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Airbnb market data · 202612 months to September 2026

Setagaya-ku, Japan Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
208
Avg. booking lead time
41 days
Listings showing a permit
67%
Peak revenue month
October
Lowest revenue month
January

The short answer

Setagaya-ku Airbnb Market at a Glance

Listings averaged ¥32,267 a night and were booked on 58% of available nights, close to the Tokyo Prefecture average on both counts.

Timing matters: in October, the best month, the average listing earned about 4.7 times as much as in January, the slowest.

With 208 active listings, Setagaya-ku is the 17th-largest of 40 Tokyo Prefecture markets AirROI tracks.

Map of Airbnb listings in Setagaya-ku Browse the live Setagaya-ku Airbnb market See Every Setagaya-ku Listing

Revenue

How Much Do Airbnb Hosts Make in Setagaya-ku?

Gross bookings per Setagaya-ku listing averaged ¥4,362,036 over the 12 months to September 2026 (Tokyo Prefecture average: ¥5,293,571), before cleaning, platform and management costs and taxes.

The average Setagaya-ku listing brought in ¥1,960,000 in October, its best month, and ¥415,000 in January, its slowest. The three strongest months bring in 48% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 3.1 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn ¥2,440,000+ a month, about 6 times the typical property.
  • Strong performers (top 25%) earn ¥828,000 or more, roughly ¥420,000 a month above the median.
  • Typical properties (median) earn about ¥409,000 a month.
  • Entry-level properties (bottom 25%) earn ¥262,000 or less, about two-thirds of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

October earned about 4.7 times what January did

Average revenue per active listing, by month, September 2025 to August 2026

The dashed line is the average of the months shown, ¥825,000.

Setagaya-ku Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

October 2025 led on revenue. Nightly rates peaked in August 2026 and bookings in April 2026, so the best-paying month is not always the busiest or the priciest.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Setagaya-ku, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025¥1,198,41656.7%¥28,920¥39,94730 days5.1 nights
Oct 2025¥1,962,14265.3%¥29,913¥63,29528 days9 nights
Nov 2025¥1,562,48066.7%¥28,759¥52,08326 days5 nights
Dec 2025¥531,63365.4%¥28,883¥17,1499 days7.9 nights
Jan 2026¥415,35555.1%¥27,748¥13,39925 days6.1 nights
Feb 2026¥483,74159.4%¥28,360¥17,27634 days5.4 nights
Mar 2026¥600,80069.3%¥29,323¥19,38144 days6.6 nights
Apr 2026¥604,13269.5%¥30,824¥20,13853 days6 nights
May 2026¥587,42364.1%¥32,369¥18,94954 days6.5 nights
Jun 2026¥547,61456.9%¥34,170¥18,25443 days7.3 nights
Jul 2026¥819,38956.1%¥43,213¥26,43260 days8.5 nights
Aug 2026¥588,86343.8%¥43,888¥18,99651 days6.3 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

Location, size and how a home is run move its income far more than a city average shows. For a range on one Setagaya-ku address, run it through the Airbnb revenue calculator.

Profit

Is an Airbnb in Setagaya-ku Profitable?

Yes, when it's run well. The average Setagaya-ku Airbnb took in ¥4,362,036 in the 12 months to September 2026, and run by its owner at everyday costs, about ¥244,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about ¥500,000 a month.

Cleaning it yourself keeps the ¥292,000 a year guests pay in cleaning fees, for about ¥269,000 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about ¥210,000 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Setagaya-ku Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Setagaya-ku Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookings¥4,070,036¥8,234,000
Cleaning fees guests pay7% of Setagaya-ku bookings¥292,000¥590,000
Gross bookings¥4,362,036¥8,824,000
Running costs
Airbnb's feeAbout 15%: 15.5% for the 93% of Setagaya-ku listings on Simplified Pricing, 3% for the rest−¥637,000−¥1,288,000
Cleaning and laundryPaid for by the cleaning fee; ¥0 if you clean yourself−¥292,000−¥590,000
Utilities and internetAbout 5% of bookings−¥218,000−¥441,000
Guest suppliesToiletries, coffee, paper goods: about 2%−¥87,000−¥176,000
Repairs and upkeepIncluding linens and small replacements: about 3%−¥131,000−¥265,000
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−¥44,000−¥44,000
Permit and registrationWhere one is required−¥22,000−¥22,000
Management¥0 when you run it; co-hosts charge from about 10% of nightly bookings¥0¥0
Pricing and messaging toolsOptional; Airbnb's own tools are free¥0¥0
Lodging taxesAdded to the guest's bill and passed on¥0¥0
Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee−¥1,431,000−¥2,826,000
Left for housing costs, then profit¥2,931,036about ¥244,000 a month¥5,998,000about ¥500,000 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo fees Depend on the home

