Grantown-on-Spey, Scotland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Grantown-on-Spey, Scotland? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $28,568 per year — at a $244 nightly rate, 49.2% occupancy, and a $104 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 54 active listings, Grantown-on-Spey is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 54.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high, and hosts should factor licensing costs and compliance timelines into their launch plan. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Grantown-on-Spey?
In Grantown-on-Spey, the headline Airbnb metrics are $28,568 in average annual revenue,49.2% occupancy, $244 ADR, and $104 in RevPAR, and guests book about 80 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Grantown-on-Spey?
Understanding the monthly revenue variations for Airbnb listings in Grantown-on-Spey is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grantown-on-Spey is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grantown-on-Spey across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,503+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,661 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,614 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,350, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Grantown-on-Spey
What Is the Monthly Airbnb Occupancy Rate in Grantown-on-Spey?
Maximize your bookings by understanding the Grantown-on-Spey STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grantown-on-Spey:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 51%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Grantown-on-Spey
What Is the Average Airbnb Nightly Rate in Grantown-on-Spey?
Effective short term rental pricing strategy in Grantown-on-Spey involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grantown-on-Spey typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $511+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $237 or more.
- Typical properties (Median) charge around $155 per night.
- Entry-level properties (Bottom 25%) earn around $129 per night.
Average Daily Rate (ADR) Trend by Month in Grantown-on-Spey
What Is the RevPAR for Airbnb in Grantown-on-Spey?
RevPAR in Grantown-on-Spey is currently $104. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $66 RevPAR.
- Typical properties (Median) generate $84 RevPAR.
- Strong performers (Top 25%) earn $115 RevPAR.
- Best-in-class (Top 10%) achieve $175 RevPAR.
Average Monthly RevPAR Trend in Grantown-on-Spey
RevPAR Insights for Grantown-on-Spey
- The average RevPAR in Grantown-on-Spey is $104. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($175) and bottom 25% ($66) is $109, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Grantown-on-Spey benchmarks. If your RevPAR falls below the median of $84, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $115+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Grantown-on-Spey?
Grantown-on-Spey's peak Airbnb season falls in July, August, June, while the softest stretch is January, March, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $4,723 per month
- Occupancy rates average 67.5%
- Daily rates average $240
Shoulder Season
- Revenue averages $2,890 per month
- Occupancy maintains around 51.2%
- Daily rates hold near $232
Low Season (January, March, November)
- Revenue drops to average $1,786 per month
- Occupancy decreases to average 33.0%
- Daily rates adjust to average $244
Seasonality Insights for Grantown-on-Spey
- Airbnb seasonality in Grantown-on-Spey is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Grantown-on-Spey's highest earning potential, with monthly revenues climbing to $5,420, occupancy reaching 76.5%, and ADRs peaking at $255.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,615, occupancy could drop to 32.2%, and ADRs may adjust to $217.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Grantown-on-Spey.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Grantown-on-Spey, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Grantown-on-Spey, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Grantown-on-Spey?
Grantown-on-Spey, Scotland, United Kingdom has a high regulation classification, yet only 31% of listings show registration evidence. That gap between regulation on the books and compliance on the ground can shift quickly — municipalities often tighten enforcement in waves, putting unregistered operators at risk of fines or delisting. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Grantown-on-Spey to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 31% licensed listings)
What Are the Best Neighborhoods for Airbnb in Grantown-on-Spey?
