Airbnb market data · 202612 months to October 2026
City of Bay City, MI Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in City of Bay City brought in $13,657 over the 12 months through October 2026, across just 27 active listings, so a single property can move that figure.
The short answer
City of Bay City Airbnb Market at a Glance
Rates and bookings both trail the Michigan average. Listings averaged $169 a night and were booked on 34% of available nights, against $340 and 40% for the Michigan average.
Timing matters: in July, the best month, the average listing earned about 28.2 times as much as in November, the slowest. With only 27 active listings, a few bookings can reorder the months.
With 27 active listings, City of Bay City is the 242nd-largest of 386 Michigan markets AirROI tracks.
Browse the live City of Bay City Airbnb market See Every City of Bay City ListingRevenue
How Much Do Airbnb Hosts Make in City of Bay City?
Gross bookings per City of Bay City listing averaged $13,657 over the 12 months to October 2026 (Michigan average: $36,729), before cleaning, platform and management costs and taxes.
The average City of Bay City listing brought in $3,750 in July, its best month, and $133 in November, its slowest.
Across City of Bay City's 27 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $3,860+ a month, about 2.8 times the typical property.
- Strong performers (top 25%) earn $2,630 or more, roughly $1,300 a month above the median.
- Typical properties (median) earn about $1,360 a month.
- Entry-level properties (bottom 25%) earn $748 or less, about 55% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earned about 28.2 times what November did
Average revenue per active listing, by month, October 2025 to September 2026
City of Bay City Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
July 2026 led on revenue and nightly rate; bookings peaked in August 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | – | – | $179 | – | – | – |
| Nov 2025 | $133 | 3.3% | $178 | $4 | 1 day | 1 night |
| Dec 2025 | $1,658 | 35.4% | $177 | $53 | 8 days | 4.7 nights |
| Jan 2026 | $1,220 | 27.0% | $167 | $39 | 17 days | 6.7 nights |
| Feb 2026 | $901 | 27.8% | $165 | $32 | 14 days | 2.8 nights |
| Mar 2026 | $1,038 | 26.1% | $163 | $33 | 6 days | 3.3 nights |
| Apr 2026 | $1,245 | 25.8% | $170 | $42 | 32 days | 4.8 nights |
| May 2026 | $2,076 | 31.9% | $179 | $67 | 37 days | 3.6 nights |
| Jun 2026 | $3,381 | 50.2% | $175 | $113 | 45 days | 4.5 nights |
| Jul 2026 | $3,749 | 47.1% | $184 | $121 | 48 days | 4.7 nights |
| Aug 2026 | $3,664 | 53.2% | $178 | $118 | 30 days | 4.2 nights |
| Sep 2026 | $2,107 | 35.2% | $176 | $70 | 20 days | 3.1 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical City of Bay City listing earns about $1,360 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in City of Bay City Profitable?
Yes, when it's run well. The average City of Bay City Airbnb took in $13,657 in the 12 months to October 2026, and run by its owner at everyday costs, about $710 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,390 a month.
Cleaning it yourself keeps the $1,670 a year guests pay in cleaning fees, for about $850 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $610 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
City of Bay City Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $11,987 | $23,130 |
| Cleaning fees guests pay12% of City of Bay City bookings | $1,670 | $3,210 |
| Gross bookings | $13,657 | $26,340 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 85% of City of Bay City listings on Simplified Pricing, 3% for the rest | −$1,860 | −$3,590 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$1,670 | −$3,210 |
| Utilities and internetAbout 5% of bookings | −$680 | −$1,320 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$270 | −$530 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$410 | −$790 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$140 | −$140 |
| Permit and registrationWhere one is required | −$70 | −$70 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$5,100 | −$9,650 |
| Left for housing costs, then profit | $8,557about $710 a month | $16,690about $1,390 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own City of Bay City Airbnb Profit
The estimate starts from City of Bay City's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one City of Bay City home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How City of Bay City's Top Earners Get There
- More nights booked. The busiest quarter of City of Bay City listings are booked on 47% or more of their nights, against 29% for the median listing. Ten more booked nights a year at the median rate of $130 adds about $1,280 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $240 a night or more, against a median of $130. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,200 a year.
- Open for the busy months. July brought the average listing about $3,750, against $133 in November, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. City of Bay City listings average 4.78 stars, and 44% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,200 a month, against $1,140 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in City of Bay City?
