Suilven Cottage Entire home · 4 bedrooms Rated 5.00 - Revenue
- £60,576
- Occupancy
- 54.6%
- Daily rate
- £441
Airbnb market data · 202612 months to October 2026
The average Airbnb in Tain brought in £17,191 over the 12 months through October 2026, about 40% less than the Scotland average of £28,841.
The short answer
Rates and bookings both trail the Scotland average. Listings averaged £157 a night and were booked on 42% of available nights, against £205 and 49% for the Scotland average.
Timing matters: in August, usually the best month, the average listing earns about 2.7 times as much as in February, usually the slowest. With only 35 active listings, a few bookings can reorder the months.
With 35 active listings, Tain is the 129th-largest of 330 Scotland markets AirROI tracks. From a year earlier, average revenue fell 3%.
Browse the live Tain Airbnb market See Every Tain ListingRevenue
Gross bookings per Tain listing averaged £17,191 over the 12 months to October 2026 (Scotland average: £28,841), before cleaning, platform and management costs and taxes.
In a typical year, the average Tain listing brings in £3,240 in August, its best month, and £1,220 in February, its slowest. November runs within 5% of February, so either can be the slowest in a given year. The three strongest months bring in 38% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.7 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 2.7 times what February does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, £1,960. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
August 2026 led on revenue and bookings; nightly rates peaked in June 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | £1,462 | 40.4% | £146 | £47 | 47 days | 3 nights |
| Nov 2025 | £1,380 | 37.0% | £140 | £46 | 47 days | 4.7 nights |
| Dec 2025 | £1,427 | 30.1% | £141 | £46 | 66 days | 7 nights |
| Jan 2026 | £1,117 | 29.0% | £147 | £36 | 49 days | 4.2 nights |
| Feb 2026 | £1,239 | 30.9% | £148 | £44 | 48 days | 7.4 nights |
| Mar 2026 | £1,117 | 26.5% | £149 | £36 | 44 days | 4.5 nights |
| Apr 2026 | £1,584 | 41.2% | £155 | £53 | 76 days | 3.9 nights |
| May 2026 | £2,390 | 48.0% | £160 | £77 | 75 days | 3.3 nights |
| Jun 2026 | £2,884 | 61.5% | £173 | £96 | 69 days | 3.8 nights |
| Jul 2026 | £3,281 | 65.0% | £173 | £106 | 88 days | 3.4 nights |
| Aug 2026 | £3,361 | 67.5% | £173 | £108 | 95 days | 2.8 nights |
| Sep 2026 | £2,493 | 56.7% | £168 | £83 | 74 days | 2.9 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Tain listing earns about £1,740 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Tain Airbnb took in £17,191 in the 12 months to October 2026, and run by its owner at everyday costs, about £970 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £1,400 a month.
Cleaning it yourself keeps the £1,000 a year guests pay in cleaning fees, for about £1,050 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about £830 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | £16,191 | £23,260 |
| Cleaning fees guests pay6% of Tain bookings | £1,000 | £1,440 |
| Gross bookings | £17,191 | £24,700 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 97% of Tain listings on Simplified Pricing, 3% for the rest | −£2,600 | −£3,740 |
| Cleaning and laundryPaid for by the cleaning fee; £0 if you clean yourself | −£1,000 | −£1,440 |
| Utilities and internetAbout 5% of bookings | −£860 | −£1,240 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −£340 | −£490 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −£520 | −£740 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −£170 | −£170 |
| Permit and registrationWhere one is required | −£90 | −£90 |
| Management£0 when you run it; co-hosts charge from about 10% of nightly bookings | £0 | £0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | £0 | £0 |
| Lodging taxesAdded to the guest's bill and passed on | £0 | £0 |
| Total running costsAbout 27% of bookings, plus cleaning paid for by the cleaning fee | −£5,580 | −£7,910 |
| Left for housing costs, then profit | £11,611about £970 a month | £16,790about £1,400 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Tain's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Tain home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £2,060 a month, against £1,430 for the average one.
Occupancy
Tain listings were booked on 42% of the nights they were open over the past year, 7 percentage points below the Scotland average (49%) and in line with the U.K. average. In a typical year, occupancy swings from 31% in February to 69% in August.
The busiest tenth of listings are booked about 3.6 times as often as the bottom quarter.
August is usually the busiest month in Tain, February the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 42% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Tain, known as ADR (average daily rate), was £157 over the past year, about 23% below the Scotland average of £205 and about 19% below the U.K. average of £195. In a typical year, rates peak in July and August at about £165 and bottom out in November and December at about £125.
The top 10% charge about 2.8 times the rate of the bottom quarter.
August rates run 32% above November's
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, £144. The 12-month ADR of £157 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Tain it averaged £62 over the past year, from about £42 in a typical January to about £105 in a typical August.
Per open night, by tier:
August RevPAR is about 2.5 times January's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, £64.
Seasonality
With only 35 active listings, the monthly pattern in Tain is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in August and bottom out in February.
