Na h-Eileanan an Iar, Scotland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Na h-Eileanan an Iar, Scotland? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $23,970 per year — at a $183 nightly rate, 53.6% occupancy, and a $98 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 28 active listings, Na h-Eileanan an Iar is a micro-market where solid booking activity throughout the year. Supply grew 75.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high, and hosts should factor licensing costs and compliance timelines into their launch plan. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Na h-Eileanan an Iar?
In Na h-Eileanan an Iar, the headline Airbnb metrics are $23,970 in average annual revenue,53.6% occupancy, $183 ADR, and $98 in RevPAR, and guests book about 93 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Na h-Eileanan an Iar?
Understanding the monthly revenue variations for Airbnb listings in Na h-Eileanan an Iar is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Na h-Eileanan an Iar is typically July, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Na h-Eileanan an Iar across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,535+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,808 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,925 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,283, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Na h-Eileanan an Iar
What Is the Monthly Airbnb Occupancy Rate in Na h-Eileanan an Iar?
Maximize your bookings by understanding the Na h-Eileanan an Iar STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Na h-Eileanan an Iar:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Na h-Eileanan an Iar
What Is the Average Airbnb Nightly Rate in Na h-Eileanan an Iar?
Effective short term rental pricing strategy in Na h-Eileanan an Iar involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Na h-Eileanan an Iar typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $286+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $202 or more.
- Typical properties (Median) charge around $155 per night.
- Entry-level properties (Bottom 25%) earn around $130 per night.
Average Daily Rate (ADR) Trend by Month in Na h-Eileanan an Iar
What Is the RevPAR for Airbnb in Na h-Eileanan an Iar?
RevPAR in Na h-Eileanan an Iar is currently $98. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $70 RevPAR.
- Typical properties (Median) generate $86 RevPAR.
- Strong performers (Top 25%) earn $108 RevPAR.
- Best-in-class (Top 10%) achieve $167 RevPAR.
Average Monthly RevPAR Trend in Na h-Eileanan an Iar
RevPAR Insights for Na h-Eileanan an Iar
- The average RevPAR in Na h-Eileanan an Iar is $98. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($167) and bottom 25% ($70) is $97, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Dec, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Na h-Eileanan an Iar benchmarks. If your RevPAR falls below the median of $86, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $108+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Na h-Eileanan an Iar?
Na h-Eileanan an Iar's peak Airbnb season falls in July, August, June, while the softest stretch is February, March, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $4,224 per month
- Occupancy rates average 74.0%
- Daily rates average $187
Shoulder Season
- Revenue averages $2,156 per month
- Occupancy maintains around 42.4%
- Daily rates hold near $181
Low Season (February, March, December)
- Revenue drops to average $846 per month
- Occupancy decreases to average 17.3%
- Daily rates adjust to average $184
Seasonality Insights for Na h-Eileanan an Iar
- Airbnb seasonality in Na h-Eileanan an Iar is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Na h-Eileanan an Iar's highest earning potential, with monthly revenues climbing to $4,676, occupancy reaching 78.1%, and ADRs peaking at $189.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $624, occupancy could drop to 12.1%, and ADRs may adjust to $178.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Na h-Eileanan an Iar.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Na h-Eileanan an Iar, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Na h-Eileanan an Iar, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Na h-Eileanan an Iar?
Na h-Eileanan an Iar, Scotland, United Kingdom has a high regulation classification, yet only 46% of listings show registration evidence. That gap between regulation on the books and compliance on the ground can shift quickly — municipalities often tighten enforcement in waves, putting unregistered operators at risk of fines or delisting. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Na h-Eileanan an Iar to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 46% licensed listings)
What Are the Best Neighborhoods for Airbnb in Na h-Eileanan an Iar?
