Kingussie, Scotland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Kingussie, Scotland? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $41,013 per year — at a $331 nightly rate, 44.6% occupancy, and a $137 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 44 active listings, Kingussie is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 15.8% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation data is limited for this market, and hosts should verify short-term rental rules with the local government. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Kingussie?
In Kingussie, the headline Airbnb metrics are $41,013 in average annual revenue,44.6% occupancy, $331 ADR, and $137 in RevPAR, and guests book about 60 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Kingussie?
Understanding the monthly revenue variations for Airbnb listings in Kingussie is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kingussie is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kingussie across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,513+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,615 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,479 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,431, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Kingussie
What Is the Monthly Airbnb Occupancy Rate in Kingussie?
Maximize your bookings by understanding the Kingussie STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kingussie:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Kingussie
What Is the Average Airbnb Nightly Rate in Kingussie?
Effective short term rental pricing strategy in Kingussie involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kingussie typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $663+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $420 or more.
- Typical properties (Median) charge around $220 per night.
- Entry-level properties (Bottom 25%) earn around $126 per night.
Average Daily Rate (ADR) Trend by Month in Kingussie
What Is the RevPAR for Airbnb in Kingussie?
RevPAR in Kingussie is currently $137. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $55 RevPAR.
- Typical properties (Median) generate $95 RevPAR.
- Strong performers (Top 25%) earn $169 RevPAR.
- Best-in-class (Top 10%) achieve $255 RevPAR.
Average Monthly RevPAR Trend in Kingussie
RevPAR Insights for Kingussie
- The average RevPAR in Kingussie is $137. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($255) and bottom 25% ($55) is $200, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Kingussie benchmarks. If your RevPAR falls below the median of $95, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $169+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Kingussie?
Kingussie's peak Airbnb season falls in August, July, September, while the softest stretch is January, March, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $6,291 per month
- Occupancy rates average 61.6%
- Daily rates average $362
Shoulder Season
- Revenue averages $3,980 per month
- Occupancy maintains around 44.5%
- Daily rates hold near $327
Low Season (January, March, November)
- Revenue drops to average $2,457 per month
- Occupancy decreases to average 27.7%
- Daily rates adjust to average $305
Seasonality Insights for Kingussie
- Airbnb seasonality in Kingussie is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Kingussie's highest earning potential, with monthly revenues climbing to $7,489, occupancy reaching 68.4%, and ADRs peaking at $379.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,304, occupancy could drop to 26.4%, and ADRs may adjust to $292.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kingussie.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Kingussie, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Kingussie?
With 16% of listings showing registration in 2026, understanding potential Airbnb license requirements is crucial in Kingussie. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Kingussie to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 16% licensed listings)
What Are the Best Neighborhoods for Airbnb in Kingussie?
With a compact short-term rental market, Kingussie gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Kingussie Town Centre | A charming town center that offers a mix of local shops, cafes, and accessibility to outdoor activities. Ideal for travelers looking to experience Scottish culture and hospitality. | Highland Folk Museum, Ruthven Barracks, Kingussie Golf Club, River Spey, Wildlife watching tours |
| Laggan | Beautiful village located near Loch Laggan, known for its stunning landscapes and outdoor activities like hiking and fishing. Perfect for nature lovers and adventure seekers. | Loch Laggan, Cairngorms National Park, Laggan Adventure, Mountain biking trails, Wild camping spots |
| Aviemore | A popular resort town just a short drive from Kingussie, famed for skiing, hiking, and its proximity to Cairngorms National Park. Attracts tourists year-round. | Cairngorm Mountain, Aviemore Railway Station, Skiing and snowboarding, Highland Wildlife Park, River Spey |
| Newtonmore | Adjacent to Kingussie, this small village is known for its local history and proximity to walking paths. Appeals to families and outdoor enthusiasts. | Clan Macpherson Museum, Newtonmore Wildlife Park, Walking trails on the Monadhliath Mountains, Mountain biking paths, Historic stone circle |
| Glen Banchor | A picturesque glen offering stunning views and rural charm. Great for those seeking tranquility and nature-based experiences. | Glen Banchor itself, Hiking routes, Bird watching, Photography opportunities, Star gazing locations |
| Kincraig | A quaint village located on the shores of Loch Insh, known for its outdoor activities such as watersports and forest walks. Great for families and outdoor adventurers. | Loch Insh, Inshriach Forest, Wildlife watching, Watersports activities, Cycling trails |
| Kingussie Golf Club | Popular among golf enthusiasts, this scenic golf course attracts visitors year-round looking to enjoy golfing in a beautiful Highland setting. | Kingussie Golf Course, Scenic fairways, Golf tournaments, Practice facilities, Clubhouse |
| Dalwhinnie | Famous for its whisky distillery, this small village offers a unique cultural experience for visitors interested in Scotland's whisky heritage. | Dalwhinnie Distillery, Tasting tours, Scenic views of the Grampians, Walking through the village, Bird watching opportunities |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Kingussie offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Kingussie?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Kingussie
- The Kingussie Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.2% of the 44 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 31.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Kingussie, House properties are the most common (40.9%), reflecting the local real estate landscape.