Estimate Your Own Setagaya-ku Airbnb Profit

The estimate starts from Setagaya-ku's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Setagaya-ku home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Setagaya-ku's Top Earners Get There

  • More nights booked. The busiest quarter of Setagaya-ku listings are booked on 79% or more of their nights, against 63% for the median listing. Ten more booked nights a year at the median rate of ¥22,400 adds about ¥224,000 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge ¥35,700 a night or more, against a median of ¥22,400. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about ¥407,000 a year.
  • Open for the busy months. October brought the average listing about ¥1,960,000, against ¥415,000 in January, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Setagaya-ku listings average 4.77 stars, and 33% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ¥735,000 a month, against ¥364,000 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Setagaya-ku?

Setagaya-ku listings were booked on 58% of the nights they were open over the past year, in line with the Tokyo Prefecture average and 9 percentage points above the Japan average (49%). Occupancy swings from 44% in August to 69% in April.

The busiest tenth of listings are booked about 2.1 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 90%+ of open nights, 27 points above the median.
  • Strong performers (top 25%) fill 79% or more, roughly six nights a week.
  • Typical properties (median) fill about 63% of open nights.
  • Entry-level properties (bottom 25%) fill 43% or less, roughly three nights a week.

April was the busiest month in Setagaya-ku, August the quietest

Share of open nights booked, by month, September 2025 to August 2026

Nightly rates

How Much Does an Airbnb Cost per Night in Setagaya-ku?

The average nightly rate in Setagaya-ku, known as ADR (average daily rate), was ¥32,267 over the past year, about the same as the Tokyo Prefecture average (¥32,400) and about 12% above the Japan average of ¥28,800. Rates swing with the seasons, from about ¥27,700 in January to about ¥43,900 in July and August.

Prices span a wide range: the top 10% charge about four times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge ¥60,100+ a night, about 2.7 times the median.
  • Strong performers (top 25%) charge ¥35,700 or more, about ¥13,000 above the median.
  • Typical properties (median) charge about ¥22,400 a night.
  • Entry-level properties (bottom 25%) charge ¥15,300 or less, about two-thirds of the median.

August rates ran 58% above January's

Average nightly rate (ADR), by month, September 2025 to August 2026

The dashed line is the average of the months shown, ¥32,200.

What Is the RevPAR for Airbnb in Setagaya-ku?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Setagaya-ku it averaged ¥18,900 over the past year, from about ¥13,400 in January to about ¥63,300 in October.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn ¥33,300+ per open night, about 2.4 times the median.
  • Strong performers (top 25%) earn ¥21,100 or more, about ¥7,200 a night above the median.
  • Typical properties (median) earn about ¥13,900 per open night.
  • Entry-level properties (bottom 25%) earn ¥8,990 or less, about two-thirds of the median.

October RevPAR was about 4.7 times January's

Revenue per open night (RevPAR), by month, September 2025 to August 2026

The dashed line is the average of the months shown, ¥27,100. The 12-month RevPAR of ¥18,900 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Seasonality

Best and Worst Months for Airbnb in Setagaya-ku

Setagaya-ku has one high season, September through November, which makes it a highly seasonal market. Business is slowest from December to June, with a midsummer dip in August as well.

Average monthly Airbnb revenue, occupancy and nightly rate in Setagaya-ku by season
Season Revenue per month Occupancy Nightly rate
High seasonSeptember–November¥1,570,00063%¥29,197
Shoulder seasonJuly¥819,00056%¥43,213
Low seasonAugust, December–June¥545,00060%¥31,946

Seasons are grouped by revenue per listing, so a better-paying season can fill fewer nights when higher rates carry it.

