Grayland, Washington Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Grayland, Washington? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $24,248 per year — at a $205 nightly rate, 35.2% occupancy, and a $80 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

At 73 active listings, Grayland is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 102.8% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Grayland?

In Grayland, the headline Airbnb metrics are $24,248 in average annual revenue,35.2% occupancy, $205 ADR, and $80 in RevPAR, and guests book about 41 days in advance.

Avg. Daily Rate (ADR)(?)
$205
The average rental revenue earned for an occupied room per day in Grayland.
Occupancy Rate(?)
35.2%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$24,248
Average annual income for an Airbnb listing in Grayland. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$80
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-17.6%
Significant decrease (-17.6%) vs. last year.
Active Airbnb Listings(?)
73
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
41 days
How far in advance guests typically book in Grayland. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Grayland.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Grayland.
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How Much Do Airbnb Hosts Earn Monthly in Grayland?

Understanding the monthly revenue variations for Airbnb listings in Grayland is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grayland is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grayland across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,236+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,266 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,858 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,052, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Grayland

What Is the Monthly Airbnb Occupancy Rate in Grayland?

Maximize your bookings by understanding the Grayland STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grayland:

  • Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Grayland

What Is the Average Airbnb Nightly Rate in Grayland?

Effective short term rental pricing strategy in Grayland involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grayland typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $336+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $246 or more.
  • Typical properties (Median) charge around $167 per night.
  • Entry-level properties (Bottom 25%) earn around $130 per night.

Average Daily Rate (ADR) Trend by Month in Grayland

What Is the RevPAR for Airbnb in Grayland?

RevPAR in Grayland is currently $80. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $42 RevPAR.
  • Typical properties (Median) generate $69 RevPAR.
  • Strong performers (Top 25%) earn $105 RevPAR.
  • Best-in-class (Top 10%) achieve $142 RevPAR.

Average Monthly RevPAR Trend in Grayland

RevPAR Insights for Grayland

  • The average RevPAR in Grayland is $80. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($142) and bottom 25% ($42) is $100, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Grayland benchmarks. If your RevPAR falls below the median of $69, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $105+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Grayland?

Grayland's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, June)
  • Revenue averages $4,082 per month
  • Occupancy rates average 52.4%
  • Daily rates average $216
Shoulder Season
  • Revenue averages $2,047 per month
  • Occupancy maintains around 31.3%
  • Daily rates hold near $190
Low Season (January, February, March)
  • Revenue drops to average $1,500 per month
  • Occupancy decreases to average 25.3%
  • Daily rates adjust to average $193

Seasonality Insights for Grayland

  • Airbnb seasonality in Grayland is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Grayland's highest earning potential, with monthly revenues climbing to $4,503, occupancy reaching 57.0%, and ADRs peaking at $221.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,455, occupancy could drop to 24.8%, and ADRs may adjust to $173.
  • Lower occupancy paired with meaningful seasonality means hosts in Grayland need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Grayland, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Grayland?

Low regulation and minimal registration activity in Grayland, Washington, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Grayland to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Grayland?

