Ultralux City Townhouse with Parking, Gym + Views Entire home · 3 bedrooms Rated 5.00 - Revenue
- A$98,359
- Occupancy
- 46.3%
- Daily rate
- A$709
Airbnb market data · 202612 months to September 2026
The average Airbnb in West Melbourne brought in A$27,842 over the 12 months through September 2026, about 24% less than the Victoria average of A$36,652.
The short answer
West Melbourne is cheaper but busier than the Victoria average. Listings averaged A$253 a night and were booked on 50% of available nights, against A$360 and 40% for the Victoria average.
December, the best month, brought in about 55% more per listing than April, the slowest.
With 58 active listings, West Melbourne is the 74th-largest of 199 Victoria markets AirROI tracks.
Browse the live West Melbourne Airbnb market See Every West Melbourne ListingRevenue
Gross bookings per West Melbourne listing averaged A$27,842 over the 12 months to September 2026 (Victoria average: A$36,652), before cleaning, platform and management costs and taxes.
The average West Melbourne listing brought in A$5,080 in December, its best month, and A$3,280 in April, its slowest. The three strongest months bring in 29% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.8 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
December earned about 1.6 times what April did
Average revenue per active listing, by month, September 2025 to August 2026
The dashed line is the average of the months shown, A$4,250.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
December 2025 led on revenue. Nightly rates peaked in March 2026 and bookings in September 2025, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | A$4,691 | 65.4% | A$254 | A$156 | 31 days | 6.9 nights |
| Oct 2025 | A$4,893 | 53.9% | A$261 | A$158 | 59 days | 3.6 nights |
| Nov 2025 | A$4,661 | 51.7% | A$263 | A$155 | 40 days | 3.6 nights |
| Dec 2025 | A$5,080 | 55.3% | A$265 | A$164 | 17 days | 5 nights |
| Jan 2026 | A$4,410 | 52.6% | A$266 | A$142 | 29 days | 6.5 nights |
| Feb 2026 | A$3,594 | 51.4% | A$249 | A$128 | 26 days | 5.1 nights |
| Mar 2026 | A$4,199 | 45.6% | A$276 | A$135 | 40 days | 3.6 nights |
| Apr 2026 | A$3,277 | 45.5% | A$241 | A$109 | 29 days | 4.7 nights |
| May 2026 | A$3,324 | 45.9% | A$227 | A$107 | 31 days | 6.3 nights |
| Jun 2026 | A$4,518 | 58.2% | A$234 | A$151 | 21 days | 5.3 nights |
| Jul 2026 | A$4,584 | 52.2% | A$239 | A$148 | 30 days | 6.2 nights |
| Aug 2026 | A$3,775 | 59.2% | A$226 | A$122 | 33 days | 8.6 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one West Melbourne address, run it through the Airbnb estimator.
Profit
Yes, when it's run well. The average West Melbourne Airbnb took in A$27,842 in the 12 months to September 2026, and run by its owner at everyday costs, about A$1,480 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about A$2,160 a month.
Cleaning it yourself keeps the A$3,170 a year guests pay in cleaning fees, for about A$1,750 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about A$1,280 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | A$24,672 | A$35,660 |
| Cleaning fees guests pay11% of West Melbourne bookings | A$3,170 | A$4,580 |
| Gross bookings | A$27,842 | A$40,240 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 81% of West Melbourne listings on Simplified Pricing, 3% for the rest | −A$3,660 | −A$5,280 |
| Cleaning and laundryPaid for by the cleaning fee; A$0 if you clean yourself | −A$3,170 | −A$4,580 |
| Utilities and internetAbout 5% of bookings | −A$1,390 | −A$2,010 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −A$560 | −A$800 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −A$840 | −A$1,210 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −A$280 | −A$280 |
| Permit and registrationWhere one is required | −A$140 | −A$140 |
| ManagementA$0 when you run it; co-hosts charge from about 10% of nightly bookings | A$0 | A$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | A$0 | A$0 |
| Lodging taxesAdded to the guest's bill and passed on | A$0 | A$0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −A$10,040 | −A$14,300 |
| Left for housing costs, then profit | A$17,802about A$1,480 a month | A$25,940about A$2,160 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from West Melbourne's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one West Melbourne home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about A$3,350 a month, against A$2,320 for the average one.
