Moo 1, Surat Thani Province Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Moo 1, Surat Thani Province? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $21,638 per year — at a $150 nightly rate, 44.4% occupancy, and a $68 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 41 active listings, Moo 1 is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 57.7% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Moo 1?
In Moo 1, the headline Airbnb metrics are $21,638 in average annual revenue,44.4% occupancy, $150 ADR, and $68 in RevPAR, and guests book about 48 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Moo 1?
Understanding the monthly revenue variations for Airbnb listings in Moo 1 is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Moo 1 is typically January, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Moo 1 across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,143+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,234 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,563 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $697, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Moo 1
What Is the Monthly Airbnb Occupancy Rate in Moo 1?
Maximize your bookings by understanding the Moo 1 STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Moo 1:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Moo 1
What Is the Average Airbnb Nightly Rate in Moo 1?
Effective short term rental pricing strategy in Moo 1 involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Moo 1 typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $257+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $165 or more.
- Typical properties (Median) charge around $94 per night.
- Entry-level properties (Bottom 25%) earn around $53 per night.
Average Daily Rate (ADR) Trend by Month in Moo 1
What Is the RevPAR for Airbnb in Moo 1?
RevPAR in Moo 1 is currently $68. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $24 RevPAR.
- Typical properties (Median) generate $42 RevPAR.
- Strong performers (Top 25%) earn $92 RevPAR.
- Best-in-class (Top 10%) achieve $122 RevPAR.
Average Monthly RevPAR Trend in Moo 1
RevPAR Insights for Moo 1
- The average RevPAR in Moo 1 is $68. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($122) and bottom 25% ($24) is $98, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jan and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Moo 1 benchmarks. If your RevPAR falls below the median of $42, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $92+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Moo 1?
Moo 1's peak Airbnb season falls in January, December, February, while the softest stretch is May, June, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (January, December, February)
- Revenue averages $3,659 per month
- Occupancy rates average 61.7%
- Daily rates average $170
Shoulder Season
- Revenue averages $2,176 per month
- Occupancy maintains around 43.7%
- Daily rates hold near $129
Low Season (May, June, November)
- Revenue drops to average $1,488 per month
- Occupancy decreases to average 39.0%
- Daily rates adjust to average $120
Seasonality Insights for Moo 1
- Airbnb seasonality in Moo 1 is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Moo 1's highest earning potential, with monthly revenues climbing to $3,967, occupancy reaching 67.3%, and ADRs peaking at $176.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,408, occupancy could drop to 36.5%, and ADRs may adjust to $115.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Moo 1.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Moo 1, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Moo 1?
Low regulation and minimal registration activity in Moo 1, Surat Thani Province, Thailand point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Moo 1 to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Moo 1?
With a compact short-term rental market, Moo 1 gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Koh Samui | A renowned tropical island famous for its palm-fringed beaches and luxury resorts. Attracts beach lovers and those seeking a relaxing getaway. | Chaweng Beach, Lamai Beach, Ang Thong National Marine Park, Fisherman's Village, Big Buddha, Secret Buddha Garden |
| Koh Phangan | Famous for its full moon parties and vibrant nightlife, as well as beautiful beaches and nature. A popular destination for both party-goers and those seeking tranquility. | Haad Rin Beach, Thong Nai Pan Noi, Bottle Beach, Than Sadet National Park, Full Moon Party, Amnesty Sanctuary |
| Surat Thani City | The capital city of Surat Thani Province, known as a gateway to Southern Thailand's islands and national parks. Attractive for budget travelers and those exploring the mainland. | Surat Thani Night Market, Rajabhat Surat Thani University, Wat Phothawas, Tapi River Park, Surat Thani School Museum |
| Donsak | A tranquil area known for its beautiful scenery and proximity to the mainland ferry terminals to the islands. Great for the nature-loving traveler. | Donsak Viewpoint, Koh Tao ferry terminal, Chaiya Historical Park, Wat Suan Mokkh, Koh Nang Yuan |
| Koh Tao | An island famous for diving and snorkeling, attracting a younger, adventure-seeking crowd looking for unique underwater experiences. | Shark Bay, Sairee Beach, Hin Wong Bay, Koh Nang Yuan, Chalok Baan Kao |
| Ratchaprapha Dam | Known for its stunning scenery and outdoor activities, attracting nature enthusiasts and explorers. A unique destination for eco-tourism. | Ratchaprapha Dam, Cheow Lan Lake, Khao Sok National Park, Jungle Boat Tour, Elephant Sanctuary |
| Koh Nang Yuan | A small island famous for its picturesque scenery and snorkeling spots, perfect for romantic getaways and nature lovers. | Viewpoint, Snorkeling, Beach Relaxation, Trekking Trails, Koh Nang Yuan Beach |
| Koh Madsum | A small, uninhabited island known for its beautiful beaches and crystal-clear waters. Great for day trips and a relaxing escape. | White Sand Beaches, Snorkeling Spots, Secluded Relaxation, Sunbathing Spots |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Moo 1 offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Moo 1?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Moo 1
- The Moo 1 Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78% of the 41 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Moo 1, House properties are the most common (63.4%), reflecting the local real estate landscape.
