The Secret Loch Entire home · 6 bedrooms Rated 5.00 - Revenue
- £110,967
- Occupancy
- 36.3%
- Daily rate
- £932
Prices in
Airbnb market data · 202612 months to October 2026
Moray, UK Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Moray brought in £23,025 over the 12 months through October 2026, about 20% less than the Scotland average of £28,841.
The short answer
Moray Airbnb Market at a Glance
Moray earns on price rather than volume. Listings averaged £237 a night and were booked on 44% of available nights, against £205 and 49% for the Scotland average.
Timing matters: in August, usually the best month, the average listing earns about three times as much as in February, usually the slowest.
With 76 active listings, Moray is the 41st-largest of 330 Scotland markets AirROI tracks.
Browse the live Moray Airbnb market See Every Moray ListingRevenue
How Much Do Airbnb Hosts Make in Moray?
Gross bookings per Moray listing averaged £23,025 over the 12 months to October 2026 (Scotland average: £28,841), before cleaning, platform and management costs and taxes.
In a typical year, the average Moray listing brings in £4,590 in August, its best month, and £1,570 in February, its slowest. The three strongest months bring in 36% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.4 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn £5,160+ a month, about 2.4 times the typical property.
- Strong performers (top 25%) earn £3,250 or more, roughly £1,100 a month above the median.
- Typical properties (median) earn about £2,160 a month.
- Entry-level properties (bottom 25%) earn £1,340 or less, about 62% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about three times what February does
Average revenue per active listing, by month, October 2024 to September 2026
Monthly average £4,950 £1,420
The dashed line is the average of the months shown, £2,920. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Moray Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
August 2026 led on revenue and bookings; nightly rates peaked in June 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | £3,747 | 49.0% | £225 | £121 | 86 days | 3.8 nights |
| Nov 2025 | £2,118 | 37.3% | £225 | £71 | 65 days | 4.8 nights |
| Dec 2025 | £2,328 | 36.1% | £229 | £75 | 44 days | 4.3 nights |
| Jan 2026 | £1,452 | 25.5% | £226 | £47 | 33 days | 5.1 nights |
| Feb 2026 | £1,613 | 32.5% | £225 | £58 | 34 days | 3.7 nights |
| Mar 2026 | £1,421 | 30.6% | £226 | £46 | 26 days | 4.6 nights |
| Apr 2026 | £2,109 | 39.5% | £236 | £70 | 67 days | 4.5 nights |
| May 2026 | £3,242 | 49.4% | £241 | £105 | 71 days | 3.2 nights |
| Jun 2026 | £3,168 | 54.9% | £260 | £106 | 62 days | 6.3 nights |
| Jul 2026 | £3,806 | 58.9% | £249 | £123 | 85 days | 4.7 nights |
| Aug 2026 | £4,235 | 63.6% | £254 | £137 | 81 days | 5 nights |
| Sep 2026 | £3,798 | 63.1% | £247 | £127 | 62 days | 3.6 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Moray address, run it through the short-term rental calculator.
Profit
Is an Airbnb in Moray Profitable?
Yes, when it's run well. The average Moray Airbnb took in £23,025 in the 12 months to October 2026, and run by its owner at everyday costs, about £1,220 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £1,850 a month.
Cleaning it yourself keeps the £2,270 a year guests pay in cleaning fees, for about £1,410 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about £1,040 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Moray Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | £20,755 | £31,240 |
| Cleaning fees guests pay10% of Moray bookings | £2,270 | £3,420 |
| Gross bookings | £23,025 | £34,660 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 97% of Moray listings on Simplified Pricing, 3% for the rest | −£3,490 | −£5,260 |
| Cleaning and laundryPaid for by the cleaning fee; £0 if you clean yourself | −£2,270 | −£3,420 |
| Utilities and internetAbout 5% of bookings | −£1,150 | −£1,730 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −£460 | −£690 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −£690 | −£1,040 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −£230 | −£230 |
| Permit and registrationWhere one is required | −£120 | −£120 |
| Management£0 when you run it; co-hosts charge from about 10% of nightly bookings | £0 | £0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | £0 | £0 |
| Lodging taxesAdded to the guest's bill and passed on | £0 | £0 |
| Total running costsAbout 27% of bookings, plus cleaning paid for by the cleaning fee | −£8,410 | −£12,490 |
| Left for housing costs, then profit | £14,615about £1,220 a month | £22,170about £1,850 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Moray Airbnb Profit
The estimate starts from Moray's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Moray home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Moray's Top Earners Get There
- More nights booked. The busiest quarter of Moray listings are booked on 63% or more of their nights, against 45% for the median listing. Ten more booked nights a year at the median rate of £160 adds about £1,610 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge £235 a night or more, against a median of £160. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £2,080 a year.
