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Airbnb market data · 202612 months to September 2026

Shire of East Gippsland, VIC Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
195
Avg. booking lead time
53 days
Listings showing a permit
0%
Peak revenue month
January
Lowest revenue month
September

The short answer

Shire of East Gippsland Airbnb Market at a Glance

Rates and bookings both trail the Victoria average. Listings averaged A$316 a night and were booked on 32% of available nights, against A$360 and 40% for the Victoria average.

Timing matters: in January, usually the best month, the average listing earns about twice as much as in September, usually the slowest.

With 195 active listings, Shire of East Gippsland is the 24th-largest of 199 Victoria markets AirROI tracks. From a year earlier, average revenue rose 6% while the number of active listings shrank 7%.

Map of Airbnb listings in Shire of East Gippsland Browse the live Shire of East Gippsland Airbnb market See Every Shire of East Gippsland Listing

Revenue

How Much Do Airbnb Hosts Make in Shire of East Gippsland?

Gross bookings per Shire of East Gippsland listing averaged A$27,574 over the 12 months to September 2026 (Victoria average: A$36,652), before cleaning, platform and management costs and taxes.

In a typical year, the average Shire of East Gippsland listing brings in A$4,730 in January, its best month, and A$2,330 in September, its slowest. June runs within 4% of September, so either can be the slowest in a given year. The three strongest months bring in 35% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least four times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn A$6,550+ a month, about 2.9 times the typical property.
  • Strong performers (top 25%) earn A$4,160 or more, roughly A$1,900 a month above the median.
  • Typical properties (median) earn about A$2,270 a month.
  • Entry-level properties (bottom 25%) earn A$1,020 or less, about 45% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

January earns about twice what September does

Average revenue per active listing, by month, September 2024 to August 2026

The dashed line is the average of the months shown, A$3,050. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Shire of East Gippsland Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

January 2026 led on revenue, nightly rate and bookings alike.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Shire of East Gippsland, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025A$2,25629.8%A$290A$7550 days3.5 nights
Oct 2025A$2,49030.4%A$294A$8043 days3.1 nights
Nov 2025A$2,74634.5%A$295A$9267 days3.8 nights
Dec 2025A$4,18240.0%A$324A$13571 days3.7 nights
Jan 2026A$4,42141.7%A$350A$14363 days3.5 nights
Feb 2026A$2,75434.0%A$304A$9853 days3 nights
Mar 2026A$3,01735.0%A$307A$9753 days3.5 nights
Apr 2026A$3,39735.2%A$320A$11347 days3.9 nights
May 2026A$2,72129.6%A$304A$8840 days4 nights
Jun 2026A$2,83932.1%A$317A$9558 days3.5 nights
Jul 2026A$3,92537.2%A$318A$12732 days5.6 nights
Aug 2026A$2,75629.2%A$311A$8944 days3.4 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

For a figure on one home rather than the whole Shire of East Gippsland market, enter its address and size in the short-term rental calculator, which compares it with similar listings nearby.

Profit

Is an Airbnb in Shire of East Gippsland Profitable?

Yes, when it's run well. The average Shire of East Gippsland Airbnb took in A$27,574 in the 12 months to September 2026, and run by its owner at everyday costs, about A$1,550 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about A$2,870 a month.

Cleaning it yourself keeps the A$2,320 a year guests pay in cleaning fees, for about A$1,740 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about A$1,340 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Shire of East Gippsland Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Shire of East Gippsland Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookingsA$25,254A$46,240
Cleaning fees guests pay8% of Shire of East Gippsland bookingsA$2,320A$4,250
Gross bookingsA$27,574A$50,490
Running costs
Airbnb's feeAbout 13%: 15.5% for the 77% of Shire of East Gippsland listings on Simplified Pricing, 3% for the rest−A$3,480−A$6,370
Cleaning and laundryPaid for by the cleaning fee; A$0 if you clean yourself−A$2,320−A$4,250
Utilities and internetAbout 5% of bookings−A$1,380−A$2,520
Guest suppliesToiletries, coffee, paper goods: about 2%−A$550−A$1,010
Repairs and upkeepIncluding linens and small replacements: about 3%−A$830−A$1,510
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−A$280−A$280
Permit and registrationWhere one is required−A$140−A$140
ManagementA$0 when you run it; co-hosts charge from about 10% of nightly bookingsA$0A$0
Pricing and messaging toolsOptional; Airbnb's own tools are freeA$0A$0
Lodging taxesAdded to the guest's bill and passed onA$0A$0
Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee−A$8,980−A$16,080
Left for housing costs, then profitA$18,594about A$1,550 a monthA$34,410about A$2,870 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo fees Depend on the home