- Houses represent a significant 63.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.9%) offer potential for unique stay experiences.
Moo 1 Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Moo 1
- The dominant room capacity in Moo 1 is 1 bedroom listings, making up 61% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 83.0% of the active Airbnb listings in Moo 1, indicating a high concentration in these sizes.
- With over half the market (61%) consisting of studios or 1-bedroom units, Moo 1 is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (7.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Moo 1.
Moo 1 Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Moo 1
- The most common guest capacity trend in Moo 1 vacation rentals is listings accommodating 2 guests (43.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Moo 1 STR market, accounting for 68.3% of listings.
- A significant 43.9% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Moo 1.
- On average, properties in Moo 1 are equipped to host 2.7 guests.
How Do Listings in Moo 1 Compare on Quality?
Listing quality in Moo 1 can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Moo 1
- At 48.6 photos per listing on average, Moo 1 hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 26.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Moo 1 averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Moo 1?
Amenity Prevalence
Amenity Insights for Moo 1
- Essential amenities in Moo 1 that guests expect include: Air conditioning, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Bed linens, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Moo 1: Air conditioning, Wifi, Free parking on premises.
- Prioritize adding missing essentials: Air conditioning, Free parking on premises.
- Consider adding popular differentiators like TV or Bed linens to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Moo 1 to stay competitive.
Which Airbnb Amenities Boost Revenue in Moo 1?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Moo 1, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Kitchen | 85.4% | $24,635 | $4,154 | 493.0% |
Hot water | 80.5% | $25,428 | $6,002 | 323.7% |
Coffee maker | 65.9% | $29,169 | $7,113 | 310.1% |
Ethernet connection | 14.6% | $58,633 | $15,296 | 283.3% |
Children’s books and toys | 12.2% | $59,800 | $16,337 | 266.0% |
Board games | 17.1% | $53,763 | $15,024 | 257.9% |
Microwave | 61.0% | $30,039 | $8,510 | 253.0% |
Outdoor furniture | 61.0% | $29,961 | $8,632 | 247.1% |
Drying rack for clothing | 51.2% | $33,125 | $9,576 | 245.9% |
Dishes and silverware | 78.0% | $25,610 | $7,514 | 240.8% |
Revenue Impact Insights for Moo 1
- Kitchen tops the revenue impact list with a 493.0% uplift — listings with this amenity earn $24,635 vs. $4,154 without it.
- Kitchen, Hot water — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Moo 1 STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Moo 1. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMoo 1 Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Moo 1
- The typical guest profile for Airbnb in Moo 1 consists of predominantly international visitors (99%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 0.9% of guests.
- Key international markets include Germany (25.5%) and United Kingdom (11.7%).
- Top languages spoken are English (44.4%) followed by German (17.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Moo 1?
Listings in Moo 1 average 4.71 out of 5 overall, with about 63.1 reviews per active listing and 17.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Moo 1
- An average rating of 4.71 places Moo 1 in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.86), while Value (4.62) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 17.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 17.1% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Moo 1 Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Moo 1
- The most common availability pattern in Moo 1 falls within the 271-366 days range, representing 39% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Moo 1 (31.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Moo 1?
Average Booking Lead Time by Month
Booking Lead Time Insights for Moo 1
- The overall average booking lead time for vacation rentals in Moo 1 is 48 days.
- Guests book furthest in advance for stays during December (average 77 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (67 days avg.) sees the longest lead times, while Spring (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Moo 1.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these Moo 1 averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Moo 1?
Guests in Moo 1 stay about 6 nights on average, generating roughly 961 reservations and 23.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Moo 1
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Moo 1
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 23.4 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Dec (6.6 nights) and shorten in Apr (4.1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Moo 1 Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
22% of total
2 Nights
2 listings
4.9% of total
3 Nights
8 listings
19.5% of total
4-6 Nights
2 listings
4.9% of total
30+ Nights
20 listings
48.8% of total
Key Insights
- The most prevalent minimum stay requirement in Moo 1 is 30+ Nights, adopted by 48.8% of listings. This highlights the market's preference for longer commitments.
- A significant segment (48.8%) caters to monthly stays (30+ nights) in Moo 1, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 48.8% of Moo 1 hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 48.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Moo 1.
Moo 1 Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
5 listings
12.2% of total
Limited
1 listings
2.4% of total
Super Strict 60 Days
1 listings
2.4% of total
Flexible
2 listings
4.9% of total
Moderate
4 listings
9.8% of total
Firm
22 listings
53.7% of total
Strict
6 listings
14.6% of total
Cancellation Policy Insights for Moo 1
- The prevailing Airbnb cancellation policy trend in Moo 1 is Firm, used by 53.7% of listings.