Occupancy
West Melbourne listings were booked on 50% of the nights they were open over the past year, 10 percentage points above the Victoria average (40%) and 7 points above the Australia average (43%). Occupancy climbs to 65% in September and falls to 45% in April.
The busiest tenth of listings are booked about 2.8 times as often as the bottom quarter.
September was the busiest month in West Melbourne, April the quietest
Share of open nights booked, by month, September 2025 to August 2026
The 12-month rate of 50% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in West Melbourne, known as ADR (average daily rate), was A$253 over the past year, about 30% below the Victoria average of A$360 and about 34% below the Australia average of A$385. Rates peak in March at about A$275 and bottom out in May and August at about A$225.
The top 10% charge about 2.7 times the rate of the bottom quarter.
March rates ran 22% above August's
Average nightly rate (ADR), by month, September 2025 to August 2026
The dashed line is the average of the months shown, A$250.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In West Melbourne it averaged A$130 over the past year, from about A$107 in May to about A$164 in December.
Per open night, by tier:
December RevPAR was about 1.5 times May's
Revenue per open night (RevPAR), by month, September 2025 to August 2026
The dashed line is the average of the months shown, A$140. The 12-month RevPAR of A$130 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
West Melbourne has one high season, September through December, which makes it a moderately seasonal market.
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonSeptember–December | A$4,830 | 57% | A$261 |
| Shoulder seasonJanuary, March, June–July | A$4,430 | 52% | A$254 |
| Low seasonFebruary, April–May, August | A$3,490 | 50% | A$236 |
Guests book West Melbourne stays 29 days ahead on average (about four weeks). October stays are booked furthest out, about 59 days ahead, and December stays closest to arrival, about 17 days. A typical October booking is made in mid-August.
October stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2025 to August 2026
The 12-month figure of 29 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 58 active listings in West Melbourne display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in West Melbourne.
Neighborhoods
AirROI's area guide picks five West Melbourne neighborhoods that draw short-term rental guests, led by St Kilda, South Yarra and East Melbourne. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| St Kilda | A lively beachside suburb famous for its sandy beach, nightlife, and local festivals. A popular destination for both leisure travelers and locals seeking seaside entertainment. | St Kilda Beach, Luna Park, St Kilda Esplanade, Acland Street, Albert Park, Luna Park |
| South Yarra | An upscale suburb known for its luxury shopping, dining, and proximity to the city center. It is favored by tourists who enjoy a high-end urban experience. | Royal Botanic Gardens, Chapel Street, Fawkner Park, Yarra River, Como House |
| East Melbourne | A quiet and leafy suburb close to the CBD, known for its parks and historic architecture. Appeals to families and professionals looking for relaxed accommodation. | Fitzroy Gardens, Melbourne Cricket Ground, Rod Laver Arena, Olympic Park, Albert Park Lake |
| Brunswick | Known for its multicultural atmosphere, art scene, and diverse food offerings. It attracts a younger crowd looking for a unique urban experience. | Sydney Road, Brunswick Street, Brunswick Market, CERES Community Environment Park, Barkly Square |
| Richmond | A diverse suburb with a variety of restaurants, cafes, and entertainment options. Popular with tourists and locals for its vibrant dining scene and proximity to the city. | Victoria Gardens Shopping Centre, Richmond Football Club, Yarra River Trails, Bridge Road, Gleadell Street Market |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 79% of listings in West Melbourne, alongside 12 private-room listings (21%). Apartments and condos account for 81% of the stock; houses come next at 16%.
