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Airbnb market data · 202612 months to October 2026

Penola, SA Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
31
Avg. booking lead time
57 days
Listings showing a permit
0%
Peak revenue month
March
Lowest revenue month
August

The short answer

Penola Airbnb Market at a Glance

Rates and bookings both trail the South Australia average. Listings averaged A$303 a night and were booked on 38% of available nights, against A$345 and 43% for the South Australia average.

March, usually the best month, brings in about 76% more per listing than August, usually the slowest. With only 31 active listings, a few bookings can reorder the months.

With 31 active listings, Penola is the 43rd-largest of 82 South Australia markets AirROI tracks.

Map of Airbnb listings in Penola Browse the live Penola Airbnb market See Every Penola Listing

Revenue

How Much Do Airbnb Hosts Make in Penola?

Gross bookings per Penola listing averaged A$35,591 over the 12 months to October 2026 (South Australia average: A$43,851), before cleaning, platform and management costs and taxes.

In a typical year, the average Penola listing brings in A$3,950 in March, its best month, and A$2,240 in August, its slowest. January runs within 4% of March, so either can come out on top in a given year. The three strongest months bring in 30% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 2.6 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn A$6,280+ a month, about 2.2 times the typical property.
  • Strong performers (top 25%) earn A$4,540 or more, roughly A$1,700 a month above the median.
  • Typical properties (median) earn about A$2,890 a month.
  • Entry-level properties (bottom 25%) earn A$1,700 or less, about 59% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

March earns about 1.8 times what August does

Average revenue per active listing, by month, October 2024 to September 2026

The dashed line is the average of the months shown, A$3,190. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Penola Airbnb Data by Month

Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.

July 2026 led on revenue. Nightly rates peaked in June 2026 and bookings in January 2026, so the best-paying month is not always the busiest or the priciest. Across the past two years, March is usually the strongest month.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Penola, Oct 2025 to Sep 2026
MonthAvg. RevenueOccupancyAvg. Nightly RateRevPARBooking Lead TimeAvg. Length of Stay
Oct 2025A$3,25846.6%A$283A$10588 days2.1 nights
Nov 2025A$2,50837.1%A$281A$8477 days2 nights
Dec 2025A$3,82943.8%A$283A$12449 days2.7 nights
Jan 2026A$4,13549.6%A$277A$13355 days2.3 nights
Feb 2026A$2,31632.9%A$272A$8363 days2 nights
Mar 2026A$4,05746.6%A$289A$13164 days1.9 nights
Apr 2026A$3,66044.5%A$296A$12248 days2 nights
May 2026A$3,25437.9%A$297A$10578 days3.5 nights
Jun 2026A$3,75244.2%A$315A$12545 days2.6 nights
Jul 2026A$4,17437.0%A$315A$13534 days3.6 nights
Aug 2026A$2,51225.2%A$312A$8149 days2 nights
Sep 2026A$2,92431.7%A$311A$9738 days1.9 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

The typical Penola listing earns about A$2,890 a month, but one property can land well above or below that. The Airbnb estimator gives a range for a specific address, built from the comparable listings around it.

Profit

Is an Airbnb in Penola Profitable?

Yes, when it's run well. The average Penola Airbnb took in A$35,591 in the 12 months to October 2026, and run by its owner at everyday costs, about A$1,790 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about A$2,830 a month.

Cleaning it yourself keeps the A$4,670 a year guests pay in cleaning fees, for about A$2,180 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about A$1,530 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Penola Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Penola Airbnb
LineAverage listingTop-quarter listing
Money in
Nightly bookingsA$30,921A$48,540
Cleaning fees guests pay13% of Penola bookingsA$4,670A$7,330
Gross bookingsA$35,591A$55,870
Running costs
Airbnb's feeAbout 15%: 15.5% for the 97% of Penola listings on Simplified Pricing, 3% for the rest−A$5,370−A$8,430
Cleaning and laundryPaid for by the cleaning fee; A$0 if you clean yourself−A$4,670−A$7,330
Utilities and internetAbout 5% of bookings−A$1,780−A$2,790
Guest suppliesToiletries, coffee, paper goods: about 2%−A$710−A$1,120
Repairs and upkeepIncluding linens and small replacements: about 3%−A$1,070−A$1,680
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−A$360−A$360
Permit and registrationWhere one is required−A$180−A$180
ManagementA$0 when you run it; co-hosts charge from about 10% of nightly bookingsA$0A$0
Pricing and messaging toolsOptional; Airbnb's own tools are freeA$0A$0
Lodging taxesAdded to the guest's bill and passed onA$0A$0
Total running costsAbout 27% of bookings, plus cleaning paid for by the cleaning fee−A$14,140−A$21,890
Left for housing costs, then profitA$21,451about A$1,790 a monthA$33,980about A$2,830 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo feesDepend on the home