How Far in Advance Do Guests Book Airbnb in Setagaya-ku?

Guests book Setagaya-ku stays 41 days ahead on average (about six weeks). July stays are booked furthest out, about 60 days ahead, and December stays closest to arrival, about 9 days. A typical July booking is made in mid-May.

July stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2025 to August 2026

The 12-month figure of 41 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Setagaya-ku

67% of the 208 active listings in Setagaya-ku display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Setagaya-ku.

Neighborhoods

Best Neighborhoods for Airbnb in Setagaya-ku

AirROI's area guide picks eight Setagaya-ku neighborhoods that draw short-term rental guests, led by Shimo-Takaido, Nakai and Kyodo. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Setagaya-ku
Area Who it suits Landmarks nearby
Shimo-Takaido Quiet and family-friendly neighborhood with easy access to central Tokyo. Known for its residential charm, Shimo-Takaido attracts families and long-term visitors seeking a peaceful environment.Setagaya Park, Shimo-Takaido Station, Local cafes and shops, Koenji Temple, Tamagawa Josui Park
Nakai Nakai offers a blend of suburban and urban living, with a relaxed atmosphere and convenient train connections. This area is appealing to both tourists and locals, making it a great investment opportunity.Nakai Station, Local restaurants, Tama River, Hiding place garden, Small parks and walking paths
Kyodo Known for its vibrant community and proximity to parks, Kyodo is popular among families and young professionals. This area offers an array of dining and shopping options, appealing to diverse guests.Kyodo Station, Kumano Shrine, Kaminari Shrine, Local markets, Setagaya Art Museum
Sangenjaya A lively area popular with young locals and expats, Sangenjaya boasts a mix of entertainment, dining, and shopping venues. It's a great spot for those looking for a vibrant and bustling atmosphere.Sangenjaya Station, Carrot Tower, Local izakayas, Cafes and shops, Community events
Chayama Famous for its quaint residential streets and serene parks, Chayama attracts those looking for a slower pace yet still close to urban conveniences, ideal for a quiet stay.Chayama Park, Setagaya Art Museum, Local temples, Parks, Nature trails
Gotokuji Home to the famous Gotokuji Temple, this area has a unique charm and attracts visitors interested in culture and tradition. The combination of history and tranquility makes it appealing for Airbnb guests.Gotokuji Temple, Local antique shops, Scenic streets, Parks, Cafes
Kamiyama With its proximity to parks and cultural attractions, Kamiyama is a peaceful area with charm, known for its artistic vibe and community events, making it attractive for short-stay visitors.Kamiyama Park, Local galleries, Community centers, Shops and cafes, Cultural festivals
Miyazakidai A growing residential neighborhood that offers a taste of local life while providing easy access to the city. It's attractive for families and those seeking a local experience away from the city hustle.Miyazakidai Station, Local parks, Community markets, Cafes and shops, Peaceful streets

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Setagaya-ku Airbnb Listings by Type and Size

More than nine in ten Airbnbs in Setagaya-ku are entire homes (91%), with private rooms at 8%. Apartments and condos account for 82% of the stock; houses come next at 18%.

Nearly all listings rent the whole place

Setagaya-ku Airbnb listings by room type

  • Entire home 91%
  • Private room 8%
  • Shared room <1%
Room types in numbers
Setagaya-ku Airbnb listings by room type
Room type Share of listings Listings
Entire home91.3%190
Private room8.2%17
Shared room0.5%1

Apartments dominate the property mix

Setagaya-ku Airbnb listings by property type

  • Apartment/Condo 82%
  • House 18%
Property types in numbers
Setagaya-ku Airbnb listings by property type
Property type Share of listings Listings
Apartment/Condo82.2%171
House17.8%37

How Many Bedrooms Do Airbnb Listings in Setagaya-ku Have?

Setagaya-ku's homes run small: studios and one-bedrooms make up 64% of entire homes, and only 18% of homes have three or more bedrooms. Shares are of the 118 entire homes that give a bedroom count; rented rooms are left out.