Mostly entire homes, with a private-room segment
West Melbourne Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 79.3% | 46 |
| Private room | 20.7% | 12 |
Apartments dominate the property mix
West Melbourne Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 81.0% | 47 |
| House | 15.5% | 9 |
| Hotel/Boutique | 1.7% | 1 |
| Others | 1.7% | 1 |
Two-bedroom homes are the most common size in West Melbourne (57% of entire homes), followed by one-bedroom homes (30%). Shares are of the 46 entire homes that give a bedroom count; rented rooms are left out.
West Melbourne entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 30.4% | 14 |
| 2 bedrooms | 56.5% | 26 |
| 3 bedrooms | 10.9% | 5 |
| 4 bedrooms | 2.2% | 1 |
A typical one-bedroom home in West Melbourne earned A$12,100 over the past year, against A$27,700 for a two-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 14 | A$12,100 | A$28,500 | A$197 | 58% |
| 2 bedrooms | 26 | A$27,700 | A$30,800 | A$274 | 51% |
The most common capacity in West Melbourne is four guests (32% of listings), and 30% of listings sleep six or more. Shares are of the 47 listings with a guest capacity on file (81% of the market).
West Melbourne listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 17.0% | 8 |
| 3 guests | 10.6% | 5 |
| 4 guests | 31.9% | 15 |
| 5 guests | 10.6% | 5 |
| 6 guests | 23.4% | 11 |
| 7 guests | 2.1% | 1 |
| 8+ guests | 4.3% | 2 |
West Melbourne hosts set up an average of 2.3 beds per listing, close to one bed per bedroom. 55% of listings show their exact location on the listing map; the rest show an approximate area.
Pools are common in West Melbourne: 41% of listings have one, and 93% have a washer.
Share of West Melbourne listings with each common amenity
Guests
West Melbourne splits its demand between home and abroad: 44% of guests who left reviews live outside Australia, led by visitors from the United States and Singapore. English is spoken by 61% of guests, and Chinese by 15%.
56% of West Melbourne guests are domestic
Where guests who left reviews live
Where West Melbourne guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Melbourne | 4.8% |
| Sydney | 4.2% |
| Adelaide | 4.2% |
Where West Melbourne guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Australia | 56.4% |
| United States | 6.8% |
| Singapore | 5.7% |
| United Kingdom | 5.7% |
| New Zealand | 3.1% |
Languages spoken by West Melbourne guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 61.1% |
| Chinese | 15.1% |
| French | 3.8% |
| German | 3.4% |
| Spanish | 1.9% |
West Melbourne Airbnbs average 4.72 stars, and 26% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on cleanliness: it scores 4.66, against 4.83 for location.
Location scores highest in West Melbourne; cleanliness is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.78 |
| Cleanliness | 4.66 |
| Communication | 4.81 |
| Location | 4.83 |
| Check-in | 4.72 |
| Value | 4.68 |
Booking patterns
More than eight in ten West Melbourne listings are open to guests more than 180 days a year, but only 17% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 43% of listings; blocked nights include any the host closes off.
Days a year West Melbourne listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 51.7% | 30 |
| 181-270 days | 31.0% | 18 |
| 91-180 days | 13.8% | 8 |
| 31-90 days | 1.7% | 1 |
| 1-30 days | 1.7% | 1 |
Days a year West Melbourne listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 5.2% | 3 |
| 181-270 days | 12.1% | 7 |
| 91-180 days | 32.8% | 19 |
| 31-90 days | 43.1% | 25 |
| 1-30 days | 6.9% | 4 |
The average West Melbourne booking lasts 5.9 nights, longest in August and shortest in November. Listings took about 22 bookings each over the year, some 1,250 in all. About eight in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in West Melbourne
Average nights per booking, by month of stay
More than seven in ten listings in West Melbourne accept stays of one or two nights.
Minimum stay set by West Melbourne listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Moderate and Firm are the most common cancellation policies in West Melbourne, each used by 40% of listings. More than half of listings offer Flexible or Moderate terms and 47% use Firm or stricter ones, so neither camp dominates.