- Open for the busy months. In a typical year, August brings the average listing about £4,590, against £1,570 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Moray listings average 4.87 stars, and 55% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £2,890 a month, against £1,920 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Moray?
Moray listings were booked on 44% of the nights they were open over the past year, 5 percentage points below the Scotland average (49%) and 3 points above the U.K. average (41%). In a typical year, occupancy swings from 29% in January to 66% in August.
The busiest tenth of listings are booked about 3.4 times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 80%+ of open nights, 35 points above the median.
- Strong performers (top 25%) fill 63% or more, roughly four nights a week.
- Typical properties (median) fill about 45% of open nights.
- Entry-level properties (bottom 25%) fill 24% or less, under two nights a week.
August is usually the busiest month in Moray, January the quietest
Share of open nights booked, by month, October 2024 to September 2026
Monthly average 46% 67% 26%
Nightly rates
How Much Does an Airbnb Cost per Night in Moray?
The average nightly rate in Moray, known as ADR (average daily rate), was £237 over the past year, about 16% above the Scotland average of £205 and about 22% above the U.K. average of £195. In a typical year, rates peak in June and August at about £240 and bottom out in November and December at about £200.
Prices span a wide range: the top 10% charge about 3.1 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge £375+ a night, about 2.3 times the median.
- Strong performers (top 25%) charge £235 or more, about £75 above the median.
- Typical properties (median) charge about £160 a night.
- Entry-level properties (bottom 25%) charge £120 or less, about three-quarters of the median.
August rates run 22% above November's
Average nightly rate (ADR), by month, October 2024 to September 2026
Monthly average £260 £168
The dashed line is the average of the months shown, £222. The 12-month ADR of £237 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Moray?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Moray it averaged £95 over the past year, from about £56 in a typical February to about £148 in a typical August.
Per open night, by tier:
- Best-in-class properties (top 10%) earn £161+ per open night, about twice the median.
- Strong performers (top 25%) earn £108 or more, about £30 a night above the median.
- Typical properties (median) earn about £77 per open night.
- Entry-level properties (bottom 25%) earn £51 or less, about two-thirds of the median.
August RevPAR is about 2.6 times February's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
Monthly average £160 £46
The dashed line is the average of the months shown, £96.
Seasonality
Best and Worst Months for Airbnb in Moray
Moray has one high season, April through September, which makes it a moderately seasonal market. Business is slowest from November to March. A listing earns about 2.2 times as much a month in June through August as in December through February.
Average revenue by month in Moray
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average £4,590 £1,570
The dashed line is the average of the 12 calendar months, £2,920.
Revenue by month in Moray in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | £1,810 |
| February | Low season | £1,570 |
| March | Low season | £2,370 |
| April | High season | £3,390 |
| May | High season | £3,000 |
| June | High season | £3,300 |
| July | High season | £4,110 |
| August | High season | £4,590 |
| September | High season | £3,870 |
| October | Shoulder season | £2,910 |
| November | Low season | £2,010 |
| December | Low season | £2,160 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonApril–September | £3,710 | 55% | £236 |
| Shoulder seasonOctober | £2,910 | 47% | £198 |
| Low seasonNovember–March | £1,980 | 35% | £211 |
How Far in Advance Do Guests Book Airbnb in Moray?
Guests book Moray stays 63 days ahead on average (about two months), so guests here plan well ahead. October stays are booked furthest out, about 98 days ahead, and January stays closest to arrival, about 33 days. A typical October booking is made in early July.
October stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
Monthly average 69 days 116 days 26 days
The 12-month figure of 63 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Moray
29% of the 76 active listings in Moray display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Moray.
