Sunland Estates, Washington Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Sunland Estates, Washington? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $27,398 per year — at a $474 nightly rate, 22.5% occupancy, and a $112 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

At 103 active listings, Sunland Estates is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 49.3% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Sunland Estates?

In Sunland Estates, the headline Airbnb metrics are $27,398 in average annual revenue,22.5% occupancy, $474 ADR, and $112 in RevPAR, and guests book about 74 days in advance.

Avg. Daily Rate (ADR)(?)
$474
The average rental revenue earned for an occupied room per day in Sunland Estates.
Occupancy Rate(?)
22.5%
Lower demand, potentially seasonal or market factors at play.
Avg. Annual Revenue(?)
$27,398
Average annual income for an Airbnb listing in Sunland Estates. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$112
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-17.9%
Significant decrease (-17.9%) vs. last year.
Active Airbnb Listings(?)
103
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
74 days
How far in advance guests typically book in Sunland Estates. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Sunland Estates.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Sunland Estates.
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How Much Do Airbnb Hosts Earn Monthly in Sunland Estates?

Understanding the monthly revenue variations for Airbnb listings in Sunland Estates is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sunland Estates is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sunland Estates across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,778+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,898 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,304 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,363, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sunland Estates

What Is the Monthly Airbnb Occupancy Rate in Sunland Estates?

Maximize your bookings by understanding the Sunland Estates STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sunland Estates:

  • Best-in-class properties (Top 10%) achieve 44%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 29% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 18%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sunland Estates

What Is the Average Airbnb Nightly Rate in Sunland Estates?

Effective short term rental pricing strategy in Sunland Estates involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sunland Estates typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $711+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $537 or more.
  • Typical properties (Median) charge around $403 per night.
  • Entry-level properties (Bottom 25%) earn around $297 per night.

Average Daily Rate (ADR) Trend by Month in Sunland Estates

What Is the RevPAR for Airbnb in Sunland Estates?

RevPAR in Sunland Estates is currently $112. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $73 RevPAR.
  • Typical properties (Median) generate $99 RevPAR.
  • Strong performers (Top 25%) earn $134 RevPAR.
  • Best-in-class (Top 10%) achieve $184 RevPAR.

Average Monthly RevPAR Trend in Sunland Estates

RevPAR Insights for Sunland Estates

  • The average RevPAR in Sunland Estates is $112. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($184) and bottom 25% ($73) is $111, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Sunland Estates benchmarks. If your RevPAR falls below the median of $99, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $134+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Sunland Estates?

Sunland Estates's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, June)
  • Revenue averages $5,500 per month
  • Occupancy rates average 29.6%
  • Daily rates average $562
Shoulder Season
  • Revenue averages $2,625 per month
  • Occupancy maintains around 21.4%
  • Daily rates hold near $434
Low Season (January, February, March)
  • Revenue drops to average $1,593 per month
  • Occupancy decreases to average 16.9%
  • Daily rates adjust to average $431

Seasonality Insights for Sunland Estates

  • Airbnb seasonality in Sunland Estates is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Sunland Estates's highest earning potential, with monthly revenues climbing to $7,420, occupancy reaching 41.2%, and ADRs peaking at $579.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,493, occupancy could drop to 16.1%, and ADRs may adjust to $359.
  • Lower occupancy paired with meaningful seasonality means hosts in Sunland Estates need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Sunland Estates, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Sunland Estates?

Low regulation and minimal registration activity in Sunland Estates, Washington, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Sunland Estates to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Sunland Estates?