Setagaya-ku entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Setagaya-ku entire homes by number of bedrooms
Bedrooms Share of entire homes with a bedroom count Entire homes
Studio0.8%1
1 bedroom63.6%75
2 bedrooms17.8%21
3 bedrooms13.6%16
4 bedrooms2.5%3
5+ bedrooms1.7%2

What Each Home Size Earns in Setagaya-ku

A typical one-bedroom home in Setagaya-ku earned ¥2,610,000 over the past year, against ¥5,920,000 for a three-bedroom home.

What each home size earns in Setagaya-ku
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
1 bedroom75¥2,610,000¥3,160,000¥32,63552%
2 bedrooms21¥3,880,000¥4,780,000¥35,03358%
3 bedrooms16¥5,920,000¥7,580,000¥43,65364%

How Many Guests Do Airbnbs in Setagaya-ku Sleep?

The most common capacity in Setagaya-ku is two or three guests (18% of listings each), and 37% of listings sleep six or more. Shares are of the 120 listings with a guest capacity on file (58% of the market).

Setagaya-ku listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
Setagaya-ku listings by guest capacity
Guest capacity Share of listings with a capacity on file Listings
2 guests18.3%22
3 guests18.3%22
4 guests15.8%19
5 guests10.8%13
6 guests15.0%18
7 guests4.2%5
8+ guests17.5%21

How Setagaya-ku Airbnb Listings Are Set Up

Setagaya-ku hosts set up an average of 3.4 beds per listing, roughly two for every bedroom. Only 42% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing
89
Beds per listing
3.4
Show exact location
42%

What Amenities Do Airbnb Listings in Setagaya-ku Offer?

Washers are close to standard in Setagaya-ku: 95% of listings have one.

Share of Setagaya-ku listings with each common amenity

  • Wifi Nearly all
  • Air conditioning Nearly all
  • Heating 97%
  • Washer 95%
  • Hair dryer 95%
  • Microwave 91%
  • Hangers 91%
  • Shampoo 91%
  • Smoke alarm 90%
  • Refrigerator 90%

Airbnb Amenities Linked to Higher Revenue in Setagaya-ku

Listings in Setagaya-ku with a patio or balcony earned about 50% more a year, on average, than those without: ¥6,250,000 against ¥4,100,000. The gap is smaller for a smart lock (about 35% more) and an elevator (about 35% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Setagaya-ku listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Patio or balcony +52% on 12% of listings
  • Smart lock +36% on 11% of listings
  • Elevator +35% on 23% of listings
  • Keypad +29% on 11% of listings
  • Dedicated workspace +8% on 31% of listings
  • Paid parking off premises +6% on 14% of listings
Revenue by amenity in numbers
Average annual revenue of Setagaya-ku listings with and without each amenity
Amenity Listings with it Avg. revenue with Avg. revenue without Revenue gap
Patio or balcony12%¥6,250,000¥4,100,000+52%
Smart lock11%¥5,690,000¥4,200,000+36%
Elevator23%¥5,440,000¥4,040,000+35%
Keypad11%¥5,460,000¥4,230,000+29%
Dedicated workspace31%¥4,580,000¥4,260,000+8%
Paid parking off premises14%¥4,580,000¥4,330,000+6%

Guests

Who Books Airbnbs in Setagaya-ku?

Setagaya-ku runs on foreign visitors: nine in ten guests who left reviews live outside Japan. The United States leads with 26% of reviewers, ahead of Australia at 8%. Guests speak a mix of languages: English leads at 44%, followed by Japanese and Spanish.