Neighborhoods
Best Neighborhoods for Airbnb in Moray
AirROI's area guide picks four Moray neighborhoods that draw short-term rental guests, led by Buckie, Spey Bay and Rothes. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Buckie | A coastal town with maritime heritage, Buckie attracts visitors looking for fishing experiences and seaside leisure activities. | Buckie Harbour, Buckpool Golf Course, Coastal Path Walks, The Seafield Tower, The Buckie Thistle Football Club |
| Spey Bay | Known for its stunning scenery and wildlife, including dolphins, Spey Bay is a haven for nature enthusiasts and offers various outdoor activities. | Spey Bay Beach, The Dolphin Centre, Moray Firth Trail, Spey Bay Golf Course, River Spey for fishing |
| Rothes | A quiet village situated in the heart of whisky country, Rothes is ideal for whisky enthusiasts and offers unique distillery experiences. | Glen Grant Distillery, Rothes Castle ruins, The Speyside Way, Local whisky bars, Scenic countryside walks |
| Aberlour | This village is another gem in the whisky region of Speyside, attracting visitors for its rich distillery options and stunning natural surroundings. | Aberlour Distillery, The River Spey, Scenic walking trails, Local artisanal shops, Aberlour's historic sites |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Moray Airbnb Listings by Type and Size
More than nine in ten Airbnbs in Moray are entire homes (93%), with private rooms at 7%. Houses are the most common property type at 64%, about 4.5 times the share of apartments and condos (14%).
Nearly all listings rent the whole place
Moray Airbnb listings by room type
- Entire home 93%
- Private room 7%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 93.4% | 71 |
| Private room | 6.6% | 5 |
Listings by property type
Moray Airbnb listings by property type
- House 64%
- Apartment/Condo 14%
- Cabin/Outdoor 12%
- Hotel/Boutique 5%
- Others 3%
- Unique stay 1%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| House | 64.5% | 49 |
| Apartment/Condo | 14.5% | 11 |
| Cabin/Outdoor | 11.8% | 9 |
| Hotel/Boutique | 5.3% | 4 |
| Others | 2.6% | 2 |
| Unique stay | 1.3% | 1 |
How Many Bedrooms Do Airbnb Listings in Moray Have?
Two-bedroom homes are the most common size in Moray (41% of entire homes), and 46% have three or more bedrooms. Shares are of the 70 entire homes that give a bedroom count; rented rooms are left out.
Moray entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
13%
41%
27%
7%
11%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 12.9% | 9 |
| 2 bedrooms | 41.4% | 29 |
| 3 bedrooms | 27.1% | 19 |
| 4 bedrooms | 7.1% | 5 |
| 5+ bedrooms | 11.4% | 8 |
What Each Home Size Earns in Moray
A typical two-bedroom home in Moray earned £18,900 over the past year, against £22,400 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 2 bedrooms | 29 | £18,900 | £18,700 | £161 | 48% |
| 3 bedrooms | 19 | £22,400 | £23,300 | £223 | 41% |
How Many Guests Do Airbnbs in Moray Sleep?
The most common capacity in Moray is four guests (38% of listings), and 35% of listings sleep six or more. Shares are of the 71 listings with a guest capacity on file (93% of the market).
Moray listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
1%
11%
7%
38%
7%
18%
17%
Guest capacity in numbers
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 1.4% | 1 |
| 2 guests | 11.3% | 8 |
| 3 guests | 7.0% | 5 |
| 4 guests | 38.0% | 27 |
| 5 guests | 7.0% | 5 |
| 6 guests | 18.3% | 13 |
| 8+ guests | 16.9% | 12 |
How Moray Airbnb Listings Are Set Up
Moray hosts set up an average of 3.5 beds per listing. Only 46% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 30
- Beds per listing
- 3.5
- Show exact location
- 46%
What Amenities Do Airbnb Listings in Moray Offer?
Fireplaces are common in Moray: 53% of listings have one, and 92% offer free parking on site.
Share of Moray listings with each common amenity
Guests
Who Books Airbnbs in Moray?
Moray splits its demand between home and abroad: 43% of guests who left reviews live outside the United Kingdom, led by visitors from the United States and Germany. Guests speak a mix of languages: English leads at 53%, followed by German and French.