- Houses represent a significant 40.9% portion, catering likely to families or larger groups.
- The presence of 31.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 2.3%) offer potential for unique stay experiences.
Kingussie Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Kingussie
- The dominant room capacity in Kingussie is 1 bedroom listings, making up 34.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 54.6% of the active Airbnb listings in Kingussie, indicating a high concentration in these sizes.
- A significant 34.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Kingussie.
Kingussie Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Kingussie
- The most common guest capacity trend in Kingussie vacation rentals is listings accommodating 8+ guests (25%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Kingussie STR market, accounting for 47.7% of listings.
- 36.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kingussie.
- On average, properties in Kingussie are equipped to host 4.1 guests.
How Do Listings in Kingussie Compare on Quality?
Listing quality in Kingussie can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Kingussie
- At 30.2 photos per listing on average, Kingussie hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 25.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Kingussie averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Kingussie?
Amenity Prevalence
Amenity Insights for Kingussie
- Essential amenities in Kingussie that guests expect include: Pets allowed, Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, TV, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Kingussie: Pets allowed, Wifi, Heating.
- Prioritize adding missing essentials: Pets allowed, Heating.
- Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Kingussie to stay competitive.
Which Airbnb Amenities Boost Revenue in Kingussie?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Kingussie, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
BBQ grill | 18.2% | $99,967 | $27,912 | 258.1% |
Washer | 75.0% | $49,261 | $16,270 | 202.8% |
Dishwasher | 40.9% | $67,629 | $22,587 | 199.4% |
High chair | 45.5% | $63,930 | $21,916 | 191.7% |
Cooking basics | 59.1% | $55,552 | $20,013 | 177.6% |
Pack ’n play/Travel crib | 43.2% | $64,318 | $23,302 | 176.0% |
Coffee | 27.3% | $75,992 | $27,896 | 172.4% |
Freezer | 38.6% | $65,767 | $25,427 | 158.6% |
Microwave | 56.8% | $55,609 | $21,808 | 155.0% |
Shower gel | 25.0% | $74,996 | $29,685 | 152.6% |
Revenue Impact Insights for Kingussie
- BBQ grill tops the revenue impact list with a 258.1% uplift — listings with this amenity earn $99,967 vs. $27,912 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Kingussie STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kingussie. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKingussie Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Kingussie
- The typical guest profile for Airbnb in Kingussie consists of a mix of domestic (58%) and international guests, often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 57.8% of guests.
- Key international markets include United Kingdom (57.8%) and United States (12.9%).
- Top languages spoken are English (54.7%) followed by French (9.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Kingussie?
Listings in Kingussie average 4.74 out of 5 overall, with about 73.4 reviews per active listing and 29.5% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Kingussie
- An average rating of 4.74 places Kingussie in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.86), while Value (4.7) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 29.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 29.5% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Kingussie Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Kingussie
- The most common availability pattern in Kingussie falls within the 181-270 days range, representing 52.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Kingussie (52.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Kingussie?
Average Booking Lead Time by Month
Booking Lead Time Insights for Kingussie
- The overall average booking lead time for vacation rentals in Kingussie is 60 days.
- Guests book furthest in advance for stays during May (average 74 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (71 days avg.) sees the longest lead times, while Winter (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Kingussie.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
- Monitor your own booking lead times against these Kingussie averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Kingussie?
Guests in Kingussie stay about 2.7 nights on average, generating roughly 1,385 reservations and 31.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Kingussie
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Kingussie
- Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
- At 31.5 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Dec (3.3 nights) and shorten in Mar (2.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Kingussie Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
20 listings
45.5% of total
2 Nights
3 listings
6.8% of total
3 Nights
3 listings
6.8% of total
4-6 Nights
1 listings
2.3% of total
30+ Nights
17 listings
38.6% of total
Key Insights
- The most prevalent minimum stay requirement in Kingussie is 1 Night, adopted by 45.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (38.6%) caters to monthly stays (30+ nights) in Kingussie, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 45.5% of Kingussie hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 38.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kingussie.
Kingussie Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
5 listings
11.4% of total
Super Strict 30 Days
1 listings
2.3% of total
Flexible
8 listings
18.2% of total
Moderate
7 listings
15.9% of total
Firm
19 listings
43.2% of total
Strict
4 listings
9.1% of total
Cancellation Policy Insights for Kingussie
- The prevailing Airbnb cancellation policy trend in Kingussie is Firm, used by 43.2% of listings.
- A majority (52.3%) of hosts in Kingussie utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (9.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 43.2% market standard in Kingussie.
- Using a Strict policy might deter some guests, as only 9.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Kingussie.
How Much Are Airbnb Cleaning Fees in Kingussie?
Cleaning fees in Kingussie are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Kingussie
- Only 38.6% of listings charge a cleaning fee, suggesting that most hosts in Kingussie bundle cleaning costs into the nightly rate.
- The gap between the average ($429) and median ($154) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 14.3% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Kingussie median of $154. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Kingussie Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kingussiebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Railway Rooms, Kingussie, Scottish Highlands.