Sunland Estates is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in Sunland Estates
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Sunland Estates Lakefront
Beautiful lakeside community offering a serene atmosphere and outdoor activities. It's a popular spot for families and those looking to escape the city.
Sunland Estates Marina, Fishing and boating opportunities, Picnic areas, Lakeside hiking trails
Benton City Park
A central park that attracts both locals and visitors. It offers recreational opportunities and hosts community events, making it an attractive spot for short-term rentals.
Benton City events, Nature trails, Playgrounds, Picnic areas
Sunnyside Golf Course
An excellent area for golf lovers and outdoor enthusiasts. Hosting in this area offers easy access to golfing and beautiful views.
Sunnyside Golf Club, Driving range, Event hosting
Columbia Valley
Known for its beautiful landscape and wineries. It attracts wine lovers and tourists looking for scenic views and tasting experiences.
Local wineries, Scenic views, Winery tours, Outdoor adventures
Sunnyside Community Center
A vibrant community hub that hosts numerous activities and events, attracting visitors interested in local culture.
Community events, Local workshops, Fitness classes
Canoe Ridge Park
A peaceful park ideal for kayaking and picnicking, attracting those who love outdoor activities and nature.
Canoeing, Wildlife viewing, Picnic areas
Sunland Estates Golf Course
A well-maintained golf course area providing a relaxing atmosphere with opportunities for leisure and recreation.
Golfing, Clubhouse events, Scenic views
Local Farmers Market
A bustling market that attracts both locals and tourists looking for fresh produce and local crafts, making it an interesting stay for visitors.
Local produce, Artisan goods, Live entertainment

With 8 distinct neighborhoods showing meaningful short-term rental activity, Sunland Estates offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Sunland Estates?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sunland Estates

  • The Sunland Estates Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 103 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sunland Estates, House properties are the most common (77.7%), reflecting the local real estate landscape.
  • Houses represent a significant 77.7% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique (combined 2.9%) offer potential for unique stay experiences.

Sunland Estates Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sunland Estates

  • The dominant room capacity in Sunland Estates is 2 bedrooms listings, making up 42.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 78.6% of the active Airbnb listings in Sunland Estates, indicating a high concentration in these sizes.

Sunland Estates Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sunland Estates

  • The most common guest capacity trend in Sunland Estates vacation rentals is listings accommodating 4 guests (36.9%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Sunland Estates STR market, accounting for 65.1% of listings.
  • 57.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sunland Estates.
  • On average, properties in Sunland Estates are equipped to host 5.7 guests.

How Do Listings in Sunland Estates Compare on Quality?

Listing quality in Sunland Estates can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
28.4
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3.2
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
16.5%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Sunland Estates

  • At 28.4 photos per listing on average, Sunland Estates hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 16.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Sunland Estates averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Sunland Estates?

Amenity Prevalence

Amenity Insights for Sunland Estates

  • Essential amenities in Sunland Estates that guests expect include: Free parking on premises, Heating, TV, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Dishes and silverware, Refrigerator are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sunland Estates: Free parking on premises, Heating, TV, Air conditioning.
  • Prioritize adding missing essentials: Free parking on premises, Heating, TV, Air conditioning.
  • Consider adding popular differentiators like Wifi or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sunland Estates to stay competitive.

Which Airbnb Amenities Boost Revenue in Sunland Estates?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Sunland Estates, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Air conditioning
95.1%$28,690$2,0761281.7%
Shampoo
89.3%$29,412$10,553178.7%
Hot water
89.3%$29,358$11,006166.8%
First aid kit
69.9%$33,086$14,187133.2%
Wifi
91.3%$28,829$12,453131.5%
Coffee maker
89.3%$29,140$12,832127.1%
Patio or balcony
85.4%$29,826$13,156126.7%
Fire pit
36.9%$42,199$18,746125.1%
Stove
80.6%$30,710$13,653124.9%
Dishwasher
80.6%$30,702$13,689124.3%

Revenue Impact Insights for Sunland Estates

  • Air conditioning tops the revenue impact list with a 1281.7% uplift — listings with this amenity earn $28,690 vs. $2,076 without it.
  • Air conditioning, Shampoo, Hot water, Wifi, Coffee maker, Patio or balcony, Stove, Dishwasher — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Sunland Estates STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sunland Estates. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sunland Estates Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sunland Estates

  • The typical guest profile for Airbnb in Sunland Estates consists of primarily domestic travelers (98%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.7% of guests.
  • Key international markets include United States (97.7%) and Canada (1.3%).
  • Top languages spoken are English (66.7%) followed by Spanish (12.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Seattle and Bellevue.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Sunland Estates?

Listings in Sunland Estates average 4.89 out of 5 overall, with about 43.7 reviews per active listing and 41.7% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Sunland Estates

  • With an overall rating of 4.89, Sunland Estates listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Location (4.96), while Value (4.7) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 41.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Sunland Estates Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sunland Estates

  • The most common availability pattern in Sunland Estates falls within the 271-366 days range, representing 84.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Sunland Estates (46.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 2.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Sunland Estates?