City of Bay City listings were booked on 34% of the nights they were open over the past year, 6 percentage points below the Michigan average (40%) and 7 points below the U.S. average (41%). Occupancy swings from 3% in November to 53% in August.
Across City of Bay City's 27 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 62%+ of open nights, 33 points above the median.
- Strong performers (top 25%) fill 47% or more, roughly three nights a week.
- Typical properties (median) fill about 29% of open nights.
- Entry-level properties (bottom 25%) fill 14% or less, less than one night a week.
August was the busiest month in City of Bay City, November the quietest
Share of open nights booked, by month, October 2025 to September 2026
Nightly rates
How Much Does an Airbnb Cost per Night in City of Bay City?
The average nightly rate in City of Bay City, known as ADR (average daily rate), was $169 over the past year, about 50% below the Michigan and U.S. averages ($340 and $335). Rates peak in July at about $185 and bottom out in February and March at about $165.
Across City of Bay City's 27 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $350+ a night, about 2.7 times the median.
- Strong performers (top 25%) charge $240 or more, about $110 above the median.
- Typical properties (median) charge about $130 a night.
- Entry-level properties (bottom 25%) charge $91 or less, about 71% of the median.
July rates ran 13% above March's
Average nightly rate (ADR), by month, October 2025 to September 2026
What Is the RevPAR for Airbnb in City of Bay City?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In City of Bay City it averaged $63 over the past year, from about $4 in November to about $121 in July.
Across City of Bay City's 27 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $147+ per open night, about 3.3 times the median.
- Strong performers (top 25%) earn $67 or more, about $20 a night above the median.
- Typical properties (median) earn about $45 per open night.
- Entry-level properties (bottom 25%) earn $22 or less, about half of the median.
July RevPAR was about 27.3 times November's
Revenue per open night (RevPAR), by month, October 2025 to September 2026
Seasonality
Best and Worst Months for Airbnb in City of Bay City
With only 27 active listings, the monthly pattern in City of Bay City is noisy, since a few long or pricey stays can lift a month; revenue peaked in July and bottomed out in November.
How Far in Advance Do Guests Book Airbnb in City of Bay City?
Guests book City of Bay City stays 24 days ahead on average (about three weeks). July stays are booked furthest out, about 48 days ahead, and November stays closest to arrival, about 1 days. A typical July booking is made in late May.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2025 to September 2026
Permits
Airbnb Permits and Registration in City of Bay City
None of the 27 active listings in City of Bay City display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in City of Bay City.
Neighborhoods
Best Neighborhoods for Airbnb in City of Bay City
AirROI's area guide picks eight City of Bay City neighborhoods that draw short-term rental guests, led by Downtown Bay City, North End and East Side. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown Bay City | Historic downtown area with a mix of charming architecture, restaurants, and shops. It's a cultural hub and attracts visitors for events and festivals. | Bay City State Recreation Area, Delta College Planetarium, Kawkawlin River, Bay City Community Theatre, Riverwalk Pier |
| North End | Quaint neighborhood known for its waterfront views and proximity to parks. Ideal for family vacations and nature enthusiasts. | Saginaw Bay, Veterans Memorial Park, Pine River Nature Center, Marina District, Graham's Sandwich Shop |
| East Side | Residential area with family-friendly amenities and good access to parks and recreational activities. Attractive for families visiting the area. | Saginaw Valley Naval Ship Museum, Bay City Boat Lines, Saginaw River, Defoe Park, Bayside Soccer Complex |
| West Side | A mix of residential and commercial areas with unique shops and eateries. Great for travelers wanting a local experience in Bay City. | Bay City Antique Center, The Historical Museum of Bay County, Local coffee shops, Community events, Rustic restaurants |
| South End | A quieter area that offers a relaxing atmosphere along the waterfront. Perfect for those seeking peace and natural beauty. | Lake Huron, Parks along Shorkey Street, Fishing opportunities, Local diners, Scenic views |
| Uptown | Popular among locals and visitors alike, with a vibrant arts scene and variety of dining options. Attractive for cultural aficionados. | Bay City Mural Project, Art galleries, Live music venues, Unique boutiques, Farmers Market |
| Veterans Memorial Park District | An area filled with green spaces, perfect for outdoor enthusiasts and families. Close to the waterfront and numerous recreational activities. | Veterans Memorial Park, Ballparks, Playgrounds, Walking trails, Community events |
| Civic Center Area | Home to the main public institutions and cultural sites. Ideal for guests looking to explore the history and civic life of Bay City. | Bay County Civic Arena, Bay City Public Library, Saginaw Valley State University, Local festivals, Historical landmarks |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
City of Bay City vs. Nearby Airbnb Markets
AirROI also tracks listings in this area under another name: Bay City (86 active listings) has its own page and is left out of the comparison below.