Grayland is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in Grayland
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Ocean Shores
Popular seaside resort town known for its beaches and outdoor activities. Ideal for vacationers looking for a relaxing retreat by the ocean, with opportunities for water sports and wildlife viewing.
Ocean Shores Beach, Damon Point, Grays Harbor Lighthouse, Ocean Shores Interpretive Center, Mocha Madness, North Jetty
Westport
Charming coastal town with a rich maritime history. Attractive for guests wanting to explore the coast, enjoy fresh seafood, and experience fishing and boating activities.
Westport Maritime Museum, Westport Light State Park, Grays Harbor History Museum, Westport Harbor, Fishing and whale watching tours
Long Beach
Known for its wide sandy beach and family-friendly atmosphere. Perfect for guests looking for beach activities, kite flying, and exploring the local shops and restaurants.
Long Beach Boardwalk, Cape Disappointment State Park, North Head Lighthouse, Discovery Trail, Kite Festival
Aberdeen
Cultural hub with unique historic sites and close proximity to the Grays Harbor region. Good location for visitors interested in local history and arts.
Aberdeen Museum of History, Wishkah River, Dugommier Park, Schmidt House, Local breweries
Elma
Small town with a friendly community atmosphere and access to the Olympic Peninsula. Attractive for outdoor enthusiasts and those looking for a quieter getaway.
Grays Harbor County Fairgrounds, Elma Historical Museum, Local parks and trails, Nearby access to hiking and nature activities
Hoquiam
Historic town located near the harbor, known for its Victorian architecture and beautiful riverfront. Great for history buffs and nature lovers.
Hoquiam River, Polson Museum, Historic Downtown Hoquiam, Grays Harbor National Wildlife Refuge
Tokeland
Secluded location with stunning views of the bay. Perfect for travelers seeking peace, quiet, and natural beauty, with opportunities for crabbing and clamming.
Tokeland Marina, Willapa Bay, Seabrook beaches, Nature trails
Raymond
Charming small town situated on the Willapa River. Known for its timber industry history and local art culture, it's a great option for those seeking an authentic experience.
Riverfront Park, Raymond Historical Society, Willapa Harbor, Local art galleries

With 8 distinct neighborhoods showing meaningful short-term rental activity, Grayland offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Grayland?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Grayland

  • The Grayland Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.7% of the 73 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Grayland, House properties are the most common (54.8%), reflecting the local real estate landscape.
  • Houses represent a significant 54.8% portion, catering likely to families or larger groups.
  • The presence of 13.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, unique stays (combined 5.5%) offer potential for unique stay experiences.

Grayland Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Grayland

  • The dominant room capacity in Grayland is 2 bedrooms listings, making up 32.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 56.2% of the active Airbnb listings in Grayland, indicating a high concentration in these sizes.
  • A significant 30.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Grayland.

Grayland Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Grayland

  • The most common guest capacity trend in Grayland vacation rentals is listings accommodating 8+ guests (26%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Grayland STR market, accounting for 47.9% of listings.
  • 56.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grayland.
  • On average, properties in Grayland are equipped to host 5.5 guests.

How Do Listings in Grayland Compare on Quality?

Listing quality in Grayland can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
38.8
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
46.6%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Grayland

  • At 38.8 photos per listing on average, Grayland hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 46.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Grayland averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Grayland?

Amenity Prevalence

Amenity Insights for Grayland

  • Essential amenities in Grayland that guests expect include: Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Heating, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Grayland: Free parking on premises, Wifi.
  • Prioritize adding missing essentials: Free parking on premises, Wifi.
  • Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Grayland to stay competitive.

Which Airbnb Amenities Boost Revenue in Grayland?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Grayland, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Smoke alarm
93.2%$25,782$3,393659.8%
Kitchen
93.2%$25,782$3,393659.8%
Heating
93.2%$25,782$3,393659.8%
TV
91.8%$25,948$5,268392.6%
Coffee maker
91.8%$25,849$6,371305.7%
Hot water
89.0%$26,339$7,261262.8%
Refrigerator
91.8%$25,544$9,780161.2%
Dishes and silverware
91.8%$25,544$9,780161.2%
Washer
54.8%$33,102$13,516144.9%
Fire extinguisher
89.0%$25,911$10,740141.2%

Revenue Impact Insights for Grayland

  • Smoke alarm tops the revenue impact list with a 659.8% uplift — listings with this amenity earn $25,782 vs. $3,393 without it.
  • Smoke alarm, Kitchen, Heating, TV, Coffee maker, Hot water, Refrigerator, Dishes and silverware, Fire extinguisher — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Grayland STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grayland. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Grayland Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Grayland

  • The typical guest profile for Airbnb in Grayland consists of primarily domestic travelers (97%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.3% of guests.
  • Key international markets include United States (97.3%) and Canada (0.9%).
  • Top languages spoken are English (72.1%) followed by Spanish (9.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Seattle and Olympia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Grayland?

