Airbnb market data · 202612 months to September 2026
Town of Minoqua, WI Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Town of Minoqua brought in $31,714 over the 12 months through September 2026, across just 28 active listings, so a single property can move that figure.
The short answer
Town of Minoqua Airbnb Market at a Glance
Listings averaged $327 a night and were booked on 39% of available nights, close to the Wisconsin average on both counts.
Timing matters: in July, usually the best month, the average listing earns about 6 times as much as in February, usually the slowest. With only 28 active listings, a few bookings can reorder the months.
With 28 active listings, Town of Minoqua is the 122nd-largest of 215 Wisconsin markets AirROI tracks.
Browse the live Town of Minoqua Airbnb market See Every Town of Minoqua ListingRevenue
How Much Do Airbnb Hosts Make in Town of Minoqua?
Gross bookings per Town of Minoqua listing averaged $31,714 over the 12 months to September 2026 (Wisconsin average: $33,105), before cleaning, platform and management costs and taxes.
In a typical year, the average Town of Minoqua listing brings in $9,260 in July, its best month, and $1,540 in February, its slowest. The three strongest months bring in 50% of a full year's revenue, where an even calendar would give any three months 25%.
Across Town of Minoqua's 28 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $8,110+ a month, about 2.2 times the typical property.
- Strong performers (top 25%) earn $6,070 or more, roughly $2,300 a month above the median.
- Typical properties (median) earn about $3,760 a month.
- Entry-level properties (bottom 25%) earn $1,720 or less, about 46% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 6 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Town of Minoqua Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue and nightly rate; bookings peaked in August 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $3,885 | 42.5% | $315 | $130 | 101 days | 4.1 nights |
| Oct 2025 | $3,691 | 40.8% | $299 | $119 | 85 days | 4.9 nights |
| Nov 2025 | $2,152 | 29.6% | $296 | $72 | 123 days | 3.9 nights |
| Dec 2025 | $1,794 | 19.3% | $312 | $58 | 84 days | 3.5 nights |
| Jan 2026 | $2,762 | 37.8% | $316 | $89 | 81 days | 3 nights |
| Feb 2026 | $3,299 | 52.0% | $300 | $118 | 79 days | 3.6 nights |
| Mar 2026 | $2,457 | 26.5% | $294 | $79 | 35 days | 5.9 nights |
| Apr 2026 | $1,579 | 21.8% | $292 | $53 | 38 days | 5.4 nights |
| May 2026 | $3,977 | 37.4% | $316 | $128 | 101 days | 4 nights |
| Jun 2026 | $6,234 | 51.5% | $371 | $208 | 105 days | 6.7 nights |
| Jul 2026 | $9,726 | 52.3% | $393 | $314 | 149 days | 6.7 nights |
| Aug 2026 | $8,056 | 57.1% | $383 | $260 | 127 days | 4.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Town of Minoqua home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Town of Minoqua Profitable?
Yes, when it's run well. The average Town of Minoqua Airbnb took in $31,714 in the 12 months to September 2026, and run by its owner at everyday costs, about $1,660 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $2,710 a month.
Cleaning it yourself keeps the $3,510 a year guests pay in cleaning fees, for about $1,950 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,430 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Town of Minoqua Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $28,204 | $45,610 |
| Cleaning fees guests pay11% of Town of Minoqua bookings | $3,510 | $5,670 |
| Gross bookings | $31,714 | $51,280 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 93% of Town of Minoqua listings on Simplified Pricing, 3% for the rest | −$4,630 | −$7,490 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$3,510 | −$5,670 |
| Utilities and internetAbout 5% of bookings | −$1,590 | −$2,560 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$630 | −$1,030 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$950 | −$1,540 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$320 | −$320 |
| Permit and registrationWhere one is required | −$160 | −$160 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −$11,790 | −$18,770 |
| Left for housing costs, then profit | $19,924about $1,660 a month | $32,510about $2,710 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Town of Minoqua Airbnb Profit
The estimate starts from Town of Minoqua's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Town of Minoqua home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Town of Minoqua's Top Earners Get There
- More nights booked. The busiest quarter of Town of Minoqua listings are booked on 58% or more of their nights, against 37% for the median listing. Ten more booked nights a year at the median rate of $275 adds about $2,770 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $405 a night or more, against a median of $275. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $2,820 a year.
- Open for the busy months. In a typical year, July brings the average listing about $9,260, against $1,540 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Town of Minoqua listings average 4.81 stars, and 32% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $4,270 a month, against $2,640 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Town of Minoqua?
Town of Minoqua listings were booked on 39% of the nights they were open over the past year, in line with the Wisconsin average and 2 percentage points below the U.S. average (41%). In a typical year, occupancy swings from 21% in December to 58% in August.