Estimate Your Own Shire of East Gippsland Airbnb Profit

The estimate starts from Shire of East Gippsland's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Shire of East Gippsland home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Shire of East Gippsland's Top Earners Get There

  • More nights booked. The busiest quarter of Shire of East Gippsland listings are booked on 49% or more of their nights, against 29% for the median listing. Ten more booked nights a year at the median rate of A$245 adds about A$2,460 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge A$385 a night or more, against a median of A$245. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about A$2,530 a year.
  • Open for the busy months. In a typical year, January brings the average listing about A$4,730, against A$2,330 in September, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Shire of East Gippsland listings average 4.77 stars, and 47% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about A$4,210 a month, against A$2,300 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Shire of East Gippsland?

Shire of East Gippsland listings were booked on 32% of the nights they were open over the past year, 8 percentage points below the Victoria average (40%) and 11 points below the Australia average (43%). In a typical year, occupancy climbs to 43% in January and falls to 29% in June.

The busiest tenth of listings are booked about five times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 71%+ of open nights, 42 points above the median.
  • Strong performers (top 25%) fill 49% or more, roughly three nights a week.
  • Typical properties (median) fill about 29% of open nights.
  • Entry-level properties (bottom 25%) fill 14% or less, less than one night a week.

January is usually the busiest month in Shire of East Gippsland, June the quietest

Share of open nights booked, by month, September 2024 to August 2026

The 12-month rate of 32% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in Shire of East Gippsland?

The average nightly rate in Shire of East Gippsland, known as ADR (average daily rate), was A$316 over the past year, about 12% below the Victoria average of A$360 and about 18% below the Australia average of A$385. In a typical year, rates peak in January at about A$355 and bottom out in May and September at about A$285.

Prices span a wide range: the top 10% charge about 3.3 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge A$590+ a night, about 2.4 times the median.
  • Strong performers (top 25%) charge A$385 or more, about A$140 above the median.
  • Typical properties (median) charge about A$245 a night.
  • Entry-level properties (bottom 25%) charge A$180 or less, about three-quarters of the median.

January rates run 24% above September's

Average nightly rate (ADR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, A$304.

What Is the RevPAR for Airbnb in Shire of East Gippsland?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Shire of East Gippsland it averaged A$98 over the past year, from about A$78 in a typical September to about A$153 in a typical January.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn A$173+ per open night, about twice the median.
  • Strong performers (top 25%) earn A$125 or more, about A$40 a night above the median.
  • Typical properties (median) earn about A$83 per open night.
  • Entry-level properties (bottom 25%) earn A$48 or less, about 58% of the median.

January RevPAR is about twice September's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, A$100.

Seasonality

Best and Worst Months for Airbnb in Shire of East Gippsland

Revenue in Shire of East Gippsland peaks several times a year, in April, July and December–January, a moderately seasonal pattern.

Average revenue by month in Shire of East Gippsland

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, A$3,050.