90% of Setagaya-ku guests come from abroad

Where guests who left reviews live

  • International 90%
  • Domestic 10%

Where Setagaya-ku guests come from: top cities

Share of guests who left reviews

  • New York 4%
  • Los Angeles 3%
  • London 2%
  • Paris 2%
Top origin cities in numbers
Where Setagaya-ku guests come from: top cities
Origin city Share of guests
New York3.7%
Los Angeles2.9%
London2.4%
Paris2.0%

Where Setagaya-ku guests come from: top countries

Share of guests who left reviews

  • United States 26%
  • Japan 10%
  • Australia 8%
  • United Kingdom 7%
  • France 5%
Top origin countries in numbers
Where Setagaya-ku guests come from: top countries
Origin country Share of guests
United States26.2%
Japan9.8%
Australia7.7%
United Kingdom7.4%
France4.8%

Languages spoken by Setagaya-ku guests

Share of guests who left reviews

  • English 44%
  • Japanese 11%
  • Spanish 8%
  • French 7%
  • German 5%
Top languages in numbers
Languages spoken by Setagaya-ku guests
Language Share of guests
English44.2%
Japanese11.3%
Spanish8.3%
French7.5%
German5.1%

What Are Airbnb Guest Ratings in Setagaya-ku?

Setagaya-ku Airbnbs average 4.77 stars, and 33% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on cleanliness and value for money: both score 4.70, against 4.88 for host communication. Listings here carry long review histories, about 92 reviews each on average.

Communication scores highest in Setagaya-ku; cleanliness and value tie for lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.81
  • Cleanliness 4.70
  • Communication 4.88
  • Location 4.80
  • Check-in 4.82
  • Value 4.70
Category scores in numbers
Setagaya-ku guest ratings by category
Category Average rating (out of 5)
Accuracy4.81
Cleanliness4.70
Communication4.88
Location4.80
Check-in4.82
Value4.70

Booking patterns

How Guests Book in Setagaya-ku: Stays, Rules and Fees

More than three-quarters of Setagaya-ku listings are open to guests more than 180 days a year, but only 25% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 50% of listings; blocked nights include any the host closes off.

Days a year Setagaya-ku listings are open to guests

Share of listings by days a year

  • 271-366 days 25%
  • 181-270 days 52%
  • 91-180 days 22%
  • 31-90 days <1%
Open days in numbers
Days a year Setagaya-ku listings are open to guests
Days a year Share of listings Listings
271-366 days25.5%53
181-270 days51.9%108
91-180 days22.1%46
31-90 days0.5%1

Days a year Setagaya-ku listings are booked or blocked

Share of listings by days a year

  • 271-366 days <1%
  • 181-270 days 25%
  • 91-180 days 50%
  • 31-90 days 19%
  • 1-30 days 5%
Booked or blocked days in numbers
Days a year Setagaya-ku listings are booked or blocked
Days a year Share of listings Listings
271-366 days0.5%1
181-270 days24.5%51
91-180 days50.5%105
31-90 days19.2%40
1-30 days5.3%11

What Is the Average Length of Stay for Airbnb in Setagaya-ku?

The average Setagaya-ku booking lasts 7.2 nights, longest in October and shortest in November. Listings took about 23 bookings each over the year, some 4,810 in all. About seven in ten listings that give a check-in time set it at 4 p.m., with check-out usually at 10 a.m.

Average length of stay by month in Setagaya-ku

Average nights per booking, by month of stay

Setagaya-ku Airbnb Minimum Stay Requirements

About seven in ten listings in Setagaya-ku accept stays of one or two nights. A smaller group, 13%, takes only stays of 30 nights or more.

Minimum stay set by Setagaya-ku listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 35% 72 listings
  • 2 Nights 35% 73 listings
  • 3 Nights 6% 13 listings
  • 4-6 Nights 4% 8 listings
  • 7-29 Nights 7% 15 listings
  • 30+ Nights 13% 27 listings

What Cancellation Policies Do Airbnb Hosts Use in Setagaya-ku?

Firm is the most common cancellation policy in Setagaya-ku, used by 67% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: about seven in ten listings use Firm or stricter terms, against 24% on Flexible or Moderate.

Cancellation policies of Setagaya-ku listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 16% 33 listings
  • Moderate 8% 16 listings
  • Limited 7% 15 listings
  • Firm 67% 139 listings
  • Strict 2% 4 listings
  • Super Strict 60 Days <1% 1 listing

How Much Are Airbnb Cleaning Fees in Setagaya-ku?

