Wellington East, South Australia Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Wellington East, South Australia? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $38,109 per year — at a $335 nightly rate, 38.7% occupancy, and a $121 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 22 active listings, Wellington East is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply expanded 69.2% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Wellington East?
In Wellington East, the headline Airbnb metrics are $38,109 in average annual revenue,38.7% occupancy, $335 ADR, and $121 in RevPAR, and guests book about 67 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Wellington East?
Understanding the monthly revenue variations for Airbnb listings in Wellington East is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Wellington East is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Wellington East across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,257+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,747 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,814 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,833, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Wellington East
What Is the Monthly Airbnb Occupancy Rate in Wellington East?
Maximize your bookings by understanding the Wellington East STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Wellington East:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Wellington East
What Is the Average Airbnb Nightly Rate in Wellington East?
Effective short term rental pricing strategy in Wellington East involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Wellington East typically peaks in January and dips lowest during July. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $525+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $407 or more.
- Typical properties (Median) charge around $287 per night.
- Entry-level properties (Bottom 25%) earn around $208 per night.
Average Daily Rate (ADR) Trend by Month in Wellington East
What Is the RevPAR for Airbnb in Wellington East?
RevPAR in Wellington East is currently $121. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $80 RevPAR.
- Typical properties (Median) generate $102 RevPAR.
- Strong performers (Top 25%) earn $143 RevPAR.
- Best-in-class (Top 10%) achieve $210 RevPAR.
Average Monthly RevPAR Trend in Wellington East
RevPAR Insights for Wellington East
- The average RevPAR in Wellington East is $121. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($210) and bottom 25% ($80) is $129, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jan and bottoms out in Jun, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Wellington East benchmarks. If your RevPAR falls below the median of $102, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $143+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Wellington East?
Wellington East's peak Airbnb season falls in January, October, September, while the softest stretch is February, May, June. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (January, October, September)
- Revenue averages $4,881 per month
- Occupancy rates average 48.2%
- Daily rates average $348
Shoulder Season
- Revenue averages $3,739 per month
- Occupancy maintains around 40.8%
- Daily rates hold near $331
Low Season (February, May, June)
- Revenue drops to average $2,363 per month
- Occupancy decreases to average 28.3%
- Daily rates adjust to average $320
Seasonality Insights for Wellington East
- Airbnb seasonality in Wellington East is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Wellington East's highest earning potential, with monthly revenues climbing to $5,069, occupancy reaching 51.7%, and ADRs peaking at $365.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,111, occupancy could drop to 25.5%, and ADRs may adjust to $317.
- Lower occupancy paired with meaningful seasonality means hosts in Wellington East need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Wellington East, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Wellington East?
Low regulation and minimal registration activity in Wellington East, South Australia, Australia point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Wellington East to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Wellington East?
With a compact short-term rental market, Wellington East gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Wellington Central | The heart of Wellington, surrounded by cafes, restaurants, and shops. A vibrant cultural scene makes it a go-to for both tourists and business travelers looking for convenience and entertainment. | Cuba Street, Te Papa Museum, Wellington Waterfront, Wellington Cable Car, Botanical Gardens, Local craft breweries |
| Mount Victoria | A charming residential area known for its stunning views and proximity to the city center. Popular with travelers seeking a more relaxed atmosphere while still being close to urban attractions. | Mount Victoria Lookout, Cameron Highlanders' Memorial, Local parks, Walking trails, Quaint cafes |
| Kelburn | Home to Victoria University, this area attracts students and academic visitors. It's also known for its picturesque homes and gardens, making it appealing for a quieter stay with easy access to the university. | Kelburn Park, Wellington Zoo, Victoria University, Local dining options, Botanical Gardens |
| Lyall Bay | A coastal suburb known for its beautiful beach and surf culture. Ideal for beach lovers and those seeking a relaxed seaside atmosphere while still being close to the city's attractions. | Lyall Bay Beach, Surf Lifesaving Club, Local cafes, Walking and cycling paths |
| Thorndon | A historic neighborhood with beautiful old architecture and close proximity to the governmental district of Wellington. Great for visitors seeking a taste of Wellington's history and political life. | Thornon Quay, Old St. Paul's Cathedral, Wellington Botanic Garden, The Beehive, Parliament Buildings |
| Karori | This suburb offers a family-friendly atmosphere and access to nature reserves. It’s great for those who enjoy a quieter stay with plenty of hiking and outdoor opportunities nearby. | Karori Wildlife Sanctuary, Local parks, Walking trails, Karori Park, Family-friendly activities |
| Miramar | Known for its film industry connections and proximity to the Weta Workshop, Miramar is popular among fans of film and television. Offers a unique slice of Wellington's creative culture. | Weta Workshop, Miramar Film Studios, Local eateries, Scenic coastal walks |
| Newtown | A vibrant, multicultural suburb known for its bohemian vibe and artsy community. It's popular with younger travelers and those looking to experience the local culture and nightlife. | Newtown Festival, Local art galleries, Vibrant street art, Cafes and restaurants, Live music venues |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Wellington East offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Wellington East?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Wellington East
- The Wellington East Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Wellington East, House properties are the most common (81.8%), reflecting the local real estate landscape.