Revenue by month in Shire of East Gippsland in numbers
Average monthly revenue per active listing in Shire of East Gippsland, by calendar month
Month Season Revenue per listing
JanuaryHigh seasonA$4,730
FebruaryLow seasonA$2,610
MarchShoulder seasonA$2,970
AprilHigh seasonA$3,420
MayLow seasonA$2,430
JuneLow seasonA$2,410
JulyHigh seasonA$3,520
AugustLow seasonA$2,570
SeptemberLow seasonA$2,330
OctoberLow seasonA$2,440
NovemberLow seasonA$2,710
DecemberHigh seasonA$4,420
Average monthly Airbnb revenue, occupancy and nightly rate in Shire of East Gippsland by season
Season Revenue per month Occupancy Nightly rate
High seasonApril, July, December–JanuaryA$4,02040%A$323
Shoulder seasonMarchA$2,97034%A$298
Low seasonFebruary, May–June, August–NovemberA$2,50030%A$294

How Far in Advance Do Guests Book Airbnb in Shire of East Gippsland?

Guests book Shire of East Gippsland stays 53 days ahead on average (about eight weeks). December stays are booked furthest out, about 70 days ahead, and July stays closest to arrival, about 34 days. A typical December booking is made in early October.

December stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

The 12-month figure of 53 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Shire of East Gippsland

None of the 195 active listings in Shire of East Gippsland display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Shire of East Gippsland.

Neighborhoods

Best Neighborhoods for Airbnb in Shire of East Gippsland

AirROI's area guide picks five Shire of East Gippsland neighborhoods that draw short-term rental guests, led by Bairnsdale, Orbost and Marlo. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Shire of East Gippsland
Area Who it suits Landmarks nearby
Bairnsdale The largest town in East Gippsland, offering a mix of urban amenities and access to natural wonders. Great for visitors looking for both culture and outdoor adventures.Bairnsdale Railway Station, Bairnsdale Art Gallery, Mitchell River National Park, Toboggan Hill Park, Birdland Reserve
Orbost A historic town close to the Snowy River, offering unique cultural experiences and access to stunning natural landscapes. Ideal for adventure seekers.Snowy River National Park, Orbost Exhibition Centre, 1st Sun Cinema, Orbost Historic Park, Surfing at Marlo Beach
Marlo A quaint coastal village at the mouth of the Snowy River, known for its pristine beaches and fishing. Perfect for nature lovers and relaxation.Marlo Beach, Snowy River Estuary, Bunga Arm, Marlo Jetty, Graham's Creek
Jarrahmond A rural area that provides a peaceful retreat into the natural landscape of East Gippsland, perfect for those looking for a rustic escape.East Gippsland Rail Trail, Bemboka River, Forest walks, Bush camping, Nature photography opportunities
Nungurner A serene location near the lakes, offering beautiful views and tranquility, appealing to those looking to unplug and relax in nature.Nungurner Jetty, Lakes Entrance, Nungurner Beach, Local Parks, Wildlife viewing

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Shire of East Gippsland Airbnb Listings by Type and Size

More than nine in ten Airbnbs in Shire of East Gippsland are entire homes (91%), with private rooms at 9%. Houses are the most common property type at 65%, about 3.4 times the share of cabins and other outdoor stays (19%).

Nearly all listings rent the whole place

Shire of East Gippsland Airbnb listings by room type

  • Entire home 91%
  • Private room 9%
Room types in numbers
Shire of East Gippsland Airbnb listings by room type
Room type Share of listings Listings
Entire home91.3%178
Private room8.7%17

Listings by property type

Shire of East Gippsland Airbnb listings by property type

  • House 65%
  • Cabin/Outdoor 19%
  • Hotel/Boutique 9%
  • Others 4%
  • Apartment/Condo 3%
  • Unique stay <1%
Property types in numbers
Shire of East Gippsland Airbnb listings by property type
Property type Share of listings Listings
House65.1%127
Cabin/Outdoor19.0%37
Hotel/Boutique9.2%18
Others3.6%7
Apartment/Condo2.6%5
Unique stay0.5%1

How Many Bedrooms Do Airbnb Listings in Shire of East Gippsland Have?

Two-bedroom homes are the most common size in Shire of East Gippsland (28% of entire homes), and 48% have three or more bedrooms. Shares are of the 177 entire homes that give a bedroom count; rented rooms are left out.