Estimate Your Own Penola Airbnb Profit

The estimate starts from Penola's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Penola home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Penola's Top Earners Get There

  • More nights booked. The busiest quarter of Penola listings are booked on 52% or more of their nights, against 37% for the median listing. Ten more booked nights a year at the median rate of A$225 adds about A$2,270 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge A$315 a night or more, against a median of A$225. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about A$3,090 a year.
  • Open for the busy months. In a typical year, March brings the average listing about A$3,950, against A$2,240 in August, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Penola listings average 4.81 stars, and 58% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about A$4,660 a month, against A$2,970 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Penola?

Penola listings were booked on 38% of the nights they were open over the past year, 5 percentage points below the South Australia average (43%) and 5 points below the Australia average (43%). In a typical year, occupancy swings from 27% in August to 52% in March.

The busiest tenth of listings are booked about three times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 69%+ of open nights, 32 points above the median.
  • Strong performers (top 25%) fill 52% or more, roughly four nights a week.
  • Typical properties (median) fill about 37% of open nights.
  • Entry-level properties (bottom 25%) fill 24% or less, under two nights a week.

March is usually the busiest month in Penola, August the quietest

Share of open nights booked, by month, October 2024 to September 2026

The 12-month rate of 38% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in Penola?

The average nightly rate in Penola, known as ADR (average daily rate), was A$303 over the past year, about 12% below the South Australia average of A$345 and about 25% below the Australia average of A$405. Averaged month by month over the past two years, rates peak in June and July at about A$300 and bottom out in October and November at about A$245.

Prices span a wide range: the top 10% charge about 3.3 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge A$605+ a night, about 2.7 times the median.
  • Strong performers (top 25%) charge A$315 or more, about A$90 above the median.
  • Typical properties (median) charge about A$225 a night.
  • Entry-level properties (bottom 25%) charge A$185 or less, about 18% below the median.

June rates run 22% above November's

Average nightly rate (ADR), by month, October 2024 to September 2026

The dashed line is the average of the months shown, A$276. The 12-month ADR of A$303 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in Penola?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Penola it averaged A$109 over the past year, from about A$72 in a typical August to about A$128 in a typical March.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn A$180+ per open night, about 1.7 times the median.
  • Strong performers (top 25%) earn A$136 or more, about A$30 a night above the median.
  • Typical properties (median) earn about A$104 per open night.
  • Entry-level properties (bottom 25%) earn A$68 or less, about two-thirds of the median.

March RevPAR is about 1.8 times August's

Revenue per open night (RevPAR), by month, October 2024 to September 2026

The dashed line is the average of the months shown, A$105.

Seasonality

Best and Worst Months for Airbnb in Penola

With only 31 active listings, the monthly pattern in Penola is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in March and bottom out in August.

Average revenue by month in Penola

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, A$3,190.

Revenue by month in Penola in numbers
Average monthly revenue per active listing in Penola, by calendar month
MonthRevenue per listing
JanuaryA$3,820
FebruaryA$2,770
MarchA$3,950
AprilA$3,710
MayA$2,830
JuneA$3,280
JulyA$3,780
AugustA$2,240
SeptemberA$2,740
OctoberA$3,170
NovemberA$2,550
DecemberA$3,460

How Far in Advance Do Guests Book Airbnb in Penola?

Guests book Penola stays 57 days ahead on average (about eight weeks). October stays are booked furthest out, about 84 days ahead, and July stays closest to arrival, about 39 days. A typical October booking is made in late July.

October stays are booked furthest ahead

Average days between booking and check-in, by month of stay, October 2024 to September 2026

Permits

Airbnb Permits and Registration in Penola

None of the 31 active listings in Penola display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Penola.