- Houses represent a significant 81.8% portion, catering likely to families or larger groups.
Wellington East Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Wellington East
- The dominant room capacity in Wellington East is 5+ bedrooms listings, making up 36.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 5+ bedrooms and 4 bedrooms properties represent 68.2% of the active Airbnb listings in Wellington East, indicating a high concentration in these sizes.
- A significant 81.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Wellington East.
Wellington East Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Wellington East
- The most common guest capacity trend in Wellington East vacation rentals is listings accommodating 8+ guests (77.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Wellington East STR market, accounting for 95.5% of listings.
- 81.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Wellington East.
- On average, properties in Wellington East are equipped to host 6.8 guests.
How Do Listings in Wellington East Compare on Quality?
Listing quality in Wellington East can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Wellington East
- At 28 photos per listing on average, Wellington East hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 45.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Wellington East averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Wellington East?
Amenity Prevalence
Amenity Insights for Wellington East
- Essential amenities in Wellington East that guests expect include: Free parking on premises, TV, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, BBQ grill, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Wellington East: Free parking on premises, TV, Air conditioning, Kitchen.
- Prioritize adding missing essentials: Free parking on premises, Air conditioning, Kitchen.
- Consider adding popular differentiators like Heating or BBQ grill to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Wellington East to stay competitive.
Which Airbnb Amenities Boost Revenue in Wellington East?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Wellington East, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Cooking basics | 77.3% | $43,586 | $19,488 | 123.7% |
Dishes and silverware | 72.7% | $44,423 | $21,272 | 108.8% |
Shampoo | 59.1% | $47,134 | $25,074 | 88.0% |
Body soap | 40.9% | $52,556 | $28,108 | 87.0% |
Waterfront | 54.5% | $48,260 | $25,929 | 86.1% |
Conditioner | 36.4% | $53,929 | $29,070 | 85.5% |
Barbecue utensils | 40.9% | $52,034 | $28,469 | 82.8% |
Backyard | 63.6% | $45,366 | $25,410 | 78.5% |
Bed linens | 59.1% | $45,700 | $27,145 | 68.4% |
Shower gel | 27.3% | $53,890 | $32,192 | 67.4% |
Revenue Impact Insights for Wellington East
- Cooking basics tops the revenue impact list with a 123.7% uplift — listings with this amenity earn $43,586 vs. $19,488 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Wellington East STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Wellington East. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWellington East Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Wellington East
- The typical guest profile for Airbnb in Wellington East consists of primarily domestic travelers (99%), often arriving from nearby Adelaide, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Greek.
- Domestic travelers account for 98.9% of guests.
- Key international markets include Australia (98.9%) and United Kingdom (1.1%).
- Top languages spoken are English (93.5%) followed by Greek (3.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Adelaide and Liparoo.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Wellington East?
Listings in Wellington East average 4.8 out of 5 overall, with about 45.3 reviews per active listing and 45.5% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Wellington East
- With an overall rating of 4.8, Wellington East listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Location (4.9), while Value (4.65) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 45.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Wellington East Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Wellington East
- The most common availability pattern in Wellington East falls within the 181-270 days range, representing 45.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Wellington East (45.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Wellington East?
Average Booking Lead Time by Month
Booking Lead Time Insights for Wellington East
- The overall average booking lead time for vacation rentals in Wellington East is 67 days.
- Guests book furthest in advance for stays during September (average 132 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (100 days avg.) sees the longest lead times, while Summer (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Wellington East.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 132 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 100 days) to capture early planners.
- Monitor your own booking lead times against these Wellington East averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Wellington East?
Guests in Wellington East stay about 3.8 nights on average, generating roughly 652 reservations and 29.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Wellington East
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Wellington East
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 29.6 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Dec (5.9 nights) and shorten in Feb (2.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Wellington East Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
4.5% of total
2 Nights
8 listings
36.4% of total
30+ Nights
13 listings
59.1% of total
Key Insights
- The most prevalent minimum stay requirement in Wellington East is 30+ Nights, adopted by 59.1% of listings. This highlights the market's preference for longer commitments.
- A significant segment (59.1%) caters to monthly stays (30+ nights) in Wellington East, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 59.1% of Wellington East hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.5% currently do.
- A 2-night minimum appears standard (36.4%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 59.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Wellington East.
Wellington East Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
4 listings
18.2% of total
Flexible
1 listings
4.5% of total
Moderate
8 listings
36.4% of total
Firm
9 listings
40.9% of total
Cancellation Policy Insights for Wellington East
- The prevailing Airbnb cancellation policy trend in Wellington East is Firm, used by 40.9% of listings.
- There's a relatively balanced mix between guest-friendly (40.9%) and stricter (40.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 40.9% market standard in Wellington East.
