What Are the Best Places to Invest in Airbnb in Surat Thani Province, Thailand?

Source: AirROI Reviewed by Jun Zhou , Founder @ AirROI

Updated: 2026-05-04

The short-term rental market in Surat Thani Province, Thailand spans 30 cities tracked in AirROI's 2026 dataset, ranging from mature urban markets with thousands of active listings to emerging destinations where early operators still have pricing leverage. Supply growth, regulation, and seasonal demand vary significantly across the region — making market selection one of the highest-leverage decisions an Airbnb investor can make.

This page ranks the best Airbnb markets in Surat Thani Province, Thailand across four dimensions: market depth (active listings), revenue, nightly rate (ADR), and occupancy rate. Ko Samui, Surat Thani Province leads by market size with 836 active listings and $2,962/month revenue. Across all ranked markets, average occupancy is 38.6% with $1,951/month in average revenue and $237/night ADR. 30 of 30 markets carry a low regulation profile — a key consideration for investors evaluating compliance costs and time-to-market.

Rankings based on AirROI's analysis of 20,000,000+ short-term rental listings across revenue, ADR, occupancy, and regulation. See ranking methodology.

Explore Live Market Data

Top Airbnb Markets in Surat Thani Province, Thailand by Active Listings

Active listing count is the most direct measure of a market's depth, maturity, and investor confidence. Cities with the most Airbnb listings in Surat Thani Province, Thailand attract the highest volume of travelers and offer the most reliable benchmarking data for pricing and revenue projections. Ko Samui, Surat Thani Province leads with 836 active short-term rental listings and $2,962/month in average revenue.

#	Market	Active Listings (TTM)	Revenue/mo	ADR	Occupancy	Regulation
1	Ko Samui, Surat Thani Province	836	$2,962	$352	40.6%	Low
2	Ko Tao, Surat Thani Province	471	$1,279	$137	34.0%	Low
3	Baan Chaweng Noi, Surat Thani Province	317	$2,989	$303	42.3%	Low
4	Baan Lamai, Surat Thani Province	291	$1,481	$132	46.7%	Low
5	Baan Tai, Surat Thani Province	281	$1,425	$178	36.6%	Low
6	Baan Bang Rak, Surat Thani Province	266	$1,950	$236	41.5%	Low
7	Baan Sri Thanu, Surat Thani Province	265	$1,864	$196	39.5%	Low
8	Baan Plai Laem, Surat Thani Province	246	$2,229	$355	38.6%	Low
9	Baan Bo Phut, Surat Thani Province	232	$2,129	$226	42.1%	Low
10	Baan Chaweng, Surat Thani Province	226	$1,186	$146	36.1%	Low
11	Baan Wang Ta Kien, Surat Thani Province	191	$1,972	$278	39.9%	Low
12	Choeng Mon, Surat Thani Province	186	$2,595	$387	35.8%	Low
13	Baan Mae Nam, Surat Thani Province	138	$1,433	$228	39.7%	Low
14	Baan Thong Po, Surat Thani Province	129	$3,721	$384	42.5%	Low
15	Baan Hin Kong, Surat Thani Province	115	$1,891	$166	46.7%	Low
16	Ban Haad Rin, Surat Thani Province	108	$658	$118	23.7%	Low
17	Baan Chaloklum, Surat Thani Province	105	$1,302	$170	41.0%	Low
18	Baan Hua Thanon, Surat Thani Province	92	$2,526	$265	44.7%	Low
19	Baan Harn, Surat Thani Province	81	$1,813	$258	37.1%	Low
20	Baan Maduea Wan, Surat Thani Province	75	$1,833	$165	40.5%	Low
21	Baan Wok Tum, Surat Thani Province	66	$1,841	$170	39.5%	Low
22	Surat Thani, Surat Thani Province	62	$230	$38	20.9%	Low
23	Ban Bang Khao, Surat Thani Province	53	$2,850	$428	32.3%	Low
24	Tong Yang, Surat Thani Province	51	$3,331	$664	29.6%	Low
25	บ้านบางรักษ์, Surat Thani Province	51	$1,193	$169	30.7%	Low
26	Moo 4, Surat Thani Province	45	$1,613	$130	49.1%	Low
27	Moo 1, Surat Thani Province	39	$1,880	$155	45.5%	Low
28	Baan Don Sai, Surat Thani Province	38	$953	$82	37.6%	Low
29	Baan Taling Ngam, Surat Thani Province	38	$3,190	$398	35.7%	Low
30	Phet Pha-ngan, Surat Thani Province	37	$2,198	$209	46.9%	Low