Neighborhoods

Best Neighborhoods for Airbnb in Penola

AirROI's area guide picks six Penola neighborhoods that draw short-term rental guests, led by Coonawarra, Penola and Naracoorte. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Penola
AreaWho it suitsLandmarks nearby
CoonawarraRenowned wine region famous for its red wines, especially Cabernet Sauvignon. Attracts wine enthusiasts and tourists looking for unique vineyard experiences and wine tastings.Coonawarra Wine Region, Katnook Estate, Parker Coonawarra Estate, Winery tours and tastings, Coonawarra Trail
PenolaHistoric township with rich heritage and arts scene, known for its association with legendary author Mary MacKillop. Offers a peaceful countryside vibe with art galleries and heritage walks.Mary MacKillop Centre, Penola's Heritage Walk, local arts and crafts, Penola Market, Coonawarra wineries
NaracoorteHome to the Naracoorte Caves National Park, a World Heritage site, attracting nature lovers and spelunkers. Excellent for family and adventure tourism.Naracoorte Caves, Wetlands, local wildlife, Naracoorte Golf Club, Caves Road
MillicentA small town offering access to natural attractions and outdoor activities, such as kayaking and hiking in nearby parks, appealing to nature adventurers and those looking for quiet retreats.Lake McIntyre, Millicent Golf Course, local art galleries, walking trails, Glencoe Woolshed
Limestone CoastA broader region encompassing natural wonders, perfect for tourists keen on outdoor adventures like hiking, cycling, and enjoying the region’s stunning landscapes.Cliff Top Walks, Mount Gambier, Beachport, Coastal reserves, local wildlife experiences
Sandy CreekA picturesque area known for its quaint countryside scenery. Great for those seeking a relaxing rural experience close to nature and outdoor activities.Sandy Creek conservation park, rural landscapes, hiking and biking trails, local farms, small artisan markets

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Penola Airbnb Listings by Type and Size

Every Airbnb in Penola is an entire home: all 31 listings rent the whole place. Houses are the most common property type at 55%, about 2.4 times the share of cabins and other outdoor stays (23%).

Every listing rents the whole place

Penola Airbnb listings by room type

  • Entire home 100%
Room types in numbers

Listings by property type

Penola Airbnb listings by property type

  • House 55%
  • Cabin/Outdoor 23%
  • Apartment/Condo 16%
  • Hotel/Boutique 3%
  • Others 3%
Property types in numbers
Penola Airbnb listings by property type
Property typeShare of listingsListings
House54.8%17
Cabin/Outdoor22.6%7
Apartment/Condo16.1%5
Hotel/Boutique3.2%1
Others3.2%1

How Many Bedrooms Do Airbnb Listings in Penola Have?

The most common size among Penola's 29 entire homes with a bedroom count is one bedroom (14 homes).

Penola entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Penola entire homes by number of bedrooms
BedroomsShare of entire homes with a bedroom countEntire homes
Studio3.4%1
1 bedroom48.3%14
2 bedrooms20.7%6
3 bedrooms17.2%5
4 bedrooms6.9%2
5+ bedrooms3.4%1

How Many Guests Do Airbnbs in Penola Sleep?

Most Penola listings are sized for couples and small families: 68% sleep four guests or fewer, and just 13% take eight or more.

Penola listings by guest capacity

Share of listings by the number of guests they sleep

Guest capacity in numbers
Penola listings by guest capacity
Guest capacityShare of listingsListings
2 guests32.3%10
3 guests6.5%2
4 guests29.0%9
5 guests3.2%1
6 guests16.1%5
8+ guests12.9%4

How Penola Airbnb Listings Are Set Up

Penola hosts set up an average of 2.3 beds per listing, close to one bed per bedroom. About a third of listings (32%) show their exact location on the listing map; the rest show an approximate area.

Photos per listing
21
Beds per listing
2.3
Show exact location
32%

What Amenities Do Airbnb Listings in Penola Offer?

Fireplaces are common in Penola: 45% of listings have one, and 90% offer free parking on site.

Share of Penola listings with each common amenity

  • Heating Nearly all
  • TV 97%
  • Air conditioning 97%
  • Wifi 94%
  • Smoke alarm 94%
  • Free parking on premises 90%
  • Dishes and silverware 87%
  • Microwave 84%
  • Hangers 84%
  • Fire extinguisher 84%

Guests

Who Books Airbnbs in Penola?

Penola draws mostly domestic guests: 92% of those who left reviews live in Australia. Adelaide alone accounts for 12% of reviews. Of the 8% from abroad, the largest groups come from the United Kingdom and the United States.