Across Town of Minoqua's 28 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 76%+ of open nights, 39 points above the median.
- Strong performers (top 25%) fill 58% or more, roughly four nights a week.
- Typical properties (median) fill about 37% of open nights.
- Entry-level properties (bottom 25%) fill 17% or less, under two nights a week.
August is usually the busiest month in Town of Minoqua, December the quietest
Share of open nights booked, by month, September 2024 to August 2026
Nightly rates
How Much Does an Airbnb Cost per Night in Town of Minoqua?
The average nightly rate in Town of Minoqua, known as ADR (average daily rate), was $327 over the past year, about the same as the Wisconsin and U.S. averages ($325 and $320). In a typical year, rates peak in July at about $375 and bottom out in February and April at about $275.
Across Town of Minoqua's 28 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $540+ a night, about twice the median.
- Strong performers (top 25%) charge $405 or more, about $130 above the median.
- Typical properties (median) charge about $275 a night.
- Entry-level properties (bottom 25%) charge $215 or less, about three-quarters of the median.
July rates run 36% above April's
Average nightly rate (ADR), by month, September 2024 to August 2026
The 12-month ADR of $327 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Town of Minoqua?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Town of Minoqua it averaged $146 over the past year, from about $55 in a typical February to about $299 in a typical July.
Across Town of Minoqua's 28 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $296+ per open night, about 2.6 times the median.
- Strong performers (top 25%) earn $192 or more, about $80 a night above the median.
- Typical properties (median) earn about $114 per open night.
- Entry-level properties (bottom 25%) earn $77 or less, about two-thirds of the median.
July RevPAR is about 5.4 times February's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The 12-month RevPAR of $146 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Town of Minoqua
With only 28 active listings, the monthly pattern in Town of Minoqua is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in February.
February 2026 is left out of these averages as a one-off: listings earned about 2.1 times what they did in February 2025. It still counts in the 12-month figures at the top of the page.
Average revenue by month in Town of Minoqua
Average revenue per active listing, each calendar month averaged over the past two years
Revenue by month in Town of Minoqua in numbers
| Month | Revenue per listing |
|---|---|
| January | $2,340 |
| February | $1,540 |
| March | $2,010 |
| April | $2,020 |
| May | $3,240 |
| June | $5,540 |
| July | $9,260 |
| August | $7,650 |
| September | $3,600 |
| October | $3,110 |
| November | $2,060 |
| December | $2,090 |
How Far in Advance Do Guests Book Airbnb in Town of Minoqua?
Guests book Town of Minoqua stays 90 days ahead on average (about three months), so guests here plan well ahead. July stays are booked furthest out, about 159 days ahead, and March stays closest to arrival, about 28 days. A typical July booking is made in early February.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Permits
Airbnb Permits and Registration in Town of Minoqua
None of the 28 active listings in Town of Minoqua display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Town of Minoqua.
Neighborhoods
Best Neighborhoods for Airbnb in Town of Minoqua
AirROI's area guide picks eight Town of Minoqua neighborhoods that draw short-term rental guests, led by Downtown Minocqua, Lake Tomahawk and Northern Pines. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown Minocqua | The heart of Minocqua with convenient access to shops, restaurants, and the famous Minocqua chain of lakes. Ideal for travelers looking to experience the local culture and dining scene. | Minocqua Winter Park, Lake Minocqua, The Island, Minocqua Area Historical Museum, Shopping and Dining District |
| Lake Tomahawk | A serene location just outside of Minocqua, perfect for those seeking a quiet and peaceful retreat. Ideal for families and couples looking to relax by the water. | Lake Tomahawk Town Park, Tomahawk Lake, Fishing and boating, Scenic walking trails, Local dining options |
| Northern Pines | A beautiful wooded area offering a more private and natural setting, perfect for nature lovers and outdoor enthusiasts. Proximity to hiking and biking trails attracts adventure seekers. | Northern Highlands State Park, Hiking and biking trails, Scenic overlooks, Wildlife viewing opportunities, Fishing spots |
| Minocqua Chain of Lakes | The Minocqua Chain offers various lakes with excellent recreational opportunities, making it attractive for families and outdoor sports lovers. | Water skiing, Boating, Fishing, Picnic areas, Lakeside dining |
| Wisconsin River | A picturesque area known for its river activities, ideal for guests interested in kayaking and scenic views. The charming atmosphere draws in adventurous spirits. | Kayaking and canoeing, Fishing spots, Scenic river walks, Wildlife viewing, Picnic areas |