Of the eight nearby markets in the table, all within 83 km, City of Frankenmuth (34 km away, 33 listings) earned the most per listing, about 4.7 times as much as City of Bay City.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Saginaw 22 km | 42 | $14,803 | $138 | 36% |
| Midland 28 km | 82 | $26,242 | $193 | 47% |
| City of Frankenmuth 34 km | 33 | $64,638 | $358 | 53% |
| Caseville 62 km | 48 | $31,314 | $325 | 41% |
| Flint 68 km | 48 | $11,202 | $120 | 41% |
| Mount Pleasant 70 km | 32 | $21,046 | $177 | 38% |
| Tawas City 77 km | 38 | $14,877 | $234 | 35% |
| East Tawas 83 km | 30 | $21,568 | $239 | 41% |
Other Airbnb Markets in Michigan
- Detroit Airbnb data 1,248 listings
- Traverse City Airbnb data 800 listings
- Ann Arbor Airbnb data 560 listings
- South Haven Airbnb data 557 listings
- Grand Rapids Airbnb data 400 listings
- Saugatuck Airbnb data 317 listings
- Lansing Airbnb data 289 listings
- Royal Oak Airbnb data 273 listings
See all 386 Michigan Airbnb markets
Markets Similar to City of Bay City
Markets elsewhere in the United States with a similar nightly rate and occupancy to City of Bay City:
- Bisbee Airbnb data AZ · $177/night · 34.1%
- Beattyville Airbnb data KY · $163/night · 33.6%
- Manor Airbnb data TX · $177/night · 33.9%
- Bridgeport Airbnb data CT · $167/night · 35.4%
- Albany Airbnb data GA · $159/night · 34.7%
- Fontana Airbnb data CA · $174/night · 35.7%
FAQ
City of Bay City Airbnb FAQ
How much do Airbnb hosts make in City of Bay City?
An active City of Bay City Airbnb grossed $13,657 on average in the 12 months to October 2026, according to AirROI's tracking of 27 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $2,630 or more in a typical month.
How much can I make on Airbnb in City of Bay City?
It depends most on the home's size, location and how it's run. The middle half of City of Bay City listings earn between $748 and $2,630 in a typical month, and the top tenth $3,860 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in City of Bay City?
Listings in City of Bay City were booked on 34% of available nights over the past year. That compares with 40% for the Michigan average. August was the busiest month.
How much does an Airbnb cost per night in City of Bay City?
The average booked night in City of Bay City cost $169 before fees. Half of listings charge between $91 and $240, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in City of Bay City?
None of the active City of Bay City listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in City of Bay City?
Yes, when it's run well. The average City of Bay City Airbnb grossed $13,657 in the 12 months to October 2026, 63% below the Michigan average of $36,729, though with only 27 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $8,557 a year (about $710 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,390 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in City of Bay City?
July paid best over the past year, at $3,750 per active listing, and November paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in City of Bay City?
Each night a City of Bay City listing was open to book earned $63 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $147 or more.
How far in advance do guests book Airbnbs in City of Bay City?
City of Bay City stays were booked 24 days (about three weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in City of Bay City?
The average City of Bay City Airbnb stay lasted 4.7 nights over the past year. A listing took 17 reservations over the year on average.
How are Airbnbs in City of Bay City rated?
Guests rate City of Bay City Airbnbs 4.78 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in City of Bay City?
Downtown Bay City, North End and East Side draw the most short-term rental interest in City of Bay City. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in City of Bay City?
AirROI counted 27 active Airbnb listings in City of Bay City as of October 2026. The closest tracked market is Saginaw, 22 km away.
How much are Airbnb cleaning fees in City of Bay City?
In City of Bay City, more than eight in ten listings add a cleaning fee, and the typical fee is about $86.
How many tourists visit City of Bay City, MI?
All of Michigan had 131.2 million visitors in 2024, Travel Michigan, part of the Michigan Economic Development Corporation reports. AirROI estimates 449 Airbnb stays in City of Bay City, MI in the 12 months to October 2026, which counts bookings and not tourists. See Michigan tourism statistics.
Method
About This Data
Figures on this page cover 27 active Airbnb listings in City of Bay City from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.