Average Booking Lead Time by Month

Booking Lead Time Insights for Sunland Estates

  • The overall average booking lead time for vacation rentals in Sunland Estates is 74 days.
  • Guests book furthest in advance for stays during August (average 112 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (92 days avg.) sees the longest lead times, while Fall (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (74 days) as a baseline for your pricing and availability strategy in Sunland Estates.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 112 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 92 days) to capture early planners.
  • Monitor your own booking lead times against these Sunland Estates averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Sunland Estates?

Guests in Sunland Estates stay about 2.8 nights on average, generating roughly 1,689 reservations and 16.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Sunland Estates

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Sunland Estates

  • Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
  • 16.4 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Jul (3 nights) and shorten in Feb (2.1 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Sunland Estates Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (37.9%)

1 Night

39 listings

37.9% of total

2 Nights (44.7%)

2 Nights

46 listings

44.7% of total

3 Nights (4.9%)

3 Nights

5 listings

4.9% of total

30+ Nights (12.6%)

30+ Nights

13 listings

12.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Sunland Estates is 2 Nights, adopted by 44.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (82.6%) of the Sunland Estates Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (12.6%) caters to monthly stays (30+ nights) in Sunland Estates, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 44.7% of Sunland Estates hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 12.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sunland Estates.

Sunland Estates Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 60 Days

1 listings

1% of total

Super Strict 30 Days (5.8%)

Super Strict 30 Days

6 listings

5.8% of total

Flexible

5 listings

4.9% of total

Moderate

5 listings

4.9% of total

Firm (49.5%)

Firm

51 listings

49.5% of total

Strict (34%)

Strict

35 listings

34% of total

Cancellation Policy Insights for Sunland Estates

  • The prevailing Airbnb cancellation policy trend in Sunland Estates is Firm, used by 49.5% of listings.
  • A majority (83.5%) of hosts in Sunland Estates utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 49.5% market standard in Sunland Estates.
  • With 34% using Strict terms, this is a viable option in Sunland Estates, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sunland Estates.

How Much Are Airbnb Cleaning Fees in Sunland Estates?

Cleaning fees in Sunland Estates are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$175
Median Cleaning Fee
$160
Listings Charging a Fee
93.2%
Fee as Revenue Share
11.0%

Cleaning Fee Insights for Sunland Estates

  • 93.2% of listings charge a cleaning fee, making it standard practice in Sunland Estates. Guests expect it and factor it into their booking decisions.
  • The average cleaning fee of $175 is close to the median ($160), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 11.0% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Sunland Estates median of $160. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Sunland Estates Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sunland Estatesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Sage at Cave B - hot tub - 6 people

Sage at Cave B - hot tub - 6 people

Entire Place • 2 bedrooms

$124,968
Revenue
58.6%
Occupancy
$598.73
Daily Rate
CaveB Escape-2bd/2bth +HOT TUB +view+winery

CaveB Escape-2bd/2bth +HOT TUB +view+winery

Entire Place • 3 bedrooms

$106,484
Revenue
56.8%
Occupancy
$470.97
Daily Rate
Tellee House | Gather. Shine. Unwind. NO ABNB FEES

Tellee House | Gather. Shine. Unwind. NO ABNB FEES

Entire Place • 2 bedrooms

$101,613
Revenue
36.7%
Occupancy
$546.15
Daily Rate
Boutique Experience with HOT TUB and EPIC views

Boutique Experience with HOT TUB and EPIC views

Entire Place • 2 bedrooms

$77,730
Revenue
32.2%
Occupancy
$533.29
Daily Rate
GORGEous 2BR Winery Retreat w Hot Tub!

GORGEous 2BR Winery Retreat w Hot Tub!

Entire Place • 2 bedrooms

$77,490
Revenue
38.8%
Occupancy
$493.42
Daily Rate
"Encore at the Gorge" - Hot Tub, Views, Concerts!

"Encore at the Gorge" - Hot Tub, Views, Concerts!

Entire Place • 2 bedrooms

$64,189
Revenue
30.0%
Occupancy
$439.06
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Sunland Estates?