57% of Moray guests are domestic
Where guests who left reviews live
- Domestic 57%
- International 43%
Where Moray guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Edinburgh | 5.3% |
| London | 4.0% |
| Aberdeen | 3.7% |
Where Moray guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| United Kingdom | 56.7% |
| United States | 11.0% |
| Germany | 8.6% |
| France | 3.6% |
| Australia | 3.3% |
Languages spoken by Moray guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 53.3% |
| German | 12.9% |
| French | 9.6% |
| Spanish | 7.8% |
| Italian | 2.4% |
What Are Airbnb Guest Ratings in Moray?
Moray Airbnbs average 4.87 stars, and 55% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.83.
Location scores highest in Moray; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.89 |
| Cleanliness | 4.88 |
| Communication | 4.87 |
| Location | 4.90 |
| Check-in | 4.89 |
| Value | 4.83 |
Booking patterns
How Guests Book in Moray: Stays, Rules and Fees
More than eight in ten Moray listings are open to guests more than 180 days a year, but only 18% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 45% of listings; blocked nights include any the host closes off.
Days a year Moray listings are open to guests
Share of listings by days a year
- 271-366 days 38%
- 181-270 days 43%
- 91-180 days 17%
- 31-90 days 1%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 38.2% | 29 |
| 181-270 days | 43.4% | 33 |
| 91-180 days | 17.1% | 13 |
| 31-90 days | 1.3% | 1 |
Days a year Moray listings are booked or blocked
Share of listings by days a year
- 271-366 days 1%
- 181-270 days 17%
- 91-180 days 45%
- 31-90 days 24%
- 1-30 days 13%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 1.3% | 1 |
| 181-270 days | 17.1% | 13 |
| 91-180 days | 44.7% | 34 |
| 31-90 days | 23.7% | 18 |
| 1-30 days | 13.2% | 10 |
What Is the Average Length of Stay for Airbnb in Moray?
The average Moray booking lasts 4.7 nights, longest in February and shortest in October. Listings took about 25 bookings each over the year, some 1,910 in all. Check-in is split almost evenly between 3 p.m. and 4 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Moray
Average nights per booking, by month of stay
Average 4.7 nights 6.5 nights 3.1 nights
Two-year average by calendar month.
Moray Airbnb Minimum Stay Requirements
Nearly seven in ten listings in Moray accept stays of one or two nights.
Minimum stay set by Moray listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Moray?
Firm is the most common cancellation policy in Moray, used by 36% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: 54% of listings use Firm or stricter terms, against 41% on Flexible or Moderate.
Cancellation policies of Moray listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Moray?
About half of Moray listings charge a cleaning fee. The typical fee is £69, and some higher fees lift the average to £116. Spread over the average stay of 4.7 nights, that adds roughly £15 a night to what guests pay. For listings that charge one, cleaning fees make up about 10% of gross revenue.
- Median cleaning fee
- £69
- Average cleaning fee
- £116
- Listings charging a fee
- 50.0%
- Share of gross revenue
- 9.9%
Top earners
Top-Earning Airbnbs and Hosts in Moray
The top-grossing Airbnb in Moray, a six-bedroom home, took in £111,000 over the past year, about 4.8 times the city's average of £23,000. Four of the six listings below have five or more bedrooms; the other two have three and four bedrooms.
The Secret Loch Entire home · 6 bedrooms Rated 5.00 
19th century 5 bedroom house Entire home · 5 bedrooms Rated 5.00 - Revenue
- £78,695
- Occupancy
- 38.8%
- Daily rate
- £758
Idyllic 12 bedroom Coastal Country Home Entire home · 12 bedrooms - Revenue
- £72,189
- Occupancy
- 29.4%
- Daily rate
- £1,198
Beautifully Renovated Scottish Farmhouse Entire home · 5 bedrooms Rated 4.88 - Revenue
- £68,551
- Occupancy
- 62.5%
- Daily rate
- £336
The Salmon Hut - Beautiful, luxury accommodation Entire home · 3 bedrooms Rated 4.90 - Revenue
- £64,536
- Occupancy
- 49.6%
- Daily rate
- £397
Strathnaver Holiday Lodge Entire home · 4 bedrooms Rated 4.68 - Revenue
- £46,368
- Occupancy
- 62.9%
- Daily rate
- £213
Who Are the Airbnb Hosts in Moray?