Listings in Grayland average 4.79 out of 5 overall, with about 89.4 reviews per active listing and 46.6% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Grayland

  • An average rating of 4.79 places Grayland in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Communication (4.92), while Value (4.7) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 46.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Grayland Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Grayland

  • The most common availability pattern in Grayland falls within the 271-366 days range, representing 47.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Grayland (43.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Grayland?

Average Booking Lead Time by Month

Booking Lead Time Insights for Grayland

  • The overall average booking lead time for vacation rentals in Grayland is 41 days.
  • Guests book furthest in advance for stays during July (average 69 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Grayland.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 69 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Grayland averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Grayland?

Guests in Grayland stay about 3.5 nights on average, generating roughly 2,080 reservations and 28.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Grayland

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Grayland

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • At 28.5 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in May (4.2 nights) and shorten in Apr (2.4 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Grayland Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20.5%)

1 Night

15 listings

20.5% of total

2 Nights (26%)

2 Nights

19 listings

26% of total

3 Nights (1.4%)

3 Nights

1 listings

1.4% of total

7-29 Nights (1.4%)

7-29 Nights

1 listings

1.4% of total

30+ Nights (50.7%)

30+ Nights

37 listings

50.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Grayland is 30+ Nights, adopted by 50.7% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (50.7%) caters to monthly stays (30+ nights) in Grayland, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 50.7% of Grayland hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 50.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grayland.

Grayland Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days

2 listings

2.7% of total

Flexible (30.1%)

Flexible

22 listings

30.1% of total

Moderate (38.4%)

Moderate

28 listings

38.4% of total

Firm (21.9%)

Firm

16 listings

21.9% of total

Strict (6.8%)

Strict

5 listings

6.8% of total

Cancellation Policy Insights for Grayland

  • The prevailing Airbnb cancellation policy trend in Grayland is Moderate, used by 38.4% of listings.
  • There's a relatively balanced mix between guest-friendly (68.5%) and stricter (28.7%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (6.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 38.4% market standard in Grayland.
  • Using a Strict policy might deter some guests, as only 6.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Grayland.

How Much Are Airbnb Cleaning Fees in Grayland?

Cleaning fees in Grayland are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$163
Median Cleaning Fee
$85
Listings Charging a Fee
91.8%
Fee as Revenue Share
12.1%

Cleaning Fee Insights for Grayland

  • 91.8% of listings charge a cleaning fee, making it standard practice in Grayland. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($163) and median ($85) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 12.1% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Grayland median of $85. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Grayland Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Graylandbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Summer Open! Spacious Oceanfront! Wifi/Workspaces

Summer Open! Spacious Oceanfront! Wifi/Workspaces

Entire Place • 5 bedrooms

$94,419
Revenue
53.8%
Occupancy
$467.59
Daily Rate
Oceanfront -Beach Path-Kid/Dog Friendly-Deck-VIEWS

Oceanfront -Beach Path-Kid/Dog Friendly-Deck-VIEWS

Entire Place • 3 bedrooms

$79,653
Revenue
61.2%
Occupancy
$322.48
Daily Rate
Oceanfront -Fantastic Views!  Dogs OK-Private-Nice

Oceanfront -Fantastic Views! Dogs OK-Private-Nice

Entire Place • 4 bedrooms

$74,146
Revenue
55.0%
Occupancy
$341.45
Daily Rate
Pacific Dreams Beach House

Pacific Dreams Beach House

Entire Place • 5 bedrooms

$60,889
Revenue
63.9%
Occupancy
$283.16
Daily Rate
Beachfront + gated + amazing views + late checkout

Beachfront + gated + amazing views + late checkout

Entire Place • 2 bedrooms

$59,304
Revenue
34.8%
Occupancy
$456.38
Daily Rate
Grayland Beach view, hot tub & pickle ball

Grayland Beach view, hot tub & pickle ball

Entire Place • 3 bedrooms

$55,997
Revenue
36.0%
Occupancy
$453.68
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Grayland?