Average revenue by month in Tain
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, £1,960.
| Month | Revenue per listing |
|---|---|
| January | £1,310 |
| February | £1,220 |
| March | £1,480 |
| April | £1,730 |
| May | £2,340 |
| June | £2,730 |
| July | £3,040 |
| August | £3,240 |
| September | £2,320 |
| October | £1,430 |
| November | £1,280 |
| December | £1,440 |
Guests book Tain stays 69 days ahead on average (about two and a half months), so guests here plan well ahead. August stays are booked furthest out, about 96 days ahead, and January stays closest to arrival, about 33 days. A typical August booking is made in mid-May.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 69 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
34% of the 35 active listings in Tain display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Tain.
Neighborhoods
AirROI's area guide picks seven Tain neighborhoods that draw short-term rental guests, led by Tain Town Centre, Portmahomack and Edderton. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Tain Town Centre | The heart of Tain with historical buildings and local shops. Best for travelers looking to experience the culture and charm of a Scottish town. | Tain Heritage Museum, Tain Golf Course, Balblair Distillery, Dunrobin Castle, Tain Pottery |
| Portmahomack | A picturesque fishing village with stunning coastal views, ideal for guests looking for a quiet seaside retreat. | Portmahomack Beach, Tarbat Ness Lighthouse, Tarbat Discovery Centre, Fishing trips, Coastal walks |
| Edderton | A rural area with scenic views of the Highlands, appealing to guests who enjoy nature and outdoor activities such as hiking and cycling. | Edderton Church, Scenic hiking trails, Wildlife watching, Riverside walks |
| Balintore | A charming village on the coast, known for its dolphin watching and quaint atmosphere, suitable for families and couples. | Balintore Beach, Dolphin watching tours, The Red Castle, Local cafes |
| Fearn | Rural village that offers a peaceful stay close to nature, ideal for those wanting to escape the hustle and bustle. | Fearn Abbey, Nature trails, Local wildlife, Countryside tours |
| Invergordon | A busy port town with access to the beautiful Cromarty Firth, perfect for cruise ship visitors and those exploring the Highlands. | Invergordon Harbour, Cromarty Firth, Local breweries, Historical sites |
| Cromarty | A historic town located at the mouth of the Cromarty Firth, rich in heritage and with beautiful coastal scenery. Great for history lovers and nature enthusiasts. | Cromarty Courthouse, Cromarty Lighthouse, The Black Isle Brewery, Historic buildings, Seafront walks |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 80% of listings in Tain, alongside 7 private-room listings (20%). Houses are the most common property type at 40%, about twice the share of hotels, guesthouses and B&Bs (20%).
Mostly entire homes, with a private-room segment
Tain Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 80.0% | 28 |
| Private room | 20.0% | 7 |
Listings by property type
Tain Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 40.0% | 14 |
| Hotel/Boutique | 20.0% | 7 |
| Cabin/Outdoor | 17.1% | 6 |
| Apartment/Condo | 14.3% | 5 |
| Unique stay | 5.7% | 2 |
| Others | 2.9% | 1 |
Among Tain's 26 entire homes with a bedroom count, one- and three-bedroom homes are equally common (9 homes each).
Tain entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 34.6% | 9 |
| 2 bedrooms | 19.2% | 5 |
| 3 bedrooms | 34.6% | 9 |
| 4 bedrooms | 11.5% | 3 |
The most common capacity in Tain is two guests (32% of listings), and 43% of listings sleep six or more. Shares are of the 28 listings with a guest capacity on file (80% of the market).
Tain listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 32.1% | 9 |
| 3 guests | 3.6% | 1 |
| 4 guests | 17.9% | 5 |
| 5 guests | 3.6% | 1 |
| 6 guests | 28.6% | 8 |
| 8+ guests | 14.3% | 4 |
Tain hosts set up an average of 2.7 beds per listing, close to one bed per bedroom. About a third of listings (34%) show their exact location on the listing map; the rest show an approximate area.
Free on-site parking is close to standard in Tain: 80% of listings offer it, and 57% have a backyard.
Share of Tain listings with each common amenity
Guests
Tain splits its demand between home and abroad: 46% of guests who left reviews live outside the United Kingdom, led by visitors from France and Germany. Guests speak a mix of languages: English leads at 50%, followed by German and French.
54% of Tain guests are domestic
Where guests who left reviews live
Where Tain guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| London | 6.9% |
| Edinburgh | 5.0% |
| Glasgow | 4.6% |
Where Tain guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United Kingdom | 53.9% |
| France | 9.6% |
| Germany | 7.9% |
| United States | 5.7% |
| Australia | 3.9% |
Languages spoken by Tain guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 50.3% |
| German | 12.9% |
| French | 12.2% |
| Spanish | 7.5% |
| Italian | 4.1% |
Tain Airbnbs average 4.83 stars, and 54% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and host communication is the lowest, at 4.79.