Entire Place • 12 bedrooms
Jacobite Lodge
Entire Place • 5 bedrooms
50 The High Street
Entire Place • 5 bedrooms
Luxury Highland Retreat | Hot Tub | Sleeps 10
Entire Place • 4 bedrooms
Druim an Lochain Cottage
Entire Place • 2 bedrooms
Rathmhor, Lynchat, Cairngorms National Park
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Kingussie?
Learn from the best! This table showcases top-performing Airbnb hosts in Kingussie based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Neil | 5 | $485,082 | 335 | 4.76/5.0 |
| Jillian | 1 | $190,350 | 55 | 5.00/5.0 |
| Keanu | 5 | $181,570 | 412 | 4.78/5.0 |
| Escape Cottages Scotland | 2 | $138,820 | 42 | 5.00/5.0 |
| Columba | 7 | $132,691 | 398 | 4.44/5.0 |
| Anne & Mark | 6 | $120,737 | 532 | 4.80/5.0 |
| Nick | 1 | $81,804 | 51 | 4.92/5.0 |
| Rachel | 1 | $78,637 | 98 | 4.98/5.0 |
| Ron | 1 | $72,523 | 216 | 5.00/5.0 |
| Catriona | 1 | $61,182 | 384 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kingussie.
Who Are the Airbnb Hosts in Kingussie?
Kingussie has a relatively balanced host base.
Host Profile Insights for Kingussie
- A 40.9% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 25.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 15.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 65.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 45.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Kingussie averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Kingussie
These are the highest-grossing professional property management operations in Kingussie, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Escape Cottages Scotland | 2 | $138,820 | $537 | 42.6% | 5.00/5 |
| Columba | 7 | $132,691 | $112 | 45.6% | 4.44/5 |
| Nick | 1 | $81,804 | $340 | 64.4% | 4.92/5 |
| Sykes Holiday Cottages Limited | 4 | $56,508 | $415 | 19.4% | 4.62/5 |
| Cottages | 1 | $26,562 | $154 | 61.4% | 4.75/5 |
| Jane Dorothy L | 1 | $16,066 | $107 | 38.9% | 4.85/5 |
Management Company Insights for Kingussie
- The leading management company, Escape Cottages Scotland, operates 2 listings with $138,820 in gross revenue — a useful benchmark for what scale looks like in Kingussie.
- Top managers average 3 properties each, suggesting professional management in Kingussie still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.76/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Kingussie's Airbnb Market Compare to Nearby Cities?
How does the Kingussie Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Foyers, Kingussie has 17 percentage points lower occupancy and about $31 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ardlui | 10 | $6,749 | $776.12 | 29% |
| Foyers | 16 | $6,672 | $361.93 | 62% |
| Bridge of Cally | 18 | $5,917 | $644.62 | 44% |
| Larbert | 10 | $5,893 | $324.19 | 57% |
| Gartocharn | 15 | $5,724 | $440.90 | 51% |
| Luss | 18 | $5,246 | $392.13 | 48% |
| Camuscross | 13 | $5,132 | $359.46 | 58% |
| Fearnan | 22 | $5,094 | $451.56 | 42% |
| Arrochar | 33 | $4,882 | $355.62 | 52% |
| Insh | 13 | $4,877 | $302.34 | 59% |
Frequently Asked Questions About Airbnb in Kingussie
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Kingussie.
How much do Airbnb hosts make in Kingussie?
Kingussie hosts earn about $41,013 per year on average, with an average nightly rate of $331 and RevPAR of $137. Those figures describe the typical revenue environment for active listings in Kingussie, Scotland, not the ceiling for the best operators. Source: AirROI 2026 data, Kingussie market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Kingussie?
The average Airbnb occupancy rate in Kingussie is 44.6%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Kingussie?
Listings in Kingussie average $331 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Kingussie?
Kingussie currently has about 44 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Kingussie?
AirROI currently classifies the short-term rental regulation level in Kingussie as Moderate. The dataset also shows about 15.9% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Kingussie?
RevPAR in Kingussie is about $137. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Kingussie?
At 44.6% occupancy, Kingussie can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $41,013, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Kingussie?
The average booking lead time in Kingussie is about 60 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Kingussie?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Kingussie include Kingussie Town Centre, Laggan, Aviemore. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Kingussie?
entire_home listings make up 68.2% of the active supply in Kingussie. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Kingussie compare to nearby Airbnb markets?
Among neighboring markets, Ardlui posts $80,987 in average annual revenue with 29.5% occupancy, compared to Kingussie's $41,013 and 44.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Kingussie?
The average Airbnb stay length in Kingussie is about 2.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Kingussie?
Airbnb listings in Kingussie average 4.74 out of 5 overall. About 29.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Kingussie?
BBQ grill and Washer are among the strongest revenue-linked amenities in Kingussie. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Kingussie?
Yes. About 38.6% of active Airbnb listings in Kingussie charge a cleaning fee, and the average fee is $429. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Kingussie?
A 40.9% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.