| Shawano Lake | Another beautiful destination nearby with plenty of recreational activities for families and outdoor enthusiasts. Great for summer vacations and water-related fun. | Shawano Lake Beach, Water sports, Fishing, Family picnic areas, Nearby hiking trails |
| Musky Point | Close to school and amenities, it’s favored by families and traveling professionals. It provides a community vibe while being close to the natural beauty Minocqua offers. | Local schools and parks, Community events, Nearby shopping, Family-friendly environment, Nature trails |
| Bear Skin State Trail | Ideal for those who appreciate long walks or biking among stunning natural scenery. This area attracts fitness enthusiasts and those looking to enjoy the outdoors. | Bear Skin State Trail, Bicycling, Hiking, Wildlife viewing, Stunning autumn foliage |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Town of Minoqua vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 40 km, Town of Lincoln (15 km away, 61 listings) earned the most per listing, about 42% more than Town of Minoqua.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Minocqua 6 km | 61 | $25,405 | $347 | 34% |
| Town of Lac du Flambeau 11 km | 40 | $25,590 | $381 | 32% |
| Town of Arbor Vitae 12 km | 50 | $25,650 | $271 | 33% |
| Town of Lincoln 15 km | 61 | $44,971 | $409 | 40% |
| Town of Saint Germain 26 km | 88 | $28,499 | $418 | 30% |
| Town of Presque Isle 39 km | 34 | $25,400 | $302 | 33% |
| Town of Mercer 39 km | 50 | $24,733 | $267 | 41% |
| Rhinelander 40 km | 36 | $18,280 | $214 | 37% |
Other Airbnb Markets in Wisconsin
- Milwaukee Airbnb data 1,135 listings
- Green Bay Airbnb data 504 listings
- Oshkosh Airbnb data 325 listings
- Lake Delton Airbnb data 322 listings
- Madison Airbnb data 304 listings
- Wisconsin Dells Airbnb data 293 listings
- Sturgeon Bay Airbnb data 286 listings
- Lake Geneva Airbnb data 242 listings
See all 215 Wisconsin Airbnb markets
Markets Similar to Town of Minoqua
Markets elsewhere in the United States with a similar nightly rate and occupancy to Town of Minoqua:
- Town of Catskill Airbnb data NY · $331/night · 38.9%
- Walla Walla Airbnb data WA · $328/night · 38.6%
- Grand Prairie Airbnb data TX · $319/night · 38.8%
- Louisville Airbnb data KY · $333/night · 38.5%
- Red Lodge Airbnb data MT · $320/night · 38.6%
- Norwalk Airbnb data CT · $328/night · 39.7%
FAQ
Town of Minoqua Airbnb FAQ
How much do Airbnb hosts make in Town of Minoqua?
An active Town of Minoqua Airbnb grossed $31,714 on average in the 12 months to September 2026, according to AirROI's tracking of 28 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $6,070 or more in a typical month.
How much can I make on Airbnb in Town of Minoqua?
It depends most on the home's size, location and how it's run. The middle half of Town of Minoqua listings earn between $1,720 and $6,070 in a typical month, and the top tenth $8,110 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Town of Minoqua?
Listings in Town of Minoqua were booked on 39% of available nights over the past year. That compares with 38% for the Wisconsin average. August is usually the busiest month.
How much does an Airbnb cost per night in Town of Minoqua?
The average booked night in Town of Minoqua cost $327 before fees. Half of listings charge between $215 and $405, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Town of Minoqua?
None of the active Town of Minoqua listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Town of Minoqua?
Yes, when it's run well. The average Town of Minoqua Airbnb grossed $31,714 in the 12 months to September 2026, in line with the Wisconsin average, though with only 28 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $19,924 a year (about $1,660 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $2,710 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Town of Minoqua?
July usually pays best, averaging $9,260 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Town of Minoqua?
Each night a Town of Minoqua listing was open to book earned $146 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $296 or more.
How far in advance do guests book Airbnbs in Town of Minoqua?
Town of Minoqua stays were booked 90 days (about three months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Town of Minoqua?
The average Town of Minoqua Airbnb stay lasted 5.6 nights over the past year. A listing took 17 reservations over the year on average.
How are Airbnbs in Town of Minoqua rated?
Guests rate Town of Minoqua Airbnbs 4.81 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in Town of Minoqua?
Downtown Minocqua, Lake Tomahawk and Northern Pines draw the most short-term rental interest in Town of Minoqua. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Town of Minoqua?
AirROI counted 28 active Airbnb listings in Town of Minoqua as of September 2026. The closest tracked market is Minocqua, 6 km away.
How much are Airbnb cleaning fees in Town of Minoqua?
In Town of Minoqua, nearly all listings add a cleaning fee. The median fee is $200; a handful of extreme values pull the simple average far above that, so the median is the better guide.
Method
About This Data
Figures on this page cover 28 active Airbnb listings in Town of Minoqua from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.