Most Profitable Airbnb Markets in Surat Thani Province, Thailand by Revenue

The most profitable Airbnb cities in Surat Thani Province, Thailand are those where hosts earn the highest average monthly revenue per listing — the single most telling indicator of a market's income potential. Baan Thong Po, Surat Thani Province leads with $3,721/month at $384 ADR and 42.5% occupancy. Whether you are evaluating your first STR investment or benchmarking an existing property, these top-earning Airbnb markets show where vacation rentals generate the greatest short-term rental income.

#	Market	Revenue/mo	Active Listings (TTM)	ADR	Occupancy	Regulation
1	Baan Thong Po, Surat Thani Province	$3,721	129	$384	42.5%	Low
2	Tong Yang, Surat Thani Province	$3,331	51	$664	29.6%	Low
3	Baan Taling Ngam, Surat Thani Province	$3,190	38	$398	35.7%	Low
4	Baan Chaweng Noi, Surat Thani Province	$2,989	317	$303	42.3%	Low
5	Ko Samui, Surat Thani Province	$2,962	836	$352	40.6%	Low
6	Ban Bang Khao, Surat Thani Province	$2,850	53	$428	32.3%	Low
7	Choeng Mon, Surat Thani Province	$2,595	186	$387	35.8%	Low
8	Baan Hua Thanon, Surat Thani Province	$2,526	92	$265	44.7%	Low
9	Baan Plai Laem, Surat Thani Province	$2,229	246	$355	38.6%	Low
10	Phet Pha-ngan, Surat Thani Province	$2,198	37	$209	46.9%	Low
11	Baan Bo Phut, Surat Thani Province	$2,129	232	$226	42.1%	Low
12	Baan Wang Ta Kien, Surat Thani Province	$1,972	191	$278	39.9%	Low
13	Baan Bang Rak, Surat Thani Province	$1,950	266	$236	41.5%	Low
14	Baan Hin Kong, Surat Thani Province	$1,891	115	$166	46.7%	Low
15	Moo 1, Surat Thani Province	$1,880	39	$155	45.5%	Low
16	Baan Sri Thanu, Surat Thani Province	$1,864	265	$196	39.5%	Low
17	Baan Wok Tum, Surat Thani Province	$1,841	66	$170	39.5%	Low
18	Baan Maduea Wan, Surat Thani Province	$1,833	75	$165	40.5%	Low
19	Baan Harn, Surat Thani Province	$1,813	81	$258	37.1%	Low
20	Moo 4, Surat Thani Province	$1,613	45	$130	49.1%	Low
21	Baan Lamai, Surat Thani Province	$1,481	291	$132	46.7%	Low
22	Baan Mae Nam, Surat Thani Province	$1,433	138	$228	39.7%	Low
23	Baan Tai, Surat Thani Province	$1,425	281	$178	36.6%	Low
24	Baan Chaloklum, Surat Thani Province	$1,302	105	$170	41.0%	Low
25	Ko Tao, Surat Thani Province	$1,279	471	$137	34.0%	Low
26	บ้านบางรักษ์, Surat Thani Province	$1,193	51	$169	30.7%	Low
27	Baan Chaweng, Surat Thani Province	$1,186	226	$146	36.1%	Low
28	Baan Don Sai, Surat Thani Province	$953	38	$82	37.6%	Low
29	Ban Haad Rin, Surat Thani Province	$658	108	$118	23.7%	Low
30	Surat Thani, Surat Thani Province	$230	62	$38	20.9%	Low

Most Expensive Airbnb Markets in Surat Thani Province, Thailand by Nightly Rate

The average daily rate (ADR) measures how much guests pay per night in each market, making it the clearest indicator of a city's short-term rental pricing power. Tong Yang, Surat Thani Province commands the highest Airbnb nightly rate in Surat Thani Province, Thailand at $664/night, generating $3,331/month at 29.6% occupancy. Markets with premium nightly pricing typically feature high-demand destinations where travelers pay a significant premium over hotel alternatives.