Grantown-on-Spey is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Grantown Town Centre | The heart of Grantown-on-Spey, featuring local shops, cafes, and restaurants. This area attracts tourists looking for a central location with easy access to amenities and attractions in the surrounding area. | High Street shops, Grantown Museum, The Old Jail, Riverside walks, Local eateries |
| River Spey | Scenic views and outdoor activities await along the River Spey. This area is perfect for guests looking to enjoy nature, fishing, and adventure sports, appealing to outdoor enthusiasts. | Fishing spots, Dolphin watching, Kayaking, Cycling paths, Beautiful riverside walks |
| Glenlivet Distillery | A must-visit for whisky enthusiasts, this area is home to one of Scotland's famous distilleries. Hosts can attract visitors eager to learn about whisky production and enjoy tastings. | Glenlivet Distillery tours, Whisky tastings, Scenic distillery landscapes, Whisky shop |
| Abernethy Forest | A beautiful nature reserve ideal for hiking, birdwatching, and picnicking. Attracts tourists looking for tranquillity and outdoor adventures in a stunning woodland setting. | Walking trails, Wildlife spotting, Photography spots, Historical landmarks |
| Cairngorms National Park | As part of the Cairngorms, this area offers breathtaking landscapes and year-round outdoor activities, making it a prime location for adventurous travelers seeking snow sports in winter and hiking in summer. | Ski resorts, Hiking trails, Wildlife tours, Scenic views, Adventure sports |
| Nethy Bridge | A picturesque village nearby known for its beautiful river and forest walks. Appeals to families and tourists looking for a peaceful retreat close to Grantown. | Walking trails, Nature reserves, Local parks, Scenic picnic spots |
| Lochindorb | A beautiful loch surrounded by nature, ideal for a relaxing getaway. Popular among those who enjoy fishing, picnicking, and peaceful scenery away from the hustle and bustle. | Fishing spots, Picnic areas, Walking paths, Stunning landscapes |
| Local Golf Course | The local golf course attracts golf enthusiasts and is a great draw for those looking for leisure activities. Hosting in this area appeals to visitors looking for a sporting getaway. | 18-hole golf course, Clubhouse, Golf lessons, Scenic views, Membership events |
Because Grantown-on-Spey has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Grantown-on-Spey?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Grantown-on-Spey
- The Grantown-on-Spey Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 54 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Grantown-on-Spey, House properties are the most common (63%), reflecting the local real estate landscape.
- Houses represent a significant 63% portion, catering likely to families or larger groups.
- The presence of 16.7% Hotel/Boutique listings indicates integration with traditional hospitality.
Grantown-on-Spey Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Grantown-on-Spey
- The dominant room capacity in Grantown-on-Spey is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 66.6% of the active Airbnb listings in Grantown-on-Spey, indicating a high concentration in these sizes.
- A significant 29.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Grantown-on-Spey.
Grantown-on-Spey Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Grantown-on-Spey
- The most common guest capacity trend in Grantown-on-Spey vacation rentals is listings accommodating 4 guests (31.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Grantown-on-Spey STR market, accounting for 53.7% of listings.
- 29.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grantown-on-Spey.
- On average, properties in Grantown-on-Spey are equipped to host 4.2 guests.
How Do Listings in Grantown-on-Spey Compare on Quality?
Listing quality in Grantown-on-Spey can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Grantown-on-Spey
- At 29.8 photos per listing on average, Grantown-on-Spey hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 25.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Grantown-on-Spey averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Grantown-on-Spey?
Amenity Prevalence
Amenity Insights for Grantown-on-Spey
- Essential amenities in Grantown-on-Spey that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Bed linens, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Grantown-on-Spey: Wifi, Heating.
- Prioritize adding missing essentials: Wifi, Heating.
- Consider adding popular differentiators like Smoke alarm or Bed linens to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Grantown-on-Spey to stay competitive.
Which Airbnb Amenities Boost Revenue in Grantown-on-Spey?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Grantown-on-Spey, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Kitchen | 83.3% | $31,729 | $12,761 | 148.6% |
Bed linens | 90.7% | $30,085 | $13,694 | 119.7% |
Hot tub | 9.3% | $51,150 | $26,263 | 94.8% |
Backyard | 59.3% | $35,462 | $18,540 | 91.3% |
Hot water | 77.8% | $31,954 | $16,716 | 91.2% |
Oven | 64.8% | $34,119 | $18,341 | 86.0% |
Barbecue utensils | 13.0% | $45,887 | $25,988 | 76.6% |
Washer | 64.8% | $33,534 | $19,418 | 72.7% |
Cooking basics | 63.0% | $33,803 | $19,667 | 71.9% |
Dishes and silverware | 72.2% | $31,699 | $20,426 | 55.2% |
Revenue Impact Insights for Grantown-on-Spey
- Kitchen tops the revenue impact list with a 148.6% uplift — listings with this amenity earn $31,729 vs. $12,761 without it.
- Kitchen, Bed linens — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Grantown-on-Spey STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grantown-on-Spey. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGrantown-on-Spey Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Grantown-on-Spey
- The typical guest profile for Airbnb in Grantown-on-Spey consists of a mix of domestic (61%) and international guests, often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 60.7% of guests.
- Key international markets include United Kingdom (60.7%) and United States (10.6%).
- Top languages spoken are English (59.2%) followed by French (9.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and Edinburgh.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Grantown-on-Spey?
