Airbnb market data · 202512 months to April 2025
Portknockie, UK Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Portknockie brought in £14,351 over the 12 months through April 2025, across just 20 active listings, so a single property can move that figure.
AirROI's latest figures for Portknockie run through April 2025.
The short answer
Portknockie Airbnb Market at a Glance
Listings averaged £128 a night and were booked on 42% of available nights.
Timing matters: in October, the best month, the average listing earned about 4.6 times as much as in March, the slowest. With only 20 active listings, a few bookings can reorder the months.
With 20 active listings, Portknockie is the 259th-largest of 330 Scotland markets AirROI tracks.
Browse the live Portknockie Airbnb market See Every Portknockie ListingRevenue
How Much Do Airbnb Hosts Make in Portknockie?
Gross bookings per Portknockie listing averaged £14,351 over the 12 months to April 2025 (Scotland average: £28,841), before cleaning, platform and management costs and taxes.
The average Portknockie listing brought in £5,640 in October, its best month, and £1,210 in March, its slowest. The three strongest months bring in 41% of a full year's revenue, where an even calendar would give any three months 25%.
Across Portknockie's 20 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn £7,480+ a month, about 4.7 times the typical property.
- Strong performers (top 25%) earn £3,160 or more, roughly £1,600 a month above the median.
- Typical properties (median) earn about £1,590 a month.
- Entry-level properties (bottom 25%) earn £839 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
October earned about 4.6 times what March did
Average revenue per active listing, by month
The dashed line is the average of the months shown, £3,090.
Portknockie Airbnb Data by Month
Latest 12 months in the April 2025 data.
October led on revenue. Nightly rates peaked in July and bookings in May, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| May 2024 | £4,228 | 60.2% | £170 | 78 days |
| Jun 2024 | £3,970 | 40.3% | £174 | 86 days |
| Jul 2024 | £3,123 | 41.9% | £178 | 98 days |
| Aug 2024 | £4,125 | 55.4% | £177 | 121 days |
| Sep 2024 | £3,802 | 49.7% | £168 | 77 days |
| Oct 2024 | £5,645 | 56.3% | £169 | 54 days |
| Nov 2024 | £5,304 | 49.3% | £165 | 28 days |
| Dec 2024 | £1,363 | 39.7% | £116 | 41 days |
| Jan 2025 | £1,457 | 45.4% | £110 | 46 days |
| Feb 2025 | £1,455 | 46.8% | £105 | 36 days |
| Mar 2025 | £1,214 | 33.4% | £103 | 27 days |
| Apr 2025 | £1,417 | 33.0% | £115 | 75 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
These are market-wide figures. To see what one particular Portknockie home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Portknockie Profitable?
Yes, when it's run well. The average Portknockie Airbnb took in £14,351 in the 12 months to April 2025, and run by its owner at everyday costs, about £870 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £1,750 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Portknockie Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | £14,351 | £28,490 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −£2,220 | −£4,420 |
| Utilities and internetAbout 5% of bookings | −£720 | −£1,420 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −£290 | −£570 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −£430 | −£850 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −£140 | −£140 |
| Permit and registrationWhere one is required | −£70 | −£70 |
| Management£0 when you run it; co-hosts charge from about 10% of nightly bookings | £0 | £0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | £0 | £0 |
| Lodging taxesAdded to the guest's bill and passed on | £0 | £0 |
| Total running costsAbout 27% of bookings | −£3,870 | −£7,470 |
| Left for housing costs, then profit | £10,481about £870 a month | £21,020about £1,750 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Portknockie Airbnb Profit
The estimate starts from Portknockie's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Portknockie home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Portknockie's Top Earners Get There
- More nights booked. The busiest quarter of Portknockie listings are booked on 69% or more of their nights, against 46% for the median listing. Ten more booked nights a year at the median rate of £110 adds about £1,100 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge £155 a night or more, against a median of £110. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £1,440 a year.
- Open for the busy months. October brought the average listing about £5,640, against £1,210 in March, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £2,370 a month, against £1,200 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Portknockie?
Portknockie listings were booked on 42% of the nights they were open over the past year, 7 percentage points below the Scotland average (49%) and in line with the U.K. average. Occupancy swings from 33% in April to 60% in May.
Across Portknockie's 20 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 82%+ of open nights, 36 points above the median.
- Strong performers (top 25%) fill 69% or more, roughly five nights a week.
- Typical properties (median) fill about 46% of open nights.
- Entry-level properties (bottom 25%) fill 23% or less, under two nights a week.
May was the busiest month in Portknockie, April the quietest
Share of open nights booked, by month
The 12-month rate of 42% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Portknockie?
The average nightly rate in Portknockie, known as ADR (average daily rate), was £128 over the past year, about 38% below the Scotland average of £205 and about 34% below the U.K. average of £195. Rates swing with the seasons, from about £105 in February and March to about £180 in July and August.
Across Portknockie's 20 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge £215+ a night, about twice the median.
- Strong performers (top 25%) charge £155 or more, about £45 above the median.
- Typical properties (median) charge about £110 a night.
- Entry-level properties (bottom 25%) charge £81 or less, about three-quarters of the median.
July rates ran 72% above March's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, £146. The 12-month ADR of £128 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
Seasonality
Best and Worst Months for Airbnb in Portknockie
With only 20 active listings, the monthly pattern in Portknockie is noisy, since a few long or pricey stays can lift a month; revenue peaked in October and bottomed out in March.
How Far in Advance Do Guests Book Airbnb in Portknockie?