Learn from the best! This table showcases top-performing Airbnb hosts in Sunland Estates based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Sunland Estates by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Kathy16$409,4838184.93/5.0
Sagecliffe Resort & Spa14$370,395644.63/5.0
Kellee2$157,4352355.00/5.0
Megan3$129,168174.79/5.0
Goldie1$124,968335.00/5.0
Natalya1$106,4841574.97/5.0
Laura2$88,7774984.95/5.0
Oksana1$77,7301024.93/5.0
Sarah1$77,4901844.90/5.0
Yi1$58,956854.99/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sunland Estates.

Who Are the Airbnb Hosts in Sunland Estates?

Sunland Estates is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
52.4%
Professional Management
3.9%
Cohosted Listings
56.3%
Instant Book Enabled
3.9%
Simplified Pricing
64.1%

Host Profile Insights for Sunland Estates

  • With 52.4% Superhosts, Sunland Estates has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 3.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 3.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 64.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 56.3% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Sunland Estates averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Sunland Estates

These are the highest-grossing professional property management operations in Sunland Estates, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Sunland Estates
CompanyListingsRevenueADROcc.Rating
Sagecliffe Resort & Spa14$370,395$44019.3%4.63/5
Cyndy4$34,601$56120.4%4.85/5
Mark2$22,587$36020.3%4.75/5

Management Company Insights for Sunland Estates

  • The leading management company, Sagecliffe Resort & Spa, operates 14 listings with $370,395 in gross revenue — a useful benchmark for what scale looks like in Sunland Estates.
  • Top managers average 7 properties each, suggesting professional management in Sunland Estates still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.74/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 3.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Sunland Estates's Airbnb Market Compare to Nearby Cities?

How does the Sunland Estates Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with North Bend, Sunland Estates has 33 percentage points lower occupancy and about $110 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Sunland Estates — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Orondo30$5,797$487.4044%
Plain49$5,455$463.3143%
Cle Elum412$5,450$617.9033%
Verlot10$5,122$342.9851%
North Bend51$5,073$363.6756%
Peshastin33$4,844$438.1140%
Sultan16$4,780$317.7551%
Ronald149$4,730$473.8934%
Canyon Creek13$4,599$352.8650%
Leavenworth618$4,430$355.8242%

Frequently Asked Questions About Airbnb in Sunland Estates

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Sunland Estates.

How much do Airbnb hosts make in Sunland Estates?

Sunland Estates hosts earn about $27,398 per year on average, with an average nightly rate of $474 and RevPAR of $112. Those figures describe the typical revenue environment for active listings in Sunland Estates, Washington, not the ceiling for the best operators. Source: AirROI 2026 data, Sunland Estates market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Sunland Estates?

The average Airbnb occupancy rate in Sunland Estates is 22.5%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Sunland Estates?

Listings in Sunland Estates average $474 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Sunland Estates?

Sunland Estates currently has about 103 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Sunland Estates?

AirROI currently classifies the short-term rental regulation level in Sunland Estates as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Sunland Estates?

RevPAR in Sunland Estates is about $112. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Sunland Estates?

Occupancy of 22.5% means Sunland Estates is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $27,398, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Sunland Estates?

The average booking lead time in Sunland Estates is about 74 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Sunland Estates?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Sunland Estates include Sunland Estates Lakefront, Benton City Park, Sunnyside Golf Course. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Sunland Estates?

entire_home listings make up 100.0% of the active supply in Sunland Estates. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Sunland Estates compare to nearby Airbnb markets?

Among neighboring markets, Orondo posts $69,563 in average annual revenue with 43.7% occupancy, compared to Sunland Estates's $27,398 and 22.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Sunland Estates?

The average Airbnb stay length in Sunland Estates is about 2.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Sunland Estates?

Airbnb listings in Sunland Estates average 4.89 out of 5 overall. About 41.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Sunland Estates?

Air conditioning and Shampoo are among the strongest revenue-linked amenities in Sunland Estates. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Sunland Estates?

Yes. About 93.2% of active Airbnb listings in Sunland Estates charge a cleaning fee, and the average fee is $175. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Sunland Estates?

A 52.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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