Listings in Grantown-on-Spey average 4.83 out of 5 overall, with about 88.4 reviews per active listing and 46.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Grantown-on-Spey
- With an overall rating of 4.83, Grantown-on-Spey listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Location (4.88), while Value (4.79) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 46.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Grantown-on-Spey Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Grantown-on-Spey
- The most common availability pattern in Grantown-on-Spey falls within the 181-270 days range, representing 33.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 62.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Grantown-on-Spey (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 37.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Grantown-on-Spey?
Average Booking Lead Time by Month
Booking Lead Time Insights for Grantown-on-Spey
- The overall average booking lead time for vacation rentals in Grantown-on-Spey is 80 days.
- Guests book furthest in advance for stays during August (average 135 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 48 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (103 days avg.) sees the longest lead times, while Fall (68 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (80 days) as a baseline for your pricing and availability strategy in Grantown-on-Spey.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 135 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 103 days) to capture early planners.
- Monitor your own booking lead times against these Grantown-on-Spey averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Grantown-on-Spey?
Guests in Grantown-on-Spey stay about 4.4 nights on average, generating roughly 1,666 reservations and 30.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Grantown-on-Spey
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Grantown-on-Spey
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 30.9 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Oct (4.5 nights) and shorten in Sep (3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Grantown-on-Spey Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
16.7% of total
2 Nights
15 listings
27.8% of total
3 Nights
9 listings
16.7% of total
4-6 Nights
1 listings
1.9% of total
30+ Nights
20 listings
37% of total
Key Insights
- The most prevalent minimum stay requirement in Grantown-on-Spey is 30+ Nights, adopted by 37% of listings. This highlights the market's preference for longer commitments.
- A significant segment (37%) caters to monthly stays (30+ nights) in Grantown-on-Spey, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 37% of Grantown-on-Spey hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 37% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grantown-on-Spey.
Grantown-on-Spey Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
9 listings
16.7% of total
Flexible
4 listings
7.4% of total
Moderate
16 listings
29.6% of total
Firm
23 listings
42.6% of total
Strict
2 listings
3.7% of total
Cancellation Policy Insights for Grantown-on-Spey
- The prevailing Airbnb cancellation policy trend in Grantown-on-Spey is Firm, used by 42.6% of listings.
- There's a relatively balanced mix between guest-friendly (37.0%) and stricter (46.3%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (3.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 42.6% market standard in Grantown-on-Spey.
- Using a Strict policy might deter some guests, as only 3.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Grantown-on-Spey.
How Much Are Airbnb Cleaning Fees in Grantown-on-Spey?
Cleaning fees in Grantown-on-Spey are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Grantown-on-Spey
- About 50.0% of Grantown-on-Spey listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($395) and median ($94) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 13.0% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Grantown-on-Spey median of $94. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Grantown-on-Spey Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Grantown-on-Speybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
4 Bed in Grantown-on-spey (oc-ca027)
Entire Place • 4 bedrooms
Accommodation in Scottish Highlands for up to 25
Entire Place • 3 bedrooms
19 South Street
Entire Place • 2 bedrooms
Home in Cairngorms National Park
Entire Place • 3 bedrooms
Tom Mòr Steading
Entire Place • 2 bedrooms
Hearthside, Grantown-on-Spey, Highlands, Scotland
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Grantown-on-Spey?
Learn from the best! This table showcases top-performing Airbnb hosts in Grantown-on-Spey based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Holidaycottages.Co.Uk | 2 | $167,480 | 3 | Not Rated |
| Rich | 2 | $98,440 | 54 | 4.61/5.0 |
| Gary | 6 | $86,064 | 594 | 4.50/5.0 |
| Fiona | 2 | $75,480 | 614 | 4.92/5.0 |
| Jenny | 2 | $73,003 | 1045 | 4.93/5.0 |
| Libby | 2 | $64,471 | 317 | 4.93/5.0 |
| Cathleen | 2 | $61,897 | 245 | 4.89/5.0 |
| Cottages | 2 | $55,754 | 48 | 4.75/5.0 |
| Jenni | 1 | $52,273 | 15 | 5.00/5.0 |
| Julia | 1 | $49,655 | 21 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grantown-on-Spey.
Who Are the Airbnb Hosts in Grantown-on-Spey?