#	Market	ADR	Active Listings (TTM)	Revenue/mo	Occupancy	Regulation
1	Tong Yang, Surat Thani Province	$664	51	$3,331	29.6%	Low
2	Ban Bang Khao, Surat Thani Province	$428	53	$2,850	32.3%	Low
3	Baan Taling Ngam, Surat Thani Province	$398	38	$3,190	35.7%	Low
4	Choeng Mon, Surat Thani Province	$387	186	$2,595	35.8%	Low
5	Baan Thong Po, Surat Thani Province	$384	129	$3,721	42.5%	Low
6	Baan Plai Laem, Surat Thani Province	$355	246	$2,229	38.6%	Low
7	Ko Samui, Surat Thani Province	$352	836	$2,962	40.6%	Low
8	Baan Chaweng Noi, Surat Thani Province	$303	317	$2,989	42.3%	Low
9	Baan Wang Ta Kien, Surat Thani Province	$278	191	$1,972	39.9%	Low
10	Baan Hua Thanon, Surat Thani Province	$265	92	$2,526	44.7%	Low
11	Baan Harn, Surat Thani Province	$258	81	$1,813	37.1%	Low
12	Baan Bang Rak, Surat Thani Province	$236	266	$1,950	41.5%	Low
13	Baan Mae Nam, Surat Thani Province	$228	138	$1,433	39.7%	Low
14	Baan Bo Phut, Surat Thani Province	$226	232	$2,129	42.1%	Low
15	Phet Pha-ngan, Surat Thani Province	$209	37	$2,198	46.9%	Low
16	Baan Sri Thanu, Surat Thani Province	$196	265	$1,864	39.5%	Low
17	Baan Tai, Surat Thani Province	$178	281	$1,425	36.6%	Low
18	Baan Wok Tum, Surat Thani Province	$170	66	$1,841	39.5%	Low
19	Baan Chaloklum, Surat Thani Province	$170	105	$1,302	41.0%	Low
20	บ้านบางรักษ์, Surat Thani Province	$169	51	$1,193	30.7%	Low
21	Baan Hin Kong, Surat Thani Province	$166	115	$1,891	46.7%	Low
22	Baan Maduea Wan, Surat Thani Province	$165	75	$1,833	40.5%	Low
23	Moo 1, Surat Thani Province	$155	39	$1,880	45.5%	Low
24	Baan Chaweng, Surat Thani Province	$146	226	$1,186	36.1%	Low
25	Ko Tao, Surat Thani Province	$137	471	$1,279	34.0%	Low
26	Baan Lamai, Surat Thani Province	$132	291	$1,481	46.7%	Low
27	Moo 4, Surat Thani Province	$130	45	$1,613	49.1%	Low
28	Ban Haad Rin, Surat Thani Province	$118	108	$658	23.7%	Low
29	Baan Don Sai, Surat Thani Province	$82	38	$953	37.6%	Low
30	Surat Thani, Surat Thani Province	$38	62	$230	20.9%	Low

Highest Occupancy Airbnb Markets in Surat Thani Province, Thailand

Airbnb occupancy rate measures the percentage of available nights actually booked — the most telling indicator of short-term rental demand in a market. Baan Lamai, Surat Thani Province leads Surat Thani Province, Thailand with 46.7% occupancy, $1,481/month revenue, and 291 active listings. Markets with the highest STR occupancy rates reflect strong, sustained guest demand — a critical signal for investors evaluating where properties will stay consistently booked year-round. This ranking is filtered to markets with 100+ listings to ensure statistical reliability.