Check-in scores highest in Tain; communication is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.88 |
| Cleanliness | 4.90 |
| Communication | 4.79 |
| Location | 4.81 |
| Check-in | 4.91 |
| Value | 4.80 |
Booking patterns
More than three-quarters of Tain listings are open to guests more than 180 days a year, but only 23% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 43% of listings; blocked nights include any the host closes off.
Days a year Tain listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 37.1% | 13 |
| 181-270 days | 40.0% | 14 |
| 91-180 days | 20.0% | 7 |
| 31-90 days | 2.9% | 1 |
Days a year Tain listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 2.9% | 1 |
| 181-270 days | 20.0% | 7 |
| 91-180 days | 42.9% | 15 |
| 31-90 days | 17.1% | 6 |
| 1-30 days | 17.1% | 6 |
The average Tain booking lasts 4.1 nights, longest in March and shortest in September. Listings took about 23 bookings each over the year. 56% of listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Tain
Average nights per booking, by month of stay
Two-year average by calendar month.
Nearly seven in ten listings in Tain accept stays of one or two nights.
Minimum stay set by Tain listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible is the most common cancellation policy in Tain, used by 40% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: more than six in ten listings offer Flexible or Moderate terms, against 37% on Firm or stricter ones.
Cancellation policies of Tain listings, from most to least flexible
Share of listings by the policy they use
More than four in ten Tain listings charge a cleaning fee. The typical fee is £25, but a minority of much higher fees lifts the average to £54, so the median is the better guide. Spread over the average stay of 4.1 nights, that adds roughly £6 a night to what guests pay. For listings that charge one, cleaning fees make up about 6% of gross revenue.
Top earners
The top-grossing Airbnb in Tain, a four-bedroom home, took in £60,600 over the past year, about 3.5 times the city's average of £17,200.
Suilven Cottage Entire home · 4 bedrooms Rated 5.00
Darna House Entire home · 4 bedrooms Rated 4.96
Archie The Double Decker Bus Entire home · 3 bedrooms Rated 4.86
Town centre 3 bedroom flat on North Coast 500 Entire home · 3 bedrooms Rated 4.88
'Full Pint' 3-bed holiday home with fire stove. Entire home · 3 bedrooms Rated 4.71
Red Roof Cottage Entire home · 2 bedrooms Rated 4.93 Professional management companies run four in ten Tain listings. Superhosts run 51% of listings. 77% of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 97% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 48 km, Inverness (39 km away) earned the most per listing, about 66% more than Tain.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Dornoch 8 km | 74 | £25,210 | £287 | 41% |
| Nairn 28 km | 83 | £22,206 | £188 | 49% |
| Findhorn 32 km | 53 | £20,477 | £153 | 42% |
| Forres 35 km | 32 | £20,692 | £151 | 44% |
| Inverness 39 km | 800 | £28,539 | £181 | 50% |
| Beauly 45 km | 32 | £15,947 | £125 | 43% |
| Lossiemouth 47 km | 61 | £16,882 | £151 | 44% |
| Elgin 48 km | 47 | £19,470 | £154 | 47% |
See all 330 Scotland Airbnb markets
Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to Tain:
FAQ
An active Tain Airbnb grossed £17,191 on average in the 12 months to October 2026, according to AirROI's tracking of 35 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £2,500 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Tain listings earn between £919 and £2,500 in a typical month, and the top tenth £3,620 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Tain were booked on 42% of available nights over the past year. That compares with 49% for the Scotland average. August is usually the busiest month.
The average booked night in Tain cost £157 before fees. Half of listings charge between £97 and £155, so bedroom count and location move the price more than the average suggests.
In Tain, 34% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Tain Airbnb grossed £17,191 in the 12 months to October 2026, 40% below the Scotland average of £28,841. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £11,611 a year (about £970 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £1,400 a month. Check a specific home in the Airbnb estimator.
August usually pays best, averaging £3,240 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Tain listing was open to book earned £62 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made £93 or more.
Tain stays were booked 69 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Tain Airbnb stay lasted 4.1 nights over the past year. A listing took 23 reservations over the year on average.
Guests rate Tain Airbnbs 4.83 out of 5 on average. Guests score check-in highest and communication lowest.
Tain Town Centre, Portmahomack and Edderton draw the most short-term rental interest in Tain. The neighborhood guide explains what brings guests to each.
AirROI counted 35 active Airbnb listings in Tain as of October 2026. The closest tracked market is Dornoch, 8 km away.
In Tain, more than four in ten listings add a cleaning fee. The median fee is £25, but a minority of much higher fees lifts the average to £54, so the median is the better guide.
All of Scotland had 15,191,000 overnight visitors in 2024, VisitScotland reports. AirROI estimates 788 Airbnb stays in Tain, UK in the 12 months to October 2026, which counts bookings and not tourists. See Scotland tourism statistics.
Method
Figures on this page cover 35 active Airbnb listings in Tain from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.