Grantown-on-Spey is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Grantown-on-Spey
- With 64.8% Superhosts, Grantown-on-Spey has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 31.5% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 3.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 75.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 24.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Grantown-on-Spey averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Grantown-on-Spey
These are the highest-grossing professional property management operations in Grantown-on-Spey, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Holidaycottages.Co.Uk | 2 | $167,480 | $963 | 40.4% | N/A |
| Gary | 6 | $86,064 | $95 | 42.4% | 4.50/5 |
| Cottages | 2 | $55,754 | $247 | 54.2% | 4.75/5 |
| Julia | 1 | $49,655 | $378 | 35.3% | 4.90/5 |
| Holidaycottages.Co.Uk | 1 | $43,878 | $668 | 31.7% | N/A |
| Sykes Holiday Cottages Limited | 3 | $26,245 | $510 | 15.3% | 4.43/5 |
| Mitchell | 1 | $19,299 | $172 | 23.3% | 4.33/5 |
| Robin | 1 | $1,518 | $212 | 14.5% | 4.75/5 |
Management Company Insights for Grantown-on-Spey
- The leading management company, Holidaycottages.Co.Uk, operates 2 listings with $167,480 in gross revenue — a useful benchmark for what scale looks like in Grantown-on-Spey.
- Top managers average 2 properties each, suggesting professional management in Grantown-on-Spey still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.61/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Grantown-on-Spey's Airbnb Market Compare to Nearby Cities?
How does the Grantown-on-Spey Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Foyers, Grantown-on-Spey has 13 percentage points lower occupancy and about $118 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ardlui | 10 | $6,749 | $776.12 | 29% |
| Foyers | 16 | $6,672 | $361.93 | 62% |
| Bridge of Cally | 18 | $5,917 | $644.62 | 44% |
| Larbert | 10 | $5,893 | $324.19 | 57% |
| Gartocharn | 15 | $5,724 | $440.90 | 51% |
| Luss | 18 | $5,246 | $392.13 | 48% |
| Fearnan | 22 | $5,094 | $451.56 | 42% |
| Arrochar | 33 | $4,882 | $355.62 | 52% |
| Insh | 13 | $4,877 | $302.34 | 59% |
| Acharn | 11 | $4,807 | $293.19 | 57% |
Frequently Asked Questions About Airbnb in Grantown-on-Spey
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Grantown-on-Spey.
How much do Airbnb hosts make in Grantown-on-Spey?
Grantown-on-Spey hosts earn about $28,568 per year on average, with an average nightly rate of $244 and RevPAR of $104. Those figures describe the typical revenue environment for active listings in Grantown-on-Spey, Scotland, not the ceiling for the best operators. Source: AirROI 2026 data, Grantown-on-Spey market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Grantown-on-Spey?
The average Airbnb occupancy rate in Grantown-on-Spey is 49.2%. July is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Grantown-on-Spey?
Listings in Grantown-on-Spey average $244 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Grantown-on-Spey?
Grantown-on-Spey currently has about 54 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Grantown-on-Spey?
AirROI currently classifies the short-term rental regulation level in Grantown-on-Spey as High. The dataset also shows about 31.5% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Grantown-on-Spey?
RevPAR in Grantown-on-Spey is about $104. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Grantown-on-Spey?
At 49.2% occupancy, Grantown-on-Spey can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $28,568, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Grantown-on-Spey?
The average booking lead time in Grantown-on-Spey is about 80 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Grantown-on-Spey?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Grantown-on-Spey include Grantown Town Centre, River Spey, Glenlivet Distillery. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Grantown-on-Spey?
entire_home listings make up 83.3% of the active supply in Grantown-on-Spey. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Grantown-on-Spey compare to nearby Airbnb markets?
Among neighboring markets, Ardlui posts $80,987 in average annual revenue with 29.5% occupancy, compared to Grantown-on-Spey's $28,568 and 49.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Grantown-on-Spey?
The average Airbnb stay length in Grantown-on-Spey is about 4.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Grantown-on-Spey?
Airbnb listings in Grantown-on-Spey average 4.83 out of 5 overall. About 46.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Grantown-on-Spey?
Kitchen and Bed linens are among the strongest revenue-linked amenities in Grantown-on-Spey. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Grantown-on-Spey?
Yes. About 50.0% of active Airbnb listings in Grantown-on-Spey charge a cleaning fee, and the average fee is $395. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Grantown-on-Spey?
A 64.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.