#	Market	Occupancy	Active Listings (TTM)	Revenue/mo	ADR	Regulation
1	Baan Lamai, Surat Thani Province	46.7%	291	$1,481	$132	Low
2	Baan Hin Kong, Surat Thani Province	46.7%	115	$1,891	$166	Low
3	Baan Thong Po, Surat Thani Province	42.5%	129	$3,721	$384	Low
4	Baan Chaweng Noi, Surat Thani Province	42.3%	317	$2,989	$303	Low
5	Baan Bo Phut, Surat Thani Province	42.1%	232	$2,129	$226	Low
6	Baan Bang Rak, Surat Thani Province	41.5%	266	$1,950	$236	Low
7	Baan Chaloklum, Surat Thani Province	41.0%	105	$1,302	$170	Low
8	Ko Samui, Surat Thani Province	40.6%	836	$2,962	$352	Low
9	Baan Wang Ta Kien, Surat Thani Province	39.9%	191	$1,972	$278	Low
10	Baan Mae Nam, Surat Thani Province	39.7%	138	$1,433	$228	Low
11	Baan Sri Thanu, Surat Thani Province	39.5%	265	$1,864	$196	Low
12	Baan Plai Laem, Surat Thani Province	38.6%	246	$2,229	$355	Low
13	Baan Tai, Surat Thani Province	36.6%	281	$1,425	$178	Low
14	Baan Chaweng, Surat Thani Province	36.1%	226	$1,186	$146	Low
15	Choeng Mon, Surat Thani Province	35.8%	186	$2,595	$387	Low
16	Ko Tao, Surat Thani Province	34.0%	471	$1,279	$137	Low
17	Ban Haad Rin, Surat Thani Province	23.7%	108	$658	$118	Low

How to Choose an Airbnb Investment Market in Surat Thani Province, Thailand

No single ranking tells the full story. The best Airbnb market for a given investor depends on their capital, risk tolerance, operating model, and income goals. The four ranking dimensions on this page — market depth, revenue, ADR, and occupancy — serve different investor profiles.

If you prioritize predictable cash flow, start with the occupancy rankings. Markets where occupancy exceeds 55% offer consistent bookings and lower vacancy risk. High-occupancy markets may not have the highest nightly rates, but their revenue stability makes them better suited for mortgage-backed investments where monthly debt coverage matters more than peak earnings.

If you're targeting maximum income per property, use the revenue rankings. Revenue is the product of nightly rate and occupancy — it captures the combined effect of both. The highest-revenue Airbnb markets in Surat Thani Province, Thailand tend to be destination cities where travelers stay longer and pay a premium for entire-home listings.

If you're evaluating luxury or premium positioning, the ADR rankings show where guests are willing to pay top dollar per night. High-ADR markets reward property upgrades, professional photography, and amenity investments. However, a high nightly rate with low occupancy may generate less income than a moderately priced listing that stays booked consistently.

If you want the deepest market data, the active listings rankings identify cities with the largest short-term rental supply. More listings mean more comparable properties for pricing, more data points for revenue projections, and typically a more liquid resale market if your investment thesis changes.

In all cases, check the regulation column before committing capital. A profitable market with high regulation may require permits, annual caps on rental days, or costly compliance steps that erode returns. Markets with low regulation offer faster time-to-market but may tighten rules as STR supply grows.

Short-Term Rental Regulation in Surat Thani Province, Thailand

Understanding the regulatory environment is critical for any Airbnb investment in Surat Thani Province, Thailand. Regulation affects licensing costs, annual operating limits, tax obligations, and the long-term viability of a short-term rental strategy.

Across the 30 markets ranked on this page: 30 have a low regulation profile (generally operator-friendly with minimal licensing requirements), 0 have medium regulation (some permit or registration requirements), and 0 have high regulation (strict licensing, annual rental day caps, or active enforcement). Markets with low regulation offer the lowest barrier to entry, while high-regulation markets may still be profitable — but require careful compliance planning and often limit the number of properties a single operator can manage.

AirROI classifies regulation as a market-level signal based on available ordinance data and platform registration patterns. This is not legal advice — always verify current local ordinances, as short-term rental rules can change rapidly, especially in high-growth markets where municipalities are actively responding to STR expansion.