Learn from the best! This table showcases top-performing Airbnb hosts in Grayland based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Grayland by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Breakwater Resort15$250,5303204.81/5.0
Joel3$202,3826724.96/5.0
Valta Team10$152,8153454.54/5.0
Shanah4$100,5253264.80/5.0
Jen & Dave1$94,4191334.93/5.0
Kris2$82,7973954.97/5.0
Heather2$63,727864.88/5.0
Gwenavere1$60,88994.78/5.0
Angela1$59,3041135.00/5.0
Scott2$53,2103074.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grayland.

Who Are the Airbnb Hosts in Grayland?

Grayland is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
72.6%
Professional Management
23.3%
Cohosted Listings
58.9%
Instant Book Enabled
2.7%
Simplified Pricing
80.8%

Host Profile Insights for Grayland

  • With 72.6% Superhosts, Grayland has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 23.3% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 2.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 80.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 58.9% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Grayland averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Grayland

These are the highest-grossing professional property management operations in Grayland, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Grayland
CompanyListingsRevenueADROcc.Rating
Valta Team10$152,815$15029.8%4.54/5
Evolve2$32,986$18545.8%4.75/5
Istay2$27,244$20437.6%4.62/5
Valta Realty2$24,666$15021.6%4.64/5
Vacasa Western Washington1$5,994$28618.4%4.43/5

Management Company Insights for Grayland

  • The leading management company, Valta Team, operates 10 listings with $152,815 in gross revenue — a useful benchmark for what scale looks like in Grayland.
  • Top managers average 3 properties each, suggesting professional management in Grayland still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.59/5 in guest ratings — suggesting room for quality improvement even among larger operators.

Recommendations

  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Grayland's Airbnb Market Compare to Nearby Cities?

How does the Grayland Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Arch Cape, Grayland has 18 percentage points lower occupancy and about $334 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Grayland — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Arch Cape78$8,087$539.5453%
Cannon Beach222$5,378$454.6346%
Manzanita286$5,355$414.5443%
Dundee70$4,816$447.1635%
Moclips107$4,669$459.5539%
Amanda Park11$4,484$458.1942%
Nehalem98$4,298$381.8242%
Warrenton60$4,296$395.0042%
Cloverdale77$4,235$366.6543%
Seabrook303$3,992$469.8033%

Frequently Asked Questions About Airbnb in Grayland

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Grayland.

How much do Airbnb hosts make in Grayland?

Grayland hosts earn about $24,248 per year on average, with an average nightly rate of $205 and RevPAR of $80. Those figures describe the typical revenue environment for active listings in Grayland, Washington, not the ceiling for the best operators. Source: AirROI 2026 data, Grayland market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Grayland?

The average Airbnb occupancy rate in Grayland is 35.2%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Grayland?

Listings in Grayland average $205 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Grayland?

Grayland currently has about 73 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Grayland?

AirROI currently classifies the short-term rental regulation level in Grayland as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Grayland?

RevPAR in Grayland is about $80. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Grayland?

Occupancy of 35.2% means Grayland is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $24,248, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Grayland?

The average booking lead time in Grayland is about 41 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Grayland?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Grayland include Ocean Shores, Westport, Long Beach. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Grayland?

entire_home listings make up 87.7% of the active supply in Grayland. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Grayland compare to nearby Airbnb markets?

Among neighboring markets, Arch Cape posts $97,038 in average annual revenue with 53.0% occupancy, compared to Grayland's $24,248 and 35.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Grayland?

The average Airbnb stay length in Grayland is about 3.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Grayland?

Airbnb listings in Grayland average 4.79 out of 5 overall. About 46.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Grayland?

Smoke alarm and Kitchen are among the strongest revenue-linked amenities in Grayland. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Grayland?

Yes. About 91.8% of active Airbnb listings in Grayland charge a cleaning fee, and the average fee is $163. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Grayland?

A 72.6% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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