Shire of East Gippsland entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Shire of East Gippsland entire homes by number of bedrooms
Bedrooms Share of entire homes with a bedroom count Entire homes
Studio0.6%1
1 bedroom23.2%41
2 bedrooms28.2%50
3 bedrooms23.7%42
4 bedrooms17.5%31
5+ bedrooms6.8%12

What Each Home Size Earns in Shire of East Gippsland

A typical one-bedroom home in Shire of East Gippsland earned A$17,600 over the past year, against A$46,000 for a home with five or more bedrooms.

What each home size earns in Shire of East Gippsland
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
1 bedroom41A$17,600A$21,000A$20532%
2 bedrooms50A$19,900A$23,600A$22934%
3 bedrooms42A$27,000A$28,200A$36332%
4 bedrooms31A$36,200A$42,300A$48331%
5+ bedrooms12A$46,000A$52,300A$66628%

How Many Guests Do Airbnbs in Shire of East Gippsland Sleep?

Shire of East Gippsland is a group-trip market: 33% of listings sleep eight or more guests, about 1.7 times the share of the next most common size, two guests (19%). Shares are of the 185 listings with a guest capacity on file (95% of the market).

Shire of East Gippsland listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
Shire of East Gippsland listings by guest capacity
Guest capacity Share of listings with a capacity on file Listings
2 guests19.5%36
3 guests4.9%9
4 guests14.6%27
5 guests7.6%14
6 guests16.2%30
7 guests4.3%8
8+ guests33.0%61

How Shire of East Gippsland Airbnb Listings Are Set Up

Shire of East Gippsland hosts set up an average of 4.1 beds per listing. Only 44% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing
12
Beds per listing
4.1
Show exact location
44%

What Amenities Do Airbnb Listings in Shire of East Gippsland Offer?

Fireplaces are common in Shire of East Gippsland: 46% of listings have one, and 71% have a patio or balcony.

Share of Shire of East Gippsland listings with each common amenity

  • Free parking on premises Nearly all
  • Heating Nearly all
  • Smoke alarm 98%
  • Kitchen 94%
  • TV 92%
  • Refrigerator 91%
  • Dishes and silverware 91%
  • Hot water 90%
  • Essentials 86%
  • Air conditioning 83%

Airbnb Amenities Linked to Higher Revenue in Shire of East Gippsland

Listings in Shire of East Gippsland with a keypad entry earned about 2.2 times as much a year, on average, as those without: A$56,900 against A$25,500. The gap is smaller for a kayak (about 75% more) and a sound system (about 75% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Shire of East Gippsland listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Keypad +123% on 7% of listings
  • Kayak +74% on 5% of listings
  • Sound system +73% on 9% of listings
  • Self check-in +72% on 59% of listings
  • Patio or balcony +66% on 71% of listings
  • Beach access +55% on 23% of listings
  • Indoor fireplace +49% on 46% of listings
  • Fire pit +49% on 34% of listings
  • Outdoor shower +48% on 6% of listings
  • BBQ grill +47% on 64% of listings
Revenue by amenity in numbers
Average annual revenue of Shire of East Gippsland listings with and without each amenity
Amenity Listings with it Avg. revenue with Avg. revenue without Revenue gap
Keypad7%A$56,900A$25,500+123%
Kayak5%A$46,300A$26,600+74%
Sound system9%A$44,700A$25,900+73%
Self check-in59%A$33,200A$19,300+72%
Patio or balcony71%A$31,100A$18,800+66%
Beach access23%A$38,000A$24,400+55%
Indoor fireplace46%A$33,600A$22,500+49%
Fire pit34%A$35,200A$23,600+49%
Outdoor shower6%A$39,700A$26,800+48%
BBQ grill64%A$31,200A$21,200+47%

Guests

Who Books Airbnbs in Shire of East Gippsland?