With a compact short-term rental market, Na h-Eileanan an Iar gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Stornoway | The largest town in the Western Isles, offering a blend of local culture, history, and amenities. It's a key trading hub and attractive for tourists exploring the islands. | Lews Castle, Stornoway Harbour, Museum nan Eilean, An Lanntair arts centre, Celtic connections |
| Tarbert | The charming village on Harris, known for its scenic harbour and access to the beautiful Harris beaches and landscapes. Great for tourists seeking tranquility and nature. | Harris Distillery, Tarbert Harbour, Isle of Harris golf course, Scenic coastal walks, Local art galleries |
| North Uist | A picturesque island group renowned for its natural beauty, wildlife, and outdoor activities. Ideal for those seeking adventure and scenic landscapes. | Balranald Nature Reserve, Tràigh Iar beach, North Uist's ancient monuments, Local fishing spots, Birdwatching tours |
| Benbecula | Connected to both North and South Uist, Benbecula offers a unique blend of island charm and access to outdoor activities. It's appealing for visitors looking to explore various islands. | Benbecula beaches, Luing Island, Local wildlife tours, Historical sites, Beautiful landscapes |
| Grimshader | A quiet area perfect for relaxation and enjoying the natural beauty of Lewis. It's for guests wanting a secluded getaway while being close to amenities. | Local walking trails, Access to beaches, Beautiful lochs, Stargazing opportunities, Cultural experiences |
| Isle of Barra | Known for its stunning beaches and welcoming community, Barra offers an untouched, tranquil vacation experience with local charm and history. | Barra Airport beach runway, Kisimul Castle, Beautiful sandy beaches, Local festivals, Scenic viewpoints |
| South Uist | Rich in history and culture, South Uist is known for its traditional Gaelic way of life and stunning landscapes, attracting visitors interested in culture and nature. | South Uist beaches, Cultural heritage sites, Wildlife spotting, Historic ruins, Community events |
| Luskentyre Beach | Considered one of the most beautiful beaches in Scotland, Luskentyre is ideal for those who appreciate pristine landscapes and outdoor activities. | Luskentyre sands, Walking and hiking trails, Photography spots, Wild swimming, Nature watching |
Because Na h-Eileanan an Iar has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Na h-Eileanan an Iar?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Na h-Eileanan an Iar
- The Na h-Eileanan an Iar Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.1% of the 28 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Na h-Eileanan an Iar, House properties are the most common (67.9%), reflecting the local real estate landscape.
- Houses represent a significant 67.9% portion, catering likely to families or larger groups.
- The presence of 14.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 7.2%) offer potential for unique stay experiences.
Na h-Eileanan an Iar Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Na h-Eileanan an Iar
- The dominant room capacity in Na h-Eileanan an Iar is 3 bedrooms listings, making up 21.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 42.8% of the active Airbnb listings in Na h-Eileanan an Iar, indicating a high concentration in these sizes.
- A significant 35.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Na h-Eileanan an Iar.
Na h-Eileanan an Iar Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Na h-Eileanan an Iar
- The most common guest capacity trend in Na h-Eileanan an Iar vacation rentals is listings accommodating 4 guests (32.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Na h-Eileanan an Iar STR market, accounting for 46.4% of listings.
- 32.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Na h-Eileanan an Iar.
- On average, properties in Na h-Eileanan an Iar are equipped to host 4.2 guests.
How Do Listings in Na h-Eileanan an Iar Compare on Quality?
Listing quality in Na h-Eileanan an Iar can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Na h-Eileanan an Iar
- At 22.9 photos per listing on average, Na h-Eileanan an Iar hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 28.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Na h-Eileanan an Iar averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Na h-Eileanan an Iar?
Amenity Prevalence
Amenity Insights for Na h-Eileanan an Iar
- Essential amenities in Na h-Eileanan an Iar that guests expect include: Free parking on premises, Heating, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Smoke alarm, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Na h-Eileanan an Iar: Free parking on premises, Heating, TV.
- Prioritize adding missing essentials: Free parking on premises, Heating, TV.
- Consider adding popular differentiators like Wifi or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Na h-Eileanan an Iar to stay competitive.
Which Airbnb Amenities Boost Revenue in Na h-Eileanan an Iar?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Na h-Eileanan an Iar, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Dishwasher | 42.9% | $30,050 | $19,410 | 54.8% |
Washer | 64.3% | $27,373 | $17,846 | 53.4% |
High chair | 35.7% | $30,851 | $20,147 | 53.1% |
Dedicated workspace | 28.6% | $30,314 | $21,433 | 41.4% |
Bed linens | 75.0% | $25,720 | $18,719 | 37.4% |
Hangers | 67.9% | $26,102 | $19,470 | 34.1% |
Gym | 35.7% | $28,084 | $21,685 | 29.5% |
Backyard | 71.4% | $25,549 | $20,023 | 27.6% |
Fire extinguisher | 82.1% | $24,820 | $20,059 | 23.7% |
Drying rack for clothing | 28.6% | $26,739 | $22,863 | 17.0% |
Revenue Impact Insights for Na h-Eileanan an Iar
- Dishwasher tops the revenue impact list with a 54.8% uplift — listings with this amenity earn $30,050 vs. $19,410 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Na h-Eileanan an Iar STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Na h-Eileanan an Iar. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNa h-Eileanan an Iar Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Na h-Eileanan an Iar
- The typical guest profile for Airbnb in Na h-Eileanan an Iar consists of primarily domestic travelers (73%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 73.1% of guests.