- Regularly review your cancellation policy against competitors and market demand shifts in Wellington East.
How Much Are Airbnb Cleaning Fees in Wellington East?
Cleaning fees in Wellington East are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Wellington East
- 86.4% of listings charge a cleaning fee, making it standard practice in Wellington East. Guests expect it and factor it into their booking decisions.
- The gap between the average ($131) and median ($80) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 9.5% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Wellington East median of $80. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Wellington East Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Wellington Eastbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
TheRiverbend43 Wellington Marina
Entire Place • 5 bedrooms
River Life - Holiday Home with Secluded Riverbank
Entire Place • 5 bedrooms
Sunset Views
Entire Place • 5 bedrooms
The Cube Murray River
Entire Place • 1 bedroom
Waterfront Retreat @ Wellington East
Entire Place • 4 bedrooms
"Platinum on Washpool" Luxury Riverfront Property
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Wellington East?
Learn from the best! This table showcases top-performing Airbnb hosts in Wellington East based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Coorong Realty | 4 | $163,955 | 38 | 4.42/5.0 |
| Daniel | 1 | $117,544 | 50 | 4.98/5.0 |
| Gill | 4 | $101,991 | 201 | 4.74/5.0 |
| Anastasia | 1 | $76,842 | 49 | 4.96/5.0 |
| Tracey | 1 | $45,727 | 20 | 4.85/5.0 |
| Sarah | 1 | $42,120 | 9 | 5.00/5.0 |
| Julie | 1 | $41,574 | 95 | 4.92/5.0 |
| Rachel | 1 | $37,409 | 63 | 5.00/5.0 |
| Allan | 1 | $34,393 | 15 | 4.93/5.0 |
| Sandy & Vish | 1 | $31,657 | 65 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Wellington East.
Who Are the Airbnb Hosts in Wellington East?
Wellington East is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Wellington East
- With 59.1% Superhosts, Wellington East has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 9.1% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 86.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 31.8% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Wellington East averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Wellington East
These are the highest-grossing professional property management operations in Wellington East, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Coorong Realty | 4 | $163,955 | $356 | 43.6% | 4.42/5 |
Management Company Insights for Wellington East
- The leading management company, Coorong Realty, operates 4 listings with $163,955 in gross revenue — a useful benchmark for what scale looks like in Wellington East.
- Top managers average 4 properties each, suggesting professional management in Wellington East still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.43/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 9.1% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Wellington East's Airbnb Market Compare to Nearby Cities?
How does the Wellington East Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Lenswood, Wellington East has 25 percentage points lower occupancy and about $32 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lenswood | 11 | $5,961 | $302.08 | 64% |
| Myponga Beach | 10 | $4,199 | $447.72 | 38% |
| Lyndoch | 23 | $3,977 | $391.74 | 40% |
| Nuriootpa | 20 | $3,797 | $329.99 | 43% |
| Tanunda | 84 | $3,428 | $275.41 | 45% |
| White Sands | 10 | $3,353 | $257.55 | 49% |
| Stirling | 43 | $3,257 | $308.82 | 42% |
| Hahndorf | 45 | $3,217 | $235.87 | 51% |
| Angaston | 50 | $3,097 | $285.07 | 40% |
| Light Regional Council | 17 | $3,093 | $307.75 | 40% |
Frequently Asked Questions About Airbnb in Wellington East
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Wellington East.
How much do Airbnb hosts make in Wellington East?
Wellington East hosts earn about $38,109 per year on average, with an average nightly rate of $335 and RevPAR of $121. Those figures describe the typical revenue environment for active listings in Wellington East, South Australia, not the ceiling for the best operators. Source: AirROI 2026 data, Wellington East market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Wellington East?
The average Airbnb occupancy rate in Wellington East is 38.7%. January is the strongest month and June is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Wellington East?
Listings in Wellington East average $335 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Wellington East?
Wellington East currently has about 22 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Wellington East?
AirROI currently classifies the short-term rental regulation level in Wellington East as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Wellington East?
RevPAR in Wellington East is about $121. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Wellington East?
Occupancy of 38.7% means Wellington East is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $38,109, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Wellington East?
The average booking lead time in Wellington East is about 67 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Wellington East?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Wellington East include Wellington Central, Mount Victoria, Kelburn. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Wellington East?
entire_home listings make up 100.0% of the active supply in Wellington East. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Wellington East compare to nearby Airbnb markets?
Among neighboring markets, Lenswood posts $71,531 in average annual revenue with 64.3% occupancy, compared to Wellington East's $38,109 and 38.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Wellington East?
The average Airbnb stay length in Wellington East is about 3.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Wellington East?
Airbnb listings in Wellington East average 4.8 out of 5 overall. About 45.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Wellington East?
Cooking basics and Dishes and silverware are among the strongest revenue-linked amenities in Wellington East. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Wellington East?
Yes. About 86.4% of active Airbnb listings in Wellington East charge a cleaning fee, and the average fee is $131. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Wellington East?
A 59.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.