How We Rank the Best Airbnb Investment Markets in Surat Thani Province, Thailand

This page ranks Airbnb markets in Surat Thani Province, Thailand across four dimensions that matter most to short-term rental investors and operators: market depth (active listings), revenue potential (monthly income per listing), pricing power (average daily rate), and booking demand (occupancy rate). Each ranking uses the same underlying dataset but sorts by a different metric, giving you multiple lenses to evaluate where to invest in Airbnb in Surat Thani Province, Thailand.

No single metric tells the full story. A market with high ADR but low occupancy may underperform one with moderate pricing and strong demand. Revenue captures the combined effect of rate and occupancy, while active listings signal whether a market has enough depth for reliable benchmarking and a liquid resale environment. We include regulation data alongside every ranking so you can weigh compliance risk before committing capital.

Ranking Methodology & Data Sources

Active Listings (TTM): The count of active short-term rental listings in each market over the trailing twelve months — a proxy for market maturity, data reliability, and investor confidence in Surat Thani Province, Thailand.
Monthly Revenue: Average gross revenue per listing per month — the bottom-line metric for evaluating Airbnb profitability in Surat Thani Province, Thailand and projecting cash flow.
Average Daily Rate (ADR): The mean nightly booking price across all active listings — the clearest measure of a market's short-term rental pricing power.
Occupancy Rate: Percentage of available nights booked — the demand signal that determines how much of your nightly rate converts to actual income. Occupancy rankings are filtered to markets with 100+ listings to exclude small markets with unreliable averages.
Regulation: An indicator of the local regulatory climate in Surat Thani Province, Thailand, from low (operator-friendly) to high (strict licensing and enforcement) — essential for assessing compliance risk.

All data is sourced from AirROI's proprietary analytics pipeline, which tracks 20,000,000+ properties across 190+ countries. Metrics are recalculated on a rolling basis using trailing twelve-month aggregates from active listings. For full methodology, see the data methodology page.

Frequently Asked Questions About the Best Airbnb Markets in Surat Thani Province, Thailand

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Surat Thani Province, Thailand.

What are the best places to invest in Airbnb in Surat Thani Province, Thailand?

Ko Samui, Surat Thani Province leads this ranking for Surat Thani Province, Thailand with 836 active listings — the largest market by depth. Markets are ranked by listing count because deeper markets offer more comparable data, more pricing benchmarks, and a more predictable operating environment for investors. Each row also shows revenue, ADR, occupancy, and regulation so investors can evaluate based on what matters most to them.

Which market has the highest Airbnb revenue in Surat Thani Province, Thailand?

Baan Thong Po, Surat Thani Province posts the highest average monthly revenue in this ranking at $3,721. Revenue leaders often combine healthy rates, solid occupancy, and enough listing scale to support repeatable operations rather than one-off outliers.

Which market has the strongest Airbnb occupancy in Surat Thani Province, Thailand?

Moo 4, Surat Thani Province has the highest occupancy rate in this comparison at 49.1%. High occupancy can signal resilient demand, but investors still need to balance it against nightly rates, regulation, and supply depth before deciding where to buy or operate.

Which market has the highest Airbnb nightly rate in Surat Thani Province, Thailand?

Tong Yang, Surat Thani Province commands the highest average daily rate at $664 per night. A high ADR does not automatically translate to the highest revenue — occupancy and seasonality determine how much of that rate converts to realized income.

Which Airbnb markets in Surat Thani Province, Thailand have the lowest regulation?

Ko Samui (Surat Thani Province), Ko Tao (Surat Thani Province), Baan Chaweng Noi (Surat Thani Province) currently show low regulation profiles in this ranking. Lower regulation can reduce compliance costs and time-to-market for new hosts, but investors should always verify local ordinances before purchasing — rules can change quickly as short-term rental markets grow.

Is short-term rental investing still profitable in Surat Thani Province, Thailand in 2026?

The markets ranked here average 38.6% occupancy, and the top performer posts $3,721 in monthly revenue. Profitability depends on property acquisition cost, local operating expenses, and regulation compliance — but the data shows active, performing markets exist across Surat Thani Province, Thailand for well-researched investors.