- Key international markets include United Kingdom (73.1%) and Germany (4.8%).
- Top languages spoken are English (51.3%) followed by German (11.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and Scotland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Na h-Eileanan an Iar?
Listings in Na h-Eileanan an Iar average 4.9 out of 5 overall, with about 73.5 reviews per active listing and 64.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Na h-Eileanan an Iar
- With an overall rating of 4.9, Na h-Eileanan an Iar listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.97), while Value (4.85) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 64.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Na h-Eileanan an Iar Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Na h-Eileanan an Iar
- The most common availability pattern in Na h-Eileanan an Iar falls within the 181-270 days range, representing 78.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Na h-Eileanan an Iar (75%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Na h-Eileanan an Iar?
Average Booking Lead Time by Month
Booking Lead Time Insights for Na h-Eileanan an Iar
- The overall average booking lead time for vacation rentals in Na h-Eileanan an Iar is 93 days.
- Guests book furthest in advance for stays during July (average 134 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (116 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (93 days) as a baseline for your pricing and availability strategy in Na h-Eileanan an Iar.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 134 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 116 days) to capture early planners.
- Monitor your own booking lead times against these Na h-Eileanan an Iar averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Na h-Eileanan an Iar?
Guests in Na h-Eileanan an Iar stay about 5.2 nights on average, generating roughly 658 reservations and 23.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Na h-Eileanan an Iar
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Na h-Eileanan an Iar
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 23.5 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jul (6.8 nights) and shorten in Dec (2.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Na h-Eileanan an Iar Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
28.6% of total
3 Nights
2 listings
7.1% of total
4-6 Nights
4 listings
14.3% of total
7-29 Nights
3 listings
10.7% of total
30+ Nights
11 listings
39.3% of total
Key Insights
- The most prevalent minimum stay requirement in Na h-Eileanan an Iar is 30+ Nights, adopted by 39.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (39.3%) caters to monthly stays (30+ nights) in Na h-Eileanan an Iar, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 39.3% of Na h-Eileanan an Iar hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 39.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Na h-Eileanan an Iar.
Na h-Eileanan an Iar Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
1 listings
3.6% of total
Limited
1 listings
3.6% of total
Flexible
6 listings
21.4% of total
Moderate
5 listings
17.9% of total
Firm
9 listings
32.1% of total
Strict
6 listings
21.4% of total
Cancellation Policy Insights for Na h-Eileanan an Iar
- The prevailing Airbnb cancellation policy trend in Na h-Eileanan an Iar is Firm, used by 32.1% of listings.
- A majority (53.5%) of hosts in Na h-Eileanan an Iar utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 32.1% market standard in Na h-Eileanan an Iar.
- Regularly review your cancellation policy against competitors and market demand shifts in Na h-Eileanan an Iar.
How Much Are Airbnb Cleaning Fees in Na h-Eileanan an Iar?
Cleaning fees in Na h-Eileanan an Iar are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Na h-Eileanan an Iar
- Only 39.3% of listings charge a cleaning fee, suggesting that most hosts in Na h-Eileanan an Iar bundle cleaning costs into the nightly rate.
- The gap between the average ($137) and median ($67) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.5% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Na h-Eileanan an Iar median of $67. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Na h-Eileanan an Iar Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Na h-Eileanan an Iarbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Gramsdale House
Entire Place • 2 bedrooms

Camus Uig - Beach House
Entire Place • 4 bedrooms

Still Waters cottage on the Isle of Harris
Entire Place • 3 bedrooms

The Sheiling,Scalpay,Harris-Luxury House/Hot Tub
Entire Place • 4 bedrooms

10 Dalmore, Isle Of Lewis
Entire Place • 3 bedrooms

No1 Dalbeg, a Hebridean Escape and your Adventure.
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Na h-Eileanan an Iar?
Learn from the best! This table showcases top-performing Airbnb hosts in Na h-Eileanan an Iar based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cottages | 1 | $65,336 | 17 | 5.00/5.0 |
| Isabel | 3 | $50,144 | 266 | 4.98/5.0 |
| Dolina | 1 | $46,065 | 5 | 5.00/5.0 |
| Paul | 2 | $42,852 | 315 | 4.83/5.0 |
| Annella | 2 | $40,295 | 330 | 4.93/5.0 |
| Christian | 1 | $32,162 | 23 | 4.91/5.0 |
| Cornelius | 1 | $31,585 | 7 | 4.71/5.0 |
| Ann Marie | 1 | $29,107 | 135 | 4.92/5.0 |
| Christopher David | 1 | $28,636 | 23 | 4.83/5.0 |
| Deborah | 1 | $26,869 | 32 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Na h-Eileanan an Iar.
