunning sunsets, vibrant nightlife, and variety of water sports. A hotspot for tourists looking to enjoy the beach and local entertainment. | Sairee Beach, Sairee Village, Dive shops, Beach bars, Nightclubs, Sunset views |
| Chalok Baan Kao | A quieter alternative to Sairee, Chalok is known for its relaxed atmosphere and beautiful beach, making it popular with families and those seeking peace. | Chalok Baan Kao Beach, Viewpoint, Local restaurants, Snorkeling spots, Yoga retreats |
| Ao Leuk | A picturesque bay perfect for snorkeling and diving with crystal-clear waters and coral reefs. Ideal for guests looking for natural beauty and underwater adventures. | Ao Leuk Beach, Diving schools, Coral reefs, Beachfront dining, Scenic views |
| Tanote Bay | Famed for its tranquil atmosphere and excellent snorkeling, Tanote Bay is perfect for those seeking a more serene experience in nature. | Tanote Bay Beach, Snorkeling spots, Kayaking, Rock jumping, Lush hillside views |
| Hin Wong Bay | A secluded bay great for diving and snorkeling, offering a more off-the-beaten-path experience for adventurous travelers. | Hin Wong Bay Beach, Diving sites, Marine life, Hiking trails, Secluded beach spots |
| Mango Viewpoint | Located at a high elevation, this viewpoint offers breathtaking panoramic views of the island and surrounding seas—great for guests who appreciate nature and photography. | Mango Viewpoint, Hiking trails, Scenic views, Photography spots, Nature exploration |
| Koh Nang Yuan | A small island just off Ko Tao, known for its stunning beaches and snorkeling opportunities, popular for day trips and romantic getaways. | Koh Nang Yuan Beach, Snorkeling, Hiking to viewpoint, Beach relaxation, Clear waters |
| Thian Og Bay | Known for its peaceful beach and excellent diving spots, Thian Og Bay caters to those looking to escape the crowds and enjoy underwater experiences. | Thian Og Bay Beach, Diving schools, Serene atmosphere, Clear waters, Coral reefs |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Ko Tao offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Ko Tao?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ko Tao
- The Ko Tao Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 55.4% of the 478 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 42.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Ko Tao, Hotel/Boutique properties are the most common (38.1%), reflecting the local real estate landscape.
- Houses represent a significant 34.7% portion, catering likely to families or larger groups.
- The presence of 38.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, unique stays, others (combined 2.5%) offer potential for unique stay experiences.
Ko Tao Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ko Tao
- The dominant room capacity in Ko Tao is 1 bedroom listings, making up 64.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 80.7% of the active Airbnb listings in Ko Tao, indicating a high concentration in these sizes.
- With over half the market (64.2%) consisting of studios or 1-bedroom units, Ko Tao is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (7.5%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Ko Tao.
Ko Tao Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ko Tao
- The most common guest capacity trend in Ko Tao vacation rentals is listings accommodating 2 guests (55.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Ko Tao STR market, accounting for 70.7% of listings.
- A significant 56.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Ko Tao.
- On average, properties in Ko Tao are equipped to host 2.8 guests.
How Do Listings in Ko Tao Compare on Quality?
Listing quality in Ko Tao can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Ko Tao
- At 20.8 photos per listing on average, Ko Tao hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 29.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Ko Tao averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Ko Tao?
Amenity Prevalence
Amenity Insights for Ko Tao
- Essential amenities in Ko Tao that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Air conditioning, TV, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ko Tao: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Air conditioning or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ko Tao to stay competitive.
Which Airbnb Amenities Boost Revenue in Ko Tao?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Ko Tao, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Kitchen | 43.3% | $29,906 | $3,955 | 656.1% |
Cooking basics | 27.2% | $38,728 | $6,402 | 504.9% |
Dishes and silverware | 34.3% | $32,975 | $5,906 | 458.3% |
Iron | 20.1% | $44,138 | $7,920 | 457.3% |
Stove | 21.3% | $42,672 | $7,739 | 451.4% |
Children’s dinnerwareHigh opportunity | 1.0% | $71,966 | $14,593 | 393.1% |
Microwave | 19.9% | $41,794 | $8,596 | 386.2% |
Crib | 11.9% | $49,969 | $10,485 | 376.6% |
Hair dryer | 55.2% | $23,466 | $4,989 | 370.4% |
Coffee maker | 20.3% | $40,692 | $8,702 | 367.6% |
Revenue Impact Insights for Ko Tao
- Kitchen tops the revenue impact list with a 656.1% uplift — listings with this amenity earn $29,906 vs. $3,955 without it.