Cancellation policies of West Melbourne listings, from most to least flexible
Share of listings by the policy they use
More than nine in ten West Melbourne listings charge a cleaning fee. The typical fee is A$147, and some higher fees lift the average to A$260. Spread over the average stay of 5.9 nights, that adds roughly A$25 a night to what guests pay. For listings that charge one, cleaning fees make up about 11% of gross revenue.
Top earners
The top-grossing Airbnb in West Melbourne, a three-bedroom home, took in A$98,400 over the past year, about 3.5 times the city's average of A$27,800. Four of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Ultralux City Townhouse with Parking, Gym + Views Entire home · 3 bedrooms Rated 5.00
The Vinyl Abode | Free Parking + 5-Minute CBD Walk Entire home · 1 bedroom Rated 4.98
A tower of living, Victorian terrace gem Entire home · 3 bedrooms Rated 4.70
Bright 1B West Melbourne apt w free parking#3 Entire home · 1 bedroom Rated 4.84
Ikebana Skies—CBD Fringe by Queen Victoria Market Entire home · 2 bedrooms Rated 4.77
Bright 1B West Melbourne apt w free parking#4 Entire home · 1 bedroom Rated 4.87 Only 7% of West Melbourne listings are classed as professionally managed, though 55% of listings have a co-host. Superhosts run 48% of listings. Most hosts still vet their guests: only 19% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 81% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 3 km, Port Melbourne (3 km away, 48 listings) earned the most per listing, about 60% more than West Melbourne. Fitzroy and Collingwood were the busiest, each booked on 56% of nights against 50% in West Melbourne.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| North Melbourne 1 km | 62 | A$24,698 | A$189 | 53% |
| Docklands 1 km | 194 | A$37,146 | A$280 | 52% |
| Carlton 2 km | 86 | A$22,422 | A$209 | 43% |
| Southbank 2 km | 426 | A$37,813 | A$286 | 51% |
| South Melbourne 3 km | 70 | A$34,423 | A$284 | 50% |
| Fitzroy 3 km | 43 | A$42,649 | A$290 | 56% |
| Port Melbourne 3 km | 48 | A$44,512 | A$361 | 48% |
| Collingwood 3 km | 41 | A$39,892 | A$266 | 56% |
See all 199 Victoria Airbnb markets
Markets elsewhere in Australia with a similar nightly rate and occupancy to West Melbourne:
FAQ
An active West Melbourne Airbnb grossed A$27,842 on average in the 12 months to September 2026, according to AirROI's tracking of 58 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in A$5,760 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of West Melbourne listings earn between A$2,040 and A$5,760 in a typical month, and the top tenth A$7,160 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in West Melbourne were booked on 50% of available nights over the past year. That compares with 40% for the Victoria average. September was the busiest month.
The average booked night in West Melbourne cost A$253 before fees. Half of listings charge between A$160 and A$305, so bedroom count and location move the price more than the average suggests.
None of the active West Melbourne listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average West Melbourne Airbnb grossed A$27,842 in the 12 months to September 2026, 24% below the Victoria average of A$36,652. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, A$17,802 a year (about A$1,480 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about A$2,160 a month. Check a specific home in the Airbnb calculator.
December paid best over the past year, at A$5,080 per active listing, and April paid least. The month-by-month table above shows how rates and bookings each move.
Each night a West Melbourne listing was open to book earned A$130 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made A$216 or more.
West Melbourne stays were booked 29 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average West Melbourne Airbnb stay lasted 5.9 nights over the past year. A listing took 22 reservations over the year on average.
Guests rate West Melbourne Airbnbs 4.72 out of 5 on average. Guests score location highest and cleanliness lowest.
St Kilda, South Yarra and East Melbourne draw the most short-term rental interest in West Melbourne. The neighborhood guide explains what brings guests to each.
AirROI counted 58 active Airbnb listings in West Melbourne as of September 2026. The closest tracked market is North Melbourne, 1 km away.
In West Melbourne, more than nine in ten listings add a cleaning fee. The median fee is A$147, and some higher fees lift the average to A$260.
Method
Figures on this page cover 58 active Airbnb listings in West Melbourne from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Australian dollars at A$1.44 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.