Only 11% of Moray listings are classed as professionally managed. 62% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 97% of listings.
- Superhosts
- 61.8%
- Professional management
- 10.5%
- Cohosted listings
- 22.4%
- Instant Book enabled
- 59.2%
- Simplified Pricing
- 97.4%
Nearby markets
Moray vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 37 km, Cullen (27 km away, 36 listings) earned the most per listing, about 9% more than Moray. Nairn was the busiest, booked on 49% of nights against 44% in Moray.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Elgin 7 km | 47 | £19,470 | £154 | 47% |
| Lossiemouth 14 km | 61 | £16,882 | £151 | 44% |
| Dufftown 18 km | 30 | £23,882 | £200 | 45% |
| Findhorn 23 km | 53 | £20,477 | £153 | 42% |
| Forres 23 km | 32 | £20,692 | £151 | 44% |
| Cullen 27 km | 36 | £25,107 | £185 | 43% |
| Grantown-on-Spey 37 km | 53 | £20,399 | £192 | 46% |
| Nairn 37 km | 83 | £22,206 | £188 | 49% |
Other Airbnb Markets in Scotland
- City of Edinburgh Airbnb data 3,675 listings
- Glasgow Airbnb data 1,512 listings
- Inverness Airbnb data 800 listings
- Highland Airbnb data 507 listings
- Aberdeen City Airbnb data 466 listings
- St Andrews Airbnb data 366 listings
- Fife Airbnb data 332 listings
- Oban Airbnb data 288 listings
See all 330 Scotland Airbnb markets
Markets Similar to Moray
Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to Moray:
- Staffordshire Moorlands Airbnb data UK · £239/night · 43.8%
- Bude Airbnb data UK · £226/night · 44.3%
- Amber Valley Airbnb data UK · £235/night · 45.7%
- Wychavon Airbnb data UK · £230/night · 43.2%
- St. Agnes Airbnb data UK · £255/night · 44.1%
- Winchester Airbnb data UK · £219/night · 44.0%
FAQ
Moray Airbnb FAQ
How much do Airbnb hosts make in Moray?
An active Moray Airbnb grossed £23,025 on average in the 12 months to October 2026, according to AirROI's tracking of 76 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £3,250 or more in a typical month.
How much can I make on Airbnb in Moray?
It depends most on the home's size, location and how it's run. The middle half of Moray listings earn between £1,340 and £3,250 in a typical month, and the top tenth £5,160 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Moray?
Listings in Moray were booked on 44% of available nights over the past year. That compares with 49% for the Scotland average. August is usually the busiest month.
How much does an Airbnb cost per night in Moray?
The average booked night in Moray cost £237 before fees. Half of listings charge between £120 and £235; a few high-priced homes pull the average above that range.
Do you need a permit for an Airbnb in Moray?
In Moray, 29% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Moray?
Yes, when it's run well. The average Moray Airbnb grossed £23,025 in the 12 months to October 2026, 20% below the Scotland average of £28,841. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £14,615 a year (about £1,220 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £1,850 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Moray?
August usually pays best, averaging £4,590 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Moray?
Each night a Moray listing was open to book earned £95 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made £161 or more.
How far in advance do guests book Airbnbs in Moray?
Moray stays were booked 63 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Moray?
The average Moray Airbnb stay lasted 4.7 nights over the past year. A listing took 25 reservations over the year on average.
How are Airbnbs in Moray rated?
Guests rate Moray Airbnbs 4.87 out of 5 on average. Guests score location highest and value lowest.
What are the best neighborhoods for Airbnb in Moray?
Buckie, Spey Bay and Rothes draw the most short-term rental interest in Moray. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Moray?
AirROI counted 76 active Airbnb listings in Moray as of October 2026. The closest tracked market is Elgin, 7 km away.
How much are Airbnb cleaning fees in Moray?
In Moray, about half of listings add a cleaning fee. The median fee is £69, and some higher fees lift the average to £116.
How many tourists visit Moray, UK?
All of Scotland had 15,191,000 overnight visitors in 2024, VisitScotland reports. AirROI estimates 1,911 Airbnb stays in Moray, UK in the 12 months to October 2026, which counts bookings and not tourists. See Scotland tourism statistics.
Method
About This Data
Figures on this page cover 76 active Airbnb listings in Moray from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.