- High-opportunity amenities — Children’s dinnerware — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
Recommendations for Hosts
- Prioritize adding Children’s dinnerware — it has the best combination of high revenue impact and low market saturation in Ko Tao.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Ko Tao STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ko Tao. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKo Tao Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Ko Tao
- The typical guest profile for Airbnb in Ko Tao consists of predominantly international visitors (99%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 1.3% of guests.
- Key international markets include Germany (21.1%) and United Kingdom (17.1%).
- Top languages spoken are English (44.5%) followed by German (16.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Ko Tao?
Listings in Ko Tao average 4.62 out of 5 overall, with about 33.2 reviews per active listing and 17.6% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Ko Tao
- An average rating of 4.62 places Ko Tao in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.76), while Value (4.52) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 17.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 17.6% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Ko Tao Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ko Tao
- The most common availability pattern in Ko Tao falls within the 271-366 days range, representing 64.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Ko Tao (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Ko Tao?
Average Booking Lead Time by Month
Booking Lead Time Insights for Ko Tao
- The overall average booking lead time for vacation rentals in Ko Tao is 42 days.
- Guests book furthest in advance for stays during August (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (47 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Ko Tao.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 47 days) to capture early planners.
- Monitor your own booking lead times against these Ko Tao averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Ko Tao?
Guests in Ko Tao stay about 5 nights on average, generating roughly 9,236 reservations and 19.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Ko Tao
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Ko Tao
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 19.4 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Nov (5.4 nights) and shorten in Mar (4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Ko Tao Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
254 listings
53.1% of total
2 Nights
141 listings
29.5% of total
3 Nights
12 listings
2.5% of total
4-6 Nights
11 listings
2.3% of total
7-29 Nights
6 listings
1.3% of total
30+ Nights
54 listings
11.3% of total
Key Insights
- The most prevalent minimum stay requirement in Ko Tao is 1 Night, adopted by 53.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (82.6%) of the Ko Tao Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.3%) caters to monthly stays (30+ nights) in Ko Tao, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 53.1% of Ko Tao hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ko Tao.
Ko Tao Airbnb Cancellation Policy Trends Analysis (2026)
Limited
7 listings
1.5% of total
Super Strict 60 Days
2 listings
0.4% of total
Super Strict 30 Days
18 listings
3.8% of total
Flexible
76 listings
15.9% of total
Moderate
88 listings
18.4% of total
Firm
136 listings
28.5% of total
Strict
151 listings
31.6% of total
Cancellation Policy Insights for Ko Tao
- The prevailing Airbnb cancellation policy trend in Ko Tao is Strict, used by 31.6% of listings.
- A majority (60.1%) of hosts in Ko Tao utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 31.6% market standard in Ko Tao.
- With 31.6% using Strict terms, this is a viable option in Ko Tao, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Ko Tao.
How Much Are Airbnb Cleaning Fees in Ko Tao?
Cleaning fees in Ko Tao are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Ko Tao
- Only 22.0% of listings charge a cleaning fee, suggesting that most hosts in Ko Tao bundle cleaning costs into the nightly rate.
- The gap between the average ($41) and median ($15) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 2.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Ko Tao median of $15. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Ko Tao Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ko Taobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
PASSAMBHATI VILLA /Cape Shark Villas, 4-10 pers.
Entire Place • 5 bedrooms
Perfect View Pool Villa, private pool
Entire Place • 5 bedrooms
Villa de Kestrel, Aow Leuk beach, Long Kai, Tanote
Entire Place • 5 bedrooms
Top Notch View Villa
Entire Place • 4 bedrooms
Villa del Sol - Eleadora - Gift of the Sun
Entire Place • 3 bedrooms
Orchid Villa · Three bedrooms, views, private pool, free taxi!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Ko Tao?