95% of Setagaya-ku listings charge a cleaning fee. The typical fee is ¥9,885; a handful of extreme values pull the simple average far above that, so the median is the better guide. Spread over the average stay of 7.2 nights, that adds roughly ¥1,380 a night to what guests pay. For listings that charge one, cleaning fees make up about 7% of gross revenue.

Median cleaning fee
¥9,885
Listings charging a fee
94.7%
Share of gross revenue
6.7%

Top earners

Top-Earning Airbnbs and Hosts in Setagaya-ku

The top-grossing Airbnb in Setagaya-ku, an entire home, took in ¥37,300,000 over the past year, about 8.6 times the city's average of ¥4,360,000. One of the top-grossing listings, a one-bedroom unit at ¥301,199 a night (about five times the ¥60,100 that puts a listing in the top 10% here), is left out below: a price like that usually means it covers several rooms or units, or that it is misrecorded.

Direct access to Shibuya Station in 12 minutes!/8-minute walk from the nearest station/Popular… Direct access to Shibuya Station in 12 minutes!/8-minute walk from the nearest station/Popular… Entire home Rated 4.60
Revenue
¥37.3M
Occupancy
60.5%
Daily rate
¥155,588
6 min walk to Daitabashi Station / 1 train to major areas / Fully furnished with appliances… 6 min walk to Daitabashi Station / 1 train to major areas / Fully furnished with appliances… Entire home Rated 4.55
Revenue
¥21.5M
Occupancy
73.9%
Daily rate
¥83,286
Slow Living Loft Tokyo | 3 bedroom | 4 min Station Slow Living Loft Tokyo | 3 bedroom | 4 min Station Entire home · 3 bedrooms Rated 4.93
Revenue
¥21M
Occupancy
86.6%
Daily rate
¥64,052
New 4BR 2Bath House in Shimokitazawa 2min/Shibuya New 4BR 2Bath House in Shimokitazawa 2min/Shibuya Entire home · 4 bedrooms Rated 4.75
Revenue
¥19.8M
Occupancy
78.3%
Daily rate
¥84,676
3 mins walk to the station, 10 mins to Shibuya, 15 mins to Shinjuku, Shimokitazawa within walking… 3 mins walk to the station, 10 mins to Shibuya, 15 mins to Shinjuku, Shimokitazawa within walking… Entire home · 5 bedrooms Rated 5.00
Revenue
¥19.4M
Occupancy
94.6%
Daily rate
¥72,766
8-minute walk from Yōga Station / Convenient access to the city center / Popular Setagaya area… 8-minute walk from Yōga Station / Convenient access to the city center / Popular Setagaya area… Entire home · 1 bedroom Rated 4.14
Revenue
¥17.8M
Occupancy
49.2%
Daily rate
¥164,673

Who Are the Top Airbnb Hosts in Setagaya-ku?

圭太 is the top-grossing host in Setagaya-ku, with ¥77.7 million in bookings across 19 listings over the past year. Together, the ten top-grossing hosts run 35% of the market's 208 listings.

Top Airbnb hosts in Setagaya-ku by revenue
# Host Listings Gross revenue Per listing Avg. rating
圭太 19¥77,653,588¥4,087,0314.67/5
Sumyca Account 1 12¥71,743,529¥5,978,6274.51/5
Sumyca Account 2 2¥53,045,863¥26,522,9324.60/5
4 Kenta 16¥49,584,495¥3,099,0314.69/5
5 Sumyca Tokyo 9¥23,327,521¥2,591,9474.66/5
6 Hiro Tranova 4¥21,808,190¥5,452,0484.80/5
7 Jotaro 1¥20,982,545¥20,982,5454.93/5
8 Yujing 8¥19,971,751¥2,496,4694.86/5
9 Gmc House 1¥19,814,530¥19,814,5304.75/5
10 Kotoha 1¥19,371,267¥19,371,2675.00/5

Account numbers mark separate host accounts that share a display name.

Who Are the Airbnb Hosts in Setagaya-ku?

Only 2% of Setagaya-ku listings are classed as professionally managed, though 38% of listings have a co-host. Superhosts run 48% of listings. Three-quarters of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 93% of listings.