Most Shire of East Gippsland guests are domestic, but a sizeable minority come from abroad: 21% of those who left reviews live outside Australia, led by visitors from the United Kingdom and Germany.

79% of Shire of East Gippsland guests are domestic

Where guests who left reviews live

  • Domestic 79%
  • International 21%

Where Shire of East Gippsland guests come from: top cities

Share of guests who left reviews

  • Melbourne 18%
  • Sydney 2%
  • Canberra 1%
Top origin cities in numbers
Where Shire of East Gippsland guests come from: top cities
Origin city Share of guests
Melbourne17.6%
Sydney2.4%
Canberra1.4%

Where Shire of East Gippsland guests come from: top countries

Share of guests who left reviews

  • Australia 79%
  • United Kingdom 4%
  • Germany 3%
  • United States 3%
  • China 2%
Top origin countries in numbers
Where Shire of East Gippsland guests come from: top countries
Origin country Share of guests
Australia79.1%
United Kingdom4.0%
Germany2.9%
United States2.6%
China2.3%

Languages spoken by Shire of East Gippsland guests

Share of guests who left reviews

  • English 60%
  • Chinese 8%
  • German 6%
  • French 6%
  • Spanish 4%
Top languages in numbers
Languages spoken by Shire of East Gippsland guests
Language Share of guests
English60.3%
Chinese8.3%
German5.9%
French5.6%
Spanish4.2%

What Are Airbnb Guest Ratings in Shire of East Gippsland?

Shire of East Gippsland Airbnbs average 4.77 stars, and 47% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.67, against 4.90 for check-in.

Check-in scores highest in Shire of East Gippsland; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.80
  • Cleanliness 4.74
  • Communication 4.84
  • Location 4.86
  • Check-in 4.90
  • Value 4.67
Category scores in numbers
Shire of East Gippsland guest ratings by category
Category Average rating (out of 5)
Accuracy4.80
Cleanliness4.74
Communication4.84
Location4.86
Check-in4.90
Value4.67

Booking patterns

How Guests Book in Shire of East Gippsland: Stays, Rules and Fees

Nearly nine in ten Shire of East Gippsland listings are open to guests more than 180 days a year, but only 14% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 38% of listings; blocked nights include any the host closes off.

Days a year Shire of East Gippsland listings are open to guests

Share of listings by days a year

  • 271-366 days 59%
  • 181-270 days 27%
  • 91-180 days 11%
  • 31-90 days 3%
Open days in numbers
Days a year Shire of East Gippsland listings are open to guests
Days a year Share of listings Listings
271-366 days59.5%116
181-270 days27.2%53
91-180 days10.8%21
31-90 days2.6%5

Days a year Shire of East Gippsland listings are booked or blocked

Share of listings by days a year

  • 271-366 days 3%
  • 181-270 days 11%
  • 91-180 days 28%
  • 31-90 days 38%
  • 1-30 days 20%
Booked or blocked days in numbers
Days a year Shire of East Gippsland listings are booked or blocked
Days a year Share of listings Listings
271-366 days2.6%5
181-270 days11.3%22
91-180 days28.2%55
31-90 days37.9%74
1-30 days20.0%39

What Is the Average Length of Stay for Airbnb in Shire of East Gippsland?

The average Shire of East Gippsland booking lasts 4.1 nights, longest in July and shortest in February. Listings took about 20 bookings each over the year, some 3,970 in all. Nearly half of listings that give a check-in time set it at 2 p.m., with check-out usually at 10 a.m.

Average length of stay by month in Shire of East Gippsland

Average nights per booking, by month of stay

Two-year average by calendar month.

Shire of East Gippsland Airbnb Minimum Stay Requirements

Nearly all listings in Shire of East Gippsland accept stays of one or two nights.

Minimum stay set by Shire of East Gippsland listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 39% 76 listings
  • 2 Nights 56% 110 listings
  • 3 Nights 4% 8 listings
  • 4-6 Nights 1% 1 listing

What Cancellation Policies Do Airbnb Hosts Use in Shire of East Gippsland?