Learn from the best! This table showcases top-performing Airbnb hosts in Ko Tao based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nan And Sam | 5 | $339,056 | 621 | 4.75/5.0 |
| Bella Tao Villas | 4 | $317,440 | 70 | 4.92/5.0 |
| Villas Del Sol | 5 | $287,815 | 220 | 4.91/5.0 |
| Jt | 9 | $274,543 | 715 | 4.95/5.0 |
| Naroua Villa | 6 | $264,163 | 297 | 4.93/5.0 |
| Vitchanee | 3 | $237,175 | 116 | 4.80/5.0 |
| Siri/Chol | 1 | $225,312 | 69 | 4.97/5.0 |
| Woonsen | 3 | $190,299 | 53 | 5.00/5.0 |
| Steven | 4 | $190,265 | 185 | 4.98/5.0 |
| Taatoh Seaview | 11 | $189,555 | 467 | 4.54/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ko Tao.
Who Are the Airbnb Hosts in Ko Tao?
Ko Tao has a relatively balanced host base.
Host Profile Insights for Ko Tao
- A 34.9% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 0.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 68.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 27.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Ko Tao averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Ko Tao
These are the highest-grossing professional property management operations in Ko Tao, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Woonsen | 3 | $190,299 | $625 | 35.3% | 5.00/5 |
| Woodlawn Villas | 3 | $24,981 | $99 | 30.9% | 4.64/5 |
Management Company Insights for Ko Tao
- The leading management company, Woonsen, operates 3 listings with $190,299 in gross revenue — a useful benchmark for what scale looks like in Ko Tao.
- Top managers average 3 properties each, suggesting professional management in Ko Tao still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.82/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 0.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Ko Tao's Airbnb Market Compare to Nearby Cities?
How does the Ko Tao Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Bo Phut, Ko Tao has 13 percentage points lower occupancy and about $149 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Baan Thong Krut | 29 | $4,248 | $650.24 | 40% |
| Baan Thong Po | 134 | $3,696 | $389.50 | 42% |
| Baan Taling Ngam | 37 | $3,315 | $404.32 | 36% |
| Tong Yang | 53 | $3,302 | $653.82 | 30% |
| Baan Chaweng Noi | 324 | $3,012 | $296.02 | 43% |
| Ko Samui | 855 | $2,993 | $349.10 | 41% |
| Ban Bang Khao | 53 | $2,867 | $431.16 | 32% |
| Bo Put | 66 | $2,818 | $277.01 | 45% |
| Baan Pang Ka | 16 | $2,633 | $242.28 | 41% |
| Bo Phut | 22 | $2,607 | $286.16 | 47% |
Frequently Asked Questions About Airbnb in Ko Tao
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Ko Tao.
How much do Airbnb hosts make in Ko Tao?
Ko Tao hosts earn about $15,194 per year on average, with an average nightly rate of $137 and RevPAR of $53. Those figures describe the typical revenue environment for active listings in Ko Tao, Surat Thani Province, not the ceiling for the best operators. Source: AirROI 2026 data, Ko Tao market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Ko Tao?
The average Airbnb occupancy rate in Ko Tao is 34.5%. August is the strongest month and December is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Ko Tao?
Listings in Ko Tao average $137 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Ko Tao?
Ko Tao currently has about 478 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Ko Tao?
AirROI currently classifies the short-term rental regulation level in Ko Tao as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Ko Tao?
RevPAR in Ko Tao is about $53. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Ko Tao?
Occupancy of 34.5% means Ko Tao is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $15,194, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Ko Tao?
The average booking lead time in Ko Tao is about 42 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Ko Tao?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Ko Tao include Sairee Beach, Chalok Baan Kao, Ao Leuk. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Ko Tao?
entire_home listings make up 55.4% of the active supply in Ko Tao. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Ko Tao compare to nearby Airbnb markets?
Among neighboring markets, Baan Thong Krut posts $50,972 in average annual revenue with 39.6% occupancy, compared to Ko Tao's $15,194 and 34.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Ko Tao?
The average Airbnb stay length in Ko Tao is about 5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Ko Tao?
Airbnb listings in Ko Tao average 4.62 out of 5 overall. About 17.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Ko Tao?
Kitchen and Cooking basics are among the strongest revenue-linked amenities in Ko Tao. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Ko Tao?
Yes. About 22.0% of active Airbnb listings in Ko Tao charge a cleaning fee, and the average fee is $41. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Ko Tao?
At 34.9%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.