Who Are the Airbnb Hosts in Na h-Eileanan an Iar?
Na h-Eileanan an Iar is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Na h-Eileanan an Iar
- With 57.1% Superhosts, Na h-Eileanan an Iar has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 3.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 85.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Na h-Eileanan an Iar averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Na h-Eileanan an Iar
These are the highest-grossing professional property management operations in Na h-Eileanan an Iar, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Cottages | 1 | $65,336 | $209 | 75.2% | 5.00/5 |
Management Company Insights for Na h-Eileanan an Iar
- The leading management company, Cottages, operates 1 listings with $65,336 in gross revenue — a useful benchmark for what scale looks like in Na h-Eileanan an Iar.
- Top managers average 1 properties each, suggesting professional management in Na h-Eileanan an Iar still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 5/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 3.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Na h-Eileanan an Iar's Airbnb Market Compare to Nearby Cities?
How does the Na h-Eileanan an Iar Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Satran, Na h-Eileanan an Iar has 16 percentage points lower occupancy and about $119 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Hallin | 11 | $5,534 | $409.19 | 66% |
| Port Failthe | 15 | $5,472 | $330.65 | 57% |
| Stein | 14 | $5,341 | $326.46 | 68% |
| Isle of Skye | 12 | $4,795 | $290.20 | 65% |
| Satran | 11 | $4,678 | $301.71 | 70% |
| Portree | 197 | $4,532 | $304.64 | 60% |
| Glendale | 48 | $4,181 | $272.94 | 58% |
| Portnalong | 20 | $4,059 | $205.83 | 70% |
| Carbost | 32 | $3,789 | $359.22 | 57% |
| Uig | 51 | $3,394 | $262.39 | 58% |
Frequently Asked Questions About Airbnb in Na h-Eileanan an Iar
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Na h-Eileanan an Iar.
How much do Airbnb hosts make in Na h-Eileanan an Iar?
Na h-Eileanan an Iar hosts earn about $23,970 per year on average, with an average nightly rate of $183 and RevPAR of $98. Those figures describe the typical revenue environment for active listings in Na h-Eileanan an Iar, Scotland, not the ceiling for the best operators. Source: AirROI 2026 data, Na h-Eileanan an Iar market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Na h-Eileanan an Iar?
The average Airbnb occupancy rate in Na h-Eileanan an Iar is 53.6%. July is the strongest month and December is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Na h-Eileanan an Iar?
Listings in Na h-Eileanan an Iar average $183 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Na h-Eileanan an Iar?
Na h-Eileanan an Iar currently has about 28 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Na h-Eileanan an Iar?
AirROI currently classifies the short-term rental regulation level in Na h-Eileanan an Iar as High. The dataset also shows about 46.4% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Na h-Eileanan an Iar?
RevPAR in Na h-Eileanan an Iar is about $98. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Na h-Eileanan an Iar?
At 53.6% occupancy, Na h-Eileanan an Iar can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $23,970, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Na h-Eileanan an Iar?
The average booking lead time in Na h-Eileanan an Iar is about 93 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Na h-Eileanan an Iar?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Na h-Eileanan an Iar include Stornoway, Tarbert, North Uist. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Na h-Eileanan an Iar?
entire_home listings make up 82.1% of the active supply in Na h-Eileanan an Iar. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Na h-Eileanan an Iar compare to nearby Airbnb markets?
Among neighboring markets, Hallin posts $66,410 in average annual revenue with 65.6% occupancy, compared to Na h-Eileanan an Iar's $23,970 and 53.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Na h-Eileanan an Iar?
The average Airbnb stay length in Na h-Eileanan an Iar is about 5.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Na h-Eileanan an Iar?
Airbnb listings in Na h-Eileanan an Iar average 4.9 out of 5 overall. About 64.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Na h-Eileanan an Iar?
Dishwasher and Washer are among the strongest revenue-linked amenities in Na h-Eileanan an Iar. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Na h-Eileanan an Iar?
Yes. About 39.3% of active Airbnb listings in Na h-Eileanan an Iar charge a cleaning fee, and the average fee is $137. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Na h-Eileanan an Iar?
A 57.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.