Firm is the most common cancellation policy in Shire of East Gippsland, used by 38% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: about six in ten listings use Firm or stricter terms, against 35% on Flexible or Moderate.

Cancellation policies of Shire of East Gippsland listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 10% 20 listings
  • Moderate 25% 48 listings
  • Limited 5% 9 listings
  • Firm 38% 75 listings
  • Strict 16% 31 listings
  • Super Strict 60 Days 6% 12 listings

How Much Are Airbnb Cleaning Fees in Shire of East Gippsland?

More than six in ten Shire of East Gippsland listings charge a cleaning fee. The typical fee is A$82, and some higher fees lift the average to A$125. Spread over the average stay of 4.1 nights, that adds roughly A$20 a night to what guests pay. For listings that charge one, cleaning fees make up about 8% of gross revenue.

Median cleaning fee
A$82
Average cleaning fee
A$125
Listings charging a fee
62.6%
Share of gross revenue
8.4%

Top earners

Top-Earning Airbnbs and Hosts in Shire of East Gippsland

The top-grossing Airbnb in Shire of East Gippsland, a four-bedroom home, took in A$243,000 over the past year, about 8.8 times the city's average of A$27,600.

The Dunes *Beachfront* Lake Tyers Beach The Dunes *Beachfront* Lake Tyers Beach Entire home · 4 bedrooms Rated 4.91
Revenue
A$242,640
Occupancy
71.9%
Daily rate
A$916
Meningie Homestead - 6BR, Firepit and Pet-Friendly Meningie Homestead - 6BR, Firepit and Pet-Friendly Entire home · 6 bedrooms Rated 4.95
Revenue
A$159,888
Occupancy
55.8%
Daily rate
A$772
Dreamviews at Metung | Luxury Lakeside Escape Dreamviews at Metung | Luxury Lakeside Escape Entire home · 5 bedrooms Rated 4.75
Revenue
A$136,882
Occupancy
47.4%
Daily rate
A$831
The Dunes - Couples *Beachfront* The Dunes - Couples *Beachfront* Entire home · 1 bedroom Rated 4.95
Revenue
A$124,614
Occupancy
64.2%
Daily rate
A$524
Country Escape with Outdoor Hot Tub and Pizza Oven Country Escape with Outdoor Hot Tub and Pizza Oven Entire home · 4 bedrooms Rated 4.96
Revenue
A$97,740
Occupancy
41.6%
Daily rate
A$623
WATERFRONT-Clara Cove#1-Jetty Berth-Lakes Entrance WATERFRONT-Clara Cove#1-Jetty Berth-Lakes Entrance Entire home · 4 bedrooms Rated 4.85
Revenue
A$90,180
Occupancy
35.3%
Daily rate
A$742

Who Are the Top Airbnb Hosts in Shire of East Gippsland?

Gippsland Lakes Escapes is the top-grossing host in Shire of East Gippsland, with A$844,000 in bookings across 27 listings over the past year. Together, the ten top-grossing hosts run 37% of the market's 195 listings. Per listing, a smaller operator earns more: Helen grossed A$55,900 per listing, 79% more than Gippsland Lakes Escapes' A$31,300.

Top Airbnb hosts in Shire of East Gippsland by revenue
# Host Listings Gross revenue Per listing Avg. rating
Gippsland Lakes Escapes 27A$844,280A$31,2704.63/5
Holiday Makers 20A$634,362A$31,7184.25/5
Grant 2A$367,254A$183,6274.93/5
4 Helen 3A$167,650A$55,8834.89/5
5 Rosie & Peter 9A$106,161A$11,7964.85/5
6 Kim 1A$97,740A$97,7404.96/5
7 Kirsten 2A$79,509A$39,7554.85/5
8 Andrew & Annette 1A$79,359A$79,3594.96/5
9 Siba 5A$76,440A$15,2884.90/5
10 Paula 2A$74,513A$37,2574.96/5

Who Are the Airbnb Hosts in Shire of East Gippsland?