92% of Penola guests are domestic

Where guests who left reviews live

  • Domestic 92%
  • International 8%

Where Penola guests come from: top cities

Share of guests who left reviews

  • Adelaide 12%
  • Melbourne 9%
Top origin cities in numbers
Where Penola guests come from: top cities
Origin cityShare of guests
Adelaide12.2%
Melbourne9.4%

Where Penola guests come from: top countries

Share of guests who left reviews

  • Australia 92%
  • United Kingdom 2%
  • United States 2%
  • New Zealand 1%
  • Netherlands 1%
Top origin countries in numbers
Where Penola guests come from: top countries
Origin countryShare of guests
Australia91.8%
United Kingdom2.0%
United States2.0%
New Zealand1.2%
Netherlands0.8%

Languages spoken by Penola guests

Share of guests who left reviews

  • English 70%
  • Chinese 5%
  • French 3%
  • German 3%
  • Italian 3%
Top languages in numbers
Languages spoken by Penola guests
LanguageShare of guests
English69.7%
Chinese5.0%
French3.4%
German3.4%
Italian2.5%

What Are Airbnb Guest Ratings in Penola?

Penola Airbnbs average 4.81 stars, and 58% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.73, against 4.91 for check-in.

Check-in scores highest in Penola; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.86
  • Cleanliness 4.83
  • Communication 4.89
  • Location 4.89
  • Check-in 4.91
  • Value 4.73
Category scores in numbers
Penola guest ratings by category
CategoryAverage rating (out of 5)
Accuracy4.86
Cleanliness4.83
Communication4.89
Location4.89
Check-in4.91
Value4.73

Booking patterns

How Guests Book in Penola: Stays, Rules and Fees

About seven in ten Penola listings are open to guests more than 180 days a year, but only 29% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 39% of listings; blocked nights include any the host closes off.

Days a year Penola listings are open to guests

Share of listings by days a year

  • 271-366 days 35%
  • 181-270 days 35%
  • 91-180 days 29%
Open days in numbers
Days a year Penola listings are open to guests
Days a yearShare of listingsListings
271-366 days35.5%11
181-270 days35.5%11
91-180 days29.0%9

Days a year Penola listings are booked or blocked

Share of listings by days a year

  • 181-270 days 29%
  • 91-180 days 39%
  • 31-90 days 29%
  • 1-30 days 3%
Booked or blocked days in numbers
Days a year Penola listings are booked or blocked
Days a yearShare of listingsListings
181-270 days29.0%9
91-180 days38.7%12
31-90 days29.0%9
1-30 days3.2%1

What Is the Average Length of Stay for Airbnb in Penola?

The average Penola booking lasts 2.3 nights, longest in July and shortest in October. Listings took about 37 bookings each over the year, some 1,120 in all. About two-thirds of listings that give a check-in time set it at 2 p.m., with check-out usually at 10 a.m.

Average length of stay by month in Penola

Average nights per booking, by month of stay

Two-year average by calendar month.

Penola Airbnb Minimum Stay Requirements

Nearly all listings in Penola accept stays of one or two nights.

Minimum stay set by Penola listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 55% 17 listings
  • 2 Nights 42% 13 listings
  • 3 Nights 3% 1 listing

What Cancellation Policies Do Airbnb Hosts Use in Penola?

Moderate is the most common cancellation policy in Penola, used by 39% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: more than half of listings offer Flexible or Moderate terms, against 32% on Firm or stricter ones.

Cancellation policies of Penola listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 13% 4 listings
  • Moderate 39% 12 listings
  • Limited 16% 5 listings
  • Firm 26% 8 listings
  • Strict 6% 2 listings

How Much Are Airbnb Cleaning Fees in Penola?

Nearly a quarter of Penola listings charge a cleaning fee. The typical fee is about A$118. Spread over the average stay of 2.3 nights, that adds roughly A$50 a night to what guests pay. For listings that charge one, cleaning fees make up about 13% of gross revenue.

Median cleaning fee
A$118
Average cleaning fee
A$140
Listings charging a fee
22.6%
Share of gross revenue
13.1%

Top earners

Top-Earning Airbnbs and Hosts in Penola

The top-grossing Airbnb in Penola, a four-bedroom home, took in A$73,000 over the past year, about twice the city's average of A$35,600. Four of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.