Guests book Portknockie stays 62 days ahead on average (about nine weeks), so guests here plan well ahead. August stays are booked furthest out, about 121 days ahead, and March stays closest to arrival, about 27 days. A typical August booking is made in mid-April.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Permits
Airbnb Permits and Registration in Portknockie
30% of the 20 active listings in Portknockie display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Portknockie.
Neighborhoods
Best Neighborhoods for Airbnb in Portknockie
AirROI's area guide picks seven Portknockie neighborhoods that draw short-term rental guests, led by The Coast, Bow Fiddle Rock and Findlater Castle. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| The Coast | Beautiful coastal area known for its stunning views and outdoor activities. Attracts tourists seeking relaxation and adventure by the sea. | Portknockie Harbour, Burghead Bay, Waterfall at Bow Fiddle Rock, Scenic coastal walks, Wildlife watching, Local fishing spots |
| Bow Fiddle Rock | A unique geological formation that is a popular spot for photography and nature walks. Great for visitors who appreciate natural beauty and geology. | Bow Fiddle Rock, Stunning coastal views, Nature trails, Bird watching, Photography spots, Fishing opportunities |
| Findlater Castle | Historical ruins overlooking the sea, offering a taste of local history and stunning scenery. Ideal for history buffs and sightseers. | Findlater Castle, Historic ruins, Scenic walks, Photography, Local legends, Views over the Moray Firth |
| Rural Moray | Scenic countryside with picturesque landscapes, perfect for visitors looking for a peaceful retreat. Great for outdoor activities and exploring nature. | Nature walks, Cycling routes, Wildlife spotting, Local farms, Scenic drives, Historical sites |
| Local Pubs and Eateries | Experience local Scottish culture through its pubs and restaurants. Ideal for travelers wanting a taste of local cuisine and social life. | Local distilleries, Traditional Scottish food, Live music venues, Warm Scottish hospitality, Cask ales, Seafood specialties |
| Historical Sites | Explore the rich history and traditions of Scotland through local historical sites. Great for culturally curious visitors. | Local museums, Cultural exhibitions, Historic landmarks, Guided heritage walks, Scottish history experience, Local folklore |
| Wildlife Experiences | Scotland's rich wildlife attracts nature lovers and adventure seekers. Great for those wanting unique, memorable experiences in nature. | Whale watching, Dolphin spotting, Bird watching tours, Nature reserves, Eco-tours, Seal colonies |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Portknockie vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 46 km, Cullen (2 km away, 36 listings) earned the most per listing, about 75% more than Portknockie. Elgin was the busiest, booked on 47% of nights against 42% in Portknockie.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Cullen 2 km | 36 | £25,107 | £185 | 43% |
| Banff 21 km | 31 | £11,972 | £151 | 33% |
| Moray 25 km | 76 | £23,025 | £237 | 44% |
| Lossiemouth 26 km | 61 | £16,882 | £151 | 44% |
| Elgin 28 km | 47 | £19,470 | £154 | 47% |
| Dufftown 33 km | 30 | £23,882 | £200 | 45% |
| Findhorn 44 km | 53 | £20,477 | £153 | 42% |
| Aberdeenshire 46 km | 138 | £19,186 | £191 | 41% |
Other Airbnb Markets in Scotland
- City of Edinburgh Airbnb data 3,675 listings
- Glasgow Airbnb data 1,512 listings
- Inverness Airbnb data 800 listings
- Highland Airbnb data 507 listings
- Aberdeen City Airbnb data 466 listings
- St Andrews Airbnb data 366 listings
- Fife Airbnb data 332 listings
- Oban Airbnb data 288 listings
See all 330 Scotland Airbnb markets
Markets Similar to Portknockie
Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to Portknockie:
- Trafford Airbnb data UK · £126/night · 41.1%
- Watford Airbnb data UK · £131/night · 42.0%
- Plymouth Airbnb data UK · £134/night · 41.9%
- Weston-super-Mare Airbnb data UK · £122/night · 40.7%
- Stockport Airbnb data UK · £120/night · 42.3%
- Metropolitan Borough of Solihull Airbnb data UK · £126/night · 39.3%
FAQ
Portknockie Airbnb FAQ
How much do Airbnb hosts make in Portknockie?
An active Portknockie Airbnb grossed £14,351 on average in the 12 months to April 2025, according to AirROI's tracking of 20 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £3,160 or more in a typical month.
How much can I make on Airbnb in Portknockie?
It depends most on the home's size, location and how it's run. The middle half of Portknockie listings earn between £839 and £3,160 in a typical month, and the top tenth £7,480 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Portknockie?
Listings in Portknockie were booked on 42% of available nights over the past year. That compares with 49% for the Scotland average. May was the busiest month.
How much does an Airbnb cost per night in Portknockie?
The average booked night in Portknockie cost £128 before fees. Half of listings charge between £81 and £155, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Portknockie?
In Portknockie, 30% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Portknockie?
Yes, when it's run well. The average Portknockie Airbnb grossed £14,351 in the 12 months to April 2025, 50% below the Scotland average of £28,841, though with only 20 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £10,481 a year (about £870 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £1,750 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Portknockie?
October paid best over the past year, at £5,640 per active listing, and March paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Portknockie?
Portknockie stays were booked 62 days (about nine weeks) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
What are the best neighborhoods for Airbnb in Portknockie?
The Coast, Bow Fiddle Rock and Findlater Castle draw the most short-term rental interest in Portknockie. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Portknockie?
AirROI counted 20 active Airbnb listings in Portknockie as of April 2025. The closest tracked market is Cullen, 2 km away.
Method
About This Data
Figures on this page cover 20 active Airbnb listings in Portknockie from May 2024 to April 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.