- A majority (68.3%) of hosts in Moo 1 utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 53.7% market standard in Moo 1.
- Using a Strict policy might deter some guests, as only 14.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Moo 1.
How Much Are Airbnb Cleaning Fees in Moo 1?
Cleaning fees in Moo 1 are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Moo 1
- Only 31.7% of listings charge a cleaning fee, suggesting that most hosts in Moo 1 bundle cleaning costs into the nightly rate.
- The gap between the average ($38) and median ($18) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 2.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Moo 1 median of $18. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Moo 1 Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Moo 1based on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sun & Sand Beachfront Pool Villa
Entire Place • 3 bedrooms
Villa Totem
Entire Place • 3 bedrooms
Beach Front Villa with Private Jacuzzi
Entire Place • 2 bedrooms
Rare Two-Bedroom, on the beach, all inclusive
Entire Place • 2 bedrooms
Sunset Bay Beachfront Tiny Home
Entire Place • 2 bedrooms
Rare Beachfront Villa
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Moo 1?
Learn from the best! This table showcases top-performing Airbnb hosts in Moo 1 based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Guillaume | 5 | $154,574 | 173 | 4.72/5.0 |
| Mica | 3 | $128,730 | 430 | 5.00/5.0 |
| Ratchi | 5 | $95,355 | 503 | 4.73/5.0 |
| Shaw | 1 | $88,064 | 55 | 4.95/5.0 |
| Sunshine Residences | 1 | $67,828 | 30 | 4.80/5.0 |
| Uraiwan | 3 | $62,523 | 174 | 4.86/5.0 |
| Thidaporn | 2 | $50,497 | 429 | 4.92/5.0 |
| Andrei | 2 | $46,179 | 88 | 4.89/5.0 |
| Ilia | 5 | $46,073 | 111 | 4.65/5.0 |
| Danny Joe | 1 | $32,742 | 120 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Moo 1.
Who Are the Airbnb Hosts in Moo 1?
Moo 1 is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Moo 1
- With 61.0% Superhosts, Moo 1 has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 2.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 78.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 39.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Moo 1 averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Moo 1's Airbnb Market Compare to Nearby Cities?
How does the Moo 1 Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Bo Phut, Moo 1 has 3 percentage points lower occupancy and about $136 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Baan Thong Krut | 29 | $4,248 | $650.24 | 40% |
| Baan Thong Po | 134 | $3,696 | $389.50 | 42% |
| Baan Taling Ngam | 37 | $3,315 | $404.32 | 36% |
| Tong Yang | 53 | $3,302 | $653.82 | 30% |
| Baan Chaweng Noi | 324 | $3,012 | $296.02 | 43% |
| Ko Samui | 855 | $2,993 | $349.10 | 41% |
| Ban Bang Khao | 53 | $2,867 | $431.16 | 32% |
| Bo Put | 66 | $2,818 | $277.01 | 45% |
| Baan Pang Ka | 16 | $2,633 | $242.28 | 41% |
| Bo Phut | 22 | $2,607 | $286.16 | 47% |
Frequently Asked Questions About Airbnb in Moo 1
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Moo 1.
How much do Airbnb hosts make in Moo 1?
Moo 1 hosts earn about $21,638 per year on average, with an average nightly rate of $150 and RevPAR of $68. Those figures describe the typical revenue environment for active listings in Moo 1, Surat Thani Province, not the ceiling for the best operators. Source: AirROI 2026 data, Moo 1 market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Moo 1?
The average Airbnb occupancy rate in Moo 1 is 44.4%. January is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Moo 1?
Listings in Moo 1 average $150 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Moo 1?
Moo 1 currently has about 41 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Moo 1?
AirROI currently classifies the short-term rental regulation level in Moo 1 as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Moo 1?
RevPAR in Moo 1 is about $68. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Moo 1?
At 44.4% occupancy, Moo 1 can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $21,638, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Moo 1?
The average booking lead time in Moo 1 is about 48 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Moo 1?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Moo 1 include Koh Samui, Koh Phangan, Surat Thani City. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Moo 1?
entire_home listings make up 78.0% of the active supply in Moo 1. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Moo 1 compare to nearby Airbnb markets?
Among neighboring markets, Baan Thong Krut posts $50,972 in average annual revenue with 39.6% occupancy, compared to Moo 1's $21,638 and 44.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Moo 1?
The average Airbnb stay length in Moo 1 is about 6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Moo 1?
Airbnb listings in Moo 1 average 4.71 out of 5 overall. About 17.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Moo 1?
Kitchen and Hot water are among the strongest revenue-linked amenities in Moo 1. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Moo 1?
Yes. About 31.7% of active Airbnb listings in Moo 1 charge a cleaning fee, and the average fee is $38. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Moo 1?
A 61.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.