Professional management companies run one in five Shire of East Gippsland listings and owners run the rest. Superhosts run 48% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 77% of listings.

Superhosts
48.2%
Professional management
19.5%
Cohosted listings
12.8%
Instant Book enabled
42.6%
Simplified Pricing
76.9%

Nearby markets

Shire of East Gippsland vs. Nearby Airbnb Markets

Of the seven nearby markets in the table, all within 90 km, Lakes Entrance (13 km away) earned the most per listing, about 16% more than Shire of East Gippsland. Sale was the busiest, booked on 36% of nights against 32% in Shire of East Gippsland.

Airbnb markets near Shire of East Gippsland: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
Lakes Entrance 13 km 195A$31,916A$33534%
Metung 16 km 114A$29,074A$35231%
Paynesville 27 km 100A$27,265A$30132%
Loch Sport 45 km 50A$14,683A$29525%
Golden Beach 74 km 43A$20,396A$24934%
Sale 87 km 72A$19,127A$20536%
Shire of Wellington 90 km 91A$23,997A$31132%

Other Airbnb Markets in Victoria

See all 199 Victoria Airbnb markets

Markets Similar to Shire of East Gippsland

Markets elsewhere in Australia with a similar nightly rate and occupancy to Shire of East Gippsland:

FAQ

Shire of East Gippsland Airbnb FAQ

How much do Airbnb hosts make in Shire of East Gippsland?

An active Shire of East Gippsland Airbnb grossed A$27,574 on average in the 12 months to September 2026, according to AirROI's tracking of 195 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in A$4,160 or more in a typical month.

How much can I make on Airbnb in Shire of East Gippsland?

It depends most on the home's size, location and how it's run. The middle half of Shire of East Gippsland listings earn between A$1,020 and A$4,160 in a typical month, and the top tenth A$6,550 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Shire of East Gippsland?

Listings in Shire of East Gippsland were booked on 32% of available nights over the past year. That compares with 40% for the Victoria average. January is usually the busiest month.

How much does an Airbnb cost per night in Shire of East Gippsland?

The average booked night in Shire of East Gippsland cost A$316 before fees. Half of listings charge between A$180 and A$385, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Shire of East Gippsland?

None of the active Shire of East Gippsland listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Shire of East Gippsland?

Yes, when it's run well. The average Shire of East Gippsland Airbnb grossed A$27,574 in the 12 months to September 2026, 25% below the Victoria average of A$36,652. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, A$18,594 a year (about A$1,550 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about A$2,870 a month. Check a specific home in the Airbnb calculator.

When is Airbnb peak season in Shire of East Gippsland?

January usually pays best, averaging A$4,730 per active listing over the past two years, and September usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Shire of East Gippsland?

Each night a Shire of East Gippsland listing was open to book earned A$98 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made A$173 or more.

How far in advance do guests book Airbnbs in Shire of East Gippsland?

Shire of East Gippsland stays were booked 53 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in Shire of East Gippsland?

The average Shire of East Gippsland Airbnb stay lasted 4.1 nights over the past year. A listing took 20 reservations over the year on average.

How are Airbnbs in Shire of East Gippsland rated?

Guests rate Shire of East Gippsland Airbnbs 4.77 out of 5 on average. Guests score check-in highest and value lowest.

What are the best neighborhoods for Airbnb in Shire of East Gippsland?

Bairnsdale, Orbost and Marlo draw the most short-term rental interest in Shire of East Gippsland. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Shire of East Gippsland?

AirROI counted 195 active Airbnb listings in Shire of East Gippsland as of September 2026. The closest tracked market is Lakes Entrance, 13 km away.

How much are Airbnb cleaning fees in Shire of East Gippsland?

In Shire of East Gippsland, more than six in ten listings add a cleaning fee. The median fee is A$82, and some higher fees lift the average to A$125.

Method

About This Data

Figures on this page cover 195 active Airbnb listings in Shire of East Gippsland from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Australian dollars at A$1.44 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.