Coonawarra Coonawarra Entire home · 4 bedrooms Rated 4.95
Revenue
A$72,958
Occupancy
43.0%
Daily rate
A$623
The Blue Wren - Two Bedroom The Blue Wren - Two Bedroom Entire home · 1 bedroom Rated 5.00
Revenue
A$71,256
Occupancy
26.7%
Daily rate
A$899
Mr Wilson’s on Petticoat Lane Mr Wilson’s on Petticoat Lane Entire home · 2 bedrooms Rated 4.97
Revenue
A$57,865
Occupancy
53.8%
Daily rate
A$298
THE WHITE HOUSE luxury villa embedded in history THE WHITE HOUSE luxury villa embedded in history Entire home · 3 bedrooms Rated 4.95
Revenue
A$55,730
Occupancy
27.8%
Daily rate
A$548
Luxurious On-Farm Retreat - The Brolga Luxurious On-Farm Retreat - The Brolga Entire home · 1 bedroom Rated 5.00
Revenue
A$55,409
Occupancy
29.0%
Daily rate
A$625
Air's Cottage Penola AC/fire Wifi Spa dog friendly Air's Cottage Penola AC/fire Wifi Spa dog friendly Entire home · 2 bedrooms Rated 4.92
Revenue
A$51,717
Occupancy
56.8%
Daily rate
A$254

Who Are the Airbnb Hosts in Penola?

Only 6% of Penola listings are classed as professionally managed. 58% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Two-thirds of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 97% of listings.

Superhosts
58.1%
Professional management
6.5%
Cohosted listings
9.7%
Instant Book enabled
67.7%
Simplified Pricing
96.8%

Nearby markets

Penola vs. Nearby Airbnb Markets

Of the six nearby markets in the table, all within 98 km, Robe (98 km away) earned the most per listing, about 7% more than Penola. Mount Gambier was the busiest, booked on 49% of nights against 38% in Penola.

Airbnb markets near Penola: distance, revenue, nightly rate and occupancy
MarketListingsAvg. annual revenueAvg. nightly rateOccupancy
Wattle Range Council 15 km30A$6,480A$20712%
Mount Gambier 49 km126A$37,467A$25049%
The District Council of Grant 61 km38A$33,974A$23842%
Beachport 75 km39A$25,720A$32830%
Port MacDonnell 75 km33A$31,061A$25243%
Robe 98 km287A$37,976A$35738%

Other Airbnb Markets in South Australia

See all 82 South Australia Airbnb markets

Markets Similar to Penola

Markets elsewhere in Australia with a similar nightly rate and occupancy to Penola:

FAQ

Penola Airbnb FAQ

How much do Airbnb hosts make in Penola?

An active Penola Airbnb grossed A$35,591 on average in the 12 months to October 2026, according to AirROI's tracking of 31 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in A$4,540 or more in a typical month.

How much can I make on Airbnb in Penola?

It depends most on the home's size, location and how it's run. The middle half of Penola listings earn between A$1,700 and A$4,540 in a typical month, and the top tenth A$6,280 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Penola?

Listings in Penola were booked on 38% of available nights over the past year. That compares with 43% for the South Australia average. March is usually the busiest month.

How much does an Airbnb cost per night in Penola?

The average booked night in Penola cost A$303 before fees. Half of listings charge between A$185 and A$315, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Penola?

None of the active Penola listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Penola?

Yes, when it's run well. The average Penola Airbnb grossed A$35,591 in the 12 months to October 2026, 19% below the South Australia average of A$43,851. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, A$21,451 a year (about A$1,790 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about A$2,830 a month. Check a specific home in the Airbnb calculator.

When is Airbnb peak season in Penola?

March usually pays best, averaging A$3,950 per active listing over the past two years, and August usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Penola?

Each night a Penola listing was open to book earned A$109 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made A$180 or more.

How far in advance do guests book Airbnbs in Penola?

Penola stays were booked 57 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in Penola?

The average Penola Airbnb stay lasted 2.3 nights over the past year. A listing took 37 reservations over the year on average.

How are Airbnbs in Penola rated?

Guests rate Penola Airbnbs 4.81 out of 5 on average. Guests score check-in highest and value lowest.

What are the best neighborhoods for Airbnb in Penola?

Coonawarra, Penola and Naracoorte draw the most short-term rental interest in Penola. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Penola?

AirROI counted 31 active Airbnb listings in Penola as of October 2026. The closest tracked market is Wattle Range Council, 15 km away.

How much are Airbnb cleaning fees in Penola?

In Penola, nearly a quarter of listings add a cleaning fee, and the typical fee is about A$118.

How many tourists visit Penola, SA?

All of South Australia had 439,000 international visitors in 2023, the South Australian Tourism Commission reports. AirROI estimates 1,119 Airbnb stays in Penola, SA in the 12 months to October 2026, which counts bookings and not tourists. See South Australia tourism statistics.

Method

About This Data

Figures on this page cover 31 active Airbnb listings in Penola from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Australian dollars at A$1.44 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.