How often are AirROI's top Airbnb market rankings updated?

AirROI updates these rankings using the latest market snapshot available in the dataset, which for this page is anchored to 2026. Rankings should be treated as current market intelligence rather than permanent truths because pricing, demand, regulation, and supply can all shift over time.

What metrics should I use to evaluate Airbnb investments in Surat Thani Province, Thailand?

The most important metrics for comparing short-term rental markets are active listing count (market depth and data reliability), occupancy rate (demand consistency), average daily rate (pricing power), monthly revenue (income potential), and regulation level (compliance cost and risk). This ranking sorts by market depth first; use the other columns to filter for the profile that fits your investment strategy.

What makes a good Airbnb market for first-time investors in Surat Thani Province, Thailand?

First-time investors in Surat Thani Province, Thailand should prioritize markets with high occupancy (55%+) and low regulation, which reduce the risk of empty calendars and compliance surprises. Markets with 200+ active listings also provide better benchmarking data and a more predictable operating environment. Revenue is important, but consistent demand is more forgiving for operators still learning pricing and guest management.

What is a good Airbnb occupancy rate in Surat Thani Province, Thailand?

Across the markets ranked here, the average occupancy rate in Surat Thani Province, Thailand is 38.6%. Occupancy above 50% is generally considered healthy for short-term rentals, and above 65% signals strong, sustained demand. However, the best occupancy rate depends on pricing strategy — some hosts maximize revenue by targeting fewer bookings at higher nightly rates rather than maximizing booking volume.

How does regulation affect Airbnb investment returns in Surat Thani Province, Thailand?

Regulation is one of the most overlooked risks in short-term rental investing. In Surat Thani Province, Thailand, 30 of 30 ranked markets have low regulation, 0 have medium, and 0 have high. High-regulation markets often require permits, limit annual rental days, or impose occupancy taxes — all of which reduce net returns. Low-regulation markets offer faster time-to-market and lower compliance costs, but rules can tighten as STR supply grows.

What is the difference between ADR and RevPAR for Airbnb investing?

ADR (Average Daily Rate) is the average nightly price guests pay, while RevPAR (Revenue Per Available Rental night) factors in both price and occupancy. A market with $200 ADR and 50% occupancy has $100 RevPAR — the same as a market with $125 ADR and 80% occupancy. RevPAR is a better single-number benchmark for comparing markets because it captures how effectively nightly rates convert to realized income. AirROI's city-level reports include RevPAR with percentile breakdowns for deeper analysis.

How many Airbnb listings does a market need to be investable in Surat Thani Province, Thailand?

Markets with fewer than 100 active listings can show volatile averages that do not predict future performance. The median market in this Surat Thani Province, Thailand ranking has about 115 listings. Larger markets (500+) offer more reliable data, more comparable properties for pricing, and typically a more liquid exit if you decide to sell. Smaller markets can still be profitable, but investors should treat the data as directional rather than precise.

How do seasonal and year-round Airbnb markets differ in Surat Thani Province, Thailand?

Seasonal markets in Surat Thani Province, Thailand experience dramatic swings in booking demand — often earning 60-70% of annual revenue in just 3-4 peak months. Year-round markets deliver steadier cash flow with lower peak-to-trough variation. Investors who need predictable monthly income should prioritize high-occupancy markets with low seasonal variance, while those comfortable with cash-flow timing can target seasonal markets where peak rates compensate for off-season softness.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hospitality consultants, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports, the data portal for bulk downloads, the Airbnb API with 22 endpoints, and an Airbnb MCP Server for AI agents.

All metrics reflect trailing twelve-month aggregates from active listings as of 2026-05-04. Revenue figures are market averages, not projections. For full methodology, see the data methodology page.

Access Real-Time Airbnb API

This report is powered by our industry-leading Airbnb Data API, providing direct access to live short-term rental data from global markets like Surat Thani Province. Use this data to build powerful analytics tools, discover investment opportunities, and inform your vacation rental strategy.

Get API Access