Superhosts
48.1%
Professional management
2.4%
Cohosted listings
38.0%
Instant Book enabled
75.0%
Simplified Pricing
92.8%

Nearby markets

Setagaya-ku vs. Nearby Airbnb Markets

AirROI also tracks listings in this area under another name: Setagaya City (119 active listings) has its own page and is left out of the comparison below.

Of the eight nearby markets in the table, all within 8 km, Shibuya (4 km away) earned the most per listing, about 58% more than Setagaya-ku.

Airbnb markets near Setagaya-ku: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
Meguro-ku 4 km 36¥3,968,492¥27,36354%
Shibuya 4 km 895¥6,887,119¥43,25063%
Suginami-ku 5 km 143¥3,545,784¥29,91151%
Nakano City 6 km 425¥4,852,506¥28,02062%
Shinagawa-ku 7 km 198¥3,182,074¥22,68255%
Shinjuku 7 km 1,391¥4,763,226¥34,54959%
Minato-ku 7 km 430¥6,753,905¥59,18256%
Tokyo 8 km 15,102¥5,373,751¥30,12356%

Other Airbnb Markets in Tokyo Prefecture

See all 40 Tokyo Prefecture Airbnb markets

Markets Similar to Setagaya-ku

Markets elsewhere in Japan with a similar nightly rate and occupancy to Setagaya-ku:

FAQ

Setagaya-ku Airbnb FAQ

How much do Airbnb hosts make in Setagaya-ku?

An active Setagaya-ku Airbnb grossed ¥4,362,036 on average in the 12 months to September 2026, according to AirROI's tracking of 208 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ¥828,000 or more in a typical month.

How much can I make on Airbnb in Setagaya-ku?

It depends most on the home's size, location and how it's run. The middle half of Setagaya-ku listings earn between ¥262,000 and ¥828,000 in a typical month, and the top tenth ¥2,440,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Setagaya-ku?

Listings in Setagaya-ku were booked on 58% of available nights over the past year. That compares with 57% for the Tokyo Prefecture average. April was the busiest month.

How much does an Airbnb cost per night in Setagaya-ku?

The average booked night in Setagaya-ku cost ¥32,267 before fees. Half of listings charge between ¥15,300 and ¥35,700, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Setagaya-ku?

In Setagaya-ku, 67% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Setagaya-ku?

Yes, when it's run well. The average Setagaya-ku Airbnb grossed ¥4,362,036 in the 12 months to September 2026, 18% below the Tokyo Prefecture average of ¥5,293,571. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, ¥2,931,036 a year (about ¥244,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about ¥500,000 a month. Check a specific home in the Airbnb calculator.

When is Airbnb peak season in Setagaya-ku?

October paid best over the past year, at ¥1,960,000 per active listing, and January paid least. The month-by-month table above shows how rates and bookings each move.

What is the Airbnb RevPAR in Setagaya-ku?

Each night a Setagaya-ku listing was open to book earned ¥18,900 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made ¥33,300 or more.

How far in advance do guests book Airbnbs in Setagaya-ku?

Setagaya-ku stays were booked 41 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in Setagaya-ku?

The average Setagaya-ku Airbnb stay lasted 7.2 nights over the past year. A listing took 23 reservations over the year on average.

How are Airbnbs in Setagaya-ku rated?

Guests rate Setagaya-ku Airbnbs 4.77 out of 5 on average. Guests score communication highest and cleanliness lowest.

What are the best neighborhoods for Airbnb in Setagaya-ku?

Shimo-Takaido, Nakai and Kyodo draw the most short-term rental interest in Setagaya-ku. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Setagaya-ku?

AirROI counted 208 active Airbnb listings in Setagaya-ku as of September 2026. The closest tracked market is Meguro-ku, 4 km away.

How much are Airbnb cleaning fees in Setagaya-ku?

In Setagaya-ku, 95% of listings add a cleaning fee. The median fee is ¥9,885; a handful of extreme values pull the simple average far above that, so the median is the better guide.

Method

About This Data

Figures on this page cover 208 active Airbnb listings in Setagaya-ku from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Japanese yen at ¥157 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.