Maybole, Scotland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Maybole, Scotland? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $24,662 per year — at a $305 nightly rate, 36.6% occupancy, and a $99 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 18 active listings, Maybole is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 125.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation data is limited for this market, and hosts should verify short-term rental rules with the local government. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Maybole?
In Maybole, the headline Airbnb metrics are $24,662 in average annual revenue,36.6% occupancy, $305 ADR, and $99 in RevPAR, and guests book about 64 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Maybole?
Understanding the monthly revenue variations for Airbnb listings in Maybole is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Maybole is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Maybole across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,390+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,528 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,818 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $844, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Maybole
What Is the Monthly Airbnb Occupancy Rate in Maybole?
Maximize your bookings by understanding the Maybole STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Maybole:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Maybole
What Is the Average Airbnb Nightly Rate in Maybole?
Effective short term rental pricing strategy in Maybole involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Maybole typically peaks in May and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $557+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $206 or more.
- Typical properties (Median) charge around $170 per night.
- Entry-level properties (Bottom 25%) earn around $148 per night.
Average Daily Rate (ADR) Trend by Month in Maybole
What Is the RevPAR for Airbnb in Maybole?
RevPAR in Maybole is currently $99. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $44 RevPAR.
- Typical properties (Median) generate $65 RevPAR.
- Strong performers (Top 25%) earn $95 RevPAR.
- Best-in-class (Top 10%) achieve $188 RevPAR.
Average Monthly RevPAR Trend in Maybole
RevPAR Insights for Maybole
- The average RevPAR in Maybole is $99. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($188) and bottom 25% ($44) is $144, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Maybole benchmarks. If your RevPAR falls below the median of $65, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $95+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Maybole?
Maybole's peak Airbnb season falls in August, July, June, while the softest stretch is February, March, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $3,791 per month
- Occupancy rates average 45.6%
- Daily rates average $295
Shoulder Season
- Revenue averages $2,553 per month
- Occupancy maintains around 40.4%
- Daily rates hold near $293
Low Season (February, March, November)
- Revenue drops to average $1,860 per month
- Occupancy decreases to average 36.0%
- Daily rates adjust to average $294
Seasonality Insights for Maybole
- Airbnb seasonality in Maybole is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Maybole's highest earning potential, with monthly revenues climbing to $5,111, occupancy reaching 50.1%, and ADRs peaking at $301.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,596, occupancy could drop to 33.2%, and ADRs may adjust to $286.
- Lower occupancy paired with meaningful seasonality means hosts in Maybole need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Maybole, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Maybole?
With 22% of listings showing registration in 2026, understanding potential Airbnb license requirements is crucial in Maybole. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Maybole to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 22% licensed listings)
What Are the Best Neighborhoods for Airbnb in Maybole?
With a compact short-term rental market, Maybole gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Maybole Town Centre | The main hub of Maybole with local shops, restaurants, and historical sites. Attracts visitors interested in exploring local culture and history with easy access to amenities. | Maybole Castle, The Auld Kirk, Local shops and cafes, Maybole Heritage Centre |
| Culzean Castle and Country Park | A stunning coastal park with a historic castle, this area draws nature lovers and history buffs alike. Perfect for those looking for a scenic getaway. | Culzean Castle, Culzean Country Park, Walking trails, Beach access |
| Brunston Castle Golf Club | A prime area for golf enthusiasts, offering beautiful green landscapes and a relaxed atmosphere. Ideal for visitors looking for leisure and sports activities. | Brunston Castle Golf Course, Clubhouse amenities, Scenic countryside views |
| Majesty of Maybole | Known for its rich heritage and scenic views, this area attracts history enthusiasts and those seeking a quiet getaway with picturesque settings. | Historical buildings, Strolls along rural paths, Local wildlife |
| Nearby Girvan | A neighboring coastal town with beautiful beaches and pier, it's perfect for those who want to stay near Maybole but enjoy more seaside activities. | Girvan Beach, Girvan Harbour, The Girvan Golf Club, Culzean Country Park access |
| Carrick Hills | Offering hiking and outdoor activities, this scenic area is great for nature lovers and those seeking adventure in the hills and landscapes. | Hiking trails, Scenic viewpoints, Wildlife spotting |
| Turnberry | A luxurious coastal area known for its golf courses and stunning views of the Firth of Clyde. Ideal for visitors looking for a premium experience. | Turnberry Golf Course, Turnberry Lighthouse, Beachfront views |
| Dailly Village | A small village near Maybole that provides a charm of rural Scotland. Attracts visitors looking for tranquility and a taste of local village life. | Local village shops, Beautiful countryside, Community events |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Maybole offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Maybole?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Maybole
- The Maybole Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.8% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Maybole, House properties are the most common (61.1%), reflecting the local real estate landscape.
- Houses represent a significant 61.1% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Maybole Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Maybole
- The dominant room capacity in Maybole is 1 bedroom listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 55.6% of the active Airbnb listings in Maybole, indicating a high concentration in these sizes.
- A significant 27.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Maybole.
Maybole Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Maybole
- The most common guest capacity trend in Maybole vacation rentals is listings accommodating 2 guests (22.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Maybole STR market, accounting for 38.9% of listings.
- 27.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Maybole.
- On average, properties in Maybole are equipped to host 3.6 guests.
How Do Listings in Maybole Compare on Quality?
Listing quality in Maybole can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Maybole
- At 25.8 photos per listing on average, Maybole hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 44.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Maybole averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Maybole?
Amenity Prevalence
Amenity Insights for Maybole
- Popular amenities like Fire extinguisher, Smoke alarm, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Fire extinguisher or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Maybole to stay competitive.
Which Airbnb Amenities Boost Revenue in Maybole?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Maybole, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Single level home | 27.8% | $37,854 | $19,588 | 93.2% |
Indoor fireplace | 55.6% | $31,354 | $16,297 | 92.4% |
Extra pillows and blankets | 50.0% | $31,263 | $18,060 | 73.1% |
Room-darkening shades | 38.9% | $32,329 | $19,782 | 63.4% |
Luggage dropoff allowed | 44.4% | $30,450 | $20,031 | 52.0% |
Shampoo | 55.6% | $28,222 | $20,211 | 39.6% |
Long term stays allowed | 44.4% | $29,232 | $21,006 | 39.2% |
Board games | 44.4% | $28,546 | $21,554 | 32.4% |
Elevator | 33.3% | $28,900 | $22,543 | 28.2% |
Outdoor furniture | 55.6% | $26,874 | $21,897 | 22.7% |
Revenue Impact Insights for Maybole
- Single level home tops the revenue impact list with a 93.2% uplift — listings with this amenity earn $37,854 vs. $19,588 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Maybole STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Maybole. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMaybole Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Maybole
- The typical guest profile for Airbnb in Maybole consists of primarily domestic travelers (80%), often arriving from nearby Glasgow, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 80.2% of guests.
- Key international markets include United Kingdom (80.2%) and United States (5.4%).
- Top languages spoken are English (64.4%) followed by French (10.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Glasgow and Scotland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Maybole?
Listings in Maybole average 4.78 out of 5 overall, with about 53.3 reviews per active listing and 44.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Maybole
- An average rating of 4.78 places Maybole in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.88), while Value (4.72) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 44.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Maybole Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Maybole
- The most common availability pattern in Maybole falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 72.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Maybole (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Maybole?
Average Booking Lead Time by Month
Booking Lead Time Insights for Maybole
- The overall average booking lead time for vacation rentals in Maybole is 64 days.
- Guests book furthest in advance for stays during July (average 94 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (91 days avg.) sees the longest lead times, while Winter (43 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Maybole.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 91 days) to capture early planners.
- Monitor your own booking lead times against these Maybole averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Maybole?
Guests in Maybole stay about 4 nights on average, generating roughly 490 reservations and 27.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Maybole
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Maybole
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 27.2 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jan (7.9 nights) and shorten in May (2.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Maybole Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
44.4% of total
2 Nights
5 listings
27.8% of total
3 Nights
2 listings
11.1% of total
4-6 Nights
1 listings
5.6% of total
30+ Nights
2 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Maybole is 1 Night, adopted by 44.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.2%) of the Maybole Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.1%) caters to monthly stays (30+ nights) in Maybole, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 44.4% of Maybole hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Maybole.
Maybole Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
1 listings
5.6% of total
Super Strict 60 Days
2 listings
11.1% of total
Flexible
1 listings
5.6% of total
Moderate
6 listings
33.3% of total
Firm
5 listings
27.8% of total
Strict
3 listings
16.7% of total
Cancellation Policy Insights for Maybole
- The prevailing Airbnb cancellation policy trend in Maybole is Moderate, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (38.9%) and stricter (44.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 33.3% market standard in Maybole.
- Regularly review your cancellation policy against competitors and market demand shifts in Maybole.
How Much Are Airbnb Cleaning Fees in Maybole?
Cleaning fees in Maybole are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Maybole
- About 61.1% of Maybole listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($259) and median ($40) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 6.3% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Maybole median of $40. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Maybole Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Maybolebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Barwheys, exclusive use stylish farm complex
Entire Place • 8 bedrooms

The Bungalow
Entire Place • 2 bedrooms

The Dark Sky Dome
Entire Place • 1 bedroom

Maybole Stay
Entire Place • 2 bedrooms

Dairy Cottage - UK39522
Entire Place • 1 bedroom

Beautiful secluded cottage for a romantic break
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Maybole?
Learn from the best! This table showcases top-performing Airbnb hosts in Maybole based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Angela | 1 | $73,031 | 8 | 5.00/5.0 |
| Emma | 1 | $68,543 | 311 | 4.99/5.0 |
| Christopher | 1 | $62,985 | 126 | 4.97/5.0 |
| Lindsey Anne | 4 | $43,533 | 50 | 4.46/5.0 |
| Carrie | 1 | $34,575 | 52 | 4.94/5.0 |
| Cottages | 1 | $29,469 | 9 | 4.89/5.0 |
| Bea | 1 | $25,820 | 62 | 4.94/5.0 |
| John | 1 | $24,831 | 35 | 4.94/5.0 |
| Heather | 1 | $23,917 | 88 | 5.00/5.0 |
| Vanilla | 1 | $17,449 | 168 | 4.81/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Maybole.
Who Are the Airbnb Hosts in Maybole?
Maybole is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Maybole
- With 77.8% Superhosts, Maybole has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 22.2% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 88.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 11.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Maybole averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Maybole
These are the highest-grossing professional property management operations in Maybole, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Emma | 1 | $68,543 | $252 | 73.3% | 4.99/5 |
| Cottages | 1 | $29,469 | $209 | 40.1% | 4.89/5 |
| Pillow | 1 | $10,822 | $204 | 33.1% | 4.00/5 |
| Lynne | 1 | $7,103 | $960 | 11.3% | 4.81/5 |
Management Company Insights for Maybole
- The leading management company, Emma, operates 1 listings with $68,543 in gross revenue — a useful benchmark for what scale looks like in Maybole.
- Top managers average 1 properties each, suggesting professional management in Maybole still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.67/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Maybole's Airbnb Market Compare to Nearby Cities?
How does the Maybole Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Larbert, Maybole has 20 percentage points lower occupancy and about $20 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ardlui | 10 | $6,749 | $776.13 | 29% |
| Bridge of Cally | 18 | $5,917 | $644.62 | 44% |
| Larbert | 10 | $5,893 | $324.19 | 57% |
| Gartocharn | 15 | $5,724 | $440.90 | 51% |
| Dalkeith | 10 | $5,473 | $493.43 | 52% |
| Luss | 18 | $5,246 | $392.13 | 48% |
| Fearnan | 22 | $5,094 | $451.56 | 42% |
| Arrochar | 33 | $4,882 | $355.62 | 52% |
| Acharn | 11 | $4,807 | $293.19 | 57% |
| Buttermere | 13 | $4,747 | $444.74 | 47% |
Frequently Asked Questions About Airbnb in Maybole
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Maybole.
How much do Airbnb hosts make in Maybole?
Maybole hosts earn about $24,662 per year on average, with an average nightly rate of $305 and RevPAR of $99. Those figures describe the typical revenue environment for active listings in Maybole, Scotland, not the ceiling for the best operators. Source: AirROI 2026 data, Maybole market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Maybole?
The average Airbnb occupancy rate in Maybole is 36.6%. August is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Maybole?
Listings in Maybole average $305 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Maybole?
Maybole currently has about 18 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Maybole?
AirROI currently classifies the short-term rental regulation level in Maybole as Moderate. The dataset also shows about 22.2% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Maybole?
RevPAR in Maybole is about $99. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Maybole?
Occupancy of 36.6% means Maybole is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $24,662, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Maybole?
The average booking lead time in Maybole is about 64 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Maybole?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Maybole include Maybole Town Centre, Culzean Castle and Country Park, Brunston Castle Golf Club. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Maybole?
entire_home listings make up 77.8% of the active supply in Maybole. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Maybole compare to nearby Airbnb markets?
Among neighboring markets, Ardlui posts $80,987 in average annual revenue with 29.5% occupancy, compared to Maybole's $24,662 and 36.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Maybole?
The average Airbnb stay length in Maybole is about 4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Maybole?
Airbnb listings in Maybole average 4.78 out of 5 overall. About 44.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Maybole?
Single level home and Indoor fireplace are among the strongest revenue-linked amenities in Maybole. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Maybole?
Yes. About 61.1% of active Airbnb listings in Maybole charge a cleaning fee, and the average fee